MODULE 1

1. The vision and mission of Sumisho Motor Finance Corporation being translated to
overall operations of the company is clear and concise to communicate their aspirations
to stakeholders. Moreover, employees understand where to focus their efforts as they
align their daily work to the company's long-term goals.

2. The organizational structure of the Sumisho would be described as a Functional

Organizational Structure. Wherein managers of different functional areas all report up
to one president who has responsibility for all of the operational areas. The
advantage of this type of structure is that functions are separated by
expertise but the challenges comes in when different functional areas
turn into silos that focus only on their area of responsibility and dont
support the function of other departments.

3. Product/service differentiation - company's product or service has a

valuable, unique offering for its consumers, for which loyalty may occur.
The company offers easy application for the loan and convenient
payments for the monthly loan.

Its people - Your people are typically your greatest competitive asset.
Products come and go a team that can repeatedly design products that
wow your customers is sustainable. The knowledge and abilities of your
people is the source of most competitive advantage.

4. STRENGTH
- Being a motor financing company that offer easy and convenient
monthly plan.

WEAKNESSES

- Being a financing company for motors only, there are only one category
of consumers.
OPPORTUNITY

- In recent days, many Filipinos may prefer choosing to buy motorcycle

for a quick travel over the heavy traffic.
THREAT

- The company process its financial information through a system called Oracle without a
back-up. So when the company will experience a fortuitous event that will
affect/destroy their information system, they will lose all its information.
POLITICAL Regulation and de-regulation trends; social and employment legislation;
environmental and consumer-protection legislation
ECONOMIC Current and project economic growth, inflation and interest rates; Impact of
globalization; Likely impact of technological or other change on the economy.
SOCIO-CULTURAL Population employment patterns, job market freedom and attitudes to
work; Population health, education and social mobility, and attitudes to these.
TECHNOLOGICAL Impact of internet, reduction in communications costs and increase remote
working; impact of emerging technologies.

MODULE 2
1. The HR office would be described as an organized and well-designed office in which they
possess work ethics and independence. The ambiance is very quiet but they are very
approachable.
2. The hiring and selection process of Sumisho is well-conducted as they accept the
applicants/intern as long as certain qualifications are met. For us interns, they respected
and treated us professionally.
3.
A. Seminars / select employees to participate conferences relative to job function,
working and responsibilities.
B. Provide incentive programs (Most likely to collections department when they meet
their targeted quota.)
C. Annual Performance evaluation employees are required a goal setting towards
their work in Sumisho.
4. One of the functions of HRD that are very evident in the company is that it requires the
employees to have a Goal Setting plan. It is a series of questionnaires that use to
evaluate the competency and qualities being performed of an employee. Also, HRD
takes action on all matters regarding attendance, leaves, absences, appointments in
which they take charge of safekeeping of personnel records and documents.
 5.
A. TEAM BUILDING By department (every month training so that employees know
each other and also have bonding time with each other
B. JOINING PSBanks SPORTSFEST(Basketball and Voleyball) every Team Sumisho
will go against different departments of PS bank in which management allot
management for that event to support the teamwork that will be built in that
activities.
6. The practices of SMF to ensure timely and proper communication among all employees
includes the use of Microsoft Outlook wherein all employees have their respective
emails to communicate instantly or send files. Of course, the use of telephones that
every departments have to communicate if there are concerns or inquiries about certain
works and reports.

7.
Finding opportunities to give visibility to CEOs from the employees perspective,
such as a monthly lunch with small groups.
New hire onboarding that provides new hires with a clear picture of company
culture, history and goals of the organization.
Culture and internal customer service surveys that regularly measure
effectiveness and progress. - Ask employees a series of standard questions,
repeated every two years, to see what has improved and what hasnt. When
employees rate something low on a survey, work to understand the meaning behind
the words. Pull a group together to understand why it rated low and then youre able
to tackle the real issues and make an improvement in the culture.

MODULE 3
1.
Call to Action (CTA) Marketing
CTA Marketing refers to methods of converting web traffic into leads or sales on websites using text,
graphics, or other elements of web design. Conversion strategies help improve the percentage of
online visitors who become customers or who join the mailing list.

Word of Mouth Marketing

Word-of-mouth Marketing is the passing of information from person to person by oral
communication. Customers are very excited to share with the world the brands they love. Many
consumers find meaning in sharing stories of their favorite products and services. Word of Mouth is
one of the ancient ways people learned about what to purchase. Modern marketers have learned
how to create authentic word of mouth for their companies and the products they represent.
Outbound Marketing
Sometimes its important for companies to let their potential customers know they exist. By
developing a list of prospects a company can begin to reach out to their individual target groups in
order to find new customers.

Direct Marketing
Communicate directly with customers and prospects through mail, email, texts, fliers and
other promotional material.
2. Strengths Easy to access; -unique; -Show the prices for each motors it will lend; -Less
expensive; -displays catchy pictures

Weaknesses some parts of the page are not updated; -customers will not be aware
unless they searched for it; -lack of information about its lending plans -need internet to
look into it; -

MODULE 4
1. Bags of Blessings - Participating in the event by MBFI during Chinese Year in
which it gives goods and necessities to the families who are in need.
2. Blood letting They hold annual bloodletting projects in coordination with the
Philippine National Red Cross where employees and partners donate the gift of
blood.
3. Tree Planting They annually conduct these activities wherein employees will
have an unforgettable experience of planting a young sapling by themselves, and as
well as doing their part for the environment which would benefit the community &
young generations for years to come.

Ms. Sarah (HRD)

a. She said that she was overjoyed of the experience to interact with the families.
So as much as the families are, they are also happy for the help Bags of
blessings given.
b. She said that during her first time joining the CSR activites, mas parang nagging
masaya sa experience at the same time naisip ko swerte tayo compare sa iba.
She realizes that we need value and thank God for everything.
c. Part also ng employee engagement, so its important for a company to conduct a
CSR activites coz it will give wonderful experience for its employees.