Академический Документы
Профессиональный Документы
Культура Документы
Text Books / References / Other References / Journals and Websites (If any)
Note: Type(T-Text Book, R-Reference, J-Journal, W-Web Page and OR-Other References)
Sl.No Details Type
1 Skiving Manual, First Edition, 1994 CLRI, Chennai. T
2 A Course Manual on Leather Garment Pattern Designing, 2007 CLRI Chennai. T
Metric Pattern Cutting for Menswear, Winifred Aldrich, BSP Professional Books, London, T
3
1990.
4 Pattern Making Manual Womens Garments, ESMOD, Parts, 1991. R
5 Fashion Drawing Methods, ESMOD, Paris 1992. R
6 Grading Manual, ESMOD, Paris, 1994. R
Training in Tanning Techniques and Leather Garments Manufacture Course material,
7 R
CLRI, Chennai, 1990.
Quality control manual for leather garments- course material, OR
8
Leather institute, 2000, Bombay
9 A Course Manual on Leather Accessories and Leather ware, 2008 CLRI Chennai.. OR
10 A Manual on Leather Garment Technology, CLRI, Chennai, 2009. OR
11 www.leather garments.com W
12 www.leather care.com W
13 www.goods leather.co.uk W
14 www.leather edge.com W
Topic with course plan with outcome based focus:
Page 1 of 50
Note: Teaching Methodology (Lecture, discussion, panel discussion, debate, quiz, student seminar, case
study, demonstration, tutorial, guest lectures etc.,)
Note: Topic wise class notes are to be prepared by the faculty as per the format
HoDReviewed by
DateProposed
AlottedPeriod
Methodology
Period Taken
Session No.
DateActual
Topic No.
Teaching
Topic to be covered
Page 2 of 50
Quality Control aspects of Leather Goods
23 Manufacturing
22 Lecture
Lecture,
33 Use of CAD/CAM Assisted Systems 30
Demonstartion
34 CAM (Computer Aided Manufacturing) 31 Lecture
Lecture,
35 Use of Product Life Management (PLM) Softwares 31
Demonstartion
Lecture,
36 CAD/CAM in the Footwear Industry 32
Discussion
Analysis of Fashion and Material Trends in Leather
37 Industry 33 Lecture
Lecture,
38 Leather Industry Raw Material 33
Student Seminar
The footwear industry , Leather goods and other
39 leather products 34 Lecture
Lecture,
40 Project Feasibility Reports for Leather 35
Discussion
41 Plant Layout for Leather Garments 36 Lecture
Lecture,
42 Costing and Pricing for Leather Garments 36
Student Seminar
Analysis of International Market Trends for
43 Garments
37 Lecture
Europe, USA and other Markets trends in Leather
44 Garments
37 Lecture
Lecture,
45 Social auditing of Leather Garments 38
Discussion
Analysis and Recommendations of Social auditing Lecture,
46 in Leather Garments
38
Student Seminar
Page 3 of 50
Occupational Health and Safety in leather
47 garments
39 Lecture
No of hours planned : 50
No of hours taught :
Principal
Assignments
Test Details
(Note: Submission date referes to submission of marks)
Submission
Sl.No Type Date Portion Covered
Date
Session
Date Period Topic Covered Review
No.
Page 5 of 50
Details of Deviation from Planned Date / Period
Deviated
Session Reason for Deviation Review
No.
Principal
Page 6 of 50
CLASS NOTES
Topic No: 1
Name of the Faculty / Designation : Mr.M.Janarthanan/ Assistant Professor
Course Code / Course Name : FT6007 / LEATHER GARMENT TECHNOLOGY
Programme / Discipline : B.TECH / FASHION TECHNOLOGY
Topics : Introduction to Leather Garments
Duration : 1 period
Resources required to handle the class: Green board, Multimedia Projector
_____________________________________________________________
STEP 2: PRACTICE/TESTING
Two marks type questions:
1. What is meant by Visual Merchandising?
2. State the need of Visual Merchandising in apparel industry.
3. Enlist the role of Visual Merchandiser in the promotion of fashion business
Descriptive type questions:
1. Describe the procedure involved for Visual Merchandiser to attract the customers
for selling merchandise products.
Page 7 of 50
CLASS NOTES
Topic No: 2
Name of the Faculty / Designation : Mr.M.Janarthanan/ Assistant Professor
Course Code / Course Name : FT6007 / LEATHER GARMENT TECHNOLOGY
Programme / Discipline : B.TECH / FASHION TECHNOLOGY
Topics : Fashion Business, Fashion and Economics
Duration : 1 period
Resources required to handle the class: Green board
_____________________________________________________________
STEP 1: LEARNING OBJECTIVES
After the sessions, the student should be able to:
Identify the process for Fashion business.
Understand the relationship between fashion and economics.
