Table 1: Respondent monthly income

Items Frequency Percentage

Php 5,000 below 53 27%

Php 5,001 - Php 10,000 16 8%
Php 10,001 - Php 15,000 51 26%
Php 15,001 - Php 20,000 10 5%
Php 20,001 - Php 25,000 18 9%
Php 25,001 - Php 30,000 12 6%
Php 30,001 - Php 35,000 12 6%
Php 35,001 - Php 40,000 0 0%
Php 40,001 - Php 45,000 6 3%
Php 45,001 - Php 50,000 6 3%
Php 50,000 above 4 2%
Others 12 6%
Total: 200 100%

Table 3: How often the respondents visit 360 Fitness Club

Items Frequency Percentage

Once a week 67 34%

Twice a week 44 22%
Three times a week 28 14%
More than three times per week 56 28%
Everyday 5 3%
Total: 200 100%

Table 8: Service avail mostly by the respondents

Items Frequency Percentage

360 HEART RATE TRAINING PROGRAM 72 36%

360 BODY WEIGHT 106 53%

360 HIIT 72 36%
360 CORE 89 45%
360 KETTLE BELL STRENGTH 67 34%
360 KETTLE BELL ULTIMATE 33 17%
360 KALLOS. 22 11%
360 Fitness Club's Body Jam, Zumba, Yoga,
94 47%
and Pole Workout
 Others 17 9%

Table 10: Term of payment preferred by respondents

Items Frequency Percentage

Monthly 133 67%

Quarterly 28 14%
Semi-annual 11 6%
Annual 28 14%
Total: 200 100%

Table 11: Mode of payment preferred by respondents

Items Frequency Percentage

Cash 150 75%

Debit Card 17 9%
Credit Card 33 17%
Check 0 0%
Others 0 0%
Total: 200 100%

Table 15: How often do you visit 360 Fitness Club

Items Frequency Percentage

Facebook 61 31%
Tarpaulins 0 0%
Website 23 12%
Flyers 0 0%
Friends 105 53%
Others 11 6%
Total 200 100%

Table 12: The most effective promotion of 360 Fitness Club

Items Frequency Percentage
 Tarpaulins 17 9%
Companys own website 29 15%
Flyers 0 0%
Event Sponsorship 17 9%
Social Media 131 66%
Others 6 3%
Total 100%

Table 21: Number of Employees

Items Frequency Percentage

Yes 189 94.5%

No 11 5.5%

Total 100.0%

Table 23: Days of the week

Items Frequency Percentage

Monday 69 34.5%
Tuesday 40 20.0%
Wednesday 51 25.5%
Thursday 46 23.0%
Friday 63 31.5%
Saturday 109 54.5%
Sunday 69 34.5%

Table 18: Respondents' preferred time to work-out

Items Frequency Percentage
 6:00-6:30 17 8.5%
6:30-7:00 0 0.0%
7:00-730 33 16.5%
7:30-8:00 33 16.5%
8:00-8:30 22 11.0%
8:30-9:00 7 3.5%
9:00-9:30 11 5.5%
9:30-10:00 7 3.5%
10:00-10:30 7 3.5%
10:30-11:00 0 0.0%
11:00-11:30 0 0.0%
11:30-12:00 7 3.5%
12:00-12:30 0 0.0%
12:30-1:00 7 3.5%
1:00-1:30 0 0.0%
1:30-2:00 0 0.0%
2:00-2:30 0 0.0%
2:30-3:00 0 0.0%
3:00-3:30 11 5.5%
3:30-4:00 11 5.5%
4:00-4:30 11 5.5%
4:30-5:00 0 0.0%
5:00-5:30 17 8.5%
5:30-6:00 7 3.5%
6:00-6:30 7 3.5%
6:30-7:00 50 25.0%
7:00-7:30 56 28.0%
7:30-8:00 61 30.5%
8:00-8:30 50 25.0%
8:30-9:00 39 19.5%
9:00-9:30 33 16.5%
9:39-10:00 28 14.0%

