R V INSTITUTE OF MANAGEMENT

4th T BLOCK , JAYANAGAR, BANGALORE

IV SEMESTER 2017

4.1
INTERNATIONAL BUSINESS DYNAMICS

Project work Global strategy adopted by ITC Pvt Ltd

Name SHARANAGOUDA S CHOUGALE

Class and Section 2ND YEAR MBA & C

Registered Number 151GCMD123

Name of the faculty Ms ANITHA D SILVA

Marks obtained
 STUDENT DECLARATION

I hereby declare that GOBAL STARTEGY ADOPTED BT ITC PVT LTD is the result of the
project work carried out by me under the subject International Business Dynamics in partial
fulfilment of IV semester MBA of Bangalore University.

I also declare that this project work is the outcome of my own efforts and that it has not been
submitted to any other University or Institute for the award of any other Degree or Diploma or
Certificate.

Place: BANGALORE Name : SHARANAGOUDA S C

Date: 10/04/2017 Register Number: 151GCMD123
 CONTENTS

Chapter Topic Page no

Chapter 1 Introduction to the topic 1-5

Industry Profile
Theoretical background of the study
Importance of the topic
Need to study the topic
Chapter 2 Data collected based on the topic 6-20
Data Analysis and Interpretation on the
topic- supporting facts, figures, Context
highlighted

Chapter 3 Findings, Conclusion and suggestions 21-25

Bibliography- & Annexures

References should be in the following format:

Books
Abraham, K. (2001) The Dynamics of Economic Reforms (Economic Liberalisation and
Political Transformation), New Delhi: McGraw Publishers.

Edited Volume
Aharoni, Y. (2009) On Measuring the Success of Privatisation, in Ramamurthi, R. and
Vernon, R. (eds) Privatisation and Control of State Owned Enterprises. Washington, D.C.:
World Bank.

Journals
Boardman, D. and Vining, S. (1989) Ownership in Competitive Environments: A Comparison
of the Performance of Mixed, Private and SOEs, Journal of Law and Economics, April, Vol. 1,
No,32, pp.16-9.

Reports and Gazettes

Asian Development Bank (2008) India: Statistical Abstract 2008, April, 2008, Manila, ADB.

Newspapers and Magazines

Ahluwalia, M. (2003) Some of the criticism directed at the IMF is not valid, an exclusive
interview, D+C [Development & Cooperation], September, vol.30.

Websites
Ministry of Finance(2008) Privatisation, Viewed on 06/11/2003 in the MoF Website,
http://www.mof.in/~epa/Privatise/index.html.
Ram Mohan, T.T. (2004) Privatisation in China: Softly, Softly Does it, accessed on
02/10/2010 at http://www.iimahd.ernet.in/publications/public/Fulltext.jsp?wp-no=2004-09-
04
Note:
1. Project work should be based on the International Business Dynamics
syllabus of Bangalore University
2. Minimum of 25 pages and a maximum of 35 pages (excluding cover pages)
3. All data collected and read should have references in the form of Books,
websites, interview schedules ( refer format)
4. Chapter scheme and chapter break up should be provided
5. All pages should be numbered. Page number starts from Introduction and
not from cover page.
6. Last date of submission is April 10, 2017
7. Spiral Bound the project.
8. Plagiarism of 30% is allowed. Copy of the plagiarism check should be

attached in the report after bibliography.