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Everyone loves a good story, and writers of many kinds Finally, a scientific paper is not a glorified laboratory
use narrative techniques to get their message across. A notebook, that is, simply a record of what was done.
recent Points of View article (Krzywinski and Cairo, Rather, it must place the research into a larger scientific
Nat. Methods 10, 687, 2013) described how techniques context in addition to communicating the results and
of storytelling, such as a structured story arc, can effec- explaining its authors conclusions to other researchers
2013 Nature America, Inc. All rights reserved.
tively guide the presentation of scientific data in fig- so that they can assess and build on the findings.
ures. But as pointed out in a Correspondence by Katz Watson and Cricks Nature paper was a single page
(p. 1045, this issue), the notion of communicating sci- with one figure, no data and no methodseffectively a
entific information by storytelling can be taken too far. story, but a powerful one. Most research papers are far
The hypothetical scientist such as the one described more extensive, but authors often shape the narrative
by Katz, who allows a desired storyline to improperly to convey their arguments, presenting experiments in
influence experiments and who embellishes and an order different from that in which they were con-
obfuscates results, is clearly operating in a highly ducted and leaving out aborted lines of inquiry and
undesirable, even unethical, manner. But it is worth failed experiments. Some such liberties will be neces-
distinguishing between the use of rhetorical techniques sary to prevent readers from becoming hopelessly lost:
as a tool for conveying information versus treating the research is a road on which one may take many wrong
telling of a scientific story as an end in itself. turns before a productive direction is found, and rarely
Even so, are rhetorical techniques more likely to must the reader also follow that process.
impede, rather than enable, a proper understand- But there will be cases in which failed experiments
ing of data? Should storytellingsetting the stage bring a necessary nuance to the data, suggesting weak-
for the importance of an experiment, presenting the nesses in the argument or settings where the conclu-
reader with an unknown or an unsolved problem, sions are questionable. Omission of such information
and interweaving interpretation with the reporting may be unjustifiable. What is more, authors can eas-
of resultshave a role in communicating scientific ily segue into frank cherry-picking of data to support
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