Table 28

Respondent
Items Frequency

Yes 200 100.0%

No 0 0.0%
Table 2: Respondent reasons for working out
Items Frequency

To be physically fit 120

To lose weight 86
To boost self esteem and confidence 40
To have a healthy body lifestyle 109
Others 6
 Table 6

Respondents words, that describe 360 Fitness Club

Percentage Items

Awesome
60% Effective
42.90% Great,
20% Helpful
54% Improve
2.90% Superb
cribe 360 Fitness Club
Items Items

Complete Excellent
Fun Fast,
Good, Holistic,
Homey Invigorating
Modern Non-traditional
Unique Wow
Table 7: Respondent's perception in terms of importance of the following aspect when joining or ren

Items 5 4 3 2 1

Equipment 117 72 11 0 0
Personal Trainers 62 88 50 0 0

Amenities (Locker room, shower 106 83 0 6 5

room, Waiting Area)
Ambiance 122 78 0 0 0
Reputation 127 67 6 0 0

Note: Very Important (5), Important (4), Neutral (3), Somewhat Important (2) Not Imporant (1)

Table 9: Respondent's perception in line with affordability of the membership fee of the gym
Items 5 4 3 2 1

Membership Fee 60 67 56 17 0

Note: Very Affordable (5), Affordable (4), Neutral (3), Expensive (2) Very Expensive (1)

Table 12: Respondents perception with regards if the gym's location is suitable for their needs
Items 5 4 3 2 1

Suitability 50 61 72 11 6

Noted: Very Suitable (5), Suitable (4), Neutral (3), Somehow Suitable (2) Not Suitable (1)

Table 13: Respondents percetion in terms of accessibility and convinience of the location of 360 Fit
Items 5 4 3 2 1

Accessibility 44 56 67 22 11
Convenience 39 61 61 22 17

Noted: Very Accessible (5),Accessible (4), Neutral (3), Somehow Accessible (2) Not Accessible (1)
Very Convenient (5), Convenient (4), Neutral (3), Somehow Convenient (2) Not Convenient (1)

Table 14: Perception of respondents on how convenient is the location of 360 Fitness Club
 Items 5 4 3 2 1

Convenience 39 61 61 22 17

Noted: Very Convenient (5), Convenient (4), Neutral (3), Somehow Convenient (2) Not Convenient (1)

Table 17: Respondents perception with regards with effectiveness of advertising media to commun
Club
Items 5 4 3 2 1

100 73 22 5 0
Facebook Advertisement
Flyers 22 56 72 39 11
Tarpaulins 50 56 61 17 16
YouTube videos 78 61 39 22 0
Twitter 83 61 39 11 6
Website 128 44 17 11 0

Note: Very Effective (5), Effective (4), Neutral (3), Somewhat Effective (2) Not Effective(1)

Table 18: Respondents perception in terms of satisfaction with the promotion that the gym provides
Items 5 4 3 2 1

Promotion 40 77 72 11 0

Note: Very Satisfied (5), Satisfied (4), Either Satisfy or Dissatisfy (3), Dissatisfied (2) Very Dissatisfied (1)

Table 19: Respondent perception in terms of characteristics of coaches of the 360 Fitness Club
Items 5 4 3 2 1

Knowledgeable 94 89 11 6 0
Approachable 94 83 17 6 0
Patient 111 61 28 0 0
Energetic 117 72 11 0 0
Professional 122 61 17 0 0
Organized 94 78 28 0 0
Presentable 122 61 17 0 0

Note: 5 Strongly Agree , 4 Agree , 3 Neither Agree nor Disagree 2 Disagree and 1 Strongly Disagree
Table 20: Respondents perception in line of satisfaction in terms of performance of the coaches/ tra
Items 5 4 3 2 1

coaches/ trainers 84 61 45 10 0

Note: Very Satisfied (5), Satisfied (4), Either Satisfy or Dissatisfy (3), Dissatisfied (2) Very Dissatisfied (1)

Table 22: Respondents perception in line with the convenient of the 360 Fitness Club operational p
Items 5 4 3 2 1

