Aws Busniess

Welcome to:
AWS Business Essentials

Why Organizations Are Moving
to the Cloud
2015 Amazon Web Services, Inc. and its affiliates. All rights reserved.
AWS Customers
Over a million customers running every imaginable use case
900+ Government Agencies
3,400+ Education Institutions
11,200+ Nonprofits
What is Cloud Computing?
"Cloud Computing" refers to the on-demand delivery of IT resources and
applications via the Internet with pay-as-you-go pricing.
Increased Agility
Speed
Experimentation
Culture of innovation
Hotels Music Storage Magazines
Agility: Speed
Go global in minutes.
Why Agility Matters: Experimentation
To invent you must experiment often and fail with lower

risk. With AWS you can:
Spin up servers in minutes for experimenting

Return or repurpose servers for other experiments
Increase Innovation
Experiment quickly with low cost and low risk.
On-Premises
$ Millions Nearly $0
Experiment infrequently Experiment often
Failure is expensive Fail quickly at a low cost
Less Innovation More Innovation
Agility and Instant Elasticity
Easily Scale Up and Down
Quickly deploy new applications.

Instantly scale up as the workload grows.
Instantly shut down resources that are no
longer required.
Scale down and dont pay for the infrastructure.
Case Study: Airbnb
150,000 people are hosted on any given night.

A five-person team runs the entire IT operations infrastructure on AWS.
Case Study: Airbnb
Total number of guests
15M
12M
9M
6M
January 2013
3M 4 Million
Mar 2009 Sep 2009 Mar 2010 Mar2011 Sep 2011 Mar 2012 Sep 2012 Mar 2013 Sep 2013 Mar 2014
Case Study: Airbnb
Total number of guests

Up by over 10 million in one year
15M
June 2014
15 Million
12M
9M
6M
3M
Mar 2009 Sep 2009 Mar 2010 Mar2011 Sep 2011 Mar 2012 Sep 2012 Mar 2013 Sep 2013 Mar 2014 Jun 2014
Case Study: Airbnb
Total number of Amazon EC2 instances
1,400
1,300
1,050
700
432
350
48
0
2010 2014
Pay For Infrastructure As You Need it, Not Upfront
On-Premises
No upfront cost
Pay as you go
Lower Total Cost of IT
Scale allows AWS to AWS is comfortable AWS passes the

constantly reduce costs. running a high volume, savings along to
low margin business. customers in the form
of low prices.
You Dont Need to Guess Capacity
AWS
Actual demand
Actual demand
Customer
Dissatisfaction
Self
Hosting
Waste
Predicted Demand
Rigid Elastic
Remove Waste Focus on the Business
30% 70%
On-Premises Your Managing All of the

Infrastructure Business Undifferentiated Heavy Lifting
AWS Configuring
Cloud-Based More Time to Focus on
Your Cloud
Infrastructure Your Business
Assets
70% 30%
Only 30% of your time should be spent architecting for the cloud and configuring your assets.
Topic Summary
Increase speed and agility.

Go global in minutes.
Benefit from massive economies of scale.
Eliminate guessing on infrastructure capacity needs.
Focus on projects that differentiate your business, not
on managing the assets of your infrastructure.
Why AWS?
AWS Partner Ecosystem
Thousands of consulting, systems

integrator and technology, and
independent software vendor partners.
AWS Marketplace
AWS Marketplace allows customers to discover, evaluate and purchase IT and
business software optimized for the AWS Cloud.
23 product categories
More than1,900 listings
More than 70 million hours of AWS
Marketplace software per month.
AWS Platform Breadth
A broad and deep platform helps

customers build sophisticated,
scalable applications.
Global Infrastructure
AWS Regions
AWS Edge Locations
Support Virtually Every Use Case
Pace of innovation Robust platform and geographic breadth
Continual Iteration and Innovation
AWS continuously upgrades infrastructure, so you dont have to
On-Premises Infrastructure
Upgrades are the Upgrades happen

customers responsibility automatically
Cost Savings and Flexibility
1 2 3 4
Replace up-front Economies of scale Pricing model choice Save more money as
capital expense with allow AWS to continually to support variable & you grow bigger
low variable cost lower costs stable workloads
Continual Price Tiered Pricing

Reductions
Volume Discounts
Custom Pricing
The AWS Price Reduction Philosophy
AWS can take the efficiencies gained

from its global scale and pass that on to
customers in the form of lower prices.
Topic Summary
AWS Partner Ecosystem provides support for customers

to build a successful cloud business.
AWS Marketplace - immediately use software and
services that run on AWS.
AWS Platform is broad and deep and supports virtually
every use case.
AWS Pricing Philosophy takes the efficiencies gained
from its global scale and passes it on to customers in
the form of lower prices.
How Enterprises Are Using
the Cloud
How Enterprises Use AWS
Augment On-Premises
resources with cloud capacity
(Hybrid Architecture)
Migrate existing apps &

data to the cloud
Build new apps, sites,

services & lines of
businesses
Development and Testing
Customers can get comfortable with the AWS platform and business model.
SharePoint and SAP Supports 1,000 SAP ERP systems, at 70%

environment developers savings
Oracle environment New apps for faster Development & testing of new
provisioning software products
Altogether New Applications
Leverage the AWS platform to develop entirely new, innovative applications.
Video Streaming Hotel Booking Product Prototyping & Design
Diagnostics Player Tracking Analytics
Websites & Digital Transformation
Analytics
Data Analysis Game and Social Analytics Pension Risk Analysis
Manufacturing Quality Social Media Campaign Hard Drive Design

Improvement Analytics
Mobile
Mobile services and analytics Web and mobile site Apps for cabin crew staff
Cloud-connected trucks App store Mobile push notifications
Business Critical Production Applications
SAP HANA HR and legal apps SAP Business Suite
National retail banking Fleet management Solvency simulations
Migrating Datacenters
Entire data center migration is now happening more and more.
All-In Migrations
Enterprises
Independent Software
Vendors
More Than Two Choices
Enterprises are concerned that there are only two choices.
Build your own datacenter Replace infrastructure

on-premises with AWS
The Cloud Isnt An All or Nothing Choice
On-Premises Cloud
Integration
Resources Resources
Corporate Data
Centers
AWS Support for Hybrid IT Architectures
Active Directory AWS Identity & Access Mgmt. Users & Access Rules
Network Configuration Amazon Virtual Private Cloud Your Private Network
Encryption AWS Cloud HSM HSM Appliance
Backup Appliances AWS Storage Gateway Cloud Backups
Corporate Data Your On-Premises Apps Your Cloud Apps

AWS Direct Connect
Centers
Integration with On-Premises Resources
Integrated Integrated Integrated Single pane

networking access control cloud backup of glass
What Are Customers Really Looking For?
Private Private Private Private key Governance

network compute storage management
Customer Testimonial: Mortar
Without AWS we
would have needed
to raise $7.1M to
launch instead of
$1.8M
Customer Testimonial: Commonwealth Bank
Weve halved
storage costs of
millions of dollars.
Customer Testimonial: U.S. Navy
The move could

save the Navy as
much as 60% versus
the cost of hosting
or managing data in
its own data centers.

