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CHAPTER I
INTRODUCTION AND CONCEPTUAL FRAMEWORK
I.1. Introduction
Corporate restructuring consists of any significant change in a
firms fiscal structure, or ownership, or control, or corporate portfolio
that is planned to increase the value of the firm. A variety of forces like
global competition, technological innovations, managerial innovations,
regulatory changes, transformation of formerly centrally planned socialistic
and communistic economies, and growth of international trade have operated
it. Corporate restructuring has been a dominant global corporate theme
from the mid-seventies. By and large, corporate restructuring has been a
resounding success, which has led to remarkable improvement in corporate
performance. Observers of corporate restructuring believe that the gains
are attributable to synergetic benefits, sharper forces, better corporate
governance, enhancement in managerial incentives and motivation, greater
disciplining power of debt, and elimination of cross subsidies.
the firms acquiring cross-border firms (Sidharth and Sunil, 2009).31 The
post-acquisition performance of the acquiring firms profitability, assets
utilization, debt utilization, cost utilization, liquidity, and capital structure had
not uniformly changed in all the industries, and the horizontal, vertical, and
conglomerate M&As had no uniform impact to change the post-acquisition
performance of the industries. However, horizontal M&As have greater
influence in improving the post-acquisition performance when compared
with the other two types of M&As, namely, the vertical and conglomerate
(Gurusamy and Radhakirishnan, 2010).32 The acquiring and target firms
existing relationship, industry similarity, and hostile takeover result had
no statistically significant impact on post-acquisition performance (Orgil,
2010).33 Acquiring firms always benefited more than the target firms in the
M&As event (Jain and Raorane, 2011).34
Table I.1
Merger and Acquisition Deals in 2011
Sl. No. Sector Percentage
1. Telecom 28.26
2. Energy 23.59
3. Metal & Mining 23.19
4. Pharmaceutical 08.20
5. BFSI 05.72
6. Others 11.02
Total 100.00
Source: www. indiacurrentaffairs.org40
International Pvt. Ltd., the promoters privately held firm. This made Fortis,
Asias top healthcare provider with the approximate total revenue pegged
at 4,800 crore. Fortis India bought the entire stake of the Singapore based
Fortis International. This firm is currently held by the Delhi-based Singh
brothers (Malvinder Singh and Shivinder Singh).
I.3.6. Essar Energys Stanlow Refinery Deal with Royal Dutch Shell
The Ruias flagship firm for its oil business, Essar Energy, completed
its 350 million dollar acquisition of the UK based Stanlow Refinery of Shell
in August 2011. In addition to a direct access to the UK market, Essar is
planning to make optimum utilization of this deal with its 100 day plan to
improve operations in the UK unit.
Group one of the largest carbon black maker firms in the world, doubling
its production capacity instantly.
Figure I.A
Merger and Acquisitions Deals Announcement in India from 20002001 to 201112
assets would mean inner expansion for the firm. New assets would generate
returns raising the value of the corporation. M&As offer an additional
means of expansion, which is external, and is the productive operation,
but not within the corporation itself. For firms with limited investment
opportunities, M&As can provide new areas for expansion. In addition, the
combination of two or more firms can offer several other benefits to each
of the firms, such as, operating economies, risk reduction, and tax advantage
(Schall and Hally, 2008).44
There are compound reasons for attractive M&As activity. The M&As
take place under conditions of uncertainty, it is not surprising that not all
business combinations are successful. Past studies show that successful firms
that combine businesses can benefit from economies of scale or economies
of scope, but diversification for other reasons tends to be less successful
(Shleifer and Vishny, 198945; Denis and McConnell, 200346; and Cole et al.,
2006).47 Ever-increasing global competition, rapid economic development,
changes in political rules and regulations, and technological innovations all
these factors contribute to the increasing popularity of M&As (McDougal,
1995).48 The event study methodology has been the predominant method
used to measure share price responses to merger or takeover announcements,
and most studies suggest that takeovers create SW findings (Bruner, 200249;
Campa and Hernando, 200450; Patrick et al., 200451; and Akbulut and
Matsusaka, 2010).52 Most studies also suggest that takeovers do not create
SW; however, they have negative effects (Lamont and Polk, 200253; Lins
and Servaes, 200254; and Gugler Collins et al., 2003).55 There are certain
traditional business and economic motives for M&As which can be split
into three categories: Motives that are believed to contribute to SW, such
as: synergy creation, market share increase, achievement of economies of
scale or scope, motives which are believed not to contribute to SW, such
as: accounting considerations, and managerial hubris, and finally, motives
which are believed to have an uncertain impact on SW: (diversification).
