[A setting should make] a promise to you that this story will
lead somewhere that's worth your timeA well told promise is like a pebble being pulled back in a slingshot and propels you forward through the story to the end. -Andrew Stanton
What promise is made in our examples?
How to Grab Us With Your Setting
Were born problem solvers. We're compelled to deduce and to
deduct, because that's what we do in real life. It's this well- organized absence of information that draws us in -Andrew Stanton