Topic Summary
Companies use AWS in 3 main ways:

To augment the IT capacity they run in their own
data center.
To move existing workloads from their own data
center into the cloud.
To build entirely new projects, applications, web
apps, and services.
AWS supports hybrid IT architectures.
Customers maintain the control over their resources.
Module 2: Using The AWS Platform
Module Overview
Module 2 establishes a foundational level of

knowledge of the AWS platform, its
capabilities, and how it can be used in different
application scenarios.
Learning Objectives
This module is designed to teach you about:
The AWS global infrastructure

Featured AWS services and service categories.
Ways that many of the service categories are being used.
The AWS Global Infrastructure
AWS Platform Enterprise Virtual Sharing and
Applications Desktop Collaboration
Analytics App Services Deployment and Management Mobile Services
Queuing and
Hadoop One-Click Identity
Notifications
Web App
Deployment
Workflow
Real-Time
Sync
Streaming
Platform Data App
Streaming Dev/Ops Resource
Services Management
Data Mobile
Transcoding
Warehouse Analytics
Email
Data Resource Push
Pipelines Templates Notifications
Search
Administration Identity Access Usage Key Monitoring

Management Control Auditing Storage And Logs
and Security
Core Compute Storage CDN Databases Networking

Services
Infrastructure Regions Availability Zones Points of Presence
AWS Global Infrastructure
11 Regions | 28 Availability Zones | 53 Edge Locations

As of March 2015
http://aws.amazon.com/about-aws/globalinfrastructure/
Regions, Availability Zones
US Regions Global Regions
US East (VA) US West (CA)
Asia Pacific Asia Pacific Asia Pacific China (Beijing)
AZ - A AZ - B (Tokyo) (Singapore) (Sydney)
AZ - A AZ - B
AZ - A AZ - B
AZ - C AZ - D AZ - A AZ - B AZ - A AZ - B AZ
AZ - C
US West (OR) GovCloud (US)

EU (Frankfurt) South America
EU (Ireland)
(So Paulo)
AZ - A AZ - B
AZ - A AZ - B AZ - A AZ - B
AZ - A AZ - B AZ - A AZ - B
AZ - C AZ - C
Note: Conceptual drawing only. The number of Availability Zones (AZ) may vary.
AWS Expansion
2003: Amazon.com 2015:
$7B retail business Every day, AWS adds

7,800 employees enough server capacity to
power this $7B enterprise.
Lots of servers
Topic Summary
The AWS platform is a very broad and robust technology that offers more
functionality than you will find anywhere else.
The AWS data center footprint is globalspanning five continentswith

highly redundant clusters of data centers in each region.
This global infrastructure forms the basis of all other layers of the AWS
cloud computing platform.
AWS Core Services
Amazon Web Services
Enterprise Analytics App Services Deployment and Management Mobile Services
Applications
Amazon Amazon AWS

Platform Amazon
Amazon CloudSearch SES OpsWorks AWS
Amazon
Kinesis IAM Cognito
Services WorkSpaces CloudFormation Amazon
SNS
Amazon
EMR Amazon
SWF Elastic AWS Mobile
Amazon AWS Data Elastic Beanstalk CloudTrail
CloudWatch Analytics
WorkDocs Pipeline Transcoder
Compute Networking Storage Database

Core
Services Amazon EC2
Amazon Amazon Amazon DynamoDB
AWS Direct Elastic Load EBS Glacier RDS
Connect Balancing
Amazon
Amazon VPC Auto Scaling
Route 53 Amazon S3
CloudFront Amazon ElastiCache
Redshift
AWS Compute Services
EC2
Actual
Amazon EC2 Auto Scaling Elastic Load Balancing
Web service Automatically scale Automatically distribute

providing resizable Amazon EC2 traffic across multiple
compute capacity capacity up or down Amazon EC2 instances
Broadest Collection of Instance Types
General Compute Storage and IO GPU Memory

Purpose Optimized Optimized Enabled Optimized
M3 C4 I2 HS1 G2 R3
Added M3 C3 I2 G2
Instance
Types
M1 C1 CC2 HI1 HS1 CG1 M2 CR1
Instance Types
Type Description
General Purpose (M3) Balance of compute, memory, and network resources.
Compute Optimized (C4) Highest performing processors and the lowest price/compute performance.
Memory Optimized (R3) High speed video encoding. Super fast databases.
GPU (G2) Graphics and general purpose GPU (Graphics Processing Unit) compute
applications.
Storage Optimized (I2) Transactional systems, high-performance NoSQL databases.
Very fast SSD-backed instance. High IOPS at low cost.
High Storage Density (HS1) Very high storage density.
Technical computing to grid deployments to analytics workloads.
T2 Low cost with burstable performance.
Reduced costs for modest-demand apps that benefit from bursts of power.
Storage
S3,
Glacier
Images Images
Videos Videos
Files Files
Binaries EBS Binaries
Snapshots Snapshots
Amazon S3 Amazon EBS Amazon Glacier AWS Storage Gateway
A durable, scalable Block storage Low cost storage Integrates on-

object store for use with Amazon for archiving and premises IT and
EC2 backup AWS storage
Amazon Simple Storage Service (S3)
Store any amount of data.

