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World Heart Day 2017

Campaign materials guide

in partnership with
Campaign core logo 2

Horizontal version

Im sharing the power lock-up


Campaign icons 3

Reduce diabetes Eat healthy Reduce tobacco use Essential meds Cholesterol

Weight control Monitor blood pressure Exercise Quality hours sleep Getting active Share, therapy & counselling
Campaign graphics 4
Campaign posters 5

worldheartday worldheartday worldheartday


@worldheartfed @worldheartfed @worldheartfed

share the
power
I eat more
fruit and I gave up
vegetables smoking
Replacing sugary After one year of
snacks with healthier quitting your risk
alternatives can of coronary heart
reduce your risk of disease is about half
heart disease. that of a smokers.

I got active I talked to


Getting plenty of exercise my doctor
can reduce your chances Finding out your blood pressure,
Eating and drinking Staying active can Stopping smoking is of developing heart disease, BMI and cholesterol levels
It can also be a great mood
well gives your heart help you reduce your the single best thing allows you to understand your
booster and stress buster. risk of heart disease and
the fuel it needs for risk of heart disease you can do to improve
you to live your life and feel great your heart health do something about it.

29 September 2017 29 September 2017 29 September 2017


Small changes can make a powerful difference. Small changes can make a powerful difference. People across the world are making small changes
On World Heart Day, share how you power your heart and inspire On World Heart Day, share how you power your heart and inspire to improve their heart health. On World Heart Day, share how you
millions of people around the world to be heart healthy. millions of people around the world to be heart healthy. power your heart and inspire others to be heart healthy.
worldheartday.org worldheartday.org worldheartday.org
#worldheartday #worldheartday #worldheartday

in partnership with in partnership with in partnership with

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Campaign leaflet 6

Share the power... Eating and drinking well gives Staying active can help you Stopping smoking is the single
To mark World Heart Day on 29 September,
members and partners of the World Heart Federation, your heart the fuel it needs reduce your risk of heart disease best thing you can do to improve
and individuals across the world will be organizing for you to live your life and feel great your heart health
everything from walks, runs and sporting events, Try not to eat so many processed and Aim for at least 30 minutes of moderate-intensity Within 2 years of quitting, the risk of coronary
to concerts, public talks and screenings. prepackaged foods which are often high activity 5 times a week heart disease is substantially reduced
in sugar and fat Playing, walking, housework, dancing they Within 15 years the risk of CVD returns to that
Cut down on sugary beverages and fruit juices all count! of a non-smoker
choose water or unsweetened juices instead Be more active every day take the stairs, Exposure to secondhand smoke is also a cause
Find out how you can organize or take Swap sweet, sugary treats for fresh fruit walk or cycle instead of driving of heart disease in non-smokers
part in an event at worldheartday.org as a healthy alternative Exercise with friends and family youll be more So by quitting youll not only improve your health
Try to eat 5 portions (about a handful each) motivated and its more fun! but that of those around you
of fruit and veg a day they can be fresh, frozen, Before you start any exercise plan check with If youre having trouble stopping smoking, ask
Keep visiting our website... tinned or dried a healthcare professional for professional advice on how to quit
Well be launching more ways for you to get Keep the amount of alcohol you drink within Download an exercise app or use a pedometer You can also ask your employer if they provide
involved and share the power in the run up to recommended guidelines to keep track of your progress smoking-cessation services
Make your own healthy school or work
World Heart Day. So keep checking! lunches at home
Know your Know your
www.worldheartday.org
Know your blood blood pressure cholesterol & BMI
facebook.com/worldheartday glucose levels High blood pressure is the number one risk Cholesterol is associated with around 4 million
twitter.com/worldheartfed High blood glucose (blood sugar) can be factor for CVD. Its called the silent killer because deaths per year so visit your healthcare
@worldheartday indicative of diabetes. CVD accounts for 60% it usually has no warning signs or symptoms, professional and ask them to measure your
levels, as well as your weight and body mass
17
and many people dont realize they have it.

ber 20
of all deaths in people with diabetes so if its
left undiagnosed and untreated it can put you index (BMI). Theyll then be able to advise

tem
29 Sep
at increased risk of heart disease and stroke. on your CVD risk so you can plan to improve

About w
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your heart health.

p o erWorld d rou Heart Federations,


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how yWorld pisletheaWorld
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Share e miland li s oworlds,
onthe a lt h y. awareness-raising
eart he
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and ins world platform
the Heart Federationaisydedicated to leading the global
td including heart disease and stroke.
www.worldheartday.org

w oght hearCVD,
rldagainst
worldheartday
# We are the only global advocacy and leadership
@worldheartfed

organization bringing together the CVD community


to drive the CVD agenda and help people live
longer, better, more heart-healthy lives. Working with
more than 200 member organizations in over 100
countries, we strive for a 25% reduction by 2025
in premature deaths from CVD around the world.

in partnership with
Campaign digital banners 7

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Campaign print banner 8

in partnership with
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Pre-written messages
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Campaign hearts (small) 11

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Blank for your own


handwritten messages

At events or within a community environment create a Share the power


wall, asking the public to add their own written messages about how they
keep heart healthy. Encourage people to take photos and share them
with friends and family.
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Contact
If you have any questions please contact
Rachel Shaw
World Heart Federation
T 44 (0)1522 869619
E rachel.shaw@worldheart.org

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