List out the types of business organistions and partners.
STEP 2: PRACTICE/TESTING
Two marks type questions:
1. Definition of fashion business
2. List out the salient features involved in fashion business
3. What are the types of business organisation in fashion industry?
4. Enlist the types of partners.
5. What is meant by in Fashion Risks?
6. Give the impact on global economy in fashion business
7. Write short notes on Balance of Trade.
Descriptive type questions:
1. Explain the salient features involved in fashion business with suitable example
2. Elaborate the different types of business organization and state its merits and
demerits.
3. State the importance of fashion business in global economy and explain the
salient features of international business in fashion economy.
Page 8 of 50
CLASS NOTES
3
Topic No:
Name of the Faculty / Designation : Mr.M.Janarthanan/ Assistant Professor
Course Code / Course Name : FT6007 / LEATHER GARMENT TECHNOLOGY
Programme / Discipline : B.TECH / FASHION TECHNOLOGY
Topics : Nature of Fashion, Fashion Cycle, Theories of Fashion
Movement and Principles of Fashion
Duration : 1 period
Resources required to handle the class: Green board, Multimedia Projector
_____________________________________________________________
STEP 2: PRACTICE/TESTING
Two marks type questions:
1. How will you understand the fashion movement
2. Give the importance of fashion
3. What is meant by fashion cycle?
4. Difference between fashion and Fad
5. What are the theories involved in fashion movement?
6. State the principles involved in fashion
7. Difference between consumer cycle and fashion cycle .
Page 9 of 50
CLASS NOTES
Topic No: 4
Name of the Faculty / Designation : Mr.M.Janarthanan/ Assistant Professor
Course Code / Course Name : FT6007 / LEATHER GARMENT TECHNOLOGY
Programme / Discipline : B.TECH / FASHION TECHNOLOGY
Topics : Fashion Environment, Macro Marketing Environment
and Trends in Marketing Environment
Duration : 2 periods
Resources required to handle the class: Green board, Multimedia Projector
_____________________________________________________________
STEP 1: LEARNING OBJECTIVES
After the sessions, the student should be able to:
Understand the micro and macro marketing environment.
List the trends in markeing environment.
STEP 2: PRACTICE/TESTING
Two marks type questions:
1. Fashion Environment is more important for suppliers & manufacturers. Why?
2. List out the classification of fashion environment
3. What are the intermediaries involved in macro environment to become effective
4. Distinguish between direct and indirect competition for Fashion products
5. Enlist the factors involved in macro environment to be more effective.
6. What is meant by Green fashions?
7. State the trends involved in marketing environment.
Descriptive type questions:
1. Explain the salient features of macro marketing environment with suitable
examples.
2. Describe the various factors affecting the relationship of supplier & consumers in
macro marketing environment
Page 10 of 50
3. Elaborate the seasonal trends in the marketing environment with suitable
examples
Page 11 of 50
CLASS NOTES
Topic No: 5
Name of the Faculty / Designation : Mr.M.Janarthanan/ Assistant Professor
Course Code / Course Name : FT6007 / LEATHER GARMENT TECHNOLOGY
Programme / Discipline : B.TECH / FASHION TECHNOLOGY
Topics : Segment of Fashion Industry
Duration : 1 period
Resources required to handle the class: Green board
_____________________________________________________________
STEP 2: PRACTICE/TESTING
Two marks type questions:
1. What is meant by Fashion Segments?
2. How can market research help for fashion business?
3. List out the various levels involved in business economics.
4. State the advantages & disadvantages of franchise
5. Distinguish between horizontal mergers and vertical mergers.
Descriptive type questions:
1. Explain the various fashion segments involved in effective business organization with
suitable examples.
Page 12 of 50
CLASS NOTES
Topic No: 6
Name of the Faculty / Designation : Mr.M.Janarthanan/ Assistant Professor
Course Code / Course Name : FT6007 / LEATHER GARMENT TECHNOLOGY
Programme / Discipline : B.TECH / FASHION TECHNOLOGY
Topics : Merchandising- Introduction and definition, Job list of a
Merchandiser
Duration : 1 period
Resources required to handle the class: Green board, Multimedia projector
_____________________________________________________________
STEP 2: PRACTICE/TESTING
Two marks type questions:
1. Define the term Merchandising
2. Definition the responsibilities of the merchandiser
3. State the qualities of good merchandiser
4. Enlist the job sequence of a merchandiser
Descriptive type questions:
1. Discuss the concept of merchandising in apparel industry.
2. Elaborate the list of job sequence for a merchandiser in fashion industry.
Page 13 of 50
CLASS NOTES
Topic No: 7
Name of the Faculty / Designation : Mr.M.Janarthanan/ Assistant Professor
Course Code / Course Name : FT6007 / LEATHER GARMENT TECHNOLOGY
Programme / Discipline : B.TECH / FASHION TECHNOLOGY
Topics : Role of Merchandiser in Apparel Industry, Process
of Order Execution & Different Departments involved in
the Merchandising Functions
Duration : 1 period
Resources required to handle the class: Green board, Multimedia projector
_____________________________________________________________
STEP 2: PRACTICE/TESTING
Two marks type questions:
1. Mention the roles of Merchandiser in apparel industry.
2. List out the steps involved in the process of order execution in apparel industry.
3. Enlist the types of samples for executing the order in garment industry.
4. What are the classifications of department in merchandising function?
Descriptive type questions:
1. Explain the importance of merchandiser in apparel industry with suitable examples.
2. Discuss the process sequence of order executives in apparel industry.
3. Elaborate the basis of departmentation for execution of product and state its merits
and demerits.
Page 14 of 50
CLASS NOTES
Topic No: 8
Name of the Faculty / Designation : Mr.M.Janarthanan/ Assistant Professor
Course Code / Course Name : FT6007 / LEATHER GARMENT TECHNOLOGY
Programme / Discipline : B.TECH / FASHION TECHNOLOGY
Topics : Principles of Merchandising, Types of Merchandising,
Merchandising and Sales
Duration : 1 period
Resources required to handle the class: Green board, Multimedia projector
_____________________________________________________________
Page 15 of 50
CLASS NOTES
Topic No: 9
Name of the Faculty / Designation : Mr.M.Janarthanan/ Assistant Professor
Course Code / Course Name : FT6007 / LEATHER GARMENT TECHNOLOGY
Programme / Discipline : B.TECH / FASHION TECHNOLOGY
Topics : Product Presentation Introduction and Method of
Product Presentation
Duration : 1 period
Resources required to handle the class: Green board, Multimedia Projector
_____________________________________________________________
STEP 2: PRACTICE/TESTING
Two marks type questions:
1. Mention the objectives of product presentation.
2. List out the methods of product presentation.
3. State the nature involved in fashion products.
Descriptive type questions:
1. Discuss the various methods used for effective presentation of product to attract
Page 16 of 50
CLASS NOTES
Topic No: 10
Name of the Faculty / Designation : Mr.M.Janarthanan/ Assistant Professor
Course Code / Course Name : FT6007 / LEATHER GARMENT TECHNOLOGY
Programme / Discipline : B.TECH / FASHION TECHNOLOGY
Topics : Role of Consumer,Fashion Consumer Decision
Making
Duration : 1 Period
Resources required to handle the class: Green board
_____________________________________________________________
STEP 2: PRACTICE/TESTING
Two marks type questions:
1. Mention the role of consumer in target markets.
2. State the advantages and disadvantages of consumer behaviour in fashion industry.
Descriptive type questions:
1. Discuss the role of consumer according to price, products, promotion and distribution
channels in fashion industry.
2. Explain the process involved in consumer decision making with relevant examples.
Page 17 of 50
CLASS NOTES
Topic No: 11
Name of the Faculty / Designation : Mr.M.Janarthanan/ Assistant Professor
Course Code / Course Name : FT6007 / LEATHER GARMENT TECHNOLOGY
Programme / Discipline : B.TECH / FASHION TECHNOLOGY
Topics : Importance of visual Display, Methods of Visual Display
Factors considered in Organizing Effective Display
Duration : 1 Period
Resources required to handle the class: Green board, Multimedia Projector
_____________________________________________________________
STEP 2: PRACTICE/TESTING
Two marks type questions:
1. Give the importance of visual display in retail store.
2. List out the methods of display in retailing.
3. Why props and fixtures are more important for visual display?
4. Mention the factors to be considered in organizing effective display.
Page 18 of 50
CLASS NOTES
Topic No: 12
Name of the Faculty / Designation : Mr.M.Janarthanan/ Assistant Professor
Course Code / Course Name : FT6007 / LEATHER GARMENT TECHNOLOGY
Programme / Discipline : B.TECH / FASHION TECHNOLOGY
Topics : Fashion Communication- Introduction and Methods
Duration : 1 Period
Resources required to handle the class: Green board, Multimedia Projector
_____________________________________________________________
STEP 1: LEARNING OBJECTIVES
After the sessions, the student should be able to:
Understand the stages involved in Fashion communication.
.
STEP 2: PRACTICE/TESTING
Two marks type questions:
1. What is meant by Fashion Communication?
2. Distinguish between fashion and visual communication.
3. List out the methods of fashion communication.
CLASS NOTES
Page 19 of 50
Topic No: 13
Name of the Faculty / Designation : Mr.M.Janarthanan/ Assistant Professor
Course Code / Course Name : FT6007 / LEATHER GARMENT TECHNOLOGY
Programme / Discipline : B.TECH / FASHION TECHNOLOGY
Topics : Visual Communication and Phases involved in
Campaign, Fashion Advertising and Sales promotion
Duration : 1 Period
Resources required to handle the class: Green board, Multimedia Projector
_____________________________________________________________
STEP 1: LEARNING OBJECTIVES
After the sessions, the student should be able to:
Importance of fashion advertising for promotion of product.