Amazon S3 holds trillions of objects.
Highly durable.
99.999999999% of durability.
Amazon Elastic Block Store (EBS)
EBS General Purpose Solid State Drive (SSD)
Consistent performance with the ability to burst

up to 3,000 IOPS
SSD backed: the new default for Amazon EC2
AWS Case Study: Pinterest
Challenge
Rapidly expanding users
Dedicate staff to business, not data center
Being in the cloud and being Why AWS?

able to scale up and down Amazon S3 storage capacity
throughout the day or scale up Amazon EC2 compute power
very quickly and have that Auto Scaling scale up or down
balanced across multiple
availability zones throughout
Amazon EMR big data analysis
the world that is what makes
AWS very cost-effective. Benefits
Ryan Park Able to scale its business
Technical Operations and Store 8 billion objects; 400 terabytes of data
Infrastructure Lead
Pinterest
225,000 instance hours a month
Big data analysis capability
Watch the video
Database Services
DBA
Amazon RDS
Amazon RDS Amazon DynamoDB Amazon ElastiCache
For Aurora
Managed relational Newest MySQL- Managed NoSQL In-memory caching

database service compatible relational database service service
database engine
Networking Services
Availability Availability
Zone A Zone B
Amazon VPC AWS Direct Connect Amazon Route 53
Private, isolated Private connectivity Domain Name

section of the AWS between AWS and your System (DNS) web
cloud data center service
High Performance Cloud Network
High packets-per- Amazon EBSoptimized

Low jitter
second performance instances
High throughput, Physical placement

Virtual network interfaces low latency optimization
Network Case Study: Pfizer
The Amazon Virtual Private

Cloud was a unique option that
Challenge
To handle peak computing needs beyond the
dedicated high performance computing systems
offered an additional level of
security and an ability to
integrate with other aspects of Why AWS?
our infrastructure. Additional level of security
Ability to integrate with other aspects of
Dr. Michael Miller
Head of HPC for R&D infrastructure
Benefit
Cost avoidance: able to scale up without investing

in additional hardware for peak loads
Able to invest in other business activities
Topic Summary
AWS compute services provide resizable compute capacity that can

automatically scale up or down.
AWS storage services provide low-cost data storage with high

durability and availability for block store, archiving, and backup that
integrates with on-premises IT.
AWS database services provide fully managed relational and NoSQL

database services, fully managed in-memory caching as a service,
and a fully managed petabyte-scale data-warehouse service.
AWS provides a range of networking services that enable you to create a

logically isolated network that you define.
Administration and Security
AWS Case Study: FINRA
Challenge
To respond to rapidly changing market dynamics
Analyze and store 30 billion market events every day
Why AWS?
Level of functionality at the right layers
Fulfilled security requirements
Automated infrastructure deployment
Big Data processing with Amazon Elastic MapReduce
and Amazon S3
Benefits
Agility and speed
Cost savings: 10-20 million annually
Watch the video Transforming technology and culture
Comprehensive Security Capabilities
PEOPLE AND PROCESS

SYSTEM
NETWORK
PHYSICAL
Familiar Customer Partner Every customer

security model ecosystem ecosystem benefits
AWS Gives You Control
Secure key
Secure network Secure compute Secure storage Governance
management
Software- Fine-grained Encrypted Private Geographic

defined private access roles object storage encryption key data locality
network and groups management
Dedicated Software- Encrypted Integrated with Fine-grained

private network defined network block storage AWS products access control
connection isolation
Dedicated Single tenant Built-in auditing In-depth audits

instances block storage
Identity and Access Control
AWS IAM (Identity AWS Directory AWS

and Access Mgmt) Service CloudHSM
Connect existing Dedicated

Manage users,
on-premises MS hardware security
groups, and
Directory or set up module
permissions
new standalone appliances
Monitoring and Usage Auditing
Amazon
AWS CloudTrail
CloudWatch
Monitor Records AWS API

resources calls for your
account
Topic Summary
AWS has a broad set of identity and access control services that allow
you to manage users, groups, and permissions, connect or set up
Microsoft directories.
AWS provides on-demand infrastructure while also ensuring the security

isolation that customers are accustomed to in their existing, privately
owned environments.
AWS provides security control and governance across the network,

compute and storage services.
AWS has a number of monitoring and auditing capabilities.
AWS Platform Services
Analytics App Services Deployment and Management Mobile Services
Queuing and
Hadoop One-Click Identity
Notifications
Web App
Deployment
Workflow
Real-Time
Sync
Streaming
Data App
Management
Data Mobile
Transcoding
Warehouse Analytics
Email
Data Resource Push
Search
Analytics
Amazon Amazon Amazon Elastic

Kinesis Redshift MapReduce
Real-time data Fast, powerful, Process large

stream processing petabyte-scale data amounts of data
warehouse
Analytics Case Study: Nokia
Nokias Xpress Internet Services platform provides mobile Internet services for
emerging global markets.
Challenge
The volume of data became too large for a
traditional relational database
AWS takes a lot of
Scale the database and generate reports
the burden out of
Why AWS?
having to manage
Using Amazon Redshift, run queries twice as
the databasea huge fast as its previous solution
savings in terms of Benefits
staff and expertise. Use business intelligence tools to mine and
Greg Johnson analyze big data at a 50% cost savings
Head of Analytics
Nokia
Analytics Case Study: Major League Baseball
Challenge
Lots of data to be processed and delivered
Systems need to evolve quickly
Ever-increasing data set
Why AWS?
Push notifications and media tracking running in
AWS
Flexibility and speed to market are critical
Most reliable and robust cloud provider
Amazon Kinesis
Amazon Redshift
Benefits
AWS Direct Connect Able to spin up compute capacity to process 17 PB
of game data per season
Reduce capacity to lower costs during off-season
Watch the video Flexibility and speed-to-market for Statcast platform
Application Services
Amazon Amazon Amazon Simple

AppStream Simple Queue Service Notification Service
(SQS) (SNS)
Amazon Simple Amazon Amazon

Email Service (SES) CloudSearch Elastic Transcoder
Deployment and Management
AWS Elastic AWS AWS

Beanstalk OpsWorks CloudFormation
Automate resource DevOps framework Templates to deploy

management for application and manage
lifecycle management
Mobile Services
H
i
!
Amazon Amazon Amazon

Cognito Mobile Analytics SNS
User identity and data Collect, visualize, Fully managed push

synchronization and understand app messaging service
service usage data
Mobile Case Study: Concrete Software
With Amazon Cognito, We

can build games much faster
Challenge
A seamless user experience across devices
and platforms
and provide great user Store and save games in the cloud and
synchronize across all of a users devices
experience to our customers. without creating or hosting a backend
Keith A. Pichelman
CEO, Concrete Software
Benefits
Users securely access AWS resources.
Flexibility to save data in the cloud, cache it
on a users devices, without managing any
backend infrastructure
Concrete Software has been making hit mobile games

like Jellyflop and PBA Bowling Challenge since 2003.

