PROPOSED REVISED SYLLABUS FOR

MEDIA AND INFORMATION LITERACY (MIL)

Airo Dancel
Cara Gonzales
Anj Herrera
Ken Regalario

Media 220 Prof. Nathan Rondina

Grade: 12 Semester: 2
Core Subject Title: Media and Information Literacy No. of Hours/Semester: 80 hours/semester
3hours/week

Core Subject Description: The course introduces the learners to basic understanding of media and information, and media as source of information; both as channels
of communication and tools for the development of individuals and societies.
It also aims to develop students to be creative and critical thinkers as well as responsible users and competent producers of media and
information.

Course Objectives: For the learners to

- Explain media and information as two separate and interrelated entities, its power and its role in the society

- Apply media literacy in their daily interaction and activities involving different media forms like print, broadcast and online.

- Differentiate a media literate individual to a non-media literate by citing actual situations which exhibits media literacy

- Create several media outputs which will develop the media literate individual in them
Course Rationale:

Marshall McLuhan once related media to a fish and asked this question: Does a fish know its wet?

He said that it does not because it lives in the water, and the water is wet in nature same with media. Everytime we wake up, most of us immediately check our
Facebook account through our smartphones, we listen to music during most of our free time, we grab a tabloid along with our cup of breakfast coffee, we turn on the
television to watch our favorite teleserye and see our most loved celebrity with an illusion that only one glass or one appliance is setting us apart, we listen to the radio
and wait for our favorite DJs voice and nonsense jokes, and we see an array of billboards along our way to school or work. See? It is everywhere. But, despite the fact
that it is everywhere and is being accessed most of the time in a day, people seldom realize it. In fact, we live not on it or in it but with it, yet we are unaware of it.

Ever since, media in all of its forms have been significant contributors in our life as individuals, as a society, and as a nation. It is powerful because it can greatly influence
the way we view and think of everything which we are usually not aware of. According to James Watson (1998), Communication is power and that power is obtained and
held through control. Who controls the means of mass communication has the potential power to influence the ways in which society works.

Media, as means to communicate, possess power and control over peoples consciousness, and shape how people think and feel. Sometimes, they feed us with
information that we have to know, but more often, they present information that they want us to know and believe in.

Hence, having said those, studying Media and Information Literacy (MIL) is very important regardless if you are pursuing a career in media or not because we have to
learn how to digest and process information that are readily being given to us. As consumers of media, we should not be spoon-fed but be active participants instead. So
through MIL, learners as consumers would know what to do best with the information given to them and how to deal with media recognizing its role in the society.

The model that we developed is based on the revised version of Blooms taxonomy where our learning outcomes are evaluated from the lower order thinking skills which
is remembering up to higher order thinking skills which is creating. Yes, the curriculum that we are expected to develop should be outcomes-based and learner-centered
but we came to realize that we cant really get an input from the learners if we dont atleast introduce them to the concepts which they can remember and eventually
understand, up to the point where they can create from it.

With that in mind, the trend of our lesson line-up is arranged from the most general concepts down to the very specific ones. So the principle is we are going to expose
them to bigger ideas before we zoom in to detailed ones. That way, they will have more time to understand through theories and application before they can create at
the end of it all applying praxis.
WEEK CONTENT CONTENT STANDARD PERFORMANCE STANDARD LEARNING COMPETENCIES

1. Discussion of Syllabus, Class
Overview and Leveling of
Expectations (20 minutes)
2. Introduction to Media and
Information (20 minutes)
1 a. Definition of Terms
b. Effects of Media and
Information
3. Brief History about the
Development of Different Types each.
of Media (15 minutes)
Learners should
- distinguish basic understanding of
information and media as two
separate concepts, and at the same
time acknowledges media as a
source of information.
- compare and contrast the
different types of media according
to form and the people behind
The learner identifies the different
concepts in media and information by
the audio-visual presentations from
YouTube.
The learner relates the visual aids
presented by the teacher to the types
of media discussed.
The learner will be reviewed and be
entertained on the first week through
PINOY HENYO activity.
The learner
Explains information and media
according to his own
understanding
Classifies contents of different
media types
Differentiates and understands
each form of media and various
people in media according to the
nature of their work

