ICICI Mutual Fund

shreyanshraval15@cksvim.edu.in
Survey Overview

Viewed Started Completed Completion Rate Drop Outs (After Starting) Average Time to Complete Survey

185 163 150 92.02% 13 2 minutes

Q2. Gender

Answer Count Percent

1. Male 127 84.67%
2. Female 23 15.33%
Total 150 100%
Mean : 1.153 Confidence Interval @ 95% : [1.095 - 1.211] Standard Deviation : 0.362 Standard Error : 0.030
Q3. Age Group

Answer Count Percent

1. Below 25 years 19 12.67%
2. 25 to 40 Years 99 66.00%
3. 41 to 55 Years 24 16.00%
4. 55 above 8 5.33%
Total 150 100%
Mean : 2.140 Confidence Interval @ 95% : [2.029 - 2.251] Standard Deviation : 0.695 Standard Error : 0.057
Q4. Occupation

Answer Count Percent

1. Private employee 82 54.67%
2. Government employee 29 19.33%
3. Businessman 26 17.33%
4. Retired 5 3.33%
5. Agriculture 0 0.00%
6. House wife 8 5.33%
7. Other 0 0.00%
 Total 150 100%
Mean : 1.907 Confidence Interval @ 95% : [1.697 - 2.116] Standard Deviation : 1.307 Standard Error : 0.107
Q5. Annual Income of Family

Answer Count Percent

1. Less than 5 Lacs 48 32.00%
2. 5 to 10 Lacks 91 60.67%
3. 10 to 15 Lacs 11 7.33%
4. More than 15 Lacs 0 0.00%
Total 150 100%
Mean : 1.753 Confidence Interval @ 95% : [1.661 - 1.846] Standard Deviation : 0.579 Standard Error : 0.047
Q6. What percentage of income you save?

Answer Count Percent

1. Less than 10% 40 26.67%
2. 11 to 20 % 85 56.67%
3. 21 to 30% 25 16.67%
4. More than 30% 0 0.00%
Total 150 100%
Mean : 1.900 Confidence Interval @ 95% : [1.796 - 2.004] Standard Deviation : 0.653 Standard Error : 0.053
Q7. Which of these
investments options do you invest into? (You can choose more than 1)

Answer Count Percent

1. Stocks 86 15.66%
2. Bonds 32 5.83%
3. Mutual Fund 129 23.50%
4. Fixed Deposit 29 5.28%
5. Real estate 28 5.10%
 6. Gold 53 9.65%
7. Provident Fund 74 13.48%
8. Public Provident Fund 31 5.65%
9. Insurance 85 15.48%
10. Other 2 0.36%
Total 549 100%
Mean : 4.849 Confidence Interval @ 95% : [4.616 - 5.081] Standard Deviation : 2.780 Standard Error : 0.119
Q8. Have you ever invested in
Mutual Fund?

Answer Count Percent

1. Yes 137 91.33%
2. No 13 8.67%
Total 150 100%
Mean : 1.087 Confidence Interval @ 95% : [1.041 - 1.132] Standard Deviation : 0.282 Standard Error : 0.023
Q9. Please rank (1-5) the following factors you
consider while investing?
(1st is the most important and 5th is the least important)

Average Rank 1 12 23 34 45
Childrens Education 2.31
Grow Your Money 2.01
Earn Higher Returns 2.85
Tax Saving Tool 3.75
Save For Retirement 4.07
Data Table Chi
ldre
ns
Childrens Education Edu 38.67% 34 22.67% 29 19.33% 11 7.33% 18 12.00%
cati
on5
8
Gro
w
You
Grow Your Money r 38.67% 50 33.33% 30 20.00% 7 4.67% 5 3.33%
Mo
ney
58
Ear
n
Hig
Earn Higher Returns her 13.33% 35 23.33% 56 37.33% 25 16.67% 14 9.33%
Ret
urn
s20
Tax
Sav
Tax Saving Tool ing 6.00% 13 8.67% 22 14.67% 68 45.33% 38 25.33%
Too
l9
 Sav
e
For
Save For Retirement Reti 3.33% 18 12.00% 13 8.67% 39 26.00% 75 50.00%
rem
ent
5
Q10. What is the time period you prefer to invest?

