Jordan Satterwhite, Project Director

(805) 555-4321
Dan Le, Project Manager
(805) 555-4321

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 Table of Contents

1. Executive Summary
2. Mission Statement
3. Company Summary
Company Ownership
Startup Budget
Company Location and Facilities
Home Office Floor Plan
4. Services
Service Description
Competitive Comparison
5. Market Analysis
Market Segmentation
Service Business Analysis
Business Participants
Distribution Patterns
Main Competitors
6. Strategy and Implementation
Marketing Strategy
Promotion Strategy
Sales Strategy
Sales Forecast
7. Management Summary
Company Organization
8. Financial Information
Financial Plan
Budget
Important Budget Assumptions
Break Even Analysis
Projected Cash Flow
Billing System
Appendices
Job Description
New Hire Orientation
Policies and Procedures

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 1. Executive Summary

The goal of this program is to increase physical activity and increase nutrition knowledge
in 4th and 5th grade students. It has been shown that nutrition education in children improves
dietary behavior. Specifically the program is in line with Healthy People 2020 to increase
consumption of fruits, vegetables, whole grains, and calcium while reducing the consumption of
saturated fats, sodium, and calories from solid fats and added sugars. The objective of this
program is to increase the kids intake of fruits and vegetables by 2 servings per day and to
increase the amount of physical activity the children are getting per week by one and a half
hours.

2. Mission Statement

Kids, Nutrition, Action! is a non-profit organization that was created to increase the
health and well-being of children. The main goal of KNA! is to instill basic nutrition knowledge
and increase physical activity in kids so the incidence and prevalence of childhood obesity
decreases. KNA! believes that it is necessary to teach children healthful eating habits and how
to choose nutritious foods so they maintain them throughout their lives.

3. Company Summary

Company Ownership

Kids, Nutrition, Action! will be a partnership that is trademarked under its name and
logo. Its two founding partners, Dan Le and Jordan Satterwhite, will be the sole owners of KNA!
The two founding partners will also be employees of the company, whose wages will be grant-
funded by Action for Healthy Kids. Both partners will be located in Kings County for the first
year of operation. The partners will use an office free of charge, provided by privately owned
Dans Adequate Nutrition (DAN). The direction of KNA! will be determined after its first year
of operation

Start-up Summary (Budget)

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Company Location and Facilities (include floor plan with equipment)

As mentioned above, both partners will be located in Kings County for the first year of
operation and will use a private office provided by one of the partners. Initially, partners will
work from the private office and will commute to and from Lakeside Union Elementary. These

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visits will be scarce during the first 6 months, but when the school year starts, weekly trips will
be made.

Office Floor Plan

4. Services

Service Description

This program will be conducted once a week for an hour after school. Each lesson will
include 40 minutes of physical activity and 20 minutes of nutrition education. During each
nutrition lesson there will be a nutritious snack provided. This program will run either at a low
cost or no cost to the participant. This program will have a maximum of 50 participants per
week based off of how many kids are expected to attend.
The Physical activity portion of this program will consist of activities like jump rope,
hopscotch, capture the flag, agility ladder exercises, large parachute games, and ball sports such
as dodgeball, kickball, and four-square. The purpose of the physical activity component is to
have the kids release some energy and be exposed to a variety of types of physical activity. By
exposing the children to multiple types of physical activity, they will hopefully find one they
enjoy and want to continue. In addition, a number of the offered activities will be team-oriented,
in which kids can enjoy playing with their friends while continually learning how to interact and