The processes will fast-track with the opening of the economy to attract foreign
Table I.2
The Evolution of Merger and Acquisitions
Waves Period Facet
First wave 1897-1904 Horizontal mergers
Second wave 1916-1929 Vertical mergers
Third wave 1965-1969 Diversified conglomerate mergers
Fourth wave 1984-1989 Co-generic mergers, hostile takeovers,
corporate raiders
Fifth wave 1992-2000 Cross border, mega mergers
Sixth wave 2003-2008 Globalisation,
activism
private equity, shareholder
Source: www.kpmg.com.57
Mergers Waves
Six periods of high merger activity, often called merger waves, have
taken place in USA history. These periods are categorised by cyclic activity;
that is, high levels of mergers followed by periods of relatively fewer deals.
The first four waves occurred between 1897-1904, 1916-1929, 1965-1969,
1984-1989, and 1992-2000. Merger activity declined at the end of the 1980s
but resumed again in the early 1990s to begin the sixth merger wave. The
market also had a relatively short but intense merger period between 2003
and 2008. A good argument could be made that this period constitutes a
sixth merger wave.
I.6. Objectives of Merger and Acquisitions
A merger happens when two firms combine to form a single firm.
The primary motives for mergers are synergy, tax considerations, purchase of
assets under their replacement costs, diversification, and gaining control over a
larger enterprise. Mergers can provide economic benefits through economies
of scale and through putting assets in the hands of more efficient managers.
However, mergers also possible for reducing competition, and for this
reason, they are carefully regulated by government agencies (Brigham et al.,
2001).58 An organization may go for corporate restructuring for any one or
more of the following objectives. The objectives of corporate restructuring
are shown in figure I. B.
Figure I.B
The objectives listed in are not the total list of motives for seeking
external growth. Other factors, like, socio-economic conditions, economic,
fiscal, and trade policies of the government, statutes governing the firm etc.,
may induce the firms to achieve long-term benefits for the firm and its
shareholders (Maheshwari, 2010).59
I.7.1. Expansion
The most common and appropriate form of restructuring is expansion,
as it involves only increasing the existing capacity of the business and does
not involve in any additional funds through debt and / or equity, acquisition
of modern machinery and value-addition to the product segments, and this
ultimately increases the firms P.
I.7.2. Merger
The standing merger includes amalgamation, absorption, and
consolidation. Laws in India use the term amalgamation for merger.
A STUDY ON THE IMPACT OF M&As ON OP AND SW IN INDIAN MANUFACTURING INDUSTRY 13
Chapter I INTRODUCTION AND CONCEPTUAL FRAMEWORK
When two or more firms join together and form a new entity, it is called a
merger. As a result of a merger, if a new firm comes into existence, it is a
process of amalgamation or consolidation. On the other hand, if one firm
survives (usually the bigger one) and the others (smaller ones) lose their
identities, it is a case of absorption. For example, ICICI Ltd. merged with
ICICI Bank Ltd., in order to convert it into a universal bank. Hindustan
Lever Ltd., absorbed the businesses of Tata Oil Mills Ltd., and then Brooke
Bond India Ltd., and Lipton India Ltd. resulted in the formation of a new
firm Brooke Bond Lipton (India) Ltd (Srinivasan and Murugan, 2009).61
bank with Stanbic bank Nigeria Ltd., Access Bank with Capital Bank, Marina
International bank and Platinum bank Ltd., merged with Habib Nigeria
bank Ltd., Exxon merged with Mobil, Ford merged with Volvo, Volkswagen
and Rolls Royce merged with Lamborghini, IBP merged with IOC, AT&T
merged with SBC, Bharat Forges merged with CDP (Germany), Nations
Bank merged with Bank of America, and S&Ps merged with CRISIL.
