RP3 Agency Expands Its Capabilities with Launch of New Public Relations

Practice

Veteran PR executive Dan Sweet named firms first Director of Public Relations.

Bethesda, MD, March 29, 2017 --(PR.com)-- RP3 Agency, a leading advertising agency in the
Washington metropolitan area, announced today that Dan Sweet has joined the Bethesda, Md.-based firm
to lead its new public relations practice as its first Director of Public Relations. In addition to the agency's
award-winning advertising and digital services, this newly created division will allow RP3 to provide its
clients with a complete host of public relations services including earned media, crisis communications
and issue advocacy capabilities.

As RP3 continues its amazing growth, we see more and more the critical role earned media and other
aspects of public relations play in launching and sustaining successful advertising and marketing
campaigns, said Beth Johnson, Co-Founder and CEO of RP3 Agency. Bringing in a seasoned public
relations professional with a proven track-record for success like Dan allows us to bring a critical new
media relations dimension to the exceptional work our clients have come to expect from RP3.

Sweet has spent over 15 years providing strategic communications counsel and executing successful
media relations campaigns for a variety of major corporate brands and advocacy clients where he
specializes in developing creative and effective earned media, crisis and healthcare communication
programs.

Dan brings a great mix of in-depth knowledge of the media, strategic communication insights and
creative thinking that will be key in developing our public relations practice, said Jim Lansbury,
Co-Founder and Chief Creative Officer at RP3. Now more than ever, PR and social need to be woven
into the creative concept to resonate with consumers and Dan will help us do just that.

Before joining RP3, Dan was a Senior Vice President at FleishmanHillard specializing in healthcare,
issue advocacy and crisis communications.

Additionally, Sweet previously worked at JPA Health Communications and Powell Tate in Washington,
DC. He got his professional start developing research and messaging strategy for the Democratic
Congressional Campaign Committee as well as statewide political campaigns across the country. Sweet
earned a Bachelor of the Arts degree in Government and Politics from the University of Maryland at
College Park.

I am thrilled to be joining such a dynamic and creative agency with a well-deserved reputation for
excellence, said Sweet. I look forward to the challenge of helping this amazing agency continue to
grow by building a successful public relations practice on par with RP3's excellent advertising, social and
digital media teams.

About RP3 Agency

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RP3 is a creative agency in the D.C. metro area focused on building new ideas, technologies and
experiences that forge meaningful connections between people and brands, and create opportunities that
propel businesses forward. They work with a variety of forward-thinking clients including The Coca-Cola
Company, Norfolk Southern, Long & Foster, and Children's National Health System and have deep
collective experience in HealthCare, Travel and Destination, Automotive, Sports and Entertainment and
Retail. To learn more visit rp3agency.com.

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Contact Information:
RP3
Dan Sweet
301-718-0333
Contact via Email
rp3agency.com

Online Version of Press Release:

You can read the online version of this press release at: http://www.pr.com/press-release/710589

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