Syllabus ECO 201 BSA 1 PDF

Republic of the Philippines
BATANGAS STATE UNIVERSITY

COLLEGE OF ACCOUNTANCY, BUSINESS, ECONOMICS AND
INTERNATIONAL HOSPITALITY MANAGEMENT
Gov. Pablo Borbon Main Campus I
Rizal Avenue, Batangas City
ACCOUNTANCY AND ACCOUNTING MANAGEMENT DEPARTMENT

SYLLABUS IN MICROECONOMICS THEORY AND APPLICATIONS
Course Title: Microeconomics Theory and Applications

Course Code: ECO 201 Instructor : Gemar G. Perez
Prerequisite: SS 105 Email Address: zerep.rameg@gmail.com
Credit : 3 Contact No: +63908-238-0345
Class Schedule: MWF 9:00-10:00
Number of Hours : 54 hours MWF 10:00-11:00
MWF 5:00-6:00
Term: First Semester, AY 2017-2018 Consultation Hours: TTh 8:30-10:00
VISION
A globally recognized institution of higher learning that develops competent and morally upright
citizens who are active participants in nation building and responsive to the challenges of the 21st century
MISSION
Batangas State University is committed to holistic development of productive citizen by providing
a conducive learning environment for the generation, dissemination and utilization of knowledge through
innovative education, multidisciplinary research collaborations, and community partnerships that would
nurture the spirit of nationhood help fuel national economy for sustainable development.
CORE VALUES
Faith Integrity Excellence
Patriotism Mutual Respect Human Dignity
COLLEGE GOALS
The College of Accountancy, Business, Economics and International Hospitality Management aims
to provide quality education to prepare students for a wide range of careers in accountancy, business, hotel
and restaurant management, tourism management, customs and public administration, aspire for continuing
education, enhance competencies and hone their leadership skills to enable them to participate actively in the
global market through high quality instruction, research, extension and production which serve as fertile
ground for the internalization of values that uplift self, society and the environment.
PROGRAM EDUCATIONAL OBJECTIVES

The Bachelor of Science in Accountancy graduates are expected to:
1. have acquired and developed professional competence required in local and off-shore training and
development as staff or supervisor in accounting, auditing, consulting, tax and other related works
both in local and international industry.
2. have engaged in the practice of the accountancy profession in any of the four sectors: education,
public practice, government and commerce and industry,
3. conducted himself in a respectable manner that upholds the honor, dignity and integrity of
accountancy profession by adhering to the code of professional ethics,.
4. Have actively involved/active involvement in community service towards the improvement and
development of the society.
STUDENT OUTCOMES
SO 1. Apply organizational and business knowledge in the performance of their job assignments
SO 2. Apply critical thinking skills in problem solving and decision making
SO 3. Demonstrate proficiency in the international financial reporting, auditing standards and management
accounting
SO 4. Communicate effectively both oral and written form
SO 5. Conduct and apply feasibility study and research
{Syllabus in Microeconomics Theory and Applications) First Semester, A.Y. 2017-2018 Page 1 of 13 }
COURSE DESCRIPTION
This course begins with an introduction to economic thoughts, models. Then this will be followed
by supply and demand and the basic forces that determine an equilibrium in a market economy. Next, it
introduces a framework for learning about consumer behavior and analyzing consumer decisions. We then
turn our attention to firms and their decisions about optimal production, and the impact of different market
structures on firms' behavior.
By the end of the course, students will be able to understand introductory microeconomic theory,
solve basic microeconomic problems, and use these techniques to think about a number of policy questions
relevant to the operation of the real economy.
AUDIENCE
The course is intended for fifth year BS Accountancy.
INTENDED LEARNING OUTCOMES

