Mini MBA

The Mini MBA is a new crash course from EY Academy of Business developed
specially for top and middle management. It is covering strategy, strategic risk
management, finance, personal effectiveness, and performance management.
The course has been developed by a team of trainers and consultants. Each of them
is a certified specialist in their field of expertise, possessing practical experience as
well as theoretical knowledge.

Who should attend

Directors and managers aiming at business value growth and participating in
strategy development and decision making on optimization and assessment of a
companys performance

Duration Managers and specialists who havent undergone substantial training in or want
to update their knowledge of the five subject areas of the program (strategy,
5 days / 40 academic
strategic risk management, finance, personal effectiveness, and performance
hours / 40 CPD units/
management)
35 PE credits/
40 PDU units Coaches and executive coaches.

Objectives
All program modules are united through one objective increasing of business
value and answer the following questions:
Which strategy will help our company succeed on the market and beat the
Program specifics competition?
The training is How will strategic risk management help in strategy implementation?
conducted in an
interactive form. The How will our achievements affect our financial performance? How will our
majority of the course management decisions contribute to the growth of business value?
is based on the case How can we use knowledge of personality type to increase individual and team
study method effectiveness?
commonly used by top
international business How can we put the strategy into action? What are the methods of improving
schools in their MBA business processes and company activity? What actions will boost the value
programs. The of business?
training comprises
case studies from the
Harvard Business
School and EY and
reviews the best
experience of
international and
national companies.
Mini MBA Program 2

Module: Strategy Module: Strategic Risk

Day 1 management
Module objectives Day 2

To introduce participants to modern approaches Module objectives

of corporate and business strategy development To give understanding how to develop and
To demonstrate the impact of strategy sustain added value for stakeholders by risk
on business value growth identification and management

To acquaint participants with the resource To show the role strategic risk management
approach to making decisions on diversification plays in the companys strategy implementation

To teach industry analysis aimed at business To study main concepts of strategic risk
strategy development, corresponding with management
external conditions and the companys To learn practice of risk management process
opportunities by the materials of Harvard Business School
To acquaint participants with examples case-study.
of successful strategies using case studies Outline
from Harvard Business School
Risk: nature and characteristics
Outline Is it necessary to take a risk?
Introduction. Objectives of strategy development.
Nature of risk and human factor
Strategy accuracy criterion
Strategic risk management: gained experience
Corporate strategy
and lessons learned
Corporate strategy: optimization of scale, types Main principles of strategic risk management
and regions of company activity
Analysis of risk management process and
Resource approach to strategy development. case studies
Synergy of costs, resources, and competencies
Risks to your business: identification,
Case study: corporate strategy of Walt Disney classification, analysis
example of successful strategy1 Classification of risks
Business strategy The Black swans concept
Types of business strategies. Models of profit Methods of strategic risks identification and
Industry analysis according to the Michael Porter assessment
methodology Strategic risk management in conditions of
Case study: Walt Disney: strategic analysis uncertainty
of cartoon industry Real options

Conclusion: principles of successful strategy Levels of maturity of risk management

1
Important: the Strategy program requires advance
process
preparation of the audience for the classroom training. Before Case-study Tetra Tech EC: advantages of risk
the course participants receive a case study for detailed study.
management and potential issues2
2
Important: prior to this training, participants will receive a case
study for their pre-work
Mini MBA Program
Module: Finance
Day 3
Module objectives
To teach participants to understand and analyze
financial statements
To acquaint participants with the basic indexes
reflecting the growth of business value
and successful / unsuccessful implementation
of strategy
To teach participants to make managerial
decisions aimed at growth of company value
To help participants understand how strategic
and tactical decisions of managers influence
business profitability, cost of company capital
and market value of the business
Outline
Introduction: impact of successful strategy on
financial indexes of the company
Indexes reflecting growth of business value:
ROE, PE, PBV
Information contained in financial statements
Statement of financial position (Balance Sheet)
Income statement
Case study: drawing up a financial statements
Calculation and analysis of key financial ratios which
reflect the value of the business
Return on equity (ROE)
Average price of capital (WACC)
Index: price-earning (PE ratio)
Index: market value of a company's capital
to book value (Price-to-book ratio)
Case study: calculation of financial indexes
Conclusion. Optimization of management decisions
in the fields of prices, sales volume, costs, assets,
structure of capital according to their influence on
business value growth
3
Module: Increasing personal
and team effectiveness
Day 4
Module objectives
To acquaint participants with an understanding
of their personal style of behavior and
communication as well as with the styles
of others
To show possibilities to use MBTI for the
purposes of personal and team development
To work out recommendations on improvement
of personal effectiveness, to improve quality of
individual and team work
Outline
Introduction: performance management via
managing self
Introducing MBTI 3: History and basic concepts
Understanding your type:
Where do you prefer to focus your attention?
Where do you get your energy?
How do you prefer to take in information?
How do you make decisions?
How do you deal with the outer world?
Defining individual and team MBTI type
Introduction to MBTI practical applications:
Team effectiveness: potential strengths and blind
spots
Communication. Work meetings
Problem solving and decision making
Change management.
Action planning 5
3
MBTI (Myers-Briggs Type Indicator) is a very powerful tool
that provides both corporations and individuals a logical
structure for recognizing important patterns in human
behavior that explain some of the normal personality
differences in communication, problem solving, conflict
management and peoples responses to organizational
change, the strengths they bring, and what they need to
excel in their lives and careers. This tool has earned an
impressive reputation over more than 70 years
of its use by companies from all sectors of business, in
dozens
of countries throughout the world.
4
Important: participants will be invited to fill in an online MBTI
questionnaire prior to the module.
5
Upon completion of the training, participants will receive 6
monthly electronic bulletins with additional information,
individual assignments and reflection exercises. This follow
up will maximize training effectiveness and help apply MBTI
concepts in every day situations.
Mini MBA Program
Module: Performance management
Day 5
Module objectives
To give recommendations on the development
of a Balanced Score Card as a method
of cascading company strategy to the average
worker
To acquaint participants with the system
of indicators reflecting financial and non-financial
company goals
To give an idea of business process analysis
in terms of value creation
To acquaint participants with modern approaches of
searching for ways of improving business processes
Outline
Introduction: success of the strategy depends
on negotiation of objectives at all levels of the company
Balanced Score Card (BSC) a method of cascading
strategy
Main prospects of BSC: finance, clients, processes,
innovations and growth
Connection of BSC indicators with company strategy
Balance of indicators
Example of cascading of strategy of large national
bank with the help of BSC
Case study: assessment of the effectiveness
of business development through BSC indicators
Financial objectives reflecting the success
of the strategy
Types of financial indicators
Connection between financial indices and the
distribution of responsibilities in the company
Advantages and disadvantages of financial indicators
Effectiveness of managing clients of the company
Types of indicators in terms of clients in BSC
Recommendations on the choice of indicators
An analysis of the profitability of clients: do we need
all clients?
Prospects for innovation, training and growth
Types of indicators
Analysis of personnel qualities essential
for business success
4
Analysis of internal business processes of company
The effectiveness of business processes
is the basis of a companys success
Analysis of business processes and activities
Setting of goals, characterizing effectiveness
of performance
Analysis of performance in terms of "value creation"
Goal setting and analysis of gaps
Improvement of business processes. Introduction
of Performance Management technique
Methods of solving problems which arise when
improving business processes in the company
Main stages of the introduction of Performance
Management technique
Conclusion. Recommendations on the search
for methods of improving performance efficiency.
Certificates
Certificates of the EY Academy of Business.
Place and time
Open trainings are conducted at EY Academy
of Business from 9:30 to 16:30.
In-company training
Training needs analysis
Training adaptation to cover industry specifics
Flexible approach to choosing training location
and schedules
Report on the training results on request.
Recommended training scheme
Mini MBA
Finance for Non-Financial Managers I-II
Risk Management
Investment Projects Evaluation I-II
MBTI: developing leadership potential
How to apply?
Please register online
at our web site: ey.com/cis/academy