Enterprise Applications
Amazon Amazon Amazon

WorkMail WorkSpaces WorkDocs
Business email and Virtual desktop Secure enterprise

calendaring service in the cloud storage and sharing
in the cloud
Topic Summary
Customers from many different industries are taking advantage of AWS to

perform big data analytics and meet the challenges of the increasing
volume, variety, and velocity of digital information.
Amazon Web Services offers you a variety of managed services to use

with your applications: application streaming, queueing, push notification,
email delivery, searching, and transcoding.
Amazon Web Services provides you with services to help with the
deployment and management of your applications.
Amazon mobile services help you securely manage and synchronize app
data for your users across mobile devices.
Module 3: Cloud Financials
Module Overview
Module 3 discusses the multiple ways AWS helps you

reduce your overall IT costs as well as the financial impact
the AWS cloud can have on an organizations procurement
cycle, cost management, and contracts.
Learning Objectives
The economic benefits of AWS.

The AWS pricing principles.
The Total Cost of Ownership (TCO) Calculator
The AWS Simple Calculator
The impacts to the procurement cycle change as a result of migration to the cloud.
The impacts to vendors and contract terms.
The Economic Benefits of AWS
Reducing Cost and Increasing Business Value
Pay-as-you Lower overall Stop Agility / Avoid Go global

go model costs guessing speed / undifferentiated in minutes
capacity innovation heavy lifting

On-premises/
colocation x x x x x x
Cost Reasons Business Value

Reasons
Total Cost of Ownership (TCO)
TCO Definition: the entire set of acquisition and operating costs for running an
infrastructure environment end-to-end.
Acquisition
Operating costs
Decommissioning / retiring systems
Opportunity cost
How can you achieve lower TCO with AWS?
1 2 3
Replace large upfront Pricing model choice Save more money as

expenditures with pay to support variable & you grow bigger
as you go and only for stable workloads
what you use.
On-Demand Tiered Pricing
Reserved Volume Discounts
Spot Custom Pricing
AWS Enables Lower TCO Than On-Premises Environments
Utilization fundamentally higher in

Cost savings from running AWS cloud
VARIABLE
COSTS Aggregating non-correlated workloads,
internal IT more efficiently
scale, spot market
Amazon specific hardware designs
OEM (original equipment manufacturer)
acquisition of custom servers & net gear
VARIABLE
COSTS Cost savings from moving
Direct purchasing of disk, memory, & CPU
to a public cloud provider
UPFRONT
AWS controlled hypervisor & net protocol
COSTS
layers
VARIABLE
UPFRONT
COST AWS Immense scale
COSTS
UPFRONT New data centers built each year
COSTS
Volume purchasing, highly automated,
Traditional Virtualized AWS supply chain optimization
Data Center Data Center
Initial Questions to Consider When Exploring TCO
1
How do you plan for capacity?
Capacity
How many servers have you added in the past year? Anticipating next year?
Planning
Can you switch your hardware on and off and only pay for what is used?
2 What is your average server utilization?

Utilization How much do you overprovision for peak load?
Will you run out of data center space some time in the future?
3
Operations What was your last year power utility bill for the Data Center(s)?
Have you budgeted for both average and peak power requirements?
4 Are you on AWS today?

Optimization Is your architecture cost-optimized (Auto Scaling, Reserved Instances, Spot,
Instances turn on/off)?
Traditional Capacity Planning
Limitations of traditional data centers:
Inflexible physical assets Costs are never in sync
Migration and expansion Cost of unexpected

costs are high inefficiencies
Inflexible Physical Assets
Large up-front spending

Costs driven by peak, not average
infrastructure requirements
Typically under-utilized environment
Costs are Never In Sync
Many cost elements

Industry technology cycles
Timing of upgrades and refresh
Changes in networking technology
and virtualization
Migration and Expansion Costs
Per rack cost on an unplanned move

Cost of an incremental move, expansion, or
large scale event
Business continuity strategy
New global market
Rapid, unexpected growth
Unexpected Inefficiencies
Under-deployment, over-deployment
Unexpected high demand or low demand
Non-optimal, non-scalable
No Capital Intensive Infrastructure
On-Premises (or Co-location) AWS Cloud
Physical space
Cabling
Cooling
Power
Networking
No infrastructure to
Racks
Servers build to get started
Storage
Certification
Labor
TCO Calculator
Compare the cost of running your applications in an on-premises or colocation
environment to AWS
Environment Region Servers Virtual Machines Storage
Three Steps to Comparing TCO
Using the TCO Calculator
1. Describe your existing or 2. Get an instant summary 3. Download a full report

planned on-premises or hosting report which shows you the including detailed cost
infrastructure in four steps, or three year TCO comparison by breakdowns or save the report
enter detailed configurations. cost categories. to share with others.
AWS Customers Are Realizing Lower TCO
$34 million saved in

the first two years

If we were to use the traditional on-premises data center, we would have spent $34
million dollars in hardware and maintenance expenses during the first two years. With
AWS cloud, we met our reliability and performance objectives at a fraction of the cost.
Mr. Chun Kang, Principal Engineer, Samsung
AWS Customers Are Realizing Lower TCO
Decreased monthly
operating costs by 75%

The AWS-based infrastructure has decreased the publications overall monthly operating costs
by 75%. The publication has also been able to streamline its system administration personnel
by approximately 50%.
Nathan Butler of The Newsweek/Daily Beast Company
Customer Spotlight: Dow Jones Intl.
TCO analysis is crucial in making a favorable business case
1. Evaluate infrastructure 2. Make business case 3. Enable decision to

costs & architecture move to the cloud
VS
From over 40 data centers down to 6

Migration of thousands of applications
Estimated saving $100M over 3 Years
Topic Summary Economic Benefits of AWS
AWS economies of scale provide direct cost benefits

to customers.
Customers can move away from a traditional emphasis

on heavy capital spending on infrastructure to low
variable expense.
Customers gain improved flexibility to grow (or

contract) with a lower overall TCO.
Use the TCO Calculator to compare the cost of running

your applications in an on-premises or colocation
environment to AWS.
AWS Pricing Principles
AWS Pricing Principles
Customers pay for exactly the amount of resources that they actually use
No up-front investment Pay as you go Pay less when you reserve
Pay less by using more Pay per use Pay less when AWS grows
Demand-driven operating model for IT
Customers pay for exactly what they use

Customers do not pay for unutilized feature
or services
Charge is based on infrastructure and
services consumed
Customers have control of how they utilize
Metered, Pay As You Go AWS products and services, which leads to
Pricing Model control over cost expenditures
Turn cloud resources off and on
Pay Less Per Unit When You Use More
Volume discounts on overall bill when revenue hits certain thresholds.
Storage (S3) Data Transfer (Bandwidth)

