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N T T O XIC S L I D E S Y N D R O M E
HELP PRE V E
W E A
T LIDE K
S !
YOU R S es i gn p r i nci p l e s for e d u c a t o r s.

Te n vi s ual d

Presented by: Chiara Ojeda


cojeda@fullsail.com
tweakyourslides.wordpress.com
Image: KimberlyFordPhotography
Image: Pink Poppy Photography

TWEAKING MY CLASS
1
THING YOU
WANT TO
IMPROVE
ABOUT YOUR
VISUAL AIDS
#1 THINK LIKE A DESIGNER
Make each decision deliberate.
DESIGN IS...

Utility Significance

Image: DimitraTzanos
relevant
meaningful
new

truth easiness
consistency usefulness
honesty useability
accuracy fit

beauty
structure
appearance
C-R-A-P-ify your slide design.
Contrast
Making elements different increases understanding.

Repetition
Repeat visual elements to create strong unity.

Alignment
Nothing should be placed arbitrarily. Placement illustrates
relationships between elements.

Proximity
Related items should be placed together.
#2: DO NOT...
USE BULLETS
WHYNOT?
BULLETS
USE TEXT ALONE TO
CONVEY IDEAS
& CONSTRAIN
CREATIVITY.
use text
Do... purposely
Choosing Fonts
Use
1 Title, body, serif vs. multiple
emphasis
font/weight sans serif text
boxes

Pair text Font must be


with Dafont.com installed to
visual work
#3: DO NOT...
OVERUSE
TEMPLATES

Image: theilr
Classical Canons of
Rhetoric

Invention (P.A.S.S.S.)

Arrangement

Style

Memory

Delivery
Persuasive
Presentations
The basics of persuasive speech
WHY NOT?

Image: slimmer_jimmer
BE A REBEL,
CREATE YOUR OWN
TEMPLATE
Consider:
Consistency and flexibility
Grids and layout
Color
Image: Thuany Gabriela
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GRIDS CREATE UNITY

} Turn on master
gridlines, alignment
guides and object
spacing/sizing.
View/show on guides; drag
cursor down from ruler to
create static guides
#4: DO NOT...
CONFUSE
YOUR AUDIENCE
VIA UNCLEAR
HIERARCHY &
PROXIMITY.
Image: unisono
Strong hierarchy helps
audiences understand
relationships.
PROXIMITY M AT T ER S
Near

Far
Proximity Conveys Relationship

unite/fragment order/chaos equal/unequal


Coherence in a Paragraph
Stick

other.
to the point: The ideas have a clear and logical relation to each

Put details or examples or incidents in logical

order.
chronological

in relation to each other

in order of importance
Ensure your
paragraphs are
coherent.
stick to
Put details t h e p oi nt
in logical
order:
Consider
a. chronology hierarchy
b. relationship
c. importance
#5: DO NOT...
FORGET TO HELP
YOUR AUDIENCE SEE
WHAT YOU ARE SAYING
Symbols are used in conjunction with the other elements of
short stories
Symbolic settings
call attention to theme
Reveal the personality of the characters
Create unity
Consider Oatess use of the suburbia in Where Are
You Going. How does the setting affect how the
characters are developed/how they interact?
DO...
APPLY THE
PICTURE
SUPERIORITY
EFFECT
W h a t in f o r m a t io n a m I
repr e s e n t in g w it h t h e
writt e n w o r d t h a t I c o uld
r e p la c e w it h a n im a g e ?
Symbolic Settings
Symbolic setting:
Story themes
Character personalities
Unified style and plot
Oates Setting--1960s suburbia

Image: x-ray delta one


#6: DO NOT...
MAKE VISUALS
SECONDARY
Image: Gianmaria
Character Development and Analysis
} Theway a character is developed in a
story is what often times makes fiction so
enjoyable. Readers can identify with
characters and can associate with their
own personal struggles. Even in
extraordinary circumstances, characters
will act and react in generally traditional
human ways. If we are able to relate to a
character in some way, then the author has
done his or her job.
Visual Cliche
Image: Taking it Global

Stretched or pixelated images = no bueno


Actual Size
EXTRA EMPTY SPACE

Unnecessary framing
Common Problems

Arent gnomes neat! This picture has no space


for text, but its really neat and I have lots to say
and put on the slide, so I dont really care if
there isnt enough space. Gnomes rule!