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play well with others. This is a school-based program after all, so learning is a top priority.
These team-oriented games such as dodgeball, kickball, and capture the flag are very active
games with a lot of running involved, which is exactly the type of exercise we want to involve
these kids in. Additionally, four-square and the parachute game where the kids all join in a
circle around the parachute and try to launch the balls into the air as high as they can,
encourages another type of physical activity which the kids who dont like running can enjoy.
Of course, for those kids who absolutely despise playing on a team, this program will
offer individually centered activities as mentioned before such as jump rope, hopscotch, and
agility ladder challenges. These activities came from personal experiences in past Physical
Education classes. Not only are they fun, but they can be considered high-intensity activities
that work up a sweat. Instead of learning how to play as a team like in the team-oriented
activities, with these activities the kids can learn how to compete with themselves and their
friends by setting goals and attempting to beat high scores. For example, jump rope
competitions such as who can jump rope the longest and who can do the most jump rope
tricks can be ways to incorporate both exercise and having fun together in one activity.
Another example is agility ladder challenges. Now these can be both individual and team
centered games. Individually the kids can race through the ladders or in teams play sort of a
relay-race based activity. In other words, there will be activities for all kids to enjoy and learn
from one way or another.
The nutritional portion will consist of about 20 minutes of short activities and listening to
the program leaders. This portion will follow the physical activity portion to ensure the kids are
tired-out and ready to listen. The nutrition component is the major educational part of the
program, essentially aiming to teach the kids the basics of nutrition so that they can make smart
decisions when choosing both foods to eat and foods to avoid. In addition, this program will
serve as a place for the kids to continually come to and ask whatever questions they have about
nutrition throughout the entire school year. The kids are not expected to learn a bunch of
material and go off on their own and be set for life. This program will be a constant resource for
them to use as they continue to learn and grow their nutritional schema. MyPlate will be the
core basis for this program due to its ease of use and basic nutritional material. There are
already schools using MyPlate in 4th and 5th grade classes so it is proven to be at an acceptable
level of learning for this age group.
At the start of each nutrition session the information from the previous week will be
reviewed briefly before going on to new information. The program will be flexible to meet the
needs of the children. Nutrition topics include major food groups, portion sizes, healthy meals
and snacks, cheaper food options, and any other topics developed from questions received from
kids throughout the program. If there is interest in a certain area then the material can be
developed around the interest. Interspersed throughout the educational material, activities will
be incorporated to keep the kids involved and engaged while listening to the instructors. An
example of an activity has to do with proper portion sizes. The sizes of commonly bought items
will be compared to actual portion sizes. For instance, a Costco muffin is approximately five

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times the size of a normal muffin and a Starbucks cookie is approximately four times the size of
a normal cookie. Actual food items will be brought in for the kids to see and compare while
learning about proper portion sizes. Another good activity having to do with portion sizes is
having the kids all measure out what they think a cup of oats is onto a plate, and then
showing them what an actual cup of oats looks like. Activities like these will allow the kids
to learn while physically being involved, keeping them more interested.
As mentioned before, healthy snacks will be provided for the kids at the end of the hour.
This way the children are not distracted by eating while they should be listening to the
instructors, but they still get a delicious and healthy treat after a hard days work. Snacks will
change from week to week and adjust to the preference of the kids. Providing the kids with
snacks will be a learn-by-doing element to this program. By allowing them to physically see
the foods they are being taught about and in turn eating them, the information theyre learning
should stick in their memory better. Examples of healthy snacks to be provided are apples and
peanut butter, celery and peanut butter, cheese and whole-wheat crackers, crackers and peanut
butter, and assorted fresh fruits such as oranges, bananas, grapes, and watermelon. The list of
healthy snack foods goes on and on, which is the wonderful part about this program. Some kids
are never even exposed to some of the healthy snacks that this program will be providing them,
which will open up their minds to the wide and diverse range of foods that are available to
them. In addition, cost-effective-yet-still-healthy snacks will be provided and taught about,
which will be relevant for the children coming from lower-income families, which is common
in Kings County.
This program will evaluate the childrens progress with a quarterly hard copy survey. A
questionnaire will be filled out the first week to evaluate progress. This survey will ask the
children nutrition questions in addition to measure their average dietary intake and physical
activity. The program hopes to increase the amount of physical activity the children are getting
not only within the program but also on their own time. Kids, Nutrition, Action! also aims to
increase the servings of healthy food the kids are consuming. The survey will include a small
food frequency questionnaire to assess intake. Questions will also be orally asked to evaluate
comprehension.
Kids, Nutrition, Action! is such a wonderful program and offers an amazing opportunity
for so many different kids to simply get exposed to the nutrition and health side of life. For
many kids, health isnt a topic of conversation between them and their friends or even them and
their parents. Many kids are oblivious to healthy nutrition, which is why programs like Kids,
Nutrition, Action! are so essential. This program description shows the different ways physical
activity and nutrition education will play key roles in teaching the 4th and 5th graders of Kings
County the basics that they need to know in order to live healthy lifestyles. The multitude of
activities and nutritional content that the kids will be exposed to will provide them with a solid
health background that will in turn help prevent childhood obesity in Kings County.

