Appendix 1 - Questionnaire

APPENDIX 1
Appendix 1 - Questionnaire

Question Set Main Part I

A) Section Questions for Admin and other concerned officials.

1: - Are you aware of SCM of your Organization?

5 4 3 2 1

2:- SCM leads to improved performance in organization?

5 4 3 2 1

3: -Efficiency and effectiveness will increase with SCM?

5 4 3 2 1

4:- Do you think better work will be done if SCM is made better?

5 4 3 2 1

5. Are your SCM practices up to mark as per market orientation?

5 4 3 2 1

6: -Have you implemented SCM guidelines?

5 4 3 2 1

7 :-Have you redesigned jobs according to the requirement of SCM?

5 4 3 2 1

8 :-Though SCM is there, I believe that people are not using it adequately.

5 4 3 2 1

9 :-On the whole I am satisfied with SCM in the organization so far.

5 4 3 2 1

10:- SCM needs to be improved in Organization.

5 4 3 2 1

11:-I feel secure and happy with SCM in the organization so far.

5 4 3 2 1

12:- I think, additional inputs are needed.

5 4 3 2 1
Appendix 1 - Questionnaire

13 :-In Cellular Industry business is primarily based on Supplier, logistics, inventory structure,
vendors, distributors and retailers etc.

5 4 3 2 1

14:-SCM is very important in service organization.

5 4 3 2 1

15:- SCM is going to improve the business in Cellular Industry.

5 4 3 2 1

16 :-SCM is better than any other management system.

5 4 3 2 1

17 :-Have you managed the things according to the need of SCM?

5 4 3 2 1

18:- Have you evaluated SCM?

5 4 3 2 1

19:-Have you benchmarked your organization performance with best practices of other
organizations?

5 4 3 2 1

20:- Have you adopted an organization culture with shared version, values and analysis?

5 4 3 2 1

21:- Have you evaluated management skills?

5 4 3 2 1

22 :- Have you improved relations with customer handling?

5 4 3 2 1

23:- Do you feel motivated with SCM polices?

5 4 3 2 1

24:-Have you prepared your people to work in SCM environment?

5 4 3 2 1

25 Have you driven out of fear?

5 4 3 2 1

26 Has organization taken transformation initiative?

Appendix 1 - Questionnaire

5 4 3 2 1

27 Have you improved relations with suppliers, retailers, manufacturers etc?

5 4 3 2 1

B) Section : - Question for Performance review

Question in aspect of distribution, logistic, inventory, wholesaler, retailer etc.

28:-Are you satisfied with present distribution channel in use?

5 4 3 2 1

29:- Should the product push will be maximum through retailers?

5 4 3 2 1

30:-Should the product push will be more effective through distribution network through
wholesalers?

5 4 3 2 1

31:- Should multilevel marketing channels be used?

5 4 3 2 1

32:-Should channel members share advertising?

5 4 3 2 1

33 :- Should electronic methods of distribution be used?

5 4 3 2 1

34:-Is the present physical distribution and logistic structure comfortable as per requirement?

5 4 3 2 1

35 :-Is the inventory of products required to give services is enough as per requirement?

5 4 3 2 1

C) Section : - Question for Problem analysis

Please mention the problem faced by various departments for implementing SCM

36:-Inflexibility to change. Y N

37:-Insupportable technology Y N
Appendix 1 - Questionnaire

38: -Delayed responsiveness across the organization. Y N

39: -losses faced by the organization Y N

40: -Not ready to face competition. Y N

41: -Underutilization of resources. Y N

D) Section: - Question related to market review related to SCM

42: -Are you satisfied with the present services provided by cellular service provider / industry ?

Y N

43: -Will you again use and suggest the present organization in future?

Y N

44: -Is your problems handled on priority?

Y N

45: -Do you feel cellular service provider values you?

Y N

46:-Are you a regular / old customer of this organization?

Y N

47: -Will you refer other to this Organization?

Y N

48: -Are you satisfied with the problem solving attitude of Organization?

Y N
49: -Do you think this Organization is better then others?

Y N

50: -Would you like to suggest anything?

Appendix 1 - Questionnaire

Question Set Main Part II

E) Section: - Question related to need and importance of SCM

Please specify the rating of parameters, which play important role in organization and result in
implementation of SCM

51:-Improved performance 5 4 3 2 1

52: -As a status symbol 5 4 3 2 1

53: -Satisfied customer 5 4 3 2 1

54: -More Business 5 4 3 2 1

55: -Is the satisfaction level of customer achieved?

