Name:

Group:
Task 1
Define what a target audience is:

A target
audience
is.

Task 2
List four different characteristics of an audience:

1. 3.
2. 4.

Task 3
For each of the audience characteristic you offered above, describe
what features an ICT product could include in order to be suitable:

Characteristic Features that could be used to make a

product suitable for this characteristic

IGCSE ICT: Unit 9 - Audience Page | 1 Mark Nicholls ICT Lounge

 Name:
Group:

Task 4
For each of the following audiences you should offer four ways in
which their needs could be met:

Audience Features that could be used to make a

product suitable for this characteristic
Young children



Teens/Adults



Seniors

Task 5
Explain four negative outcomes of not matching an ICT product to
the correct audience:

Negative Description of negative outcome

outcome

IGCSE ICT: Unit 9 - Audience Page | 2 Mark Nicholls ICT Lounge

 Name:
Group:

Task 6
Explain why it is important to match an ICT product to the correct
audience:

It is
important to
match an ICT
to the
correct
target
audience
because.

Task 7
Open up Microsoft PowerPoint and create one slide about dolphins.
Make sure that the slide is designed so that it is appropriate for
girls aged below 7 years old.

IGCSE ICT: Unit 9 - Audience Page | 3 Mark Nicholls ICT Lounge