Вы находитесь на странице: 1из 3

8/30/2017 The Why & Importance of Change Management | Prosci

Training Change Management ADKAR Store Enterprise Solutions About


(/training) (/change-management) (/adkar) (/bookstore.html)(/enterprise-solutions) Prosci
(/about)

(https://www.prosci.co

WHY CHANGE MANAGEMENT? m/)

HOME (HTTPS://WWW.PROSCI.COM/) / CHANGE MANAGEMENT (HTTPS://WWW.PROSCI.COM/CHANGE-MANAGEMENT/)


/ WHY CHANGE MANAGEMENT?

Change is happening in your organization. Every day, new initiatives and projects are launched to improve performance, increase pro ts, and
enhance your competitive advantage. You could be implementing technology to enable a more mobile workforce, reengineering a process to ensure
regulatory compliance or pursuing an enterprise-wide transformation around customer experience.

There is a common denominator for achieving the intended outcomes of your initiative: people. Your initiatives impact how individual people do their
work: their processes, job roles, work ows, reporting structures, behaviors and even their identity within the organization.

Change management is the approach to driving adoption and usage so initiatives deliver expected results and outcomes. Here is why you need
change management:

THRIVE IN AN EVER-CHANGING WORLD

Gone are the days of one large change every 36 months. Organizations are facing faster, more complex, more interdependent and more cross-
functional change than ever before. Being able to deliver results on multiple changes allows an organization to achieve their strategic vision and
thrive in todays changing landscape. Applying change management enables organizations to deliver results on each change more e ectively and
build competencies that grow the organizations capacity to tackle more changes at one time.

DELIVER THE PEOPLE-DEPENDENT PORTION OF PROJECT ROI

Changes in organizations are undertaken to improve performance. Some of that improvement comes from just installing the solution. However,
much of the bene t and expected improvement is tied to people changing how they do their jobs. In the Prosci CMROI Model (/change-
management/thought-leadership-library/roi-of-change-management), that is the adoption contribution of the project: the percentage of a project
bene ts that depend on people changing how they do their jobs. For important projects, that number is commonly in the 80% to 100% range. Change
management focuses on helping people change how they do their jobs, allowing us to capture the adoption contribution and the people-dependent
portion of project ROI.

CLOSE THE GAP BETWEEN REQUIREMENTS AND RESULTS

All too often, organizational changes meet requirements without delivering expected results. They deliver the necessary outputs without delivering on
expected outcomes. The focus of the change e ort is on the solution rather than the bene ts of the solution. The gap that exists between
requirements and results, between outputs and outcomes, between solutions and bene ts is the people who bring the change to life in their day-to-
day work. Change management enables the closing of this gap by e ectively supporting and equipping those people impacted by a change to be
successful in bringing it to life in how they work.

INCREASE LIKELIHOOD OF PROJECT SUCCESS

The data is abundantly clear. The better we apply change management, the more likely we are to deliver on project objectives. Proscis correlation
data from over 2,000 data points and eight years shows that initiatives with excellent change management are six times more likely to meet
objectives than those with poor change management. By simply moving from poor to fair, change management increases the likelihood of

https://www.prosci.com/change-management/why-change-management 1/3
8/30/2017 The Why & Importance of Change Management | Prosci

meeting objectives by three fold. McKinsey data also shows that the ROI captured from excellent change management is signi cantly more than with
poor change management. Change management, when applied e ectively on a project, signi cantly increases the success rate of the e ort.

MITIGATE MISSION-CRITICAL RISK

Ignoring the people side of change creates risk. When the adoption and usage of a solution is ignored, and the focus is exclusively on meeting
technical requirements, the result is excessive risk and cost. Projects are subjected to RE costs like redesign, rework, revisit, redo, retrain, rescope,
and in some cases, retreat. Absenteeism and attrition increase. Productivity declines. Customers feel the impact when they were not supposed to.
Morale su ers. Employees disengage.

Failing to plan for and address the people side of change is costly, and change management is the discipline to help mitigate those mission-critical
risks.

TAKE THE CHANCE OUT OF CHANGE

Change is di cult. To the degree that we can, we want to remove the chance or variability associated with change. Project management has
accomplished this by providing direction on sequencing milestones, deliverables, activities and resources over the lifecycle of an e ort. Unless we
proactively support and guide people through the changes our projects bring, we leave them embracing change to chance. Change management
removes the chance from change by providing employees with the preparation, support and skills they need to succeed in change.

TREAT EMPLOYEES RIGHT

How many times have you heard, our employees are our most important asset? Then, when it comes time for a change to be implemented,
employees are sent an email on Monday for training on Tuesday for go-live on Wednesday. That is not the right way to treat people, especially the
people that are your most valuable asset. By proactively engaging and supporting people in times of change, we demonstrate in action that we value
them.

https://www.prosci.com/change-management/why-change-management 2/3
8/30/2017 The Why & Importance of Change Management | Prosci

(http://empower.prosci.com/introduction-to-change-management-guide)

CONTACT US

(HTTP://EMPOWER.PROSCI.COM/CONTACT) +1 970 825 5232 (TEL:+19708255232)

UPCOMING CERTIFICATION PROGRAMS (/CHANGE-MANAGEMENT-CERTIFICATION.HTML)

SEP 11 Temecula, CA (https://www.prosci.com/change-management-certi cation/c-tem-sep1117.html)


(https://www.prosci.com/change-management- Temecula Creek Inn
certi cation/c-tem-sep1117.html)

SEP 18 Aptos, CA (https://www.prosci.com/change-management-certi cation/c-sea-sep1817.html)


(https://www.prosci.com/change-management- Seascape Resort
certi cation/c-sea-sep1817.html)

https://www.prosci.com/change-management/why-change-management 3/3