Competitive Comparison

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 Many programs have been developed worldwide in an attempt to decrease the rates of
childhood obesity. Most of these are school-based programs aimed to incorporate healthy eating
and physical activity into the school day. Being an afterschool program, KNA! has a wide array
of competition. Parents may choose for their children to be tutored privately, participate in
sports, or may want them to just return home. Kings County does provide an afterschool program
which has time set aside for academic improvement, homework help/tutoring and enrichment
activities. Some parents may choose this program over KNA! due to focus on academics.
One program implemented in the school environment was the Lets Go! 5-2-1-0
program, developed by Maines public health department. The program was aimed towards
children aged 19 years old and younger. The purpose was to encourage children to consume 5
or more servings of fruits and vegetables, participate in less than 2 hours of recreational screen
time, spend at least 1 hour doing some sort of physical activity, consume no sugary drinks, and
drink more water and low fat milk each day.
Another campaign, called Active for Life Year 5, also aimed to increase time spent in
physical activity, reduce sedentary behavior, and increase fruit and vegetable consumption. This
intervention aimed to increase time spent in physical activity, reduce sedentary behavior, and
increase fruit and vegetable consumption. The intervention consisted of teacher training,
homework plans, all materials for lessons and homework, and written materials for school
newsletters and parents.
The Fit Kids/Fit Families (FKFF) campaign promoted healthy lifestyle changes for
children aged 5-16 outside of the school setting. Interventions included health education
sessions, creating nutrition plans, increasing physical activity, and behavioral lessons. This was
a 12 week session that was offered 3 times per year.
As you can see, there have been many childhood obesity prevention programs
implemented in the past. Each have their pros and cons. KNA! is meant to eliminate those cons
and be the ultimate childhood obesity prevention program.

5. MARKET ANALYSIS SUMMARY

Along with the rest of the nation, Kings County has failed at keeping its population at a
healthy weight. The target market of this proposed obesity prevention program is 4th and 5th
graders in Kings County because at this age children are able to comprehend and remember
what healthy eating is but they are still young enough to where we can make an impact and
prevent unhealthy weight gain. Currently, students in this county have some of the highest
obesity rates in the state; 43.5% of the students in fifth grade are either overweight or obese.
This program is needed to help the county save thousands of dollars on health care and increase
each individuals quality of life. In 2006, it was estimated that Kings County spent
$128,469,732 on economic costs associated with overweight, obesity, and physical inactivity.

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 This is an inefficient way to spend resources within the county. These finances would be better
allocated to other programs. This program will be like other programs developed but will also
have some of its own aspects.
Other Kings County Statistics (US Census Bureau):
- People
- Population in 2014: 150,269
- People under age 18: 27.5%
- Population in 2010: 152,982
- Ethnicities
- Hispanic or Latino People: 53.7% (largest ethnicity percentage)
- White: 33.7%
- African American: 7.3%
- Asian: 4.4%
- American Indian/Alaska Native: 3%
- Households: 40,785
- Person per household: 3.28
- Economic
- Per Capita Money Income in Past 12 Month: $18,429
- Median Household Income: $48,133
- People below poverty level: 21.0%
- Types of Workers
- Private wage or salary workers: 40%
- Government: 23%
- Self-employed / not incorporated: 36%
- Unpaid family work: 1%
- Geography
- Land area in square miles: 1,389
- Person per square mile: 110
- 89% Urban, 11% Rural