Distinguish fashion communication and visual communication.
STEP 2: PRACTICE/TESTING
Two marks type questions:
1. List out the phases involved in campaign for fashion communication.
2. How fashion advertising is more important for the promotion of product.
3. What is meant by Sales Promotion?
CLASS NOTES
Topic No: 14
Name of the Faculty / Designation : Mr.M.Janarthanan/ Assistant Professor
Course Code / Course Name : FT6007 / LEATHER GARMENT TECHNOLOGY
Page 20 of 50
Programme / Discipline : B.TECH / FASHION TECHNOLOGY
Topics : Visual merchandising definition and Importance,
Concept of Visual Merchandising and its advantages
Duration :1 Period
Resources required to handle the class: Green board
_____________________________________________________________
STEP 2: PRACTICE/TESTING
Two marks type questions:
1. Define the term visual merchandising.
2. State the purpose of visual merchandising.
3. Mention the concept of visual merchandising.
4. What are the advantages and disadvantages of visual merchandising?
Descriptive type questions:
1. Explain the key components of visual merchandising in fashion industry with suitable
examples.
2. Discuss the advantages and disadvantages of visual merchandising.
CLASS NOTES
Topic No: 15
Name of the Faculty / Designation : Mr.M.Janarthanan/ Assistant Professor
Course Code / Course Name : FT6007 / LEATHER GARMENT TECHNOLOGY
Page 21 of 50
Programme / Discipline : B.TECH / FASHION TECHNOLOGY
Topics : 3D Visual Merchandising System & its Process
Duration : 1 period
Resources required to handle the class: Multimedia Projector
_____________________________________________________________
STEP 2: PRACTICE/TESTING
Two marks type questions:
1. Write short notes on 3D visual merchandising system.
2. List out the steps involved in 3D visual merchandising system.
Descriptive type questions:
1. Discuss the steps involved in 3D visual merchandising system to be more effective for
the satisfaction of customer.
Page 22 of 50
CLASS NOTES
Topic No: 16
Name of the Faculty / Designation : Mr.M.Janarthanan/ Assistant Professor
Course Code / Course Name : FT6007 / LEATHER GARMENT TECHNOLOGY
Programme / Discipline : B.TECH / FASHION TECHNOLOGY
Topics : Elements of Visual Merchandising
Duration : 1 period
Resources required to handle the class: Multimedia Projector
_____________________________________________________________
STEP 2: PRACTICE/TESTING
Two marks type questions:
1. What is meant by marquees?
2. State the importance of windows display in retail sector.
3. List out the elements of visual merchandising in retail sector.
4. Enlist the different types of lighting.
Descriptive type questions:
1. Discuss in detail about the various elements of visual merchandising for effective retail
space to improve the product demands.
Page 23 of 50
CLASS NOTES
Topic No: 17
Name of the Faculty / Designation : Mr.M.Janarthanan/ Assistant Professor
Course Code / Course Name : FT6007 / LEATHER GARMENT TECHNOLOGY
Programme / Discipline : B.TECH / FASHION TECHNOLOGY
Topics : Visual Merchandisng as a Communication Tool
Duration : 1 period
Resources required to handle the class: Multimedia Projector
_____________________________________________________________
STEP 2: PRACTICE/TESTING
Two marks type questions:
1. Write short notes on visual communication design?
2. Illustrate the visual merchandising communication in retail sector.
3. List out the steps involved in visual communication in retail sector.
Descriptive type questions:
1. Enumerate the factors involved for effective visual merchandising communication for
achieving profits in retail sector.
Page 24 of 50
CLASS NOTES
Topic No: 18
Name of the Faculty / Designation : Mr.M.Janarthanan/ Assistant Professor
Course Code / Course Name : FT6007 / LEATHER GARMENT TECHNOLOGY
Programme / Discipline : B.TECH / FASHION TECHNOLOGY
Topics : Visual Presentations in Visual Merchandisng
Duration : 1 period
Resources required to handle the class: Multimedia Projector
_____________________________________________________________
STEP 2: PRACTICE/TESTING
Two marks type questions:
1. Write short notes on location of store.
2. State the most common store entrance alternatives used by retailers in retail sector.
3. What are the major goals of store presentation in retail sector?
Descriptive type questions:
1. Describe the various exterior and interior presentation for store location in visual
merchandising with a neat sketch.