Tiered Pricing Tiered Pricing
$0.030
$0.030 $0.12
$0.029
$0.029 $0.09
$0.028 $0.07
$0.028 $0.05
1-10 TB 10- 50 TB 50- 150 TB 150 - 500 TB

<1 TB <50 TB 50-500 TB 500-1000 1000-5000 >5000 TB
TB TB
Pricing as of February 2015

Compute Purchasing Models
Free Tier On-Demand Reserved Spot Dedicated
Get Started on AWS Pay for compute Make a low, one-time Bid for unused capacity, Launch instances within
with free usage & no capacity by the hour payment and receive a charged at a Spot Price Amazon VPC that run
commitment with no long-term significant discount on which fluctuates based on hardware dedicated
commitments the hourly charge on supply and demand to a single customer
For POCs and For spiky workloads, For committed For time-insensitive or For highly sensitive or
getting started or to define needs utilization transient workloads compliance related
workloads
Reserved Instances (RI)
Reserve capacity for one or three years
Pay a low, one-time fee for the capacity reservation
Receive a significant discount on the hourly charge for your instance
For example:
Reserved Instance Payment Options Explained
No Upfront option:
Up to a 55% discount compared to On-Demand
Does not require upfront payment
Low hourly rate for the RI on an ongoing hourly basis
Partial Upfront option:

Balances the payments of an RI between upfront and hourly
Provides a higher discount (up to 76%) compared to the No
Upfront option
Pay a very low hourly rate upfront for every hour in the term
regardless of usage
With the All Upfront option:

Highest discount compared to On-Demand (up to 77% off).
Reserved Instance vs. On-Demand
What are the break-even points of each of these options in relation to
purchasing instances On-Demand?
m3.xlarge 1yr OD/RI Break Even

Utilization
$3,000
$2,500
$2,000
$1,500
$1,000
$500
$-
30% 40% 50% 60% 70% 80% 90% 100%
Utilization Over a Year
On Demand No Upfront Partial Upfront All Upfront
Spot instances
What are Spot instances?
Spare EC2 instances bid on in hourly increments
One hour at a time
Behave exactly like a regular instances
Cost Benefits
Up to 92% off regular on-demand prices per hour
What is the trade-off?

May be interrupted if that instance is needed for a
EC2 capacity
No charge for any partial hour due to termination
Spot Pricing Use Case: Honda
AWS Spot Accelerates Innovation
Cloud offers us an opportunity, as we can innovate faster
than before.
- Ayumi Tada, IT System Administrator, Honda R&D
Scalable Materials Simulations at Honda

Before:
80 in-house HPC nodes, 1 year to complete all needed simulations
After:
Scalable, on-demand HPC cluster on AWS
Up to 1000 Spot Instances, 16,000 cores
Able to run more simulations, faster, with more accurate results
The Simple Monthly Calculator
The Simple Monthly Calculator
Customers can effectively estimate the costs of running their specific project on AWS
Estimate monthly charges based on:

Architecture
Usage of each service
Features for each service in each region
http://aws.amazon.com/calculator
Calculating the Cost of Launching a Web Application
Access the Simple Monthly Calculator
Choose the right region
Choose the EC2 service from the service options in the left-hand menu of the Simple Monthly Calculator
Add A New Row to add an EC2 server to your estimate
Determine the number of hours per month the server is likely to run. To determine this, you have a number of choices.
Select the Instance Type you need and

the Operating System (& Database)
required.
In this case, we are going to choose an

m3.medium instance packaged with
Windows and Std (Edition) SQL Server.
We plan on running this server

24x7 so we should choose a
pricing model to minimize the
cost of running it.
1yr Heavy Reserved Instance

as we anticipate an upgrade of
the application and database
in 12 months and unsure of
the server requirements at that
point in time.
Add persistent storage to your instance, you should add an EBS (Elastic Block Store) to your instance.
Click on Add New Row under Storage: Amazon EBS Volumes
Choose the size of your volume. If youd like to backup this volume to S3, choose the
snapshot size youd like captured
There are some other inputs/options you need to consider when providing an estimate for
an EC2 instance.
If you want your instance to maintain the

same IP address even after it has stopped or
been terminated, you should use Elastic IPs.
AWS will charge for Elastic IPs if they are

not attached to an EC2 instance.
Data transfer into AWS is free, however, data

transfer out of AWS incurs a charge
Click on the Estimate tab at the top of the screen to check estimate..
To remove Reserved Instance upfront fee and

reveal ongoing monthly estimates, check the box
at the top of the screen.
To share this estimate, click on the Save and Share button.
Once completed, a unique URL of your estimate will be created.
Topic Summary Pricing Principles
Customers pay for the amount of resources that they

actually use.
Customers pay less per unit the more they use AWS.
AWS offers several purchasing models to support different

needs and cost requirements (e.g., for compute: On-
Demand, RI, Spot).
Estimate your monthly bill using the AWS Simple Monthly

Calculator.
Cost Optimization
Optimizing with AWS
Choose the right Instance Utilization Monitor and turn off

instance types unused instances
Offload architecture Leverage AWS Leverage AWS tools

application services
Choose the Right Instance Types
Architecture Amazon Auto Scaling Current Generation

Review CloudWatch Instances
Instance Utilization
Stop idle instances Identity Instance Tagging

Access Management
(AWS IAM)
Reserved Instances and Spot Instances
Reserved Spot Instances Reserved Instance

Instances Analysis Tool
Steady State Workloads Time-insensitive Compare on-demand

stateless workloads with reserved instances
Offload Your Architecture
Reevaluate Leverage AWS Leverage

Architecture application services AWS tools
AWS Trusted Advisor
Further reduce costs
Inspects your AWS environment

Recommends opportunities to save money
Eliminates unused and idle resources
Topic Summary
Use our best practices to optimize for cost on AWS, including:

