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Future z Learn g Certificate of Achievement Jeffrey Massana Gregory has completed the following course: DIGITAL LEADERSHIP: CREATING VALUE THROUGH TECHNOLOGY UNIVERSITY OF READING Drawing on international expertise, this course introduced the idea of digital leadership. It investigated the e-competency skills and capabilities that individuals and enterprises need to develop and how to design effective business strategies, using the latest digital technologies. 4 weeks, 3 hours per week shin © Bobitde Dr Maksim Soliteki Lecturer in Entrepreneurship Henley Business School @ University of Reading a The person named an this certificate has completed the actitios in the This learner has not veri thei iden 2 and transcript ‘tached © Jo ot mply the award of eect or the confermant of a qualfeation TRANSCRIPT an BB University’ of Reading Jeffrey Massana Gregory has completed the following course: DIGITAL LEADERSHIP: CREATING VALUE THROUGH TECHNOLOGY UNIVERSITY OF READING Drawing on international expertise, this course introduced the idea of digital leadership. It investigated the e-competency skills and capabilities that individuals and enterprises need to develop and how to design effective business strategies, using the latest digital technologies. STUDY REQUIREMENT 4 weeks, 3 hours per week LEARNING OUTCOMES + Identify the ways in which new technologies can help a business increase sales and return on investment + Construct a matrix of the competences needed for an organisation to effectively use new technologies in business practice + Explain how digital technologies such as: mobile apps, Internet of Things, Cloud computing and data analytics can be applied to enhance the management and strategy of a business + Summarise the importance of aligning business and IT strategies, how this can be applied within ‘the workplace and the constraints and challenges of using IT + Benchmark your organisation against others within the industry and identify the key features which enable superior than industry-average performance SYLLABUS Week 1 + Digital leadership challenge and experience + Three dimensions of digital leadership + Industry and occupational differences in digital skills Week 2 + Building an efficient Strategic alignment model + Factors that constrain an enterprise from using cr Week 3 + Technology leadership + Mobile and Cloud computing + Big data and business analytics Week 4 + Practical use of social media + Internet of Things and Internet Plus + Debates and group collaboration to use technologies Future Learn

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