6. STRATEGY AND IMPLEMENTATION SUMMARY

Market Strategy

Kids, Nutrition, Action! will be implemented at Lakeside Union Elementary for the first
school year. Initial funding for the program will be from grants provided by sponsors and the
local government. Following the pilot program, KNA! will be assessed and revised in order for
the utilization at all schools across Kings County. In order for proper implementation, marketing,

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pricing, promotion, and the sales strategy have been planned for all years subsequent to show the
plan for the widespread utilization of KNA!

Since parents are the ones who determine the involvement of their children in afterschool
activities, they will be the main target of the programs marketing. The most cost effective way
to increase awareness of KNA! would be to word of mouth and print media. Initially, KNA! will
be introduced to parents at the Parent Teacher Organization (PTO) meetings. Any questions or
concerns about the program will be addressed at the meetings. All parents, regardless of
participation in the PTO, will be mailed a flyer. It will be a document containing all of the
information pertaining to the attendance and benefits of the program.

The internet is a very powerful advertising tool. Development of a website has already
been underway. The website will contain the general information of the program, recipes for
healthful, nutritious meals, and contact information for any questions regarding the program. The
website will be available on the Kings County School District Website. Since the goal of KNA!
is to use this program in school districts across California, after the successful implementation in
Kings County, KNA! will also have multiple social media outlets in order to increase the
awareness of the program nationwide.

Sales Forecast

For the first year of business, KNA! will be implemented only at Lakeside Union Elementary
school in Kings County School District. This will be the pilot program and will be funded by a
grant from Healthy Kids in Action. After the first year, funds will be provided from Kings
County School District and through fundraising measures. The sale for the first year will be in
the form of services KNA! provides through grant funding.

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7. Management Summary

At first, KNA will be implemented at one school in Kings County, and after it hopefully
succeeds it will branch out to more schools as time allows. Jordan Satterwhite and Dan Le will
be partners in this organization. Jordan Satterwhite being the Project Director with a business
background and Dan Le being the Project Manager and Private Registered Dietitian. In addition
to Jordan and Dan we will have parent volunteers who will help manage the kids each week.
Parent volunteers will consist of two parent employees who continue to help out each week and
two different parent volunteers each week to give all parents an opportunity to help out once and
awhile.

Jordan Satterwhite Dan Le

(Project Director) (Project Manager / RD)

KNA! Assistant

Parent Volunteer Parent Volunteer

#1 #2

Personnel Plan

Orientation Procedure-Training Plan:

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 Training Session for One New Employee: Before starting our program Jordan and Dan
will meet with parents who apply for the parent employee positions. After an extensive
application process two will be picked for the year. Once those two parent employees are picked
they will be trained on the program and program objectives. They are already parents so they
will be comfortable working with kids. As for the new parent volunteers each week, the parent
employees with train them at the beginning of the week on how the program works and what
they should expect to be helping out with during the after school program for that week. In
essence, the parent volunteers will report to the parent employees and the parent employees will
report to Jordan and Dan.

8. Financial Plan

In the first phase of KNA!, the only employees will be Jordan Satterwhite and Dan Le as
Project Director and Project Manager, respectively. Once school starts in September, two
permanent parent employees will be hired along with any parents who would want to volunteer
as supervision of the course. A $25,000 grant from the Action for Healthy Kids organization will
be funding KNA! Relocation to Kings County will be required for a quick commute to the local
schools in the county. By using office space of Dans Adequate Nutrition, KNA! will eliminate
the costs of renting an office.