Choose the right Instance size
Auto scaling
Turn off un-used Instances
Use Reserved Instances
Use Spot Instances
Leverage Storage Classes
Offload your architecture and reduce cost by using application services
(SQS, SES, etc.)
Leverage AWS Tools Trusted Advisor, EC2 Usage Reports
Procurement and Contracts
Simplifying Procurement
AWS provides customers with a flexible set of tools to simplify procurement.
AWS empowers customers to be self service

without complex contracts and agreements.
Customers can grow and adapt to their

needs without complex transactions.
Understand your organizations

procurement culture.
The Role of Procurement
Govern and control purchasing Rationalize the number of vendors
Manage price negotiations Broker relationships
Contract Simplicity
AWS has a single contract available online
Create a customized enterprise agreement
Simple contractual Flexibility to tailor Continual purchases

model contracts without amendments or
contract changes
Single Online Agreement
Customers can move swiftly if they decide to

change direction.
Acquire services directly from the website.
Work with AWS with minimal overhead.
Enterprise Agreements
Larger customers might prefer an enterprise agreement.
Flexibility not limited by purchasing, legal,

and contractual constraints.
Discuss the best agreement model.
Module 4: Security and Compliance
Module Overview
This module discusses the comprehensive AWS

security best practices, capabilities, controls, and
assurances in place to maintain security and data
protection.
Additionally, it discusses the security measures and

areas that the customer is responsible for, what they
need to do to ensure that they are compliant, and the
support AWS can provide to ensure this outcome.
Learning Objectives
The benefits of the pace of innovation of AWS as it applies to security and

compliance.
The shared responsibility model.
The robust built-in security features of the AWS platform and services.
Security Innovation
AWS Platform
Enterprise Virtual Sharing and
Applications Desktop Collaboration
Analytics App Services Deployment & Management Mobile Services
Queuing and
Hadoop 1-click Web Identity
Notifications
App
Deployment
Workflow
Real-Time
Sync
Streaming
Platform Data App
Services Management
Data Mobile
Transcoding
Warehouse Analytics
Email
Data Resource Push
Search
Administration Identity Access Usage Key Monitoring

Management Control Auditing Storage And Logs
and Security
Core Compute Storage CDN Databases Networking

Services
Infrastructure Regions Availability Zones Points of Presence
Rapid Pace of Security Innovation
Security, compliance, governance, and audit-related launches and updates

514
280
159
82
48 61
2007 2008 2009 2010 2011 2012 2013 2014
Security and Compliance Requirements from Every Industry
A Constantly Improving Security Baseline
Expert Audits: Transparency and Accuracy
Layers of Security Controls in AWS
Optimized
Network/OS/App Controls
Security in the cloud
Service-Specific Controls
Managed by
customer Cross-Service Controls
Cloud Service Provider

Controls Security of the cloud
Request reports at:

Managed by aws.amazon.com/compliance/#contact
AWS
Case Study: Vodafone
Vodafone built a mobile payment application.
Payment Card Industry (PCI) and Data Security
Standard (DSS) compliance was essential.
Launched in three months.
Reduced CapEx by 30%.
Deployed to seven channels, including Facebook. Payments
Amazon Web Services was the

clear choice in terms of security.
Stefano Harak
Online Senior Product Manager
Topic Summary
A third of the features that AWS launches every year

are directly related to security, governance, compliance,
and auditing.
AWS customers also bring their own auditors, each with

their own perspective on how to meet their individual
compliance objectives.
AWS has a constantly improving security baseline.
Security Controls
Security Shared Responsibility Model
Watch the Video
Security and Compliance is a Shared Responsibility
Customer applications and content
Customers
Platform, Applications, Identity and Access Management Customers are
Operating System, Network, and Firewall Configuration
responsible for their
security IN the cloud
Client-Side Data Server-Side Data Network Traffic
Encryption Encryption Protection
AWS Foundation Services
Compute Storage Database Networking

AWS is
responsible for
the security OF
AWS Global Availability Zones
Edge the cloud
Infrastructure Locations
Regions
You Always Have Full Ownership and Control
AWS makes no secondary use of customer content.

Manage your privacy objectives any way you want.
Keep data in your format and move it or delete it at any time.
There is no automatic replication of data outside of your
chosen AWS region.
Encrypt your content any way you want.
You Decide Where to Put Your Content and Applications
Every Network Has Fine-Grained Security Built In
Virtual Private Cloud AWS Network Security

Your section of the AWS cloud AWS network will prevent
is private and isolated. spoofing and other common
layer 2 attacks.
Availability Zone A
Availability Zone B
Every VPC has a private IP
address space you define. Every compute instance gets
multiple security groups
Create your own subnets and (stateful firewalls).
control all internal and
external connectivity. Every subnet gets network
access control lists (NACL).
Create Multi-Tier Architectures
Load
balancing
Availability Zone A
Web Web Web

E
C
2
Database Jump
App
EC2 Log
host
Connect Privately to Your Existing Data Centers
Create Flexible Multi-VPC Hybrid Environments
Your organization
Internal Storage/
Digital/
Enterprise Backup
Websites
Apps
Project Teams Marketing
Amazon
S3
Dev and Redshift

Test EMR
Amazon
Analytics
Glacier Business Units Reporting
Encrypt Your Sensitive Information
Amazon Elastic Block Store: Encrypt EBS volumes any

way you like.
Amazon S3: Offers either server or client-side encryption.
Amazon Redshift: 1-click disk encryption as standard.
Amazon RDS: Supports transparent data encryption.

DB
A
AWS CloudHSM (Hardware Security Module)
You receive dedicated access to HSM

appliances.
HSMs are located in AWS data centers.
HSMs are managed and monitored by AWS.
Only you have access to your keys and AWS Administrator
Manages the appliance
operations on the keys.
HSMs are inside your VPC, isolated from the
rest of the network.
HSMs use SafeNet Luna SA HSM appliances.
You
AWS Control keys and
CloudHSM crypto operations
Virtual Private Cloud
AWS Key Management Service
Encryption key management and compliance made easy.
1-click encryption
Centralized key management
(create, delete, view, set policies)
Enforced, automatic key rotation
Visibility into any changes via AWS CloudTrail
Available, Durable, and Integrated with AWS Products
Keys stored in Integrated with AWS Highly available and

HSMs products durable
(e.g., Amazon S3, Amazon EBS,

Amazon RDS, Amazon Redshift)
You Can Enforce Consistent Security on Your Hosts
Control the configuration of your Amazon EC2 compute instances and configure and
harden operating environments to your own specs.
User administration
Use host-based protection software. Whitelisting and integrity
Apply best-practice top five mitigation strategies.
Malware and HIPS
Think about how you will manage administrative users. Vulnerability management
Restrict access as much as you require.
Audit and logging
Build out the rest of your standard security environment.
Hardening
Connect to your existing services, e.g., SIEM, monitoring, patching.
Operating system
EC2
Your instance
AMI catalogue Running instance
AWS Service Catalog
A service for discovering and provisioning applications in the cloud.
Admins can create End users can Meet compliance Conduct reporting
and share product launch a product needs by and auditing via
portfolios. as a stack of AWS department, cost AWS CloudTrail
resources. code of globally
Control Access and Segregate Duties Everywhere
With AWS IAM, you get to control who can do
what in your AWS environment, and from
where.
You get fine-grained control of your AWS cloud
with multi-factor authentication.
Integrate with your existing corporate directory
using SAML 2.0 and single sign-on.
AWS account
owner
Network Security Server Storage

management management management management
AWS Trusted Advisor
Over 1.7 million recommendations

