Zonal Retail

Micro geo-enclosure retail functions

Confidentiality

The information contained in this

presentation is proprietary and confidential to
Zonal Systems Llc. and should not be
disclosed to any third parties without the
express permission of Zonal Systems Llc.

Copyright 2017 Zonal Systems Llc.

All Rights Reserved
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Retail Micro Zones
Serves as a geo-fenced Intranet

Replace/ augment POS systems

Replace beacons for micro-location

System knows user on premise without tracking

System interacts with user in store

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Know Whos There

Owner knows who is there, what they ordered

Can re-sell them or comp them an item

Can keep them there via intranet entertainment

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Customer Benefits

WiFi, music, streaming media

Store branded games
Promotions, refills
Secure chat in zone meet people
Survey for promotions

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Off Peak Attractor

Off peak promotions entertainment

In-store branded games for prizes (comps)

Early / Late Bird specials

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Owners

Robert Pierce Ph. D. SMU, Computer Science

James Chip Northrup, BA SMU, MBA

Wharton

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 What are Zones ?

Virtual geo-enclosures around properties

Zones are created by the owner of the property

Smart phone knows when its in/out of zone

App controls functions on the phone in zone

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 How do Zones Work ?

Zones are created on a PC

Zonal code can be embedded in any phone app

Zonal coordinates are downloaded to phone

Zonal boundaries can be displayed on phone

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 Why Zones For Retail ?
Zones require no infrastructure

Functions turn on automatically when user arrives

User opts into Zones the user is not tracked

Hyper-localizes functions to property boundaries

Replace tracking, beacons

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Zoned Stores

Automate alert and functions upon arrival

Store layout and promotions to aisle level

Shopping list optimized route

Communicate with owner and other users in store

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Zoned Restaurants

Adds functionality after order entry

Arrival acknowledged automatically

Functions tied to people on premises

Promos, games, media, social, Wi Fi

Employee / maintenance/security time clock

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Zonal for Owners

Zonal acts as a virtual supervisor

Automate employees clock in/ out

Automate tracking of security, maintenance

Automate patron arrivals/ pick up

Automate in-store promotions, attractors

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Zonal Phone App

Recruits smart devices GPS

Owner creates 2D/ 3D/ or 4D zones

Code works with any iOS or Android app

Patented retail solution

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Whats Your Zone ?
Any size or shape polygon or polyhedron

Inclusion and exclusion zones

Works indoors with no GPS reception

+/- 10 cm precision in next gen phones

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Zonal Systems Retail IP
U.S. Patent 9,398,404 B2

System and Method for User Interaction with

Virtual Geographic Zones

Robert Pierce II & James L. Northrup

Assigned to Zonal Systems, Llc
July 2016

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Wi-Fi and Beacon Fails

Wi-Fi & beacons are radial

Dont match boundary

Signal spills over
Dark corners

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Temporary Shopping Zones

Zone properties for specific events

Track zone sales during event
Share promotion with zone owner

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Zones Replace Beacons

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 Zonal Retail Owner View
Mall Owner describes Zonal Place
Zone around mall 3201.
New Place Zone
User 3206 is visible on
web and phone apps. Store Sub-Zone
inside mall Map Marker
Display
on
3202 3213 Public Maps
Store 3203 is visible on
web and phone apps. 3203
Store in mall Store A

Sub-zone 3202 around

store 3203 triggers action
on users phone. 3206
3200
Shopping Mall
User can be
seen on his own
Map marker showing on smart phone or
public maps 3213 by owner.

Mall Owner put Zone

3201
around whole mall.

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 Zonal Phone View
Map Marker on
Public Maps
3233 Map Marker
Mall Owner describes Zone around mall
3221. User is inside this zone and has Mobile Device 3231
Exploded View
triggered mall zone action Mall Owner puts Zone
around whole mall 3221
User 3206 is visible on web and phone
Store Sub-Zone 3222
apps to other users and owner inside mall User can be seen on his
own smart phone or by
Store 3203 is visible on web and phone owner.
Store in mall 3223 Location dot 3226
apps. Store A

Sub-zone 3222 around store 3223 3299

triggers action on users phone when user nZonal App
enters zone.

Map marker shows Zone location 3213

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Promo in Zone

Owner enters promos

Coupon
Promos received in zone $$$$
Mall store is pleased to
Coupon redeemed offer you a coupon for
80% off your choice of
Automatic tracking of products in our store if
you purchase in the
receipt/ uptake next 30 minutes!!
$$$$
Coupon

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User in Sub Zone

Alerts owner
Alerts other users
Pushes welcome promo
In Zone website

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In Zone Actions

User detected
Chat with rep
Route optimized Automatic Detection
Mall store is pleased to offer

Locate items Promo!

Get promos
P2P with others

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Supervisors Home Page
A Simple Shopping Zone Around A Mall
Zonal Shopping

Shopping Zone

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 Supervisors Home Page
Focused Shopping Zone Around Store
Zonal Shopping

Shopping Zone

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 Zone Locations
Location Detail on Store Zone
Zonal Shopping

Edit Shopping Zone

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Zonal Retail App Benefits

No/low capital costs

User opts in to functions automatically
Automates in-store information & promos
Owner / users chat secure in Zone
Accuracy to 10 cm in works . . .

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Zonal Systems Contacts
Robert Pierce

pierce@zonalsystems.com

Chip Northrup

northrup@zonalsystems.com

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