4. Types of Media and the People Gets an idea about media

Behind convergence through current
a. Print (20 minutes) examples
b. Film (20 minutes)
c. Broadcast (30 minutes)
d. Online (20 minutes)

5. Media Convergence (15 minutes)

6. Pinoy Henyo (30 minutes)

1. Class Activity: Viewing and Learners should

Sharing
a. Identify the objects usually
found in an office desk and discuss
how they help in information
sourcing
Video: Evolution of Office Desk
- realize that media as a source of
information evolves, validate their
knowledge of its development in
terms of tools and its uses by
watching a video, and share their
personal insights about it.
Show video entitled Evolution of
Office Desk and elicit insights from
students in relation to what is evident
at present.
Briefly discuss the history f media and
The learner
Reviews ones knowledge on
communication and its process
Relates communication to media
as a source of information
 (1 hour)
- understand the history of media as hardware and accessibility. Show
2 2. Evolution of Media as a Source a source of information based on
of Information in terms of: two different perspectives: as a
a. Medium (1 hour) medium and in terms of its use and
b. Use and Accessibility (1 accessibility.
hour)
- identify how media as a source of
3. Media as a Source of Information information should be maximized by
discussing sample real-life situation
where people use media to access
data.
Reading Material:
Understanding Media and Culture:
- access actual media platforms to
An Introduction to Mass
get information they need. The
Communication
teacher will give a certain topic with
by Jack Lule
instructions and the student will
look for information related to it.
1. The Communication Process (1 Learner should...
3 hour)
Review ones knowledge about
communication process and critical
2. Media Theory (1 hour)
understanding about how media affect
their daily interaction with social
3. Acvity: Group work (45 minutes) environment.
Compare and differentiate the
definitions of Mass Communication,
Media and Mass Media.
Clarify some specific terminology
related to the media and mass media
that are used in an academic sense to
avoid confusion to students.
Develop a sense of critical mindset
among students. To appreciate and
sources of information in terms of
Describes how communication is
photos of affected by media and information
Familiarizes oneself with some of
the selected theories in media
Appreciates the theories relevance
in understanding media as a source
of information
Lecture about Communication Process and The learner evaluates his relationship with
Media Theory. media and its enormous influence in shaping
their human and cultural experience.
References:
Overview of Communication Model and Having students summarize their knowledge
Mass Communication Theories about one theory and integrate the Media
http://www.slideshare.net/gerryhill/comm Literacy questions K-W-L:
unication-models-presentation
1.) What do you KNOW?
Understanding Media and Culture
2.) After asking, What do you WANT to
(Marshall Mc Luhan and Media Effects
learn?
Theories)
http://catalog.flatworldknowledge.com/b 3.) After asking, What did you LEARN?
ookhub/reader/3833?e=lulemedia_1.0-
ch02_s02
Encouraging students to work in groups to
Functions and Theories of Mass illustrate and share their understanding about
Communication media.
http://2012books.lardbucket.org/books/a-

