LAURA MEYERS

Rochester, New York

meyersld12@bonaventure.edu - (585) 230-2897 - Digital Portfolio: http://laurameyers.weebly.com/

Professional Experience
Text100, Rochester, NY September 2016-Present
Public Relations Account Coordinator
Support public relations activities for Fortune 500 clients such as Xerox, HARMAN and Conduent
Write media pitches and releases, secure coverage and create comprehensive coverage reports
Monitor social platforms and create social content
Assist in the coordination of event and tradeshow logistics
Kodak Alaris, Rochester, NY May-September 2015
Marketing and Internal Communications Intern
Ghost wrote content for mid-level executives to be used on the intranet and internal blogs
Created blog posts and corresponding creative projects for the external blog
Created and analyzed employee surveys using SurveyMonkey technology
Buffalo Bills, Orchard Park, NY July 2014-December 2016
Media Relations Intern- Training Camp/Game Day
Compiled daily media clip files and maintained media website
Set up press conference materials and produced transcripts for media personnel
Conducted interviews with players and coaches to create content for game day programs
Worked with the media relations team through the 2014, 2015 and 2016 regular seasons
Dixon Schwabl, Rochester, NY July-August 2013
Public Relations Intern
Wrote media alerts and press releases for regional consumer and non-profit clients
Worked with other agency departments to help plan and execute publicity events
Created an integrated marketing campaign for a potential client with three other interns
Office of University Advancement, St. Bonaventure, NY September 2014-May 2015
Fundraising Communications Intern
Conducted research and interviews to write weekly press releases for the website

Education
St. Bonaventure University, St. Bonaventure, NY
M.A. in Integrated Marketing Communications (4.0/4.0) Anticipated Date of Completion: Dec. 2017
Graduate Deans Scholarship Recipient
B.A. in Journalism and Mass Communication (4.0/4.0) Date of Completion: May 2015
Phi Eta Sigma National Honor Society
Kappa Tau Alpha National Honor Society
Mosser Award for Outstanding Achievement in the Mass Communication Curriculum Recipient

Leadership Experience
Francis E. Kelley Oxford Program, Trinity College, Oxford, UK July-August 2016
Junior Dean
Organized and oversaw activities for St. Bonaventures study abroad program
St. Bonaventure Leadership Center, St. Bonaventure, NY August 2015-May 2016
Graduate Student Support Staff
Organized leadership development opportunities for undergraduate students

Skills
Proficient in MS Office: Word, PowerPoint, Excel
Experience with social scheduling platforms such as Spreadfast and GaggleAMP
Excellent writing, blogging, social media, and communication skills
 Strong leadership, problem-solving, and project management skills
Extremely detail-oriented and focused on organization