After completing this course, STUDENTS SHOULD BE ABLE:
ILO 1. Identify and explain the different terminologies, concepts and theories related to economics,
specifically microeconomics.
ILO 2. Explain and provide the applications of different laws, concepts, and theories and relate to the past
and current events locally, nationally, and internationally.
ILO 3. Use tabular, graphical and mathematical models in analyzing and solving business and individual
problems.
ILO 4. Compute and analyze problem and provide decision to obtain the optimal choice both for individual
and businesses.
ILO 5. Prepare a business research projects (reaction paper, case study) based on news heard, read or watch
which is scholarly inclined.
Mapped Intended Learning Outcomes with the Student Outcomes for the Course:
SO 1 SO 2 SO 3 SO 4 SO 5
ILO 1
ILO 2
ILO 3
ILO 4
ILO5
SPECIFIC OBJECTIVES
After completing each topic, students will be able to:
Objectives per Topic SO 1 SO 2 SO 3 SO 4 SO 5
Introduction to Microeconomics and Economic
Models
Define and digest the meaning of economics and

microeconomics
Understand the use of economic models in decision

making
Differentiate the methods of verifying the economic

models
Demonstrate the three ways of presenting economic

models
Understand the features of economic models and its

implication on studying certain problems.
Convert one form of economic model to another
(graphical to tabular, graphical to mathematical,
tabular to mathematical and vice versa)
Draw and explain the circular flow diagram
Analyze and interpret the circular flow diagram
Demand, Supply, and Market Equilibrium
Define and understand the demand and supply
Differentiate demand from quantity demanded

and supply from quantity supplied.
Analyze whether a certain scenario can be

classified a demand or not, supply or not.
Understand and explain the law of demand and

supply.
Analyze the demand/supply schedule,

demand/supply curve and demand/supply function.
Analyze the problems regarding movement along
the demand and supply curve as well as shifting of
demand and supply curve.
Identify the equilibrium point (equilibrium price
and equilibrium quantity) in a demand-supply
curve.
Compute for equilibrium point given the demand-

supply functions.
Analyze the impact of price and non-price factors

to equilibrium point.
Explain the instances when there is

disequilibrium
Explain the implications of equilibrium to day-to

day living
Answer the questions in the case study entitled
Farmers Group Raps NFA Heads on Rice Import
Move.
Elasticity and Its Uses
Define elasticity and elasticity of demand and

supply.
Define the price elasticity, income elasticity and

cross-price elasticity of demand
Differentiate the price elastic good versus price

inelastic goods.
Compute for price elasticity, income elasticity
and cross-price elasticity of demand using mid-
point formula.
Differentiate the market-level price elasticity

versus brand level price elasticity of demand.
Identify the reasons why there are differences in

elasticity of supply.
Answer the questions from the Case Study
entitled Uniform Cigarette Tax rates Seen to

Burden Consumers and Beer Sales on Downtrend,
Taxes Blamed.
Demand and Consumer Behavior
Define basket and market preferences.
Explain the assumptions about consumer

preferences and its implication to model presented.
Differentiate the methods of measuring consumer

preferences and identify their uses.
Analyze the total utility functions
Compute and analyze the concept of marginal

utility
Explain the law of diminishing marginal utility
Draw, analyze and explain the indifference curve
Explain the underlying assumptions of

indifference curve
Compute and analyze the marginal rate of

substitution
Draw and analyze the budget line
Determine graphically the optimal choice
Answer the questions from the case study
International Convergence of Taste and
Substitution between Domestic and Foreign Goods
Theory of Production
Define what production is.
Differentiate input from output
Analyze the production function
Analyze and differentiate the regions of total

production function
Compute and differentiate the average product

and marginal product
Explain the relationship between average product

and marginal product
Explain the law of diminishing marginal returns

or product
Draw and analyze the isoquant
Understand the underlying assumptions of

isoquant curve
Compute and explain the marginal rate of

technical substitution and elasticity of substitution.
Draw and analyze the isocost line
Determine graphically the optimal choice
Answer the questions of case study entitled Self-
Managed Teams: A Case of New Productivity