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Budget

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Important Budget Assumptions
A. Salaries and Wages ($14,640)
a. Phase 1- Complete development of the lesson plans and afterschool activities -
requires project director and project manager to each work 8 hours/wk.
i. Project Director Jordan Satterwhite ($25.00/hr.): Responsibilities
include communication with the Kings County School District to organize
and plan the implementation of KNA!; research different physical
activities that provide the most benefits to children in the 4th and 5th
grades; recruit parent employees that would be willing to participate
during the whole school years; be the main contact for the Action for
Healthy Kids organization regarding funding; develop lesson plans for the
physical activity portion of the program; create informational mailers and
mailers for parents and children;
ii. Project Manager Dan Le ($25.00/hr.): Responsibilities include
developing the lesson plans for the nutritional portion of the program for
the whole school year; researching healthful foods the participants of the
program will enjoy; assist the program director with any tasks; compiling
monthly food purchases; designing the KNA! website; train parent
employees.
b. Phase 2 Operation of the classroom instruction begins. Phase 2 requires less
hours for the Project Director and Manager but incorporates employees and
volunteers.
i. Project Director Jordan Satterwhite ($25.00/hr.): Responsibilities
include actively promoting the program to other school at Kings County;
applying for grants for KNA!, managing budget and logistics.
ii. Project Manager Dan Le ($25.00/hr.): travel to the elementary school to
teach the nutrition classes; manage parent employees; be the direct liaison
between the schools and address any concerns parents may have during
the program.
iii. KNA! Assistant ($15.00/hr.): Responsibilities include supervision of
class students; respond to any emergencies if they should happen; buy
snacks and drinks as directed by the project manager; mail out newsletters
and ensure copies of handouts reach the students.

B. Benefits: 25% * $18,300 = $3,660

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C. Total Salaries, Wages, and Benefits: $18,100

D. Equipment ($800): to be used by the students of the program.

a. Jump ropes ($50)
b. Balls - soft ($27.90)
c. Balls - bouncy ($28.32)
d. Cones ($19.14)
e. Agility Ladders ($83.97)
f. Parachute ($86)
g. Reusable Water Bottles ($314.25)

E. Materials and Supplies ($1,171):

a. Snacks ($1,120)
b. Nutrition education handouts ($36.00): 1600 handouts will be made at $.02 a
copy.
c. Box of envelopes ($11.00): Envelopes will be used to mail the newsletters
informing parents about the program.
d. Parent Newsletter printouts ($4.00): 200 parent newsletters will be created and
sent home with the children.

F. Travel: ($115.20)
a. Mileage to school for Project Manager
i. ($0.36/mile x 32 trips x 10 miles avg round trip =$115.20)
b. Mileage to farmers market for parent employees
i. ($0.36/mile x 32 trips x 5 miles avg round trip =$57.60)

G. Total Direct Costs

Total Costs for B through E above equal $20,271

H. Indirect Costs
Indirect Costs equal $4,656.07 (23% of Direct Costs)

I. Total Cost
Total Direct Costs and Indirect Costs equal $24,899.87

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Break Even Analysis

Breakeven Analysis
$30,000.00

$25,000.00

$20,000.00

$15,000.00

$10,000.00

$5,000.00

$0.00
1 3 5 7 9 11 13
-$5,000.00

It will take a little over a year in order for KNA! to use up all of its funds from the $25,000 grant.
We hope Kings County School District will see the importance behind our program and fund us
after the funds run out.

Billing System for Services

KNA will not be charging the schools for our services because we are a grant-funded
organization. Therefore, we will not be billing the school and/or invoicing them because we will
not be collecting any funds from them. After the pilot program, it will be Kings County School
Districts discretion whether they want to fund our program and implement it into other schools.

