Social

Action
Production
booklet

Contents
Task 1: Proposal
Task 2: Pre-production material
Task 3: Filming
Task 4: Editing
Social Action Production Proposal
Name of production

Scullers: Working with disabilities

Reason for following this issue

There is an important reason for following this social action, as it ensures that
the issue that people with disabilities can have is clearly explained and
shown throughout the documentary. If we are clearly able to identify
problems that are now becoming a global issue, it could allow people to see
the problems that are facing the community and entice them to visit the
Caf, as they will know they are supporting a local charity, which helps
people with disabilities.

Length of production

Our production will be around 10 minutes; however, we will not put a time
limit on it to ensure we have the right information throughout the production.
However, we do not want to have too much footage in the production, as
we want to make the production as interesting as possible to make the
overall social action video more entertaining, which would allow it to
become more successful and promote the overall charity more.

Interviewees in production

Jacqui A worker at Scullers Caf, she often deals with the admin side of
things with the Charity and is clear figure at the Caf and is known in the
community

Carolyne The actual owner and founder of the charity, she is the main
foundation of the cause and the person who makes the decisions

Production angle, how and why

The main production angle we will try to present for the audience is to try to
show the audience a new side to people with disabilities. We will do this
successfully by including storylines of people who have benefited from the
charity and get them to explain why they needed this. We will also try to
evoke emotion from the audience through the content in the production,
which will give the audience a stronger connection with what they are
watching, which would hopefully entice the audience to visit the Caf, as
they would know they are supporting a local charity.
A production layout (beginning, middle and end)
Opening:

The opening of the production will be a narration that will introduce the main
subject for the audience, highlighting what the documentary will be about.
While the narration is taking place, there will be various videos that will be of
Marlow, representing the subject that is being spoken about. This technique
will allow people to get a brief idea about the social action, before we
introduce it fully further at the middle.

Middle:

The middle of our social action video will be various interviews that will go into
detail about the social action video we are talking about. The people being
interviewed will be the actual owner, a worker at the Caf and someone
with a disability that the Caf has helped effectively. There will also be a
narration at the start of the middle section, which will slowly introduce the
social action subject for the audience, which will create a clear transition for
the audience to clearly follow. The middle section will be the main chunk
which will feature all the content and information

End:

The end of the social action video will be showing more b-roll footage and a
collection of other videos that will be present with a narration of it. The
ending will be a summary of the entire production, which can allow the
audience to make/have an opinion on the entire video. The narration of the
ending will make it clear the video is ending; this will show the audience what
is happening, so it makes more sense for them.
Target Audience and why

The main target audience that we are trying to aim our social action video,
will be mainly adults and parents who will probably be more sympathetic for
what is going on. We are also going to aim our video at business owners who
will be more willing to support a local cause, as there will be a community
spirit type feel for the majority of people. Our other target audience will be
aimed more towards local residents who will feel that this is a local matter
that needs t5o be addressed, which would entice them to come to the Caf
more due to the social action video.
To find out the audience we should target our social action video at, we sent
out a survey that clarified our idea for the video. This questionnaire, asked the
audience who the video should be aimed at. These question asked about:
Gender
Age
Geodemographics
socioeconomic status

From our questionnaire results, we found that our target audience for this
production will be the people from the local area of Marlow, mainly for
teenagers and young adults, and adults But the video can apply to any age
category. We will be targeting both genders, as this social issue can affect
everyone, so informing as many people on the issue is vital to preventing the
issue from spreading.
Where your video will be uploaded / shown

Our video will first be published on YouTube, where we will try to make it
successful by paying for ads and trying to promote the video the most.
Another key format will be on social media like Facebook and Twitter, this will
help the local community see it. As they may follow local pages, which we
would post the link into. The final place we will publish our social action video
will be on the Scullers website, which will be able to promote the Caf if
people visited the website, and give them an idea of why to visit here.
List of questions you wish to ask / have answered in your production
What is Scullers main objective?

Boss of the charity

How long has Scullers been around for?

Where does the money made from the caf go?

Where do the children go to after they have been taught here?

Which schools are you in partnership with?

Why do you believe this charity is important?

What skills do they learn from this charity?

Why do people need to know about this charity?

What do people say about the charity?

How does this issue affect the local community

Person who the charity helps

How has the charity benefited you in anyway?

What does the charity do for you?

How did you find out about the charity?

How has the charity helped you?

Do you like to work at the Caf?

What are the people like at the Caf?

What do you aspire to do in the future?