Breakthrough and General Motors Decides Small
is Better
Theory of Profit and Cost
Define and compute for the profit, total revenue

and total cost.
Differentiate the explicit cost form implicit cost, sunk

cost from non-sunk cost.
Differentiate economic profit from accounting profit
Describe the costs functions in short-run (total cost, fixed

cost and variable cost).
Compute the total cost, marginal cost and average cost.
Explain the relationship between average cost and

marginal cost.
Describe the cost function in the long-run
Identify and explain the regions of long-run average cost.
Explain reasons why there is economies of scale and

diseconomies of scale.
Explain the relationship between long-run and short-run

average and
Answer the questions from the case study entitled How
Xerox Lost and Regained International

Competitiveness and To Reduce Costs, firms often
Look Far Afield.
Market Structure
Explain the market Structure and its Uses
Differentiate the four types of market structure
Perfectly Competitive Market
Characterize the perfectly competitive market
Explain why certain characteristics exists
Determine the profit maximization condition of

firm under perfectly competitive firm
Compute for profit maximization point (Price and

Quantity)
Describe and draw the demand curve and cost

functions both short-run and long run.
Provide actual scenario when the situation faced
by perfectly competitive firm both short-run and

long-run (major decision making about operation of
firm)
Determine the supply curve under perfectly

competitive firm.
Answer the questions from case study entitled

Sarao Brakes to a Full Stop
Monopoly
Characterize the monopoly
Explain and compare its characteristics to

perfectly competitive market
Describe the average and marginal revenue under

monopoly
Determine the profit maximization condition of

monopoly using graphical approach
Explain why monopolist dies not have supply

curve.
Explain the relationship between marginal
revenue and price elasticity of demand, marginal
cost and price elasticity of demand
Determine how monopolist set the price and

quantity to produce
Determine the deadweight loss from graph and

explain its implication
Explain the reasons why monopolist exists.
Oligopoly and Monopolistic Competition
Characterize the oligopoly and monopolistic

competition
Compare and contrast their characteristics to

perfectly competitive market and monopoly.
Explain the price and quantity supplied of an

oligopoly
Understand and explain how oligopolies may

agree to their outcome.
Explain and simulate the game theory using

prisoners dilemma
Determine the Nash equilibrium
Explain the profit maximization condition under