More than $300M in estimated cost
savings
37 checks in 4 categories
Now with Free Tier
Get Consistent Visibility of Logs That You Can Monitor
Full visibility of your AWS environment

AWS CloudTrail will record access to API calls
and save logs in your Amazon S3 buckets, no
matter how those API calls were made.
Who did what and when and from where (IP

address)
Support for AWS products
Easily aggregate all log information
Several log analysis and SIEM tools are

available from AWS partners like Splunk and
AlertLogic that work with AWS CloudTrail.
Spotlight: AWS CloudTrail
Follow the API activity history and monitor resources.
Review raw JSON output
AWS CloudTrail raw data feeds go into Amazon S3
AWS Config
A new resource dependency and auditing service
Security and incident analysis

Continuously monitor the configurations
of resources and evaluate these
configurations for potential security
weaknesses.
Audit and compliance

Designed to help ensure compliance
with internal policies and regulatory
standards by providing visibility into the
configuration of a resource at any time.
Audit and Troubleshoot Configuration Changes
Track a continuous stream of resource

configuration changes.
Review full history of all configuration
changes.
Review configuration change impact across
resources.
Spotlight: AWS Config
Copy an Instance ID from running instances.
Paste the Instance ID in the resource ID field.
View historical data of changes to the Instance.
View the full configuration of changes.
AWS Config data is written to a JSON file format which is maintained in Amazon S3.
Accreditation and Compliance: On-Premises and on AWS
On-Premises On AWS
Start with building the data center Start on base of accredited services
Functionally optional Functionally necessary high standard of
requirements
Audits done by an in-house team
Audits done by third-party experts
Accountable to yourself
Accountable to everyone
Typically check once a year
Continuous monitoring
Workload-specific compliance checks
Compliance approach based on all workload
Must keep pace and invest in security scenarios
innovation
Security innovation drives broad compliance
Module Summary
Security and compliance is a shared responsibility

between AWS and customers.
You always have full ownership and control of the content
you place in AWS.
Every network has fine-grained security built in.
You can encrypt your sensitive information.
You can control access and segregate duties everywhere.
You can audit and troubleshooting configuration changes
Module 5: Cloud Migration
Module Overview
This module discusses best practices for

successful implementation of an IT
environment with AWS components.
The framework helps an organization develop a

plan to move from where they are to where
they want to be.
The plan provides guidance to teams on

changes they will make for successful adoption
of AWS solutions.
Learning Objectives
The seven steps to cloud success.

Common use cases on AWS.
Foundational perspectives of the Cloud Adoption Framework.
How to leverage your local AWS team.
What you need to get started with AWS.
AWS Cloud Adoption Journey
The AWS Cloud Adoption Journey
Create a
Gain Create
Educate Cloud
Executive Hybrid
Staff Center of
Sponsorship Architecture
Excellence
Develop a Establish
Experiment Shared Plan Cloud-First
Standard
Steps of the Journey: Executive Sponsorship
Create a Establish
Gain Center Develop Create Hybrid Cloud-
Educate
Executive Experiment of a Shared Architecture First
Staff
Sponsorship Excellence Plan Standard
Making it Real
Executive Sponsorship
Follow path of least resistance

Own the business case
Manage the risk
Navigate the internal politics
Start from the bottom if necessary
Align on the Outcome
Executive Priority AWS Value
Competitive advantage
CEO Save money
Business alignment Experience
CIO Move faster, more efficiency Pace of Innovation
Improved cash flow
CFO Service Depth and Breadth
Save money
Respond to market changes Pricing Philosophy
CMO Run more experiments Ecosystem
Better analytics
Global
CISO Visibility
Auditability control
CRO Get more products to market
Move faster, more efficiency
Steps of the Journey: Educate Staff
Create a Establish
Gain Develop Cloud-
Educate Center Create Hybrid
Executive Experiment a Shared First
Staff of Architecture
Sponsorship Plan Standard
Excellence
Making it Real
Educate Staff
Attend industry events Talk with industry peers Run workshops Invite the AWS team
AWS Training and Certification
Self-Paced Labs Training Certification
Try products, gain new Skill up and gain Demonstrate your skills,
skills, and get hands-on confidence to design, knowledge, and expertise
practice working with develop, deploy, and with the AWS platform
AWS technologies manage your applications
on AWS
aws.amazon.com/training/
aws.amazon.com/training aws.amazon.com/certification
self-paced-labs
Steps of the Journey: Experiment
Create a Establish
Gain Develop
Educate Center Create Hybrid Cloud-
Executive Experiment a Shared
Staff of Architecture First
Sponsorship Plan
Excellence Standard
Making it Real
Experiment
Identify your first projects:

Test and Development
Digital
Storage
Backup
Practice on low-risk workloads.

Take advantage of the free tier.
Experiment Digital
Static Website
Mobile application service
Web application service
Amazon WorkSpaces
Steps of the Journey: Center of Excellence
Create a Establish
Gain Develop
Sponsorship Plan
Excellence Standard
Making it Real
Create a Center of Excellence (COE)
COE develops a framework.

Sets the charter.
Acts as the interface back into the
board and technical teams.
Increases agility, decreases risk and
operating costs.
Provides knowledge management.
Cloud Adoption Framework
Business Platform
Perspective Perspective
Perspectives in planning, creating,
managing, and supporting a modern IT
service.
Maturity People Process Guidelines for establishing, developing and
Perspective Perspective Perspective running AWS environments.
Structure for business and IT teams to
work together.
Operating Security
Perspective Perspective
Whitepaper: http://bit.ly/AWSCAF
Seven Core Perspectives
Business Perspective People Perspective
Identifying, delivering, and measuring Defining and acquiring the skills needed to adopt the
business impact using architectural AWS cloud platform. Examples include guiding
approaches that align technical delivery to processes of role descriptions, training, certification,
business imperatives. and mentoring.
Platform Perspective Process Perspective