1. Introduction to Media and
Information Literacy (MIL)
a. Media Literacy
(30 minutes)
4 b. Information Literacy
(30 minutes)
c. Technological Literacy
(30 minutes)
d. Digital Literacy (30 minutes)
2. Charades (10 minutes)
3. Seatwork (30 minutes)
4. Sharing of Insights (20 minutes)
5. Assignment (Bring a videocam,
audio recorder and a laptop)
1. Information Literacy - IL (20
5 minutes)
a. Why is it important?
b. How to access information?
2. How to get a basic legal
document through a
government website? (30
minutes)
a. Birth Certificate
apply the relevance of theories in their
day-to-day lives.
Learners should
- exhibit understanding of media
and information literacy (MIL) and
MIL-related concepts
Learners should
Differentiate Information literacy
from other given literacy and realize
how important it is to get
information needed
Know how to get a birth certificate
and passport through following the
basic steps that can be found in
primer-on-communication-studies/s15-02-
functions-and-theories-of-mass.html
Semiotics
Short introduction for Semiotics
https://www.youtube.com/watch?v=rEgxT
KUP_WI
https://www.youtube.com/watch?v=tkfJ4
qGqX4w
The learner identifies the type of
literacy being described by the
different situations given by the
teacher.
The learner understands Information
literacy through the Powerpoint
presentation and video clips presented
by the teacher.
The learner identifies information on
how to get basic legal document
through government websites
The learner distinguishes the
Interactive question:
Do we have relationships with media like we
have relationships with people?
The learner
Identifies the similarities and
differences of media literacy,
information literacy, technology
literacy, and digital literacy
Classifies the importance of media
and information literacy (MIL)
through sharing insights, seatwork
and charades
The learner
Categorizes the importance of IL as
a separate entity from other
literacy
Has able to access basic steps on
how to acquire government
provided documents such as
passports and birth certificates
 b. Passport National Statistics Office and information on how to schedule and to
Department of Foreign Affairs be involved in a tour inside different Acquires the knowledge on how to
3. How to get into media? (1 hour) websites media platforms schedule and have a tour inside
a. Scheduling studio and media studios and companies
company tours (Print, Understand how to get inside The learner compares and contrasts
Broadcast, Film and related) different media studios and what is the right equipment for their Critiques different equipment and
b. Knowing the Dos and companies and how to buy need through reviews online, advices gadgets for them to know what is
Donts while inside the equipment for ones needs. from friends and relatives and own their need for a specific job
studios or companies experience through store visitations.

4. How to buy equipment for

ones need? (Camera, laptop,
voice recorder, phone, etc)
(30minutes)
a. Searching for reviews
b. Seeking advice from friends
or relatives
c. Visiting the stores
themselves

5. Class activity (40 minutes)

Navigation of government
websites
Discussion of the gadgets
brought
Learner should
1. Information Literacy Activity The learner creates a short skit The learner
(20 minutes) Identify the importance of MIL in showing how important MIL is on a
2. Media and Society and the ones life. personal scale. Cites different social concerns
6 Importance of MIL
(1 hour and 40 minutes) Compare the micro-effects of MIL
related to MIL which affect ones
personal life
*Focus on a Media Literate both in a media literate and a non-
Individual media literate individual. Shares their media habits, lifestyles
and preferences with the class
3. Group Work: Skit and Role
Playing (1 hour)
 Assignment: Media Deprivation
1. Literacy in Print Media
a. Review on Print Media
Discussion (30 minutes)
b. How do you READ? (30
7 minutes)
2. Session with Invited Guest
Speaker/s. Discussion will include
the following:
a. Present state of print media
b. Proper access of information
from print media (how to discern
information that you read)
c. Providing and producing
responsible information in print
media
d. Contemporary Related Issues
e. Basic newswriting
(1 hour and 45 minutes)
Writing Activity: News Story
Week 8
Literacy in Film
a. Review on Film Discussion
(30 minutes)
b. How do you WATCH? (30
Learner should
Criticize and analyze Print Media, its
content and issues concerning it,
and learns basic newswriting.
Learner should:
Criticize and analyze Film as a form
of media, its content and issues
concerning it.
Develop the habits of inquiry and skills
The learner brings different samples of
print media.
The learner generates relevant
questions for the invited guest
speaker/s who work/s in the field of
print media.
The learner composes a news story
about the event and the information
given by the speaker
The learner generates relevant
questions for the invited guest
speaker/s who work/s in the field of
filmmaking.
The learner
Reviews ones knowledge on print
media in terms of its forms, types,
structures and contents.
Learns actual situations in the field
from the invited guest speaker/s.
Determines how to properly read
the text in print media considering
several aspects such as form, type,
content and structure, and
information shared by the guest
speaker/s
Writes a news story about the
event
The learner
Reviews ones knowledge on film
and filmmaking in terms of its
forms, types, structures and
contents.
 minutes)
c. Contemporary Related
Issues (30 minutes)
2. Session with Invited Guest
Speaker/s (1 hour and 30 minutes)
8 messages.
3. Assignment: Insight paper about
the speaker (15 minutes)
of expression they need to be critical
thinkers in application to film literacy. Acquires basic filmmaking skill
from the invited guest speaker/s
Know the implications of media
messages in films and being able to
Determines how to properly watch
identify false and misleading media
films considering several aspects
such as form, type, content and
structure, and information shared
Acquire first-hand knowledge and skills
from speakers who is directly in contact by the guest speaker/s
in the field of film industry.
Develops deeper level of understanding Watches a film that they will
about its content, prevailing issues and interpret and share insights about
practices it with their classmates after.