Figure I.C
I.7.2.8. Demerger
Demerger is the act of splitting off a part of a present firm to
become a new firm, which operates entirely separate from the original
firm. Shareholders of the original firm are usually given an equal stake of
ownership in the new firm. A demerger is often done to help each of the
parts operate more smoothly, as they can now focus on a more specific task,
which is the opposite of a merger,68 an example is the DCM group which
split into four firms, viz., DCM Ltd., DCM Shriram Industries Ltd., Shriram
Industrial Enterprise Ltd., and DCM Shriram Consolidated Ltd.
I.7.3. Amalgamation
A merger can also be defined as an amalgamation if all assets and
liabilities of one firm are transferred to the transferee firm in consideration
of payment in the form of equity shares of the transferee firm or debentures
or cash or a mix of the above modes of payment. For example, the merger
of Brook Bond India Limited, and Lipton India Limited resulted in
the formation of a new firm, Brooke Bond Lipton India Limited, and Nirma
amalgamated with Core Health Care.70
I.7.4. Acquisition
Acquisition, in general logic, is acquiring the ownership in the
property. In the situation of business combinations, an acquisition is the
purchase by one firm of a controlling interest in the share capital of another
existing firm. An acquisition may be affected by (a) Agreement with the
persons holding majority interest in the firms management like members
of the board or major shareholders commanding majority ofvoting power;
(b) Purchase of shares in the open market; (c) To make takeover offer to the
general body of shareholders; (d) Purchase of new shares by private treaty;
(e) Acquisition of share capital or one firm may have either all or any one
of the following form of considerations viz., means of cash, issuance of loan
capital, or issuance of share capital.71 For example, Dhunseri Petrochem
and Tea Ltd., acquired Dowamara Tea Co. Pvt. Ltd., IAC Group acquired
Multivac India Pvt. Ltd., S. E. Investments Ltd., acquired Nupur Finvest Pvt.
Ltd., and DCM Ltd., and Escorts Ltd., resisted the take-over bid on their
firms by Caparo Group of the U.K.
I.7.5. Absorption
This type of merger involves merger of a small firm with a large firm.
After the merger, the small firm ceases to exist, for example TOMCO Ltd.,
with HLL.
I.7.7. Consolidation
The combination of two separate firms to a new firm with separate
legal existence, in this case, both the firms cease to exist. Shareholders
A STUDY ON THE IMPACT OF M&As ON OP AND SW IN INDIAN MANUFACTURING INDUSTRY 18
Chapter I INTRODUCTION AND CONCEPTUAL FRAMEWORK
I.7.11. Contraction
I.7.11.1. Spin-off
If a division of the firm is converted into a wholly owned subsidiary
of the parent firm, it is a spin-off. For example, Kotak Mahindra Finance
Limited formed a subsidiary called Kotak Mahindra Capital Corporation,
by spinning-off its investment banking division.73
I.7.11.2. Split-up
If all the divisions of the parent firm are converted into separate firms
and the parent firm ceases to exist, then it is split-up.
I.7.12.1. Going Private: This involves changing a listed firm into a private
firm by buying back all the outstanding shares from the markets.
I.7.12.2. Equity Buy-back: This involves the firm buying its own shares
back from the market. This leads to decrease in the equity capital of the
firm. This strengthens the promoters position by increasing the stake in the
equity of the firm.
I.7.12.4. Hostile Buy-out: The management of the bought out firm rejects
the buy-out proposal in order to avoid or delay the buy-out and takes to
defensive tactics (Soubeniotis Collins et al., 2006).74
I.7.13.4. Buyin: A management team, with special skills, searches for and
purchases a business, in its attracted area, with considerable potential but
that has not been run to its full advantage due to lack of managerial and
technical skills, and which fails to establish the firm products in the market.
