5 marks 4 marks 3 marks 2 marks 1 mark N/A

Purpose Intention of campaign Intention of campaign Intention of campaign Intention of campaign Intention of campaign No purpose was p
was clearly stated. was clearly stated. was stated. Achieves was stated. Purpose for was not stated. Does not
Achieves clear and Achieves clear and clear purpose for target target audience was not display purpose for target
concise purpose for concise purpose for audience with some error. stated. audience.
target audience. target audience with little
error.
Content Displays in-depth and Displays an Displays some Displays some Displays little No content was pr
sophisticated understanding of content understanding of content understanding of content understanding of content
understanding of content learned in class. Content learned in class. Content learned in class. Content learned in class. Content
learned in class. Content is relatable to the health is relatable to the health is not relatable to the is not relatable to the
is relatable to the health benefits of physical benefits of physical health benefits of health benefits of
benefits of physical activity. Communicated activity. Communicated physical activity. physical activity.
activity. Communicated main ideas well. main ideas well. Communicated main Communicated main
main ideas with a variety ideas with error. ideas with error.
of techniques.
Evaluation Strengths/Weaknesses of Strengths/Weaknesses of Strengths/Weaknesses of Strengths/Weaknesses of Strengths/Weaknesses of No evaluation pro
the campaign were the campaign were the campaign were the campaign were the campaign were not
strongly considered and considered and students slightly considered. slightly considered. considered.
students did identify did identify changes to Students did identify Students did not identify Students did not identify
changes to the campaign the campaign to improve changes to the campaign changes to the campaign changes to the campaign
to improve its its effectiveness. to improve its to improve its to improve its
effectiveness and effectiveness. effectiveness. effectiveness.
implementation.
Practicality Campaign was thoroughly Campaign was thought Campaign was though Campaign was not Campaign was not Not feasible.
thought out and requires out well. Minor changes out well. Changes are thought out effectively. thought out effectively.
no changes prior to required prior to potential required prior to potential Changes are required Major changes required
potential implementation. implementation. implementation. prior to potential prior to potential
implementation. implementation.
Resources Use of credible and Use of credible and Used a number of Used minimal resources. Used minimal resources. No resources used
reliable resources that reliable resources that different resources. Bibliography was Bibliography not provided.
were specifically related had a relation to content. Bibliography was provided. provided.
to content. Bibliography Bibliography was provided.
was provided. provided.
Presentation quality Students demonstrated Students demonstrated a Students demonstrated a Students demonstrated Students demonstrated No presentation w
an excellent clear understanding of clear understanding of some understanding of minor understanding of given. Work was n
understanding of presentation presentation presentation presentation complete.
Names: presentation requirements. Their requirements. Their Mark:
requirements. Their /30
requirements. Their
requirements. Their presentation was presentation was presentation was presentation was
presentation was executed correctly with executed correctly with executed with error. executed with error.
Campaign executed correctly with minor error. some error.
Grade:
Title: no error.

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