monopolistic competitive market
Answer the questions from the case study Fight
for Ice cream market heats up and The
Mechanical Engineer Turned Abattoir Owner
External Environment and Its Impact to
Organizational Welfare
TEACHING LEARNING STRATEGIES AND ASSESSMENT METHODS
The different teaching and learning strategies that will be used in order to attain the intended learning
outcomes are enumerated and described below:
MICROTEACHING Micro teaching occurs when a teacher works with a small group of students
for a short period of time. This usually happens with a group of 5 to 10 students for a period of 5 to
10 minutes, according to M.J. Lakshmi, author of "Microteaching and Prospective Teachers." For
example, micro teaching occurs when a teacher works with small groups of students she has formed
based on their reading ability. Micro lesson planning happens when a teacher creates individual
classroom activities that occur on a day-to-day basis.
MACROTEACHING - Macro teaching occurs when a teacher provides instruction to the entire
class at one time for an extended period of time, usually longer than 10 minutes. It is a primary
method of transmitting information which can be a talk, address or any other type of verbal
presentation to students by the instructor/professor. Its uses or value includes creating interest in a
topic or subject; transmitting knowledge to students; presenting students with new information,
explanation, interpretation, and generalization; helping students clarify and gain a better
understanding of a subject, topic, matter or event; and organizing and systematizing knowledge.
INTERACTIVE LEARNING It is another widely used method of teaching which is usually
intermingled with lecture. Its uses or value includes transmitting knowledge to students; assisting
students in organizing knowledge and developing concepts and generalizations; answering students
questions; clarifying understanding; showing how to solve a problem or do something; giving
students opportunity to interact with each other and with the instructor/professor; and improving
students ability to speak on a subject, to organize thoughts and to communicate effectively.
DIMENSIONAL QUESTION APPROACH It is another universal method of teaching which
is also known as the Socratic Method. It is impossible to consider adequately methods of teaching
without recognizing the question as an essential element in all teaching procedures. The question
is the key to all educative activity above the habit-skill level. Questions challenge thought and test
the students knowledge.
PROBLEM SOLVING METHOD It is a process of raising reflective thinking in arriving at a
rational solution of the problem. It primarily develops the thinking and reasoning power of the
students. Reflective thinking is characterized by a process of careful consideration of facts, beliefs
or other items of mental experience for the purpose of arriving at rational conclusions about some
problems or perplexity.
STUDY TYPE METHOD Induction is the process of reasoning from the particular to the general.
The inductive method is a procedure through which one may arrive at a fact, principle, truth or
generalization.
FILM SHOWING This presents the actual scenario through video clips. It is consider one of the
most effective means of transmitting the information since most of the senses were used in learning
process.
SIMULATION- This method is use to experience by the students the theory presented. Commonly
this is done before the concept introduced to deduct every details of their experience.
PEER TEACHING It is a relatively new approach to teaching and learning. In this approach,
students work on activities in small, heterogeneous groups, and they receive rewards or recognition
based on the overall group performance. Students tutor one another so that everyone can succeed
and each is accountable for learning.
PROJECT It is an individual or collaborative enterprise, possibly involving research or design
that is carefully planned, usually by the project assigned team, to achieve a particular aim.
SYMPOSIA, AND SEMINARS. A course with different speakers at each class, here we are
using it to mean a small, discussion-based course. In a seminar course, students do assigned
reading and then, under your guidance and direction, grapple aloud with the ideas theyve read.
They learn to form arguments and support them with facts; they learn to communicate coherently
and courteously with those who disagree.
BRAINSTORMING- It is the process of generating creative ideas and solutions through intensive
and freewheeling group discussion. Every participant is encouraged to think aloud and suggest as
many ideas as possible, no matter seemingly how outlandish or bizarre. Analysis, discussion, or
criticism of the aired ideas is allowed only when the brainstorming session is over and evaluation
session begins. See also lateral thinking and nominal group technique.
CASE STUDY Students should learn how to observe carefully, to reason out, to solve problems
to analyse cases systematically. The case method helps the students to be more independent-minded
and self-reliant, develop their analytic power and cultivate the good habit or research. The case
method would, thus, be one of the answers to the need for more innovative methods of teaching at
college level, especially methods that generate maximum participation of students, skills in critical
thinking and analysis, accuracy in expression and decision making.
COURSE POLICIES
The following items are given as a guide in the conduct of the course:
Students will be graded according to the university policy
Cell phone should be turned into silent mode.
No special exam given except for those reasonable excuses including but not limited to
hospitalization or illness of the students or immediate family members provided that the students
will submit medical certificate, death of immediate family, excuses given by the college or
university.
In terms of exam, NO PERMIT NO EXAM. In case the students cannot pay their tuition fees on
time, they must secure promissory note 1 week before the exam.
COURSE REQUIREMENTS
The following requirements should be complied to pass the course:
1. Regular Attendance
2. Performance Activity (recitation, board works and other classroom activities)
3. Portfolio (problem sets or problem solving exercises and including library research works)
4. Group Reports (Written Reports)
5. Individual Report (Movie Review)
6. Quizzes
7. Major Examinations
8. Policy Paper (Part of the Major Examination)
Grading System
Major Examination 80%

(Prelims + Midterm + Semi-finals + Finals + Policy Paper)
Class Standing 20%
(Regular Attendance + Performance Activity + Portfolio +
Group Reports + Individual Reports + Quizzes) ____________
Total 100%
The computed grades will be transmuted base on the following ranges:
POINTS GRADE POINTS GRADE