Page 25 of 50
CLASS NOTES
Topic No: 19
Name of the Faculty / Designation : Mr.M.Janarthanan/ Assistant Professor
Course Code / Course Name : FT6007 / LEATHER GARMENT TECHNOLOGY
Programme / Discipline : B.TECH / FASHION TECHNOLOGY
Topics : Visual Merchandising and enhanced customer buying
decisions
Duration : 1 period
Resources required to handle the class: Multimedia Projector
_____________________________________________________________
STEP 2: PRACTICE/TESTING
Two marks type questions:
1. Illustrate the model of Customer Stickiness.
2. Mention the important factors influenced customer buying decisions.
3. List out the relation between Visual Merchandising and Impulse Buying.
Descriptive type questions:
1. Discuss in detail about the important factors influenced customer buying decisions with
suitable examples.
Page 26 of 50
CLASS NOTES
Topic No: 20
Name of the Faculty / Designation : Mr.M.Janarthanan/ Assistant Professor
Course Code / Course Name : FT6007 / LEATHER GARMENT TECHNOLOGY
Programme / Discipline : B.TECH / FASHION TECHNOLOGY
Topics : Store interior with respect to Brand
Duration : 1 period
Resources required to handle the class: Multimedia Projector
_____________________________________________________________
STEP 2: PRACTICE/TESTING
Two marks type questions:
1. Mention the importance of fixtures in interior presentation.
2. List out the elements of store interior in retail sector.
Descriptive type questions:
1. Elucidate the types of interior tools for effective visual merchandising in retail sector
with relevant examples.
Page 27 of 50
CLASS NOTES
Topic No: 21
Name of the Faculty / Designation : Mr.M.Janarthanan/ Assistant Professor
Course Code / Course Name : FT6007 / LEATHER GARMENT TECHNOLOGY
Programme / Discipline : B.TECH / FASHION TECHNOLOGY
Topics : Five Sensory Elements
Duration : 1 period
Resources required to handle the class: Multimedia Projector
_____________________________________________________________
STEP 2: PRACTICE/TESTING
Two marks type questions:
1. Why it is said to be sensory elements ?
2. Enlist the different types of sensory elements.
Descriptive type questions:
1. Explain in detail about the most important sensory elements in visual merchandising.
Page 28 of 50
CLASS NOTES
Topic No: 22
Name of the Faculty / Designation : Mr.M.Janarthanan/ Assistant Professor
Course Code / Course Name : FT6007 / LEATHER GARMENT TECHNOLOGY
Programme / Discipline : B.TECH / FASHION TECHNOLOGY
Topics : Signs and Graphics, Focal Point for Season
Duration : 1 period
Resources required to handle the class: Multimedia Projector
_____________________________________________________________
STEP 2: PRACTICE/TESTING
Two marks type questions:
1. What is meant by Signs and Graphics?
2. Mention the importance of signs and graphics in visual display.
3. Write short notes on sight lines and focal points.
Descriptive type questions:
1. Write a detailed note on,
(a) Signs and Graphics.
(b) Focal Point Lines.
Page 29 of 50
CLASS NOTES
Topic No: 23
Name of the Faculty / Designation : Mr.M.Janarthanan/ Assistant Professor
Course Code / Course Name : FT6007 / LEATHER GARMENT TECHNOLOGY
Programme / Discipline : B.TECH / FASHION TECHNOLOGY
Topics : Types of Sales Promotion
Duration : 1 period
Resources required to handle the class: Multimedia Projector
_____________________________________________________________
STEP 2: PRACTICE/TESTING
Two marks type questions:
1. Define the term sales promotion.
2. State the classification of sales promotion.
3. What is meant by point of purchase?
Descriptive type questions:
1. Discuss in detail about the types of sales promotion for increase the product
presentation in retail sectors.
Page 30 of 50
CLASS NOTES
Topic No: 24
Name of the Faculty / Designation : Mr.M.Janarthanan/ Assistant Professor
Course Code / Course Name : FT6007 / LEATHER GARMENT TECHNOLOGY
Programme / Discipline : B.TECH / FASHION TECHNOLOGY
Topics : Objectives of Store Planning and Layout
Duration : 1 period
Resources required to handle the class: Multimedia Projector
_____________________________________________________________
STEP 2: PRACTICE/TESTING
Two marks type questions:
1. State the objectives of store planning.
2. Mention the advantages and disadvantages of grid layout.
3. Write short notes on seasonal merchandising.
4. How will you select the light according to store space?
Page 31 of 50
CLASS NOTES
Topic No: 25
Name of the Faculty / Designation : Mr.M.Janarthanan/ Assistant Professor
Course Code / Course Name : FT6007 / LEATHER GARMENT TECHNOLOGY
Programme / Discipline : B.TECH / FASHION TECHNOLOGY
Topics : Store Location and is importance
Duration : 1 period
Resources required to handle the class: Multimedia Projector
_____________________________________________________________
STEP 2: PRACTICE/TESTING
Two marks type questions:
1. List out the types of store location.
2. State the steps involved in choosing store location.
3. What is meant by Index of Retail Saturation (IRS)?
4. Enlist the factors for evaluating a trading area.
Descriptive type questions:
1. Elaborate the Steps Involved in Choosing a Retail Location with suitable examples.
2. Explain in detail about the factors involved for market analysis to achieved the target
markets.
