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1 feasible economically
Conceptually clear
Empirically testable
Fourthly, the hypothesis provides guidance by way of providing the direction, pointing to
enquiry, enabling to select pertinent facts and helping to draw specific conclusions. It saves the
researcher from the botheration of trial and error which causes loss of money, energy and time.
Finally, the hypothesis plays a significant role in facilitating advancement of knowledge beyond
ones value and opinions.
Thirdly, the hypothesis enables us to select relevant and pertinent facts and makes our task
easier.
A hypothesis should be conceptually clear :
A clear definition of concepts shouldbe used in a hypothesis and should be done free from secret words and
words instead of shapes should be used, these should further be analyzable into indicators and consist of
concepts being used in previous researches.
TypesofHypothesis
Cultural factor
Past- exactly similar to what stated- or challenging the research made / Present research
Serendipty- by chance
Intutions, observation
Causal- two variable effect of adds on changing of channels and descriptive- more no of people less
channel change
FormulationAttribution 3 theory