Y N

56: -Do customer gives references to other people of your Organization?

Y N
Appendix 1 - Questionnaire

Question Set -Vendors /Suppliers & Supply Chain Managers only

Vendors were asked to give rating on each question in the following section.

F) Section: - Question related to Vendors and suppliers

1:- Do they make payments on time?

5 4 3 2 1

2:- Do they often forecast?

5 4 3 2 1

3:- Do the plan expected delivery lead time?

5 4 3 2 1

4:-Do they maintain inventory?

5 4 3 2 1

5:-Do you agree SCM expands revenue?

5 4 3 2 1

6:-Do you agree SCM decreases the cost of various factors?

5 4 3 2 1

7:- Do you think demand management is the most important in SCM?

5 4 3 2 1

8:-Do you agree with export import procedure?

5 4 3 2 1

9:-Do you agree your ware house is perfectly laying stress on out time delivery?

5 4 3 2 1

10:- Do they have many vendors subject to your item they have at Present

5 4 3 2 1

11:- Can you comment on following parameters to rate the company

5 4 3 2 1

a) Price b) Payment c) Responsiveness d) Innovation e) Transparency f) Inspection

Appendix 1 - Questionnaire

Question Set -Vendors /Suppliers & Supply Chain Managers only

G) Section: - Various Factor extracted from various researches and papers have bee put
together .Same Factors were asked to be rated by Vendors / supplier & Supply Chain
Managers

S. No Factors

Variability in Demand
1 1 2 3 4 5
Consumption Rate
2 1 2 3 4 5
Life cycle Stage
3 1 2 3 4 5
Forecast Ease
4 1 2 3 4 5
Length of Life Cycle
5 1 2 3 4 5
Functional v/s Aesthetic
6 1 2 3 4 5
Substitutability
7 1 2 3 4 5
Levels in BOM structure
8 1 2 3 4 5
Degree of Engineering Changes
9 1 2 3 4 5
Product Varity.
10 1 2 3 4 5
Value of Purchase of Item.
11 1 2 3 4 5
Criticality of item.
12 1 2 3 4 5
End-use of item.
13 1 2 3 4 5
Number of Sources of Supply.
14 1 2 3 4 5
Ease for Storage.
15 1 2 3 4 5
Ease of Transportation.
16 1 2 3 4 5
Quality (No. of Rejections)
17 1 2 3 4 5
Perish ability (Shelf-life)
18 1 2 3 4 5
Disposal/Salvage value
19 1 2 3 4 5
Price Stability.
20 1 2 3 4 5
Seasonality in Availability.
21 1 2 3 4 5
22 Manufacturing Lead Time.
Appendix 1 - Questionnaire

1 2 3 4 5
Lead Time Reliability.
23 1 2 3 4 5
Number of clients.
24 1 2 3 4 5
Distance of Vendor.
25 1 2 3 4 5
Source of Supply.
26 1 2 3 4 5
Degree of Competition.
27 1 2 3 4 5
Design Flexibility of supplier.
28 1 2 3 4 5
Communication system.
29 1 2 3 4 5
Transportation Cost.
30 1 2 3 4 5
Transportation time.
31 1 2 3 4 5
Transportation Reliability.
32 1 2 3 4 5
Appendix 2 Statistical Analysis