98-100 1 78-79 2.75
94-97 1.25 75-77 3
90-93 1.5 70-74 4
88-89 1.75 below 70 5
85-87 2 Incomplete Inc.
83-84 2.25 Dropped Drp.
80-82 2.5
Regular Attendance
Upon attending the first class session, the student shall present his/her registration form to the
instructor/professor to check if he/she really belongs to the class.
Prompt and regular attendance of students is required. Total unexcused absences shall not exceed
six class hours (i.e., six times for one-hour class session or four times for one-and-a-half-hour class session).
Students exceeding six class hours of absences before Midterm Examination shall be dropped from the class
roll; they shall be given a failing grade if such absences are incurred after the Midterm Examination.
Tardiness of students will not be tolerated. A student who arrives late in class for 10 minutes or less
is considered tardy. Four instances of tardiness is equivalent to one absence. A student who reports in class
after the grace period of ten minutes is considered absent. A student who cuts class session is also considered
absent. Students who cut classes, who accumulated four times or more of tardiness, or who have three or
more absences will be referred to the Guidance Office for counselling.
Grade / Score Criteria
100 Perfect attendance
95 1 or 2 tardiness
90 1 absent
85 1 absent plus 1-2 tardiness
80 2 absent
70 3 absent
60 4 absent
50 5 absent
40 6 absent
6 absent plus 1-2 tardiness
5.00
7 absent
Performance Activity
During the start of each lecture, the instructor will discuss the preliminary concepts about the
subject matter. Upon the conduct of the discussion, the instructor may have recitation, board works, and seat
works. There is no right or wrong answer for individual recitation. Every answer will have a one point mark
in their recitation. In case the questions were raise in the class and be answered by group (typically answerable
by Yes or No), those who got the correct answer will got another points. At the end of the semester, the total
points earned will be added to the lowest grade given by the instructor. Board works will be credited in the
recitation.
Portfolio
Portfolio is the compilation of all seat works and assignment given within the semester. Other
output of the course like reports, quizzes and the likes will also be included in the portfolio. Students are
required to compile all of the output in an envelope and submit at the end of the semester.
In terms of seat works and assignment, there will be 6 seat works and or assignment given to the
class.
The students will be graded based on the following:
Grade 100 90 80 70 60 50
# of S/A 6 5 4 3 2 1
In complete seat works and assignment will be given No credit.
Group Report
The class will form a group compose of three members each group. Each group will present a case
report based on the case study. The format of the case report are as follows:
I. Title
II. Name of Students with SR Code, Year and Section
III. Introduction
IV. Statement of the Problem
V. Results and Discussion
VI. Conclusions
VII. References
The case will be graded according to the following criteria:

Partially Satisfactori Unsatisfac
Exemplary Proficient Total
Criteria Proficient ly torily
(4) (3) Points
(2) (1) (0)
Not all of Not all of
All of the
All of the the the
argument
All of the argument arguments arguments
were
argument were were were
presented
were presented presented presented
and there
Content presented but there but there but there
are some
(70%) with facts are no are some are there
figure and
and figures figures and facts and are no facts
facts
to support facts to figure and figure
presented to
the claims support the presented to presented
support the
claims support the to support
claims
claims the claims
Technical The paper is The paper The paper The paper The paper
Correctne written in is written in is written in is not is not
ss prescribed prescribed prescribed written in written in
20% format, format, format, prescribed prescribed
above 80% above 70 % above 60% format, format,
grammatical grammatica grammatica above 50% below 50%
ly correct, lly correct, lly correct, grammatica grammatic
and figures and figures and figures lly correct, ally
are are are and figures correct,
consistent consistent inconsistent are and figures
with the with the with the inconsistent are
discussion discussion discussion with the inconsisten
discussion t with the
discussion
Timelines The paper is The paper The paper The paper The paper
s submitted 3 is submitted is submitted is submitted is
10% or more on the 1 day after 2 days after submitted
days before deadline the deadline the deadline 3 or more
the deadline days after
the
deadline
Individual Report
Within the semester, the instructor will ask the class to watch the movies entitled Indiana Jones
to explain the Demand and Supply, and The dark Knights to explain Oligopoly and Game Theory. After
watching the movie, students are expected to prepare a film review report to analyze their reflection.
Similarly, students will be required to attend a seminar or forum related to microeconomics. After they attend
the forum/ seminar, they will prepare a reaction paper. The format of the film Review Report/ reaction paper
are as follows:
I. Name of Students with SR Code, Year and Section
II. Title of the Film Review/ Forum Attended
III. Introduction
IV. Reflection and Discussion
V. Conclusions
(4) (3) Points
(2) (1) (0)
Learnings Learnings
Learnings were were Learnings
Learnings
were presented presented in were not
were just
presented clearly and some points presented
Content presented
clearly and there are and there clearly and
(80%) and no
claims are few claims are few no claims
claims were
congruently are claims are were
discussed.
discussed. congruently congruently discussed
discussed. discussed.
discussion
the
deadline
Policy Paper
At the end of the semester, students should formulate a policy paper which is research based. The
instructor will provide thematic areas were the students may conduct a policy analysis which is research
based. This will be done by a group with maximum of 3 members. The grade of this paper will be part of the
major examination. The following are the parts of the paper:
I. Front page
II. Table of contents
III. Summary
IV. Introduction
V. Issues and research questions
VI. Method considerations
VII. Theory and analytic framework (perhaps hypotheses)
VIII. Analysis
IX. Conclusion
X. References
XI. Appendices, if any
The students will be graded according to the following criteria:

(4) (3) Points
(2) (1) (0)
Not all of Not all of
All of the
All of the the the
argument
All of the argument arguments arguments
were
argument were were were
presented
were presented presented presented
and there
Content presented but there but there but there
are some
(70%) with facts are no are some are there
figure and
and figures figures and facts and are no facts
facts
to support facts to figure and figure
presented to
the claims support the presented to presented
support the
claims support the to support
claims
claims the claims
discussion
the
deadline
Major Examinations and Quizzes

There will be four major examinations: Prelim, Midterm, Semi-final and Final. All major
examinations will be in-class and closed notes and will be administered on the schedule given by the
University. Special examination shall be given only in case of excused absence or conflict of examination
schedule. Unless otherwise specified by the instructor/professor, the scope of major exam shall be those
topics for the given period listed in the course calendar.
There will also be quizzes from time to time which may be announced or unannounced, closed notes
or open notes, in-class or take-home.
The grade will be computed based on the following formula:

= 62.5 + 37.5

COURSE OUTLINE
The following is a tentative list of topics for the course. The instructor has the right to alter the
outline at any time due to time constraints, unexpected scheduling conflicts, unexpected affairs/activities in
the university, or overall benefit to class effectiveness.
Week Topics Strategies

1 Orientation (Vision, Mission, Goals and Objectives, Requirements, Interactive Learning
Quality Policy, Grading System and Course Outline) Macro-teaching
1. Introduction Dimensional Question
1.1 Meaning of economics and microeconomics Approach
1.2 Economic models (assumptions of economic models, method of
verification of models, and method of presenting models.
2-5 1.3 Converting models from one form to another and vice versa
1.5 Circular Flow diagram
1.6 Production Possibilities Frontier
2. Demand and Supply Analysis Interactive Learning

2.1 Demand Macro-teaching
2.2 Quantity Demanded vs. Demand Dimensional Question
2.3 Movement Along the Demand Curve Approach
2.4 Shifting of Demand Curve Problem Solving
2.5 Supply Case Study
2.6 Quantity Supplied vs. Supply Film-viewing
2.7 Movement along Supply Curve
2.8 Shifting of Supply Curve
2.9 Market Equilibrium
2.10 Effect of changes in demand and supply to equilibrium
2.11 Case No. 1 Farmers Group Raps NFA Heads on Rice Import
Move
2.12 Film Viewing of Indiana Jones
PRELIMINARY EXAMINATION
6-9 3. Elasticity and Its Uses Interactive Learning
3.1 Elasticity Macro-teaching
3.2 Price Elasticity of Demand Dimensional Question
3.3 Differences in the Price Elasticity of demand Approach
3.4 Income Elasticity Problem Solving
3.5 Cross-Price Elasticity Peer teaching
3.6 Market Level versus Brand Level Price Elasticity of Demand Case Study
3.7 Elasticity of Supply
3.8 Importance of elasticity of supply
3.9 Reasons why there are difference in elasticity of supply.
3.10 Case No. 2: Uniform Cigarette Tax Rates Seen to Burden
Consumer
3.11 case No. 3: Beer sales on Downtrend, Taxes Blamed
4. Demand and Consumer Behavior