PRACTICAL EXAM AND REVIEW
9 (ASSESSMENT)
1. Submission of Insight paper for
Film
2. PRINT MEDIA ANALYSIS (1 hour)
3. FILM CRITIC AND RECORDING (1
hour)
Learner should... The learner will write and submit an
insight paper about the eight weeks
Re-assess their acquired knowledge of MIL discussion
about the past eight weeks of MIL
discussion The learner will critic and analyze the
print and film media presented in
Analyze and critic print and film class
media
The learner will produce a travelogue
from house to school or will record a
significant event that happened
within the week.
The learner identifies parts of the
newspaper and able to criticize and
create an article about their chosen topic
through an essay writing
The learner watches a latest film and
submit a critique paper about it
The learner produces one's journey from
house to school or record a significant
event and share it to the class

Submission of Travelogue
10
Learner should... The learner will be taking a midterm The learner
MIDTERM EXAM exam in two parts a written exam and
Demonstrate understanding a practical exam Uses what they have learned from
of the course content and past lessons about the role and
main ideas of the lessons importance of media and of media
1. Listening and
 Comprehension
2. Essay
3. Pictogram
1. Literacy in Broadcast Media:
RADIO
a. Review on Radio Discussion
(30 minutes)
b. How do you LISTEN? (30
minutes)
2. Session with Invited Guest
11 Speaker/s
a. Present state of radio
b. Proper access of information
from radio (how to discern
information that you hear)
c. Providing and producing
responsible information in radio
d. Contemporary Related Issues
e. Basic newswriting
(1 hour and 45 minutes)
presented
Establish their
comprehension and
interpretation skills
Engage their critical thinking
skills in interpreting the roles
and effects of media in their
lives
Recognize the importance of
being media literate
individuals
Learner should
Criticize and analyze Radio as a form listening to the radio and assess their
of media, its content and issues
concerning it.
Sharing of their own experience
listening behaviors and their choices of
programs or stations which they listen
to.
Session with Invited Guest Speaker/s
The learner generates relevant
questions for the invited guest
speaker/s who work/s in the field of
radio, and produces a one-minuter DJ - Learns actual situations in the field from
Spiel or a Public Service
Announcement about Proper Listening.
(assignment)
and information literacy to analyze
current media issues
Creates an original story based on
a given theme using images and
words on Instagram.
The learner
Learners should
- develop deeper understanding on Radio
as a form of media, its content and issues
concerning it.
- Reviews ones knowledge on radio as a
form of broadcast media in terms of its
structure and contents.
the invited guest speaker/s.
- Determines how to properly listen to
radio texts considering several aspects
such as form, structure and content, and
the information shared by the guest
speaker/s
 3. Assignment: Radio Public Service
Announcement (PSA) (15 minutes)
1. Submission and Assessment of
the Assignment on Radio: Public
Service Announcement (30 minutes) Criticize and analyze television as a
2. Literacy in Broadcast Media:
TELEVISION
a. Review on Television
Discussion (15 minutes)
b. How do you WATCH? (15
12 minutes)
c. Contemporary Related
Issues (15 minutes)
3. Session with Invited Guest
Speaker/s (1 hour and30 minutes)
4. Assignment: PEOPLE-ON-THE-
STREET VIDEO (15 minutes)
1. Submission and Assessment of
the Assignment on Television:
People-On-The-Street Video (10
minutes)
13 2. Literacy in Online Media
a. Review on Online Media
Discussion (20 minutes)
b. How do you SURF?
Learner should
form of media, its content and
issues concerning it.
Learner should
Criticize and analyze online media,
its form and content, and issues
concerning it.
The learner generates relevant
questions for the invited guest
speaker/s who work/s in the field of
television, and comes up with a
people-on-the-street type of video
about a certain topic.
The learner generates relevant
questions for the invited guest
speaker/s who work/s in the field of
online media, and comes up with a
blogpost containing different elements
they personally produced like videos,
photos and the like.
- Creates an audio output in the form of DJ
Spiel or Radio PSA while applying ones
learning on proper listening.
The learner
Reviews ones knowledge on
television media in terms of its
forms, types, structures and
contents.
Acquires basic television
broadcasting skills from the invited
guest speaker/s
Determines how to properly watch
television texts considering several
aspects such as form, structure and
content, and the information
shared by the guest speaker/s.
Creates a video of a certain topic
through a people-on-the-street
type of video.
The learner
Reviews ones knowledge on online
media in terms of its forms, types,
structures and contents.
Learns actual situations in the field
of online media from the invited
guest speaker/s.
 (30 minutes)
Contemporary Related Determines how to
Issues (30 minutes) properly surf the internet
considering several aspects like
3. Session with Invited Guest (1 its forms, contents and
hour and 20 minutes) structures, and information
shared by the guest speaker/s

