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Jackson Bird
To be filled by the
Learner
Date of Submission :
Development
commerce
Assessment Title & Nos : E-commerce Consultancy Report for Ocean Market (pvt) Limited
solutions
IE
Due
Retail Industry is a highly growing industry in the Sri Lankan Business Environment where Ocean Market
(pvt) Limited is holding a fair share of it and is operating as an in-store Super Market business of retail
items specially focusing on textiles, cosmetics, accessories, computer accessories, baby items, stationery
items and a variety of food products.
Due to the high growth of the E-business in the industry, the management of Ocean Market understand
that their customers are giving up on them and move to other competitors due to the unavailability of e-
commerce facility in the organisation.
Therefore they decided to get their customers back in and develop their business which matches the
present context of electronic business.
Assume that you have been hired by Ocean Market (pvt) Limited as an E-commerce Consultant to
provide an e-commerce solution to achieve higher business results. Therefore, you are required to write a
professional management consultancy report addressing the aspects mentioned below with relevant
judgments wherever it is appropriate by critically evaluating the context.
Provide your understanding on the nature of Ocean Market (pvt) Ltd by assessing its core business
functions (LO 1.1)
Evaluate the selected organizations business aims by showing how those aims would relate to different
stakeholders internal and external (LO 1.2) (M1.3)
Provide the background of e-commerce and functionality and analyze the impact of e commerce by
evaluating its benefits and the risks while discussing how introducing an e-Commerce system to an
organization would provide better business outcomes. (LO 2.1)
Discuss the global impact of e-Commerce on society by taking different examples with appropriate
references (LO 2.2)
Note: Your overall chapter must reflect the background of e commerce and its wider impact to thesociety
through a range of sources of information with appropriate references. Please avoid using unreliable data
sources such as wikis, answer web sites, blogs etc.(M2.3)
Investigate market potential of Ocean Market (pvt) Ltd for an e-Commerce opportunity (LO3.1)
Critically evaluate few e-Commerce systems currently in use by organizations realistically for similar
purposes (LO 3.2) (e.g. you can provide screen shots of such systems in your appendices)
Note: While critically evaluating e-commerce systems currently in use for similar business purposes inthe
world, you must justify the market potential for an e commerce solution for the selected organization
through an effective SWOT and PESTEL analysis while synthesizing your own ideas in to an effective
conclusion on why this organization must select e-commerce solutions. (D1.1)
Based on the above justification on the market potential and the varieties of e-commerce solutions
available in the world design, propose a best fit e commerce solution for Ocean Market (pvt) Ltd to
achieve their business advantage. (LO 3.4)
You must discuss the financial implications of the above proposed e-Commerce solution (LO 3.3)
Critically evaluate the suitability of the above proposed e-Commerce solution to Ocean Market (pvt) Ltd
based on different feasibility criteria. (LO 3.5)
Note: The above proposed e commerce solution must be creative and innovative in terms ofapplicability
to the organization that you have selected. (D3.5)
Your overall report must be word processed within 2000-2500 words, created by using Times New Roman
font (12-body, 14-sub headings, 16-headings, 18-titles) with 1.5 line spacing, justified, uniform while
written in report writing using appropriate Harvard referencing (both in text citations and end text
reference list) wherever appropriate. It must contain appropriate Executive Summary, Table of Contents,
Body, Conclusion, References and Appendices in accurate page numbers. The report must be printed
single sided and bound along with the completed assignment brief on the top as the cover page. (M3.3)
You must manage your study and submit the report within the assigned time duration (D2.3)
You must demonstrate your autonomy/independence through the report by crafting an individual
documentation. (D 2.1)
the learner d
evidence
stakeholders
Commerce
system to an 2.1
organization
Commerce on
society Chapter
2.2
Commerce solutions
for an e-Commerce
opportunity Chapter
3.1
systems in use by
organisations
Chapter
3.2
implications of an e- 4.2
Commerce solution
solution 4.1
Commerce 4.3
solution.
MERIT
appropriate
clear explanation on the involvement of
solutions
interested parties to the business and their
approach to
study and
research
of
information has
references.
been
Not used unreliable data sources such as
wikis, answer web sites, blogs
used
etc.
M3 Present and
DISTINCTION
been
of
justified
organising activities
D2.1.
Autonomy/independence
has been
D3
Demonstrate
convergent / lateral /
creative thinking
Strengths: Weaknesses:
Comment: