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10ExpertTi

psforA
Succes
sfulDigit
al
Mar
ket
ing
Campai
gn

1.Identif
yandf oll
ow t
herulesof
Bing,Yahoo!,andGoogl es
earch
adsbef orerunni ngyour
campaignasal lhave
sli
ghtl
ydi erent
formats.

2.Opti
mi zet
heURLdi s
playedin
yoursearchadsothatit
srel
evant
totheproductors
erviceyouare
promoting.

3.I
ncludetargetkeywordsinyour
headl
inesandc opythateit
hermat c
h
orcl
os el
ymat chthekeywordsyoubid
oninor dert
oboos tthechancethat
youradappear sforthoset
erms.

4.I fyouhaven
tupdat edyour
webs i
tesi
nce2010,doi tnow.A
clean,moder ndesigni skeyin
digitalmarket
ing,plusitens ures
thatyoumeett odaysbes t
pr acti
cesandWebs tandards .

5.Makeyourwebs it
e
mobile-
fri
endly!The2014Loc al
Sear
chSt udyres ul
tsi
ndicatet
hat
nearl
y80% ofl ocalmobil
e
sear
chesendi napur c
hase.Thi
s
i
sabi gaudienc eyoushouldn
t
i
gnore.

6.Havi ngabusinessbl
ogisusel
essifyoudon
t
regularlycr
eateandpromot eor
igi
naland
sharabl ec
ontenttohelpprover
elevanceand
thereforerankinsearc
hengines.

7.Thi
nk,revi
ew,andr evi
ew agai
nbef oreyoumakeas oc
ialmedi
a
postorcomment .Theabil
itytoeasi
lytakescreens
hot
smakesit
dicul
ttotakebac kasocialmediami s
take.

8.Sinceyourempl oyeesals
orepresent
yourbr and,bothinper sonandonline,
implementas oci
almedi apoli
cythatat
theleastpermi t
sthem f r
om shar
ing
int
ernalinformation.

9.Agenc i
esWhoBui ldPr actices
AroundI nuenc erMar ketingWi l
l
Win:Agenc iesthatareal ready
i
nvesti
ngi ni nuencermar ketingas
acorec ompet encyandbui l
ding
pract
icesats calewil
lwi nbus ines s
anddr i
vet heirownr evenue/ gr owth.

10.Mar ket ingTec hnol ogyWi llBec ome


Acces s
ibleandFur therDi erent iate
ChallengerBr ands :Wi thli
mi t
ed
resources ,s mallerbr andsneedec i
ent
waysofr eac hingt her i
ghtc ons umer sin
ordert os teals har eawayf rom
establi
shedc ompet itors.Theywi llseek
soluti
onst hatr educ es t
rainont hei r
humanr es our ceswi thouts tr
ainingt hei
r
budget s,squeez ingt hehi ghes tpos si
ble
ROIoutofanyc ampai gnandmar keting
spend.

Pr
esent
edby:
www.
SEOnat
ional
.com
Source:
htt
ps:
//
pixabay.co
www.
duct
tapemar
ket
ing.
com/
ti
ps-di
git
al-
marketi
ng
www. f
orbes.com/si
tes/
promisephel
on/
2016/12/01/
10-
ti
ps-
for
-bui
l
ding-
a-successf
ul-
digi
tal
-marketi
ng-campaign-i
n-2017/
#5390bc492ab6

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