4. Assignment: BLOGPOST (10 Creates a blogpost which will

minutes) exhibit ones learning on online
MIL

1. Submission and
Assessment of the
Assignment on Online
Media: Blogpost (30 mins)
14 *Output to be
submitted are
Learner should
The learner shares insights on media The learner
Interpret the aspects and issues convergence based on their
concerning media convergence. observations and actual experiences. Reviews ones knowledge on media
convergence in terms of its forms,
types, structures and contents.

screenshots of their
actual blogposts Identifies how media convergence
showing its contents. affects the media landscape
2. Discussion about Blogging considering media as a source of
as a form of DIY Journalism information
and Media Convergence (20
mins)
3. The Media and the
Audience (20 minutes)
4. Literacy in the Age of
Media Convergence
How do you
MULTITASK? (20
minutes)
Contemporary
Related Issues (45
minutes)
 5. Group Work (45 minutes)
1. Legal, Ethical and Societal Issues
in Media and Information
a. Intellectual Property,
15 Copyright, Fair-Use,
Plagiarism (30 minutes)
b. Netiquette (15 minutes)
c. Digital Divide, Addiction, and
Bullying 30 minutes)
d. Virtual Self (15 minutes)
e. Others (30 minutes)
2. Assignment: SOCIAL MEDIA
NEWSFEEDS Critic (30 minutes)
1. Submission and Assessment of
Assignment: Social Media
Newsfeeds Critic (15 minutes)
16 2. Opportunities, Challenges, and
Power of Media and Information
a. Economic, Educational,
Social, and Political (1 hour)
b. Threats, Risks, Abuse, and
Misuse Digital Divide,
Addiction, and Bullying (1
hour)
3. Class Activity: SWOT Analysis (45
minutes)
*Discussion should focus on a bigger
scope (society).
Learner should
Comprehend different legal, ethical,
and societal issues in media as a
source of information in relation to
MIL
Learner should
Recognize media as a source of
information and MILs macro effect
in the society
The learner checks ones social media
news feed and identifies which of the
posts are responsibly done or
otherwise.
The learner creates a SWOT (strengths, The learner
weaknesses, opportunities and
threats) Analysis about the power of
media in the society as a source of
information
The learner
Learns to identify how the public
use or misuse media according to
its ethical and legal standards
Realizes how ethical and legal
standards imply and influence
responsible use of media
Applies in ones life his or her
learning on MILs ethical and legal
standards
Realizes opportunities and
challenges in media and
information
Researches and cites recent
examples of the power of media
and information to affect change
Comes up with a SWOT Analaysis
about MIL considering all past
discussions.