Location Recce
Please produce a location recce for EVERY location used Type of room/area: INT

Location Address: Scullers

Caf, Marlow Bridge
Lane, Marlow

Sat Nav details

(Postcode): SL7 1RH

Nearest Train Station: 12

mins walk

Nearest Bus stop: Five

mins walk
Lighting Information:
There lighting throughout the
building but in some locations,
the lighting is not always as
bright. If we need to film outside,
sometimes the lighting can be
restricted due to the weather
conditions, which can cause the
scene to look miserable and dull.
Sound Information:
The overall sound should be fine
throughout the day, however as
the Caf is fully functional
throughout the day, there may
be peak times where noise will be
too loud for what we need, and
the outside location could also
create wind noise in the
background.
Power Information:
There is power throughout the
Caf, but outside there is very
restricted power sources, which
could cause future problems for
our production
Hazards
Possible trip hazards from cable,
theft or lost property, weather
conditions causing damaged
equipment and possible hazards
in the Caf throughout.
PROPS LIST
Production Name: Scullers Caf: Working with disabilities
Producer: Sam, Josh and Max
Item Script page Description
Solutions:
Bring extra lighting, as it may be
needed if the lighting or weather
conditions are not at the best. The
lighting will be essential when we
are filming interviews, as it will
allow us to focus on the person,
which means various extra lights
may be needed.
Solutions:
Try to film at times where the Caf
isnt very busy, or try to film a room
that is away from the actual
location, and could be quieter in
relation. Also try to accommodate
the weather, so there is no
background noise, or use a boom
mic to cancel out background
noise.
Solutions:
Bring extra power sources and
batteries to ensure we have
enough power throughout filming
Solutions:
Ensure that everyone is as safe as
possible throughput filming, make
sure safety precautions are in
place. Strapped own or loose
wires and cable to stop people
falling over. Be aware of possible
dangers.
Actor/location Notes
 Chairs for Interviews So they can sit Person being We will
interview down during it interviewed need
around 4
different
chairs

Food Throughout Show the N/A To show the

Caf food in food they
the video do

Table cloth During To make the Person being Just plain

interviews interview look interviewed
more
professional
Found Footage

Footage Reference Used for

description
Marlow Rowing https://youtu.be/Fc5vq3Dxk2A Showing the history of
Club demolition the Club
Marlow Rowing https://youtu.be/pv8UMZJHekk Showing Rowing
Club - Train,
Guide, Win
Marlow https://youtu.be/pv8UMZJHekk The rowing in high
promotional video quality
Marlow junior https://youtu.be/p62an8tLfqo Various shots of the river
race

Marlow https://youtu.be/Fc5vq3Dxk2A Used when the

demolition of narration is taking place
scullers
Flight over Marlow https://youtu.be/uS3jERa3fOo Different shot of Marlow

Tour around https://youtu.be/hd2nHPL8DBE There are various

Marlow town and different angles,
surrounding area showing the local area
Marlow Town https://youtu.be/MqVhmWwX2zo Showing the historic side
remembrance of Marlow
Marlow final race https://youtu.be/ZusceqQ6MvI Various shots of the river

http://www.marlowrowingclub.org.uk/images/ClubhouseRebuild/121014%20
MRC%20Flyer%20-%20UNFOLDED%20-%20v4.pdf
 Production Schedule

Monday Tuesday Wednesday Thursday Friday Saturday Sunday

Planning Planning Planning Planning Planning Planning Planning

Week Booklet Booklet Booklet/ Booklet Booklet/ Booklet Booklet
1 Maybe Capturing
Interview footage
Date or B roll around
27/02/17 Footage Marlow
Capture

Filming B Footage Interview Script Script

Roll, due Collectio of Head Writing Writing
Week to n of Scullers and and
2 missing Cafe Narratio Narration
Member n
Date
06/03/17

Editing Editing Editing Editing Editing

Week and and and and and
3 Reshoots Reshoots Reshoots Reshoots Reshoots

Date
13/03/17.

Editing Editing Editing Editing Editing

Week and and and and and
4 Reshoots Reshoots Reshoots Reshoots Reshoots
And And And And And
Date Rework Rework Rework Rework Rework
20/03/17

Equipment Hire sheet

 Item From Return

Tripod x 2 Wed 8th Thursday 9th

Rode Microphone Wed 8th Thursday 9th

Boom Mic Wed 8th Thursday 9th

Camera DSLR x 1 Wed 8th Thursday 9th

Copyright issues / legal ethical issues you may face

The main copyright issue that we could encounter is music; the music that we may
intend to use might be from a record company so we may have to get permission from
them or to simply let them know, that we are using it for an educational purpose by
sending them an email. There also may be copyright issues when the actual footage is
sourced, which could cause problems if they are sourced from YouTube. Therefore, we
may need to ask permission from the source of the video, otherwise we also may need
to try to remove the footage if it gets the video blocked or the creator restricts it.

The Legal issues that we may face during the production of our social action video is
some people might not want to be filmed so we will respect that from them and allow
them not to be in the production of our social action video. We will also have to be
careful, as we are filming people with disabilities and we do not want to mock them or
appear rude in any way that could come across as offensive. This could cause a legal
issue, as it may seem like we are discriminating against a specific group of people
List of Questions you wish to ask and order of questions (Make sure they link
and follow on from each other. The wording of your questions will be graded)

Question 1:

What is Scullers main objective?

