JENNIFER ROGERS

New York, NY 11795 - (631) 816-1183 - jennmichaelrogers@gmail.com

EDUCATION
University at Albany, Albany, NY Expected May 2018
Master of Business Administration
Concentration: Marketing
GPA: 3.73/4.00

Bachelor of Science in Marketing May 2016

GPA: 3.44/4.00

WORK EXPERIENCE
Amita Naithani, New York, NY - Director of E-commerce & Digital Marketing June 2017 Present
Developed and currently manage entire e-commerce website
Developed a digital marketing plan including Google Adwords, Google Analytics, Social Media ads, and
Influencer marketing

Amita Naithani, New York, NY - Social Media Manager August 2016 Present
Manager, content creator and curator of all company pages such as Facebook, Instagram, Twitter, and
Pinterest
Developer of partnerships with fashion/travel influencers and bloggers

Rose & Company, New York, NY- Public Relations and Communications Intern June August 2016
Develop social media plans for clients, including multi-billion dollar public companies in the shipping
industry
Provided administrative support directly to the CEO

Blooming Twig Books, New York, NY- Marketing Intern October 2015 January 2016
Took part in the creation and distribution of campaigns, sales letters, online promotions, and social media
efforts
Pitched to potential clients and reported acquired information to management

Jennifer Connelly Public Relations, New York, NY - Public Relations Intern June - August 2015
Assisted in the development of messages to enhance client reputations
Researched potential contacts of interest using Cision software and developed strong outreach lists on Excel

Set Me Up, Inc., Albany, NY - Marketing Intern February May 2015

Developed and implemented marketing campaigns to create user awareness
Utilized tactical marketing strategies to drive down acquisition costs to less than 1/10th the industry standard
Established and maintained partnerships with organizations on-campus

COMMUNITY SERVICE
Spooky Walk at Camp Pa-Qua-Tuck, Center Moriches, NY - Volunteer September 2009 Present
Participate in Fall fundraiser to raise money for children with disabilities
Exhibit Coordinator (2011)

Albany Police Athletic League, Albany, NY - Volunteer Fall Semester 2014

Participated in the PAL program to provide mentoring & support to children, especially the underserved

TECHNICAL/LANGUAGE SKILLS
Technical: Word, PowerPoint, Excel, Beginner SPSS, Beginner Photoshop
Language: Beginner Spanish