1. Current and Future Trends of
Media and Information
a. Film Viewing: Wall- E (2009)
or any futuristic film (1 hour
and 45 minutes)
b. Guest Speaker will be invited
17 discussing the following (1
hour)
c. Massive open online content
(10 minutes)
d. Wearable technology
* Google Glass,iPhone watch.
(15 minutes)
e. 3D Environment
*3D printer, 3D films, holograms
(15 minutes)
f. Ubiquitous Learning(10
minutes)
g. Open Forum (15 minutes)
h. Assignment: Creation of a
Prototype media innovation
(10 minutes)
1. Presentation of PROTOTYPE (1
hour)
18 2. Assessment and Synthesis of
MIL (2 hours)
Learner should
Criticize and analyze the bigger
scope and potential of media as a
source of information and MIL in
the coming years.
Learner should
Synthesize concept and ideas
learned from the discussions on
MIL.
Explain how ones understanding on
MIL has changed and developed.
The learner creates a prototype of a
possible evolution of media as a source
of information
The learner creates a travel blog that
will utilize the concepts and ideas
learned from the discussions on Media
and Information Literacy.
The learner will meet with other
members to plot their travel blog and
its presentation
The learner is
Evaluates current trends in media
and information and how it will
affect individuals and the society as
a whole through the discussion of
the guest speaker.
Predicts future media innovation
Synthesizes overall knowledge
about media and information with
skills for producing a prototype of
what the learners think is a future
media innovation
The learner
Discusses the importance of media
as a source of information and MIL
based on their own understanding
Produces a travel blog that will
showcase the skills and knowledge
they acquired throughout the
semester that will be submitted
next week.

Practical Exam and Review
19 (Assessment)
1. Presentation of TRAVEL BLOG (1
hour)
2. Planning for the Final Output:
Awarding Ceremonies (1 hour
and 30 minutes)
3. Assignment: AVP of their entire
experience in the MIL semester
(30 minutes)
FINAL OUTPUT:
20 Presentation of Audio Visual
Presentation (Class Project) (5
minutes)
Conducting of Awarding
Ceremonies (Class Project) (2 hours
and 30 minutes)
Learner should
Compare and contrast the different
travel blogs presented
Voice out their opinions about the
final output, awarding ceremonies
and criticize every suggestion to
come out with the needed
information about the event
Suggest ones plan on what will be
the outcome of the groups audio-
visual presentation
The learner should...
Foster skills and talents gained in
the whole semester
Evaluate ones learnings
Highlight their capacity to lead
themselves and others by being
media and information literate.
The learner presents their produced
travel blogs.
The learner, together with the entire
class, plots and plans the upcoming
awarding ceremonies through writing
the flow of the event, production
needed and logistics.
The learner contributes on the
contents of the AVP
The learner, as a class, will create,
produce, and edit a 5minute audio-
visual presentation showing their
summary of their MIL semester and
experience of studying the class.
After which, awarding ceremony and
term-end celebration will be
conducted to recognize the efforts of
the students.
Explains their project, research
process, and understanding of MIL
to other students and teachers
using their own words
The learner
Shares ones experience about the
MIL semester through reporting
their travel blog
Becomes equipped in terms of pre-
production and event planning
skills of the Awarding Ceremonies
Produces creative plan on
executing the AVP
The learner shows their produced AVP as a
class to highlight the summary and their
experience for the MIL semester
The learner participates in the awarding
ceremonies through production, logistics work
and receiving of recognitions
 Best Skit and Role Play
Best News Story
Best Travelogue Film
Best Radio Public Service Ad
Best People on Street Video
Best Blogpost
Best Social Media Critique Paper
Best SWOT Analysis
Best Prototype Innovation
Best Travel Blog
Best Media Literate Individual
Best Information Literate Individual
Outstanding Media and Information
Literacy Student