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Projected Cash Flow

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 Job Description

Position: KNA! Assistant

Company: Kids, Nutrition, Action!
Reports to: KNA! Project Manager (Dan Le)

General Summary
The Parent Employee position is for a parent of a child attending Lakeside Union Elementary
school who enjoys spending time with children. The Parent Employee will be required to help
manage, supervise, and control the children during the after school program.
Principal Duties and Responsibilities
Watch over the children
Keep children from running off and deviating from the program
Encourage learning
Encourage and motivate children during physical activity component
Help children with minor injuries (first aid)
Be the childrens friend and create a comfortable and trusting environment
Report to Project Manager
Hours of Work and Working Conditions
3 hour workweeks, 9 months
Lakeside Union Elementary
Kings County, CA
Qualifications and Training
Parent of a student at Lakeside Union Elementary preferred
CPR certified
Good driving record

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 New Hire Orientation

Schedule

8:30 - 8:45am: Introductions / Ice Breakers

Meet other Parent Employee

8:45 - 9:00am: KNA! core values, goals, and objectives

9:00 - 9:30am: KNA! policies and procedures

Dress code
Sick day policy
Documentation / paperwork

9:30 - 9:45am: Break

9:45am - 11:30am: Program Information

Brainstorm and come up with activities
Introduce educational material topics
Go over schedule for the school year
Decide on next steps

Training / Lesson Plan

Date: 2015
Subject: New Hire Training Lesson

Goal:
New hires (Parent Employees) will learn how to properly handle situations with children

Materials:
Employee Training Guide

Lesson Description:
This lesson is meant to introduce the newly hired Parent Employees to the proper supervising
techniques when it comes to the KNA! after school program.

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Lesson Procedure:
Introduction (15 minutes)
Parent Employees will get to know each other, the Project Manager, and the Project Director.

Lecture (60 minutes)

Parent Employees will receive an informational lecture on how to properly work with the
children as part of the KNA! after school program. This will include proper rebuttals when
children are being difficult, proper language use, setting a good example at all times, how to
properly be apart of the activities and educational components while still being able to supervise
all of the children, and several other topics.

Activity (15 minutes)

We will run through an example activity where the Project Director and Project Manager play
the roles of children in the KNA! after school program and the Parent Employee's practice
properly supervising and dealing with them.

Closing (15 minutes)

Recap the material that was learned. Summarize.

Assessment
Provide a take-home test for Parent Employees to fill out and bring back at the next meeting.

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 Motor Vehicle Driving Record Background Check Policy

Objective
Kids, Nutrition, Action! Seeks to safeguard its employees when driving a motor vehicle may be
required in the course of conducting company business

Company Driving Permit Procedures

Kids, Nutrition, Action! conducts motor vehicle record checks on all job applicants following a
conditional offer of employment and, thereafter, annually for all employees for whom driving a
motor vehicle is an essential job function. After conducting an individualized assessment,
exceptions may be made for individuals who do not hold a drivers license due to disability,
religious belief or other reasons not related to license suspension or criminal conviction or for
whom driving a motor vehicle is not an essential job duty.

Kids, Nutrition, Action! will review motor vehicle records and make a determination as to
drivers status for applicants and employees according to the companywide classification system
listed below:

Satisfactory
The individual is eligible to drive while conducting company business. His or her driving record
indicates no, or no more than one, moving violations in the past 12 months.

Probationary
The individual is eligible to drive while conducting company business with the stipulation that
the individuals motor vehicle record will be checked periodically over a period of probation. His
or her driving record indicates more than one moving violation in the past 12 months but no
more than two moving violations in the past 24 months.

Unacceptable
An applicant for employment will not be hired if his or her driving record reflects:

Suspended or revoked license.

Three or more moving violations in the past 36 months.
One or more instances of driving under the influence (DUI) or driving while intoxicated
(DWI) within the past 24 months.
At fault in a fatal accident within the past five years.
Leaving the scene of an accident within the past 36 months.
Reckless driving within the past 12 months.

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Procedure for Existing Employees
Kids, Nutrition, Action! will check the motor vehicle records annually for all current employees
subject to the company driving permit procedures. Any covered employee without a valid
drivers license will not be allowed to operate a company vehicle or drive on Kids, Nutrition,
Action! business. If driving is an essential job function, and the employee cannot be reasonably
accommodated, the employee will be terminated.

