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Springfield College

For every college and university it has to sell itself to students to ensure that they pick them as

the institution of choice. Colleges has to sell itself using services that they offer to student both

local and international students. They also have to spell out their beliefs and values with the

intention of wooing students to their institutions.

Spring field major core value is honesty. In most of the policies in the handbook they insists on

students being honest and upholding good morals both in college and outside since they are a

reflection of the college outside the college. The college offers many services to students to

ensure that their stay at the institution is comfortable. They offer banking services on campus to

ensure the financial status of students are taken care of and transportation services whereby

students can get cabs to take them to different places they would want to go to off campus. This

enables the students to explore outside the campus which includes visiting night clubs museums

and other social places where they get to learn different things about the country and other

things. Spring field has a quote that say the policies ensure that all students are treated in a

consistency and a fair way. This helps one to realize the purpose of the policies and rules in the

handbook and why the administration works the way it does.

In conclusion every institution has to have best marketing skills in order to gather so many

students. Marketing strategies have to be services that are not offered by other institution and that

work best in the interest of the student and has their interests are protected
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Works Cited

Springfield. 2014-2015 Student Handbook.