Membership Process 56 111 33 0 0

Work out Process 78 106 16 0 0

Billing and Payment Process 56 106 38 0 0

Operation Hours 67 74 50 7 0
Customer Service/
Complains 78 78 39 5 0

Noted: Very Convenient (5), Convenient (4), Neutral (3), Somehow Convenient (2) Not Convenient (1)

Table 25: Satisfaction in terms of performance of the coaches/ trainers

Items 5 4 3 2 1

Gym Cleanliness 83 117 0 0

Locker Room 44 150 6 0
Comfort Room 44 150 6 0
Equipment 94 100 6 0
Parking 33 133 28 6
Layout 22 161 17 0
Lighting 50 144 6 0
Visual Design 50 144 6 0
Music 67 122 11 0
Scent 22 144 28 0
Room Temperature 56 128 17 0
Security 50 139 6 6
Note: Very Satisfied (5), Satisfied (4), Either Satisfy or Dissatisfy (3), Dissatisfied (2) Very Dissatisfied (1)

Table 26: Respondent perception of satisfaction in terms of result gain

Items 5 4 3 2 1

Result 39 106 44 11 0

Note: Very Satisfied (5), Satisfied (4), Either Satisfy or Dissatisfy (3), Dissatisfied (2) Very Dissatisfied (1)

Table 27: Respondents perception of satisfaction in terms of overall aspects

Items 5 4 3 2 1

360 Finess Club 50 100 39 6 6

Note: Very Satisfied (5), Satisfied (4), Either Satisfy or Dissatisfy (3), Dissatisfied (2) Very Dissatisfied (1)
aspect when joining or renewing at the gym

Mean Interpretation

4.53 Very Important

4.06 Important

4.4 Important

4.61 Very Important

4.52 Very Important

t (1)

ship fee of the gym

Mean Interpretation

3.85 Affordable

itable for their needs

Mean Interpretation

3.64 Suitable

ble (1)

e of the location of 360 Fitness Club

Mean Interpretation

3.5 Neutral
3.42 Neutral

Accessible (1)
Not Convenient (1)

360 Fitness Club

 Mean Interpretation

3.42 Neutral

Not Convenient (1)

ertising media to communicate 360 Fitness

Mean Interpretation

4.32 Effective
3.2 Neutral
3.54 Effective
3.98 Effective
4.02 Effective
4.45 Effective

ective(1)

tion that the gym provides

Mean Interpretation

3.75 Satisfied

y Dissatisfied (1)

the 360 Fitness Club

Mean Interpretation

4.36 Agree
4.33 Agree
4.42 Agree
4.53 Strongly Agree
4.53 Strongly Agree
4.33 Agree
4.53 Strongly Agree

y Disagree
mance of the coaches/ trainers
Mean Interpretation

4.1 Satisfied

y Dissatisfied (1)

itness Club operational process

Mean Interpretation

4.12 Convemient
4.31 Convemient

4.09 Convemient
3.98 Convemient

4.15 Convemient

Not Convenient (1)

Mean Interpretation

4.42 Satisfied
4.16 Satisfied
4.16 Satisfied
4.41 Satisfied
3.8 Satisfied
3.94 Satisfied
4.19 Satisfied
4.19 Satisfied
4.23 Satisfied
3.71 Satisfied
4.13 Satisfied
4.12 Satisfied
y Dissatisfied (1)

Mean Interpretation

3.87 Satisfied

y Dissatisfied (1)

ts
Mean Interpretation

3.93 Satisfied

y Dissatisfied (1)
Table 4: How long have you been at 360 Fitness Club
Items Frequency

Less than 1 year 135

Between 2 years and 3 years 47
Between 3 years and 4 years 6
Between 4 years and 5 years 2
Between 5 years and 6 years 3
Between 6 years and 7 years 6
More than 7 years 1
Total

Table 5: How many hours do you spend to workout at the gym

Items Frequency

Less than one hour 39

One hour 45
Two hour 94
Three and more ours 22
Total
Percentage

68%
24%
3%
1%
2%
3%
1%
100%

Percentage

20%
23%
47%
11%
100%