If an existing employee has a valid drivers license, but the employees driving record falls at or
below Probationary Status criteria (defined above), the employee will be placed on Probationary
Status and will be subjected to the requirements of that status until the end of the probation. If
during a subsequent periodic motor vehicle record check, the employees record indicates further
violations, Kids, Nutrition, Action! will review the specific circumstances surrounding the
individual and determine appropriate action.

Procedure for Job Applicants Following Conditional Offer of Employment

Kids, Nutrition, Action! will check the motor vehicle records of any job applicant when driving
is an essential job function or when a rental car may be needed for business travel purposes. The
applicants job offer is contingent on eligibility under the company driving permit procedures
(see above). The motor vehicle record check will include review of all states listed on the
individuals employment application and resume.

If the applicant does not have a valid drivers license, the applicant may not be hired, subject to
the individualized assessment described above. If an applicant has a driving record that falls at or
below the criteria listed under the Unacceptable Status (defined above), the applicant may not be
hired. If the applicants driving record meets the Probationary Status criteria, he or she will be
placed into that status upon hire.

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 Background Check Policy

Policy Statement
Kids, Nutrition, Action! Is committed to ensuring that children are in a positive learning
environment by hiring qualified staff members and that its community is as safe as possible.
Kids, Nutrition, Action! Is also committed to taking meaningful actions to protect its finances,
property, and other assets. This policy sets forth KNA!s procedures for conducting pre-
employment background checks for all staff positions.

Statement about Background Checks and Discrimination

Information discovered through the background check will be used solely for the purpose of
evaluating a finalists suitable for employment. It will not be used to discriminate against a
finalist on the basis of race, color, religion/creed, sex/gender, age, sexual orientation, gender
identity/expression, national origin, genetic information, marital/familial status, disability,
military, or veteran status.

Definitions and Responsible Departments

A. Finalist: The applicant selected by the program director for a staff position at Kids,
Nutrition, Action!, who:
(1) Is not currently employed by Kids, Nutrition, Action!, or
(2) Is currently employed by Kids, Nutrition, Action!, who has either:
(a) Not undergone the background check process, or
(b) Not undergone the additional background checks required by the new
position.

B. Background Check: Checking any or all parts of the finalists employment references and
employment, criminal, sex and violent offender, and credit histories. The nature and
scope of the background check will be determined by Kids, Nutrition, Action! and will be
appropriate to the position.

C. Background check vendor: A company engaged by Kids, Nutrition, Action! To conduct

background checks. Whenever a background check vendor conducts all or any portion of
a background check, Kids, Nutrition, Action! Will require the vendor to comply with
state and federal law, including requirements of the Fair Credit Reporting Act.

D. Criminal history check: Verifying that the finalist does not have any felony or
misdemeanor convictions or please which are acknowledgements of responsibility which
have no bee annulled or sealed. The verification will include a search of convictions or
pleas which are preceding the finalists application to Kids, Nutrition, Action! Criminal
convictions or pleas will not automatically exclude a finalist from consideration for

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 employment unless they are job-related and the decision to not hire is consistent with
business necessity.

E. Sex and violent offender check: Verifying with state and federal registries that the finalist
does not have any convictions of certain or violent crimes.

F. Employment history check: Verifying that the finalist worked in the positions cited by
him/her on listed on/in the application, resume, or cover letter. This verification will
include dates of employment and the reasons for leaving each position for at least the 5
years immediately preceding the finalists application to Kids, Nutrition, Action!

G. Employment reference check: Ensuring that the hiring department receives positive
feedback about the finalists character and performance at work from persons familiar
with both.

H. Credit history check: Checking the credit history of the finalist, if required by the
position.

Consent to Conduct Background Checks and Confidentiality

Finalists will be informed during the pre-employment process that an offer is subject to
completion of background checks with results acceptable to Kids, Nutrition, Action! as
appropriate to each position and as stated in the position description. Prior to conducting the
background check, a signed, written consent will be obtained. Refusal by the finalist to authorize
the background check will make him/her ineligible for employment.