Answer Count Percent

1. Short Term (Less than 1 Year) 20 13.33%
2. Medium Term (1 to 5 Years) 86 57.33%
3. Long Term (More than 5 Years) 44 29.33%
Total 150 100%
Mean : 2.160 Confidence Interval @ 95% : [2.058 - 2.262] Standard Deviation : 0.635 Standard Error : 0.052
Q11. Which Mutual fund schemes have you used? (You can Choose
more than 1)

Answer Count Percent

1. Open Ended Fund 46 11.53%
2. Liquid Fund 54 13.53%
3. Growth Fund 57 14.29%
4. Long Cap 29 7.27%
5. Close Ended 49 12.28%
6. Mid Cap 61 15.29%
 7. Regular Income Fund 83 20.80%
8. Sector Fund 20 5.01%
Total 399 100%
Mean : 4.494 Confidence Interval @ 95% : [4.277 - 4.711] Standard Deviation : 2.213 Standard Error : 0.111
Q12. In which Mutual Fund you have invested? (You can choose more
than one)

Answer Count Percent

1. ICICI Securities 92 29.11%
2. HDFC Mutual Fund 70 22.15%
3. Reliance Mutual Fund 72 22.78%
4. SBI Mutual Fund 46 14.56%
5. UTI 4 1.27%
6. Birla Sun Life MF 28 8.86%
 7. Other Specify 4 1.27%
Total 316 100%
Mean : 2.684 Confidence Interval @ 95% : [2.510 - 2.858] Standard Deviation : 1.578 Standard Error : 0.089
Q13. What do you consider the most important parameters while
investing? Rate the following factors.

Q13. Overall Matrix Scorecard : What do you consider the most important parameters while investing? Rate the following
factors.
Question Count Score
1. Past Market Trends 150 3.840
2. Degree Of Risk 150 4.633
3. Investment Time Maturity 150 4.333
4. Investible Surplus 150 3.713
5. Investment Needs 150 4.033
6. Expected Returns 150 4.527
AverageA
Average verage4.1
80
Q13. Past Market Trends

Answer Count Percent

1. Least Important 2 1.33%
2. Not Important 3 2.00%
3. Moderate 24 16.00%
4. Important 109 72.67%
5. Most Important 12 8.00%
Total 150 100%
Mean : 3.840 Confidence Interval @ 95% : [3.737 - 3.943] Standard Deviation : 0.646 Standard Error : 0.053
Q13. Degree Of Risk

Answer Count Percent

1. Least Important 0 0.00%
2. Not Important 0 0.00%
3. Moderate 13 8.67%
4. Important 29 19.33%
5. Most Important 108 72.00%
Total 150 100%
Mean : 4.633 Confidence Interval @ 95% : [4.531 - 4.736] Standard Deviation : 0.639 Standard Error : 0.052
Q13. Investment Time Maturity

Answer Count Percent

1. Least Important 1 0.67%
2. Not Important 6 4.00%
3. Moderate 10 6.67%
4. Important 58 38.67%
5. Most Important 75 50.00%
Total 150 100%
Mean : 4.333 Confidence Interval @ 95% : [4.201 - 4.465] Standard Deviation : 0.825 Standard Error : 0.067
Q13. Investible Surplus

Answer Count Percent

1. Least Important 3 2.00%
2. Not Important 31 20.67%
3. Moderate 28 18.67%
4. Important 32 21.33%
5. Most Important 56 37.33%
Total 150 100%
Mean : 3.713 Confidence Interval @ 95% : [3.518 - 3.909] Standard Deviation : 1.222 Standard Error : 0.100
Q13. Investment Needs

Answer Count Percent

1. Least Important 0 0.00%
2. Not Important 2 1.33%
3. Moderate 36 24.00%
4. Important 67 44.67%
5. Most Important 45 30.00%
Total 150 100%
Mean : 4.033 Confidence Interval @ 95% : [3.910 - 4.157] Standard Deviation : 0.772 Standard Error : 0.063
Q13. Expected Returns

Answer Count Percent

1. Least Important 0 0.00%
2. Not Important 0 0.00%
3. Moderate 7 4.67%
4. Important 57 38.00%
5. Most Important 86 57.33%
Total 150 100%
Mean : 4.527 Confidence Interval @ 95% : [4.433 - 4.621] Standard Deviation : 0.587 Standard Error : 0.048
Q14. Source of Investment Advice (You can choose more than 1)

Answer Count Percent

1. Print Media 32 9.36%
2. Television/Radio 69 20.18%
3. Internet 53 15.50%
4. Family & Friends 101 29.53%
5. Financial Advisors 87 25.44%
Total 342 100%
Mean : 3.415 Confidence Interval @ 95% : [3.276 - 3.554] Standard Deviation : 1.312 Standard Error : 0.071
Q15. Rate the following services which are provided after Investment?

Q15. Overall Matrix Scorecard : Rate the following services which are provided after Investment?
Question Count Score
1. 24 Hour Toll Free Number 148 4.061
2. SMS Alert 149 4.443
3. Email Alert 149 3.966
4. Correspondent 149 3.584
5. Personal Assitance 149 3.738
 AverageA
Average verage3.9
58
Q15. 24 Hour Toll Free Number

Answer Count Percent

1. Highly Dissatisfied 1 0.68%
2. Dissatisfied 0 0.00%
3. Neutral 18 12.16%
4. Satisfied 99 66.89%
5. Highly Satisfied 30 20.27%
Total 148 100%
Mean : 4.061 Confidence Interval @ 95% : [3.961 - 4.161] Standard Deviation : 0.620 Standard Error : 0.051
Q15. SMS Alert

Answer Count Percent

1. Highly Dissatisfied 0 0.00%
2. Dissatisfied 1 0.67%
3. Neutral 14 9.40%
4. Satisfied 52 34.90%
5. Highly Satisfied 82 55.03%
Total 149 100%
Mean : 4.443 Confidence Interval @ 95% : [4.332 - 4.554] Standard Deviation : 0.691 Standard Error : 0.057
Q15. Email Alert

Answer Count Percent

1. Highly Dissatisfied 0 0.00%
2. Dissatisfied 2 1.34%
3. Neutral 48 32.21%
4. Satisfied 52 34.90%
5. Highly Satisfied 47 31.54%
Total 149 100%
Mean : 3.966 Confidence Interval @ 95% : [3.833 - 4.100] Standard Deviation : 0.834 Standard Error : 0.068
Q15. Correspondent

Answer Count Percent

1. Highly Dissatisfied 4 2.68%
2. Dissatisfied 29 19.46%
3. Neutral 30 20.13%
4. Satisfied 48 32.21%
5. Highly Satisfied 38 25.50%
Total 149 100%
Mean : 3.584 Confidence Interval @ 95% : [3.400 - 3.768] Standard Deviation : 1.146 Standard Error : 0.094
Q15. Personal Assitance

Answer Count Percent

1. Highly Dissatisfied 3 2.01%
2. Dissatisfied 17 11.41%
3. Neutral 38 25.50%
4. Satisfied 49 32.89%
5. Highly Satisfied 42 28.19%
Total 149 100%
Mean : 3.738 Confidence Interval @ 95% : [3.569 - 3.908] Standard Deviation : 1.055 Standard Error : 0.086
Q16. Overall how would you rate all the services of your financial
service provider?

Answer Count Percent

1. Extremely Bad 0 0.00%
2. Bad 0 0.00%
3. Neutral 39 26.00%
4. Good 67 44.67%
5. Extremely Good 44 29.33%
Total 150 100%
Mean : 4.033 Confidence Interval @ 95% : [3.914 - 4.153] Standard Deviation : 0.746 Standard Error : 0.061