After the identification of a suitable unit for purchase, the management
team will make arrangements with the venture capitalist for finance. The
management team will generally have lesser funds for investment, and
therefore, more external sources will be the component in their purchase of
the business unit (Srinivasan and Murugan, 2009).75
I.7.14.2. Sandbag
Sandbag happens when the target firm tends to defer the takeover
or the acquisition with the hope that another firm, with better offers, may
takeover instead. In other words, it is the process by which the target firm
kills time while waiting for a more eligible firm to initiate the takeover.
means. Some of the ways include manipulating shares as well as stocks and
their values. All these attempts of the target firm fighting its acquisition or
takeover are known as shark repellent.
I.7.14.5. Raider
May be mentioned to an acquiring firm, which is always on the lookout
for firms with undervalued assets. If the firm finds that a target does exist
whose assets are undervalued, it buys a majority of the shares from the target
firm so that it can exercise control over the business of the target firm.
Figure I.D
Methods of Merger and Acquisitions
Figure I.E
A Generalized Model of Merger and Acquisitions Action Plans
Working out Broad Policy Regarding Acquisition\ Merger Programme
acquiring firm should have the permission in its object clause to carry on
the business of the acquired firm. In the absence of these provisions in the
MOA, it is necessary to seek the permission of the shareholders, board of
directors and the company law board before affecting the merger.
Figure I. F
I.10.2.2.4. Carry Forward Losses of Sick Firms: Section 72A (1) of the
ITA, 1961 deals with the mergers of the sick firms with healthy firms and
to take advantage of the carry forward losses of the amalgamating firms.
But the benefits under this section with respect to unabsorbed depreciation
and carry forward losses are available only if the followings conditions
are fulfilled:
with the scheme of amalgamation, then such expenses are deductible in the
hands of the amalgamated firm.
as a combination
Possibility of the combination to remove the vigorous and effective
competitor or competition in the market
Nature and extent of vertical integration in the market
Nature and extent of innovation
Whether the benefits of the combinations balance the adverse
impact of the combination
Competition Act does not seek to eliminate combinations and only
aims to eliminate their harmful effects.
I.10.2.5. Security Exchange Board of India (Substantial Acquisition of
Shares and Takeover) Regulations Act, 1997
The earliest attempts at regulating takeovers in India can be traced
back to the 1990s with the incorporation of Clause 40 in the Listing
Agreement. While, the Securities and Exchange Board of India (SEBI)
(Substantial Acquisition of Shares and Takeovers) Regulations, 1994
which were notified in November 1994 made way for regulation of hostile
takeovers and competitive offers for the first time; the subsequent regulatory
experience from such offers brought out certain inadequacies existing in
those Regulations. As a result, the SEBI (Substantial Acquisition of Shares
and Takeovers) Regulations, 1997 were introduced and notified on February
20, 1997, pursuant to the repeal of the 1994 Regulations.
Owing to several factors, such as, the growth of M&As activity in India
as the preferred mode of restructuring, the increasing sophistication of the
takeover market, the decade-long regulatory experience and various judicial
pronouncements, it was felt necessary to review the Takeover Regulations
1997. Accordingly, SEBI formed a Takeover Regulations Advisory Committee
(TRAC) in September 2009. After extensive public consultation on the
report submitted by TRAC, SEBI came out with the Substantial Acquisition
of Shares and Takeovers Regulations 2011 which were notified on September
23, 2011. The Takeover Regulations, 1997 stands repealed from October
22, 2011, i.e., the date on which the Substantial Acquisition of Shares and
Takeovers Regulations, 2011 came into force.83
I.11. Summary
The M&As, often enables the acquiring firms to enter into a new
market quickly, by avoiding the delay associated with building a new plant
and establishing a new line of products. The acquiring firms grow at a faster
rate when compared with non-acquiring firms. This chapter highlighted the
recent trends in M&As in India, objectives of M&As, methods of corporate
restructuring, legal and practical aspects of M&As, and laws relating to
M&As in India.
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