4.1 Basket of good
4.2 Consumer Preferences Simulation
4.3 Assumption about Consumer Preferences Interactive Learning
4.4 Method of Measuring the Consumer Preferences Macro-teaching
4.5 Utility Functions Dimensional Question
4.6 Principles of Diminishing Marginal Utility Approach
4.7 Preferences with Multiple Goods, Marginal Utility, Indifference Problem Solving
curves and Marginal Rate of Substitution. Case Study
4.8 Impact of Changes in Income to Budget Line
4.9 Case No. 4: International Convergence of Taste
4.10 Case No. 5: Substitution between Domestic and foreign Goods
4.11 Case no. 6: The Demand for Big Macs
MIDTERM EXAMINATION
10-14 5. Theory of Production Interactive Learning
5.1 Production Macro-teaching
5.2 Input and Output Dimensional Question
5.3 Production function Approach
5.4 Production Set Peer Teaching
5.5 Regions of Total Production Functions Problem Solving
5.6 Total Product and Marginal Product with Two Input Case Study
(Indifference Curve)
5.7 Marginal Rate of Technical Substitution
5.8 Isocost Line
5.9 Income Effect and Substitution Effect
5.10 Optimal Choice
5.11 Case No. 7: Self-Managed team: A Case of New Productivity
Breakthrough
5.12 Case No. 8: General Motors Decides Small is Better
5.13 Case No. 9: The New US Digital Factory
5.14 Case No. 10: Can Motorola Avoid Diseconomies of Scale as
it grows by Leaps and Bounds?
6. Theory of Profit and Cost

6.1 Profit
6.2 Total Revenue Interactive Learning
6.3 Total Cost (Explicit and Implicit Cost) Macro-teaching
6.4 Accounting Profit and Economic Profit Microteaching
6.5 Fixed Cost versus Variable Cost Peer Teaching
6.6 Sunk versus Non-sunk Dimensional Question
6.7 Marginal Cost versus Average Cost Approach
6.8 Relationship between MC and AC Problem Solving
6.9 Relationship of AC to AFC and AVC Case Study
6.10 Costs in the Long-run Film-viewing
6.11 Economic Return to Scale
6.12 Case No. 11: How Xerox Lost Regained International
Competitiveness
6.13 Case No. 12: To Reduce Costs, Firms Often Look Far Afield
6.14 Case No. 13: Tomorrows Factory
6.15 Case No. 14: GM: Its Rocky Recovery
SEMIFINAL EXAMINATION
15-18 Market Structure
7. Perfect Competition Interactive Learning
7.1 Characteristics of perfectly competitive market Macro-teaching
7.2 Profit Maximization Dimensional Question
7.3 Short-run supply curve for a Price-Taking Firm Approach
7.3.1 Shutdown Problem Solving
7.3.2 Shutdown price Case Study
7.4 Short-run Market Supply Curve Study Type Method
7.5 Long-run Output and Plant Sixe Adjustment by Established
Firms
7.6 Free Entry and Long-run Perfectly Competitive Equilibrium
7.7 Long-run Market Supply Curve
7.8 Lesson of Perfect Competition
7.9 Economic Profit, Producer Surplus and Economic Rent
7.10 Major Decision Making about the Operations of the Firm
7.11 Case No. 15: Sarao Brakes to a Full Stop
8. Monopoly
8.1 Characteristics of Monopoly Interactive Learning
8.2 Profit Maximization Condition Macro-teaching
8.3 Average Revenue and Marginal Revenue of Monopolist Dimensional Question
8.4 Supply Curve of Monopolist Approach
8.5 Marginal Revenue and Price Elasticity of Demand Problem Solving
8.6 Marginal Cost and Price Elasticity of Demand, The Inverse Case Study
Elasticity Pricing Rule
8.7 The Monopoly Equilibrium Differs from the Perfectly
Competitive Equilibrium
8.8 Monopoly Deadweight Loss
8.9 Barriers to Entry
9. Imperfect Competition Interactive Learning