3. Describe the methods of evaluating the trading area with relevant examples.
Page 32 of 50
CLASS NOTES
Topic No: 26
Name of the Faculty / Designation : Mr.M.Janarthanan/ Assistant Professor
Course Code / Course Name : FT6007 / LEATHER GARMENT TECHNOLOGY
Programme / Discipline : B.TECH / FASHION TECHNOLOGY
Topics : Store design and its purpose
Duration : 1 period
Resources required to handle the class: Multimedia Projector
_____________________________________________________________
STEP 2: PRACTICE/TESTING
Two marks type questions:
1. What is meant by store design?
2. State the purpose of mannequins in store design.
3. How props and materials are used for effective visual presentations?
4. Sound is not a visual element, but it is being used to enhance visual presentation.
Give reasons.
Descriptive type questions:
1. How will you design the jewellery shop according to location and allocation of space
with suitable reasons.
Page 33 of 50
CLASS NOTES
Topic No: 27
Name of the Faculty / Designation : Mr.M.Janarthanan/ Assistant Professor
Course Code / Course Name : FT6007 / LEATHER GARMENT TECHNOLOGY
Programme / Discipline : B.TECH / FASHION TECHNOLOGY
Topics : Retail Image Mix and its factors influencing store Image.
Duration : 1 period
Resources required to handle the class: Multimedia Projector
_____________________________________________________________
STEP 2: PRACTICE/TESTING
Two marks type questions:
1. Definition of store image.
2. What are the components of store image.
3. How will you measure the store image?
Page 34 of 50
CLASS NOTES
Topic No: 28
Name of the Faculty / Designation : Mr.M.Janarthanan/ Assistant Professor
Course Code / Course Name : FT6007 / LEATHER GARMENT TECHNOLOGY
Programme / Discipline : B.TECH / FASHION TECHNOLOGY
Topics : Store Layout and itsTypes
Duration : 1 period
Resources required to handle the class: Multimedia Projector
_____________________________________________________________
STEP 2: PRACTICE/TESTING
Two marks type questions:
1. What is meant by store Layout?
2. State the importance of store layout according to store planning.
3. Write short notes on planograms.
4. Why Lifts, Staircase, Elevators is more important for layout presentation?
Descriptive type questions:
1. In which types of layout is suitable for super markets according to location and
allocation of space with suitable reasons.
2. Enumerate the different types of layouts for attracting the eye point of customers with
suitable examples.
3. Discuss in detail about the utilization of store space with respect to layout for customer
satisfaction.
Page 35 of 50
CLASS NOTES
Topic No: 29
Name of the Faculty / Designation : Mr.M.Janarthanan/ Assistant Professor
Course Code / Course Name : FT6007 / LEATHER GARMENT TECHNOLOGY
Programme / Discipline : B.TECH / FASHION TECHNOLOGY
Topics : Circulation Plan for Retail Formats, General Apparel
and Fashion Stores, Buying mark up and Mark down in
Merchandise management
Duration : 3 periods
Resources required to handle the class: Multimedia Projector
_____________________________________________________________
Page 36 of 50
CLASS NOTES
Topic No: 30
Name of the Faculty / Designation : Mr.M.Janarthanan/ Assistant Professor
Course Code / Course Name : FT6007 / LEATHER GARMENT TECHNOLOGY
Programme / Discipline : B.TECH / FASHION TECHNOLOGY
Topics : Private Apparel Brands and Labels
Duration : 1 period
Resources required to handle the class: Multimedia Projector
_____________________________________________________________
STEP 2: PRACTICE/TESTING
Two marks type questions:
1. What is the growth of private labels and brands in india?
2. Private labels started with retailers wanting to offer cheaper substitutes. Give reasons.
3. State the merits and demerits of private labels.
5. Mention the factors to be considered while going for private labels.
6. List out the important retailers in india to comes out with private labels.
Descriptive type questions:
1. A private label brand, often referred to as in-house brand or store brands to attract
customers in detail with respect to fashion industry.
Page 37 of 50
CLASS NOTES
Topic No: 31
Name of the Faculty / Designation : Mr.M.Janarthanan/ Assistant Professor
Course Code / Course Name : FT6007 / LEATHER GARMENT TECHNOLOGY
Programme / Discipline : B.TECH / FASHION TECHNOLOGY
Topics : Windows Display and its types, Windows interior
and factors involved for effective window display.
