L TO OFFER MEDIA SUPPORT TO NESTLE INDIA COMMUN

Ashutosh : Lead Consultant , Quantum Media

PGPID: PGP32078 l Section B
2 October 2016
Table of Contents
1.0 Terms of
reference
3
2.0 About
us
3
3.0 Understanding of the
problem.
3
3.1 Client
background
.4
4.0 Our
services
4
5.0 Proposed
timeline
.......4
6.0 Brief profile of the
partners
5
6.1 Mr. Mahendra Singh Mahi, Director
Partner.
.5
6.2 Mr. Virat Sharma,
Partner.
.5
7.0 Proposed
budget
5
References
..5
Acceptance
..5
Appendix
5
1.0. Terms of Reference
OM Pvt Ltd is pleased to submit its proposal regarding the RFP issued by your
esteemed organisation dated 2nd October, 2016. This proposal guidelines the
services provided by our company, the timelines followed and their pricing. We
look forward to meeting you in person to discuss this further.
2.0. About us
Quantum Media is a consulting firm with deep expertise in the media,
information, and entertainment industries. Since Quantum Media's founding in
1998, our consulting work has spanned every aspect of the media business, from
developing an Internet business strategy for a Fortune 500 company to advising
a young entrepreneur on launching a niche digital product. Quantum Media is a
consulting firm which caters to the business needs of the clients ranging from
services being offered in the areas of marketing, finance, HR and operations
consulting covering a wide range of industry problems.
3.0. Understanding of the problem
Our agency is the number one company in terms of business distinction,
commitment to our clients and scope of the problems solved. You would agree
that the recent crisis that Nestle India (Maggi) faced could have been handled
better had a media consulting agency been hired. A reputable company like
Nestle India cannot afford not to have a specialized team committed to handle
the press releases, especially in a timely manner.

3.1 Clients Background: (Nestle India) NESTL's relationship with India

dates back to 1912, when it began trading as The NESTL Anglo-Swiss
Condensed Milk Company (Export) Limited, importing and selling finished
products in the Indian market.
After India's independence in 1947, the economic policies of the Indian
Government emphasised the need for local production. NESTL responded to
India's aspirations by forming a company in India and set up its first factory in
1961 at Moga, Punjab, where the Government wanted NESTL to develop the
milk economy. NESTL has been a partner in India's growth for over a century
now and has built a very special relationship of trust and commitment with the
people of India

4.0. Our services

Quantum Media provides services in all the media related consulting in the
Global firms, Start-ups, and regional and national players across all
demographics. What makes us different is what we are doing from the
perspective of what is best for our client and what all needs to be done in order
to cater to their problems as our own.
We are also writers and editors MBAs, economists, circulation specialists, content
developers, data modelling specialists: we have time and again handled
numerous aspects of your operations. Weve done, and real results and
turnarounds, start-ups, and re-launcheseven notorious 5-year plans. We assure
you practical strategies, sound execution and real change in your business.

5.0 Proposed Timeline:

5.0 Brief Profile of our Partners: We partner with global leaders to provide
our clients with world class service which is unmatchable with the competition in
the marketplace. Here is a brief profile of our partners:
5.1 Mr. Mahendra Singh Mahi: He brings in with him an immense industry
experience of 21 years in the field of media consulting and real time problem
solving. He has worked with global giants like Nestle, Mahindra, Mckinsey and
Goldman Sach and is continuously catering to the industry for the betterment of
firms and the competitive market.
5.2 Mr. Virat Sharma He is synonymous with the young but competitive leaders in
the market who are well known for the work they do in the Media and
Communication channels. He has an Industry experience of 12 years in Media
and Communications.
6.0. Proposed Budget

Based on your approximate budget, we propose a work level of $8,000 per month,
pending the final plan and priority initiatives.

Activity Budget
NST Professional Fees Rs 60,000 (Rs 6,000 a month for ten months)
Graphic/Web Services Rs 12,000
Directional Signage Rs 18,000
Advertising (print and radio) Rs 30,000
Total Rs 120000
 Acceptance: Your signature below indicates acceptance of the proposal and
contractual agreement thereof. Signature: ________________
Date: _____________
Name: ___________________
Place: ____________

References:
http://www.quantummedia.com/services
http://www.quantummedia.com/clients
Appendices
Last 5 years P&L statements
Last 3 years ITR
Firms Letterhead with the TAN number
6 months Bank account statement
Copy of latest Work Orders