Screening of Finalists
The finalists for all staff positions at Kids, Nutrition, Action! is subject to background checks of
employment references and employment, education, criminal and sex and violent offender
histories. Additional background checks may apply to finalists for certain positions which could
result in risk of physical, financial, or other harm. Some criteria for identifying a position as
possibly requiring addition background checks include, but are not limited to:

1. Direct responsibility for the car, safety, and/or security of individuals;

2. Direct responsibility for handling or managing money;
3. Responsibility for operating vehicles or machinery that could cause injury or
accidental death; or
4. A requirement for a certificate, professional license, or accreditation

24
Employees have an ongoing responsibility, during their employment, to make Kids, Nutrition,
Action! aware of any felony or misdemeanor convictions or please which are acknowledgements
of responsibility.

Approved by:
Program Director

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 References
California Center for Public Health Advocacy. (2009). The Economic Costs of
Overweight and Obesity. Retrieved from
http://www.publichealthadvocacy.org/PDFs/Costofobesity_PRESSKIT.pdf
Dehghan M, Akhtar-Danesh N, Merchant AT. Childhood obesity, prevalence and
prevention.
Nutrition Journal, 2005;2:24. doi: 10.1186/1475-2891-4-24.
Harris, K.C., Kuramoto, L.K., Schulzer, M., Retallack, J.E. (2009). Effect of school-
based physical activity interventions on body mass index in children: a meta analysis. Canadian
Medical Association Journal, 180(7), 719-726.
Hung, L-S., Tidwell, D.K., Hall, M.E., et al. (2015). A meta-analysis of school-based
obesity prevention programs demonstrates limited efficacy of decreasing childhood obesity.
Nutrition Research, 35, 229-240.
Joosse, L., Stearns, M., Anderson, H., Hartlaub, P., & Euclide, J. (2008). Fit Kids/Fit
Families: A report on a countywide Effort to promote Healthy behaviors. Wisconsin Medical
Journal, 107(5), 231-6.
Katz, D.L., OConnell, M., Njike, V.Y., Yeh, M-C., & Nawaz, H. (2008). Strategies for
the prevention and control of obesity in the school setting: systematic review and meta-analysis.
International Journal of Obesity, 32, 1780-1789.
Kipping R., Howe L., Russell J., Rona C., Wells S., Catherine R., et al. (2014). Effect of
intervention aimed at increasing physical activity, reducing sedentary behaviour, and increasing
fruit and vegetable consumption in children: Active for Life Year (AFLY5) school based cluster
randomised controlled trial. British Medical Journal, 348.
Pangrazi, R.P., Beighle, A., Vehige, T., & Vack, C. (2009). Impact of promoting lifestyle
activity for youth (PLAY) on childrens physical activity. Journal of School Health, 73(8), 317-
321.
Powers, A. R., Struempler, B. J., Guarino, A. and Parmer, S. M. (2005), Effects of a
Nutrition Education Program on the Dietary Behavior and Nutrition Knowledge of Second-
Grade and Third-Grade Students. Journal of School Health, 75, 129133. doi: 10.1111/j.1746-
1561.2005.tb06657.x
Rodgers, V.W., Hart, P.H., Motyka, E., Rines, E.N., Vine, et al. (2013). Impact of Lets
Go
5-2-1-0: a community based, multi setting childhood obesity prevention program. Journal
of Pediatric Psychology, 38(9), 1010-1020.
Sharma, M. (2007). International School-based Interventions For Preventing Obesity In
Children. Obesity Reviews, 8, 155-167.

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 Veugelers, P.J., Fitzgerald, A.L. (2005). Effectiveness of school programs in preventing
childhood obesity: a multilevel comparison. American Journal of Public Health, 95(3), 432-
435.

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