Duration : 2 periods
Resources required to handle the class: Multimedia Projector
_____________________________________________________________
STEP 2: PRACTICE/TESTING
Two marks type questions:
1. Mention the objectives of windows display.
2. List out the types of windows display.
3. What are the reasons for Window treatments that have proven successful in India.
4. State the major goals of interior presentation in windows display.
Descriptive type questions:
1. As many as one in every four sales could be the result of a good window display for
retail in india give valuable suggestions with respect to fashion industry.
2. Discuss in detail about the different types of window displays with a neat sketch and
state its merits and demerits.
Page 38 of 50
CLASS NOTES
Topic No: 32
Name of the Faculty / Designation : Mr.M.Janarthanan/ Assistant Professor
Course Code / Course Name : FT6007 / LEATHER GARMENT TECHNOLOGY
Programme / Discipline : B.TECH / FASHION TECHNOLOGY
Topics : Optimizing Techniques in Retail Space and Model
Descriptions in retailing
Duration : 1 period
Resources required to handle the class: Multimedia Projector
_____________________________________________________________
STEP 2: PRACTICE/TESTING
Two marks type questions:
1. What is meant by point of Scale?
2. Illustrate the model work flow for retail sector.
3. List out the classification of forecasting phase in retail sector.
4. Differentiate between merchandise plan and replenishment plan.
Descriptive type questions:
1. Discuss in detail about the optimizing techniques in fashion industry for effective retail
space to improve the market demands.
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Page 40 of 50
CLASS NOTES
Topic No: 33
Name of the Faculty / Designation : Mr.M.Janarthanan/ Assistant Professor
Course Code / Course Name : FT6007 / LEATHER GARMENT TECHNOLOGY
Programme / Discipline : B.TECH / FASHION TECHNOLOGY
Topics : Study of Apparel Franchising Introduction and its
Importance, Franchising in India
Duration : 2 periods
Resources required to handle the class: Multimedia Projector
_____________________________________________________________
STEP 2: PRACTICE/TESTING
Two marks type questions:
1. What is meant by franchise?
2. Enlist the different types of franchise systems.
3. Mention the advantages and disadvantages of franchising.
4. What is meant by Retail Franchising?
Descriptive type questions:
1. Discuss in detail about the franchising techniques in fashion industry with suitable
examples and state its merits and demerits.
2. Elaborate the major steps involved for franchising in india with suitable examples.
Page 41 of 50
CLASS NOTES
Topic No: 34
Name of the Faculty / Designation : Mr.M.Janarthanan/ Assistant Professor
Course Code / Course Name : FT6007 / LEATHER GARMENT TECHNOLOGY
Programme / Discipline : B.TECH / FASHION TECHNOLOGY
Topics : Introduction of Assortment Planning
Duration : 1 Period
Resources required to handle the class: Green board
_____________________________________________________________
STEP 2: PRACTICE/TESTING
Two marks type questions:
1. What is meant by Assortment Planning?
2. State the features of Assortment planning.
Page 42 of 50
CLASS NOTES
Topic No: 35
Name of the Faculty / Designation : Mr.M.Janarthanan/ Assistant Professor
Course Code / Course Name : FT6007 / LEATHER GARMENT TECHNOLOGY
Programme / Discipline : B.TECH / FASHION TECHNOLOGY
Topics : Optimize Apparel Assortments
Duration : 1 Period
Resources required to handle the class: Green board
_____________________________________________________________
STEP 2: PRACTICE/TESTING
Two marks type questions:
1. Why the assortment plan has been optimized? Give reasons.
2. Mention the importance of Assortment plan for problem recognition.
3. How will you plan the merchandise assortments?
4. Enlist the internal and external sources available for product line in an Assortment plan.
5. Write short notes on Assortment strategy.
Descriptive type questions:
1. Elucidate the process of optimizing apparel assortment with suitable examples.
2. Explain the importance of consumer demand to optimize assortment planning in an
apparel industry.
Page 43 of 50
CLASS NOTES
Topic No: 36
Name of the Faculty / Designation : Mr.M.Janarthanan/ Assistant Professor
Course Code / Course Name : FT6007 / LEATHER GARMENT TECHNOLOGY
Programme / Discipline : B.TECH / FASHION TECHNOLOGY
Topics : Retail Environment- Definition and Introduction, Analysis
of the Trading Area, Classification of Shopping Districts,
Site Selection, Occupancy Considerations, Trends in
Store Location, Small Retail Store Environment and
Applications
Duration : 4 Periods
Resources required to handle the class: Green board, Multimedia Projector
_____________________________________________________________
STEP 1: LEARNING OBJECTIVES
After the sessions, the student should be able to:
Understand the factors considered for store location.