Providing patterns, guidance, and tools for Managing portfolios, programs, and projects to
optimal use of the technology services to deliver expected business outcome on time and
implement. Represents the technology within budget, while keeping risks at acceptable
services of the AWS cloud platform. levels.
Security Perspective
Defining and implementing the required levels of
Maturity Perspective security, governance, and risk management to
Defining the target state architecture of the achieve compliance.
organization and creating the required
blueprints and roadmaps. Operating Perspective
Providing process, guidance, and tools for optimum
operational service management of the AWS
environment. Represents the ongoing management
of the functioning IT environment of AWS.
Steps of the Journey: Develop a Shared Plan
Create a Establish
Gain Center Develop
Educate Create Hybrid Cloud-
Executive Experiment of a Shared
Staff Architecture First
Sponsorship Excellence Plan Standard
Making it Real
Build Relationships
AWS Executives
AWS Account Executive
AWS Principal Solution Architect
Inside Sales Manager
Customer Experience Manager
Customer Support
Professional Services
Engage Partners
Consulting Partners
Technology Partners
System Integrators
Specialist Partners
HPC
DevOps
Analytics
Find a suitable partner at http://www.aws-partner-directory.com
Premier Consulting Partners
AWS Specialists
Security and Compliance
Desktop
Big data/HPC
TCO
Steps of the Journey: Hybrid Architecture
Create a Establish
Gain Develop
Sponsorship Plan
Excellence Standard
Making it Real
Establish Hybrid Architecture
Corporate
data center
Security group
Users
VPC subnet
Availability Zone
Servers
Security group
Data center router
VPC Subnet
AWS Direct
Connect routers Availability Zone
AWS Direct Connect
location
Set Up the Foundations
Networking Access Control Resource Compliance Backup

Management
Virtual
Directory VCenter AWS
Private AWS
Service Integration Storage
Cloud CloudTrail
Gateway
System
AWS Direct AWS Config
AWS IAM Center
Connect
Integration
Identity
Federation
Steps of the Journey: Cloud-First Standard
Gain Create a Establish

Educate Develop
Experiment Create Hybrid Center Cloud-
Executive a Shared
Staff Architecture of First
Sponsorship Plan
Excellence Standard
Making it Real
Migration: Recommended Approach
Strategy
Executive Risk and Center of Operations
Educate Staff Foundations
Sponsorship Compliance Excellence Model
Continuous Feedback Future

Cycles of Learning State
Project 1 Project 2 Project 3 Project.
Application Migration/Experiment
Example Application Migration Plan
Identify, analyze, Determine best Functional and

profile, summarize approach for each business criteria
applications application
Phase Initiate Discover Design Migrate Integrate Validate Operate Optimize
Architect a well-
defined target Architecture, design, deployment of apps to
environment take full advantage of availability, scalability,
and cost benefits
Infrastructure,
application, and
operation
Enterprise Case Study: Cond Nast
Challenge
Improve organizational creativity, productivity,
agility, flexibility and time to market for digital
content
Why AWS?
Leverage infrastructure
Migrate over 500 servers, 1-PB storage, mission
critical applications, and 100 database servers to
the cloud
Benefits
Reduced costs by 40%
Increased operational performance by 3040%
Watch the video Closed their own data center
Getting Started
Meet Your Local Sales Team
Account Manager
Inside Sales
Solutions Architects
Partner Introductions
Ecosystem Partners
http://www.aws-partner-directory.com
AWS Account
Get started immediately
Set up an AWS account.

Identify an AWS champion in your organization.
Identify the initial workload to migrate.
Start experimenting.
Module Summary
There are seven steps along the journey to cloud adoption.

There is no one-size-fits-all way that companies are moving
to the cloud.
Leverage your local AWS team.
The AWS Cloud Adoption Framework (CAF) separates
complex IT environments into manageable areas of focus.
Get to know the resources that are available to you and
reach out to your local AWS team.
Conclusion
Thank You
Hope you enjoyed the training!
Let us know what you think and email us at:
aws-course-feedback@amazon.com

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Welcome to:

AWS Business Essentials

900+ Government Agencies

3,400+ Education Institutions

Hotels Music Storage Magazines

To invent you must experiment often and fail with lower

Spin up servers in minutes for experimenting

Failure is expensive Fail quickly at a low cost

Less Innovation More Innovation

Quickly deploy new applications.

150,000 people are hosted on any given night.

Total number of guests

Total number of guests

Total number of Amazon EC2 instances

Scale allows AWS to AWS is comfortable AWS passes the

On-Premises Your Managing All of the

Increase speed and agility.

Thousands of consulting, systems

A broad and deep platform helps

Pace of innovation Robust platform and geographic breadth

Upgrades are the Upgrades happen

Continual Price Tiered Pricing

AWS can take the efficiencies gained

AWS Partner Ecosystem provides support for customers

Migrate existing apps &

Build new apps, sites,

SharePoint and SAP Supports 1,000 SAP ERP systems, at 70%

Video Streaming Hotel Booking Product Prototyping & Design

Diagnostics Player Tracking Analytics

Data Analysis Game and Social Analytics Pension Risk Analysis

Manufacturing Quality Social Media Campaign Hard Drive Design

Cloud-connected trucks App store Mobile push notifications

SAP HANA HR and legal apps SAP Business Suite

National retail banking Fleet management Solvency simulations

Enterprises are concerned that there are only two choices.

Build your own datacenter Replace infrastructure

Corporate Data Your On-Premises Apps Your Cloud Apps

Integrated Integrated Integrated Single pane

Private Private Private Private key Governance

The move could

Companies use AWS in 3 main ways:

Module 2 establishes a foundational level of

This module is designed to teach you about:

The AWS global infrastructure

Analytics App Services Deployment and Management Mobile Services

Administration Identity Access Usage Key Monitoring

Core Compute Storage CDN Databases Networking

Infrastructure Regions Availability Zones Points of Presence

11 Regions | 28 Availability Zones | 53 Edge Locations

US West (OR) GovCloud (US)

2003: Amazon.com 2015:

$7B retail business Every day, AWS adds

The AWS data center footprint is globalspanning five continentswith

Amazon Amazon AWS

Compute Networking Storage Database

Amazon EC2 Auto Scaling Elastic Load Balancing

Web service Automatically scale Automatically distribute

General Compute Storage and IO GPU Memory

M1 C1 CC2 HI1 HS1 CG1 M2 CR1

General Purpose (M3) Balance of compute, memory, and network resources.

Amazon S3 Amazon EBS Amazon Glacier AWS Storage Gateway

A durable, scalable Block storage Low cost storage Integrates on-

Store any amount of data.

Consistent performance with the ability to burst