9.1 Oligopoly Macro-teaching
9.1.1 Characteristics of Oligopoly Dimensional Question
9.1.2 Price and Quantity Supplied of Oligopoly Approach
9.1.3 Oligopoly Outcomes Problem Solving
9.1.4 Game Theory and Nash Equilibrium Case Study
9.1.5 Prisoners Dilemma Film Viewing
9.2 Monopolistic Competition
9.2.1 Characteristics of monopolistic competiton
9.2.2 Competition with differentiated product
9.2.3 Monopolistic competitive firm in shor-run
9.2.4 Monopolistic competition versus Perfect competition
9.2.5 Mark-up and Marginal Cost
9.2.6 Case No. 16: Fight for Ice cream Market Heats Up
9.2.7 Case No. 17: The Mechanical Engineer turned Abattoir
Owner
9.2.8 Movie (The Dark Knights)
9.3 External Environment and Its Impact to Organizational Welfare Interactive Learning
Brainstorming
FINAL EXAMINATION Symposia and Seminar
ACADEMIC INFRASTRACTURE
Textbook
Perez, Gemar G. Module in Eco 1: Microeconomics Theory and Practice. Batangas State University.
Batangas City 2012
Pagoso, Cristobal, Rosemary P. Dinio and George A. Villas. Introductory to Microeconomics, 3rd edition.
Rex Printing Company, Inc. Quezon City, 2006.
Sexton, Robert L. Exploration of Microeconomics, 5th edition. Cengage Learning Asia Pte. Ltd. (Philippine
Branch). Ortigas Avenue, Pasig City. 2012
Katz, Michael L. and Harvey S. Rosen. Microeconomics, 2 nd edition. Richard D. Irwin. Inc. United States.
1994
McEachern, William A. Microeconomics, 2nd edition. Cengage Learning Asia Pte.Ltd. (Philippine Branch).
Ortigas Avenue, Pasig City. 2012
Online References:
http://www.tutor2u.net/economics/revision-notes/as-markets-price-elasticity-of-demand.html
http://www.econedmontana.org/resources/elms/files/8market_equilibrium.pdf
http://www.tutor2u.net/economics/revision-notes/as-marketfailure-productioncosts.html
http://tutor2u.net/economics/revision-notes/a2-micro-market-structures-summary.html
http://zimmer.csufresno.edu/~sasanf/50Documents/50-5-GDP-Ch6.pdf
http://www.macro-investing-strategy.com/money-supply-and-inflation/
http://www.investopedia.com/articles/03/112503.asp
Prepared by:
DR. GEMAR G. PEREZ

ECO 201 Instructor
Reviewed by:
ASST. PROF. JENNIFER M. PEREZ

Department Chair
Accountancy and Accounting Management
Approved by:
DR. BENDALYNM. LANDICHO

Dean, CABEIHM

Syllabus ECO 201 BSA 1 PDF

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Republic of the Philippines

BATANGAS STATE UNIVERSITY

ACCOUNTANCY AND ACCOUNTING MANAGEMENT DEPARTMENT

Course Title: Microeconomics Theory and Applications

PROGRAM EDUCATIONAL OBJECTIVES

INTENDED LEARNING OUTCOMES

TEACHING LEARNING STRATEGIES AND ASSESSMENT METHODS

The following requirements should be complied to pass the course:

Major Examination 80%

The computed grades will be transmuted base on the following ranges:

POINTS GRADE POINTS GRADE

In complete seat works and assignment will be given No credit.

The case will be graded according to the following criteria:

The students will be graded according to the following criteria:

Major Examinations and Quizzes

Week Topics Strategies

2. Demand and Supply Analysis Interactive Learning

4. Demand and Consumer Behavior

6. Theory of Profit and Cost

9. Imperfect Competition Interactive Learning

DR. GEMAR G. PEREZ

ASST. PROF. JENNIFER M. PEREZ

DR. BENDALYNM. LANDICHO

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