Importance of retail environment for customer attarction.
Understand the classification of retail stores.
STEP 2: PRACTICE/TESTING
Two marks type questions:
1. How will you choose the store location for attracting customers?
2. Why trading areas are more important for suppliers and retailers to merchandise the
products?
3. List out the classification of shopping districts in retail environment.
4. Write short notes on free standing stores.
5. Mention the importance of site selection in retail environment.
6. State the trends involved for location of stores.
7. What do you mean by retail environment?
Descriptive type questions:
1. Discuss in detail about the factors considered for store location for the success of new
retail venture.
2. Elaborate the salient features of retail environment with suitable examples.
3. Describe the classification of retail stores to create trends in the future market.
Page 44 of 50
CLASS NOTES
Topic No: 37
Name of the Faculty / Designation : Mr.M.Janarthanan/ Assistant Professor
Course Code / Course Name : FT6007 / LEATHER GARMENT TECHNOLOGY
Programme / Discipline : B.TECH / FASHION TECHNOLOGY
Topics : Comparison between Visual Merchandising with
Fashion Merchandising
Duration : 1Period
Resources required to handle the class: Green board
_____________________________________________________________
STEP 2: PRACTICE/TESTING
Two marks type questions:
1. Distinguish between visual and Fashion Merchandising.
Page 45 of 50
CLASS NOTES
Topic No: 38
Name of the Faculty / Designation : Mr.M.Janarthanan/ Assistant Professor
Course Code / Course Name : FT6007 / LEATHER GARMENT TECHNOLOGY
Programme / Discipline : B.TECH / FASHION TECHNOLOGY
Topics : Purpose of Assortment Planning
Duration : 1 Period
Resources required to handle the class: Green board
_____________________________________________________________
STEP 2: PRACTICE/TESTING
Two marks type questions:
1. Highlight the importance of assortment planning.
2. State the important aspects involved in assortment plan.
3. List out the stages involved in new buying process.
Descriptive type questions:
1. Write short notes on:
(a) Actual Buying.
(b) Rearrangement plans.
Page 46 of 50
CLASS NOTES
Topic No: 39
Name of the Faculty / Designation : Mr.M.Janarthanan/ Assistant Professor
Course Code / Course Name : FT6007 / LEATHER GARMENT TECHNOLOGY
Programme / Discipline : B.TECH / FASHION TECHNOLOGY
Topics : Assortment Planning Process, Forecasting Product
Selection and Sales
Duration : 1 Period
Resources required to handle the class: Green board, Multimedia Projector
_____________________________________________________________
STEP 2: PRACTICE/TESTING
Two marks type questions:
1. Mention the important aspects of buyer behaviour in assortment planning.
2. Write Short notes on product specific and Company Specific factors.
3. List out the process involved in assortment planning.
4. What are the phases in product evaluation?
5. Highlight the problem occurs in final product selection.
6. Enlist the methods of fashion specific forecasting.
Descriptive type questions:
1. Critically analyze the important aspects to be considered for assortment planning in a
retail outlet.
2. Explain the process sequence to be considered for effective assortment planning.
3. Discuss the forecasting trends for the selection and sales of product in a retail outlet.
Page 47 of 50
CLASS NOTES
Topic No: 40
Topic No: 41
Name of the Faculty / Designation : Mr.M.Janarthanan/ Assistant Professor
Course Code / Course Name : FT6007 / LEATHER GARMENT TECHNOLOGY
Programme / Discipline : B.TECH / FASHION TECHNOLOGY
Topics : Data Sharing Definition and Research Funders
Consent and Data Sharing
Duration : 1 Period
Resources required to handle the class: Green board, Multimedia Projector
_____________________________________________________________
STEP 2: PRACTICE/TESTING
Two marks type questions:
1. Define the term data sharing.
2. Mention the significance of data sharing.
3. List out the policies to be considered for data sharing.
4. Highlight the importance of consent forms in data sharing.
Descriptive type questions:
1. Elucidate the significance of sharing research data in project management.
Page 49 of 50
CLASS NOTES
Topic No: 42
Name of the Faculty / Designation : Mr.M.Janarthanan/ Assistant Professor
Course Code / Course Name : FT6007 / LEATHER GARMENT TECHNOLOGY
Programme / Discipline : B.TECH / FASHION TECHNOLOGY
Topics : Visualization and Printing of Data, Visualization
Techniques and its Applications
Duration : 1 Period
Resources required to handle the class: Green board, Multimedia Projector
_____________________________________________________________
STEP 2: PRACTICE/TESTING
Two marks type questions:
1. List out the steps involved in data exploration process.
2. Why the data to be visualized? Give reasons.
3. Enlist the techniques used in visualization and printing of data.
Page 50 of 50