Background and content


competing
Gnomes rule!
Gnomes rule!
Image: colodio

DO USE QUALITY VISUALS


Think concrete, large, high res.
Compfight and Flickr are your friends.
Choose creative commons, commercial use.
Show attribution.

Image: cucumber!
MASKING/CROPPING AN IMAGE
USING THE ALPHA TOOL
Is there room for text?
Be creative.
#7: DO NOT...CROWD YOUR SLIDES

Image:Alex Kess
Rising Action and One could argue that the entirety of Books/Films I and II (The
Fellowship, The Two Towers) is all rising action and false summits.
False Summits Frodo does not confront his climax until Book/Film III.

Once having traversed


Gollum brings tension
the threshold, the hero between Sam and Frodo
must survive a succession
of trials.
--Campbell

Frodo Confronts the


Ringwraiths at
Weathertop (fear) Gandalf is lost in Moria (grief) Faramir detains Frodo (hope in
humanity is restored

After a series of trials, Frodo and Sam move


Frodo becomes the ring bearer towards Mount Doom (emotional exhaustion;
(trepidation; uncertainty about the hopelessness)
future)
Falling Action and Resolution
In LOTR, the parallel story lines converge
He [must] re-enter where and the conflict of the story is resolved. At
men who are fractions imagine the end of the story, Frodos emotional
balance is restored, but he cannot return to
themselves to be complete. -- the carefree hobbit of the beginning of the
Campbell story and leaves Middle Earth for the Grey
Havens.

The Scouring of the Shire (Frodos final


test)

Rescued by the eagles (relief; a return


to certainty)

Aragorn is King (happiness; jubilation)

Frodo leaves Middle Earth


USE EMPTY SPACE TO
PROVIDE VISUAL
BREATHING
ROOM
Image:NazliG.
#8: DO NOT...
CREATE
dissonance
Image: x-ray delta one
Climax: Frodo Destroys the Ring
The Climax of LOTR comes with the
destruction of the Ring. In the text,
Frodo is not directly involved in the
destruction of the ring. Gollums joy
at retrieving his precious is what
begins the resolution of the plot.
This resolution is not entirely positive
The hero-quest requires that the hero for Frodo, as he has to struggle with
return. The responsibility has been
being corrupted by the Ring.
frequently refused.
--Joseph Campbell
DO AMP
CON UP T
H
T RASE
T
Image: Tiago Daniel
Contrast: Understanding through
difference

size shape shade color proximity


STRONG CONTRAST MEANS

Image: oliverchesler
HIGH SIGNALLOW NOISE
#10: DO NOT...
FORGET
AN EXTRA SLIDE
COSTS NOTHING
P Purpose Why am I wri)ng?
Informa)on? Persuasion? Personal? Entertainment? etc.
A-Audience Who am I wri)ng to?
Rela)onship to writer, age, )tle, beliefs/preconceived ideas, needs,
knowledge/educa)onal level, etc.
S-Subject What am I wri)ng about?
Topic, content, what to include/leave out
S-Self How do I want to portray myself to my reader?
Tone not what you say, but how you say it.
S-Special Requirements How should my paper look? What
limits do I have?
Format, length, )me/due date, etc.
DO... CH
E T
TA
E D G D
E
r
t e
n

D N
e

K
e s
P r

A A
e d
ak
N
h e

N
T
,
lo ds
y n
e
rr R
a
--G

www.desktopography.net
www.thisiscross.com
Purpose
Why am I writing?
Consider necessity.
Why is this an issue worth
discussing?
Target Audience

For whom am I writing?


Consider: Relationship to writer, demographics,
beliefs, needs, etc.
Subject
What am I writing about?
topic
content
what to include/exclude
Self
How do I want to
portray myself?
Special Requirements
What are the
parameters of the
assignment?

Challenges
Format
Be Proactive!
So, lets recap!
THINK LIKE A USE CONTRAST
DESIGNER
DO USE TEXT
PURPOSELY
CREATE YOUR OWN
TEMPLATES
So, lets recap!
USE HIERARCHY
AND PROXIMITY
USE THE PICTURE
SUPERIORTY EFFECT
ALWAYS CHOOSE
QUALITY VISUALS
So, lets recap!
PROVIDE VISUAL
BREATHING ROOM
USE CONTRAST
USE ANIMATION
RESPONSIBLY
DETACH AND
GET NAKED
THANKS
QUESTIONS?
I love this stuff...chat with me any time..really!

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All images courtesy of Flickr

http://creativecommons.org/licenses/by-nc/2.0/

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