Scullers main aim is to try to help children and teenage with special

behavioral problems, and help them with everyday life skills that may be

important in the future. The charities main objective is to cater for these

people and make them as comfortable as possible

Question 2:

How long has Scullers been around for?

Scullers has been around for over a year now, and originally started in

January 2016

Question 3:

Where does the money made from the caf go to?

The money made from the charity goes back into running the Caf and the

organisation that they are running.

Question 4:

Where do the students go to after they have been taught here?

Many of the people we help at the Caf go on to do work in Catering and

even go to further education to get a qualification in this sort of subject.

There is one person who came in with behavior problems and now works at a

local restaurant in Marlow.

Question 5:

Which schools are you in partnership with?

We are in partnership with Amersham College, Flackwell College, BCA and

the Henley College through pathways.

Question 6:

After the students have been here, where do they go onto to continue their

skills?

After the students have been here, where do they go onto to continue their

skills?

A lot of the student continue with further education and often go on to work

at a place of catering

Question 7:

How has the charity benefited you?

The charity has helped them to gain confidence and improve in life skills

Question 8:

What do you hope to do after this?

Most hope to do something related to catering

Question 9:

What things have you learned from this?

Mainly how to handle customers and how to give good customer service

Question 10:

What life skills have you learned?

How to handle money and deal with customers successfully throughout

Question 11:

Why do you believe the charity is good?

It allows people to gain confidence and learn new important life skills

Question 12:

Why is the charity important?

It helps people who arent that confident and can help them get a job in the

future.
Production

Before you go off and film please be aware of the following.

PRODUCTION TIPS:

Interview in relevant locations

Make sure there is no background noise when filming - ask to turn off all machines or film in a
quiet location and if outside try and use a wind cover and microphone.

Use TWO cameras when filming - One following the interviewer and one following you as you
had with your multi camera unit

Get MORE footage than you need - you can always cut items out but you can't add once
you have filmed

Think about how you want the final product to look before you start filming

Add archive footage (clips, newspaper clippings, footage from news stories etc...) but
ALWAYS reference them on screen and make sure you have permission to use them

Once filming is finished make sure the following is complete BEFORE you start to edit your
production
Shot list and running order of final production (including found and archive
footage)

Sequence Description
Shot
1 Drone footage of the River Thames with shots of the
church and Marlow rowing club, with narration to
introduce the social action video.
2 First interview with Carolyn, middle upper body shot.

3 Footage of the River Thames and church as the

interview takes place.
4 More footage of Carolyn, middle upper body shots.

5 B roll footage, inside the caf.

6 B roll footage, inside the kitchen.

7 B roll footage, shows the student who we later

interview.
8 B roll footage of Marlow as the narration goes on over
the footage.
9 Interview with the student, middle & upper body shot.

10 Footage of the Thames with the narration over the top

to end the video.
Voice over script

Shot Script

Introduction Across the world millions of people suffer with various

disabilities and are forced into a harder way of life. There
are many organizations that are attempting to help these
people into work, and teach them valuable life skills for
the future. However, there is still a huge amount of
people who are left suffering, and dont have the skills to
get them into work and earn a decent living. Scullers caf
in Marlow is small organization, that is attempting to help
people with disabilities. There goal is to get more young
adults into full time work, and give them many new skills,
improving their confidence greatly. Scullers has been
around for over a year now, and was set up in January
2016, by Carolyne . It is based in Marlow rowing club,
where it opens to the public during the week, selling hot
food and drink to run the programme and continue
helping the students.

During the interview Although this caf hasnt been around for very long, they
have had various successful stories in the past, which shows
with Carolyn
that Scullers does help people into full time work, giving
them more skills and improved confidence.
Before the interview Marlow rowing club is a private organization that is set up
for private club members only, and is aimed at the upper
with the student.
class of Marlow. However, Scullers is open to the general
public, which allows the residents of Marlow to go a private
club they have never been let in before. This is another
reason why scullers is so popular with the public. The
wonderful river views, the happy working environment and
the cheap food, gives the public a place to go and chill out,
raising money to run the programme at Scullers.

End Scullers is a small local Caf that is helping more and more
people every week, by giving them new skills and improving
their confidence. They give young adults a fighting chance
at gaining a good full time job, which would allow them to
live a decent life and earn a good living. Scullers is showing
the way forward for other organizations, and other places
should take initiative from Scullers to help more people
with learning difficulties. In todays society it is becoming
vitally important to help other people in need, without this
more people are becoming vulnerable and disjointed from
the real world, which is why communities need to come
together and help more young adults like the residents of
Marlow do. This is the time to change!
Checklist for production items

In production

Interviews

Voiceovers

Facts about issue (either spoken or put on screen)

Cut away footage

Archive footage

End credits with 'thank you to' section

Music
Roles and responsibilities

Name Role Responsibilities

Max Woolfenden Interviewer. Getting information from

Research. the interviewees.

Camera operator. Shot composer.

Sam Ellis Camera operator. Main camera.

Research. Idea generator.

Josh Way Camera operator. Organize interview

Research. dates.

Check work.