Factors identifying with difficulties confronted by women in India.

The Socio Cultural Context

While women are regularly praised as being on the same plate as Goddess Durga, the encapsulation of
"Shakti", their place in the public eye is not beside, but rather underneath the male. For all down to earth
reason, it is the part of subjugation which is entered which is dug in the financial fabric of nation1.

Generally women are connected with home and hearth. They are fundamentally seen as to been in four
dividers of house. For the financial aspects reasons they are not attending schools or higher education

Motivational factors

The choice to begin an enterprice, is of pivotal significance in the basic leadership process for the women
entrepreneur. "Normally women are demoralized from beginning an endeavor since there are not other
people who resemble them" (Iyer,1993)

Family Support

Family support, or the absence of it, is of vital significance in the basic leadership procedure of the women
and relying upon the reaction of the family, the women entrepreneur can either be exceptionally energetic in
her new pursuit or competeletly demotivated. Absence of motivation frame family or spouse can and stops
women structure leaving the house to create wage. Another researceh study has uncovered that the
motivation behind why 50 % of respondent got to be entrepreneur was on the grounds that their better
half/family bolstered them in the choice. A study led by (Padaki), uncovered that of the women entrepreneur
surveyed,70% have said that their relative was a noteworthy wellspring of motivation to them in their
choice to begin and domain.

Previous Experience

Research have additionally demonstrated that past work involvement in the proposed business spurs
individual to end up autonomous enterepreneur. (hartshorn,1992). Since women as a gathering are packed in
low abilities occupation , they are at distint disadvantage.(Easwaran 1992) noticed that most women
entrepreneurs were either housewives or crisp graduates with no previosu experience of maintaining the
business.

"experienced entrepreneur seek after various arrangements analyzed to those entrepreneur without past
entrepreneurial experience (Manimala,1992).

Puss and pull factors

Positive pull could appear as support or pursuation by others while negative pushes would go from
displaced person status, lost occupations, the 'between times of being out of school or school or having
resigned" (shapero and Sokol, 1982)

There push and pull factors influences entrepreneurial execution. The draw power carries with them more
responsibility and self association since the drive and bent accompany such woman prepares them to
perform better. The push constrains for the most part make weaker entrepreneur.

The instance of Ms Vijay Yadav is regular case of this-

" After her fathers passing she attempted to proceed with his protection business. Be that as it may, with the
mearge gaining it was extremely troublesome on the family. The family began a flowing library, and later
1
Jaffery Jason,Womens Entrepreneur: context and challenges, ( 11th september2016, 22:30)
http://www.ilo.org/public/english///region/asro/bangkok/library/download/pub96-01/chapter5.pdf .
on started exchanging instant piece of clothing however both endeavors did not click. She was resolved to
defeat all troubles that came her direction. Miss Vijay went to the course on Commercial Management
sorted out by SISI. She succeeded and her business extend in an exceptionally timeframe.

Challenges confronted by women entrepreneurs

1.Conflicts amongst Work and Domestic Commitments-

Women's family commitments additionally banish them from getting to be fruitful entrepreneurs in both
created and creating countries. "Having essential duty regarding youngsters, home and more seasoned ward
relatives, couple of women can commit all their time and energies to their business" (Starcher, 1996)

2.Gender gaps in Education -

While women are making significant steps in instructive achievement at essential and optional levels, they
frequently lack the mix of instruction, professional and specialized abilities, and work experience expected
to bolster the advancement of very profitable organizations.

3.Lack of finance
Access to fund is a standout amongst the most widely recognized difficulties that entrepreneurs face and
this is particularly valid for women who are further .Women Entrepreneurship in India, hindered by lack of
individual recognizable proof, lack of property in their own particular name what's more, the requirement
for their better half's countersignature on numerous reports.

4.Legal requirements in family law-

The institutional and legitimate environment is basic to the development of female-possessed endeavors.
Laws directing the private circle particularly those in regards to marriage, legacy and area can prevent
women's entrance to resources that can be utilized as insurance while securing a credit.

5. Heavy family duties

Leave an interest on women particularly those in provincial ranges who have more kids. They are required
to play out their customary part as housewives and hence, they have less hours of extra time than men, both
amid the weekend and on weekdays. An ILO report on women entrepreneurship recognizes the
accompanying issues confronted by women entrepreneurs.

6. Lack of family support

Sometimes the family may make the women feel blameworthy of disregarding family obligations in her
quest for business commitments. Social conventions may keep down a lady from wandering into her own
business.

7.Lack of capital-
Conventional wellsprings of account like banks are hesitant to loan to women entrepreneurs particularly in
the event that they don't have any male or family backing. This is particularly valid for lower salary
females. Women don't have satisfactory fund or lawful learning to begin a venture.

7.Lack of certainty and confidence

Lack of good examples undermines the self certainty of women entrepreneurs. The action of offering is
considered loathsome to the female sex.

8. Lack of right open/private organizations

Most open and private motivations are abused and don't achieve the lady unless she is sponsored by a man.
Too numerous exchange affiliations like services, councils of business don't oblige women anticipating that
women's associations should do the fundamental thing.