APPENDIX 2
Appendix 2 Statistical Analysis

Statistics
N Std.
Error of Std.
Valid Missing Mean Mean Median Deviation
1: - Are you aware of SCM of your
171 0 3.53 0.044 4.00 0.577
Organization?
2:- SCM leads to improved performance in
organization? 171 0 3.67 0.050 4.00 0.660
3: -Efficiency and effectiveness will increase
with SCM? 171 0 2.82 0.067 3.00 0.877
4:- Do you think better work will be done if
SCM is made better? 171 0 4.37 0.048 4.00 0.633
5. Are your SCM practices up to mark as per
market orientation? 171 0 4.01 0.064 4.00 0.837
6: -Have you implemented SCM guidelines? 171 0 3.88 0.057 4.00 0.750
7 :-Have you redesigned jobs according to
the requirement of SCM? 171 0 4.03 0.059 4.00 0.778
8 :-Though SCM is there, I believe that
people are not using it adequately. 171 0 3.51 0.046 3.00 0.598
9 :-On the whole I am satisfied with SCM in
the organization so far. 171 0 3.69 0.078 4.00 1.025
10:- SCM needs to be improved in
171 0 4.37 0.050 4.00 0.650
Organization.
11:-I feel secure and happy with SCM in the
organization so far. 171 0 3.75 0.085 4.00 1.105
12:- I think, additional inputs are needed. 171 0 4.90 0.044 5.00 0.581
13 :-In Cellular Industry business is primarily
based on Supplier, logistics, inventory
171 0 4.63 0.037 5.00 0.484
structure, vendors, distributors and retailers
etc.
14:-SCM is very important in service
organization. 171 0 4.61 0.043 5.00 0.556
15:- SCM is going to improve the business
in Cellular Industry. 171 0 4.80 0.031 5.00 0.400
16 :-SCM is better than any other
management system. 171 0 2.54 0.039 3.00 0.512
17 :-Have you managed the things
according to the need of SCM? 171 0 4.80 0.031 5.00 0.405
18:- Have you evaluated SCM? 171 0 3.79 0.032 4.00 0.423
19:-Have you benchmarked your
organization performance with best 171 0 4.74 0.049 5.00 0.636
practices of other organizations?
20:- Have you adopted an organization
culture with shared version, values and 171 0 4.35 0.040 4.00 0.524
analysis?
21:- Have you evaluated management
171 0 3.81 0.033 4.00 0.434
skills?
22 :- Have you improved relations with
customer handling? 171 0 3.37 0.037 3.00 0.485
23:- Do you feel motivated with SCM
171 0 4.77 0.041 5.00 0.535
polices?
Appendix 2 Statistical Analysis

24:-Have you prepared your people to work

in SCM environment? 171 0 3.25 0.036 3.00 0.471
25 Have you driven out of fear? 171 0 2.78 0.033 3.00 0.427
26 Has organization taken transformation
initiative? 171 0 2.91 0.050 3.00 0.649
27 Have you improved relations with
suppliers, retailers, manufacturers etc? 171 0 3.58 0.040 4.00 0.529
28:-Are you satisfied with present
distribution channel in use? 171 0 2.57 0.060 2.00 0.790
29:- Should the product push will be
maximum through retailers? 171 0 3.63 0.042 4.00 0.553
30:-Should the product push will be more
effective through distribution network 171 0 4.21 0.057 4.00 0.745
through wholesalers?
31:- Should multilevel marketing channels
be used? 171 0 4.15 0.037 4.00 0.485
32:-Should channel members share
advertising? 171 0 4.54 0.041 5.00 0.534
33 :- Should electronic methods of
distribution be used? 171 0 3.51 0.043 4.00 0.557
34:-Is the present physical distribution and
logistic structure comfortable as per 171 0 2.99 0.048 3.00 0.628
requirement?
35 :-Is the inventory of products required to
give services is enough as per requirement? 171 0 4.34 0.046 4.00 0.606
36:-Inflexibility to change. (Y/N) 171 0
37:-Insupportable technology (Y/N) 171 0
38: -Delayed responsiveness across the
organization. (Y/N) 171 0
39: -losses faced by the organization (Y/N) 171 0
40: -Not ready to face competition. (Y/N) 171 0
41: -Underutilization of resources. (Y/N) 171 0
Appendix 2 Statistical Analysis 154

Statistics
N Std. Error
of
Valid Missing Skewness Skewness Minimum Maximum
1: - Are you aware of SCM of your
171 0 -0.592 0.186 1 5
Organization?
2:- SCM leads to improved performance
in organization? 171 0 -0.263 0.186 1 5
3: -Efficiency and effectiveness will
increase with SCM? 171 0 0.880 0.186 1 5
4:- Do you think better work will be done if
SCM is made better? 171 0 -1.066 0.186 2 5
5. Are your SCM practices up to mark as
per market orientation? 171 0 -1.109 0.186 1 5
6: -Have you implemented SCM
171 0 -0.566 0.186 1 5
guidelines?
7 :-Have you redesigned jobs according
to the requirement of SCM? 171 0 -0.962 0.186 1 5
8 :-Though SCM is there, I believe that
people are not using it adequately. 171 0 0.217 0.186 2 5
9 :-On the whole I am satisfied with SCM
in the organization so far. 171 0 -0.939 0.186 1 5
10:- SCM needs to be improved in
171 0 -1.711 0.186 1 5
Organization.
11:-I feel secure and happy with SCM in
the organization so far. 171 0 -0.610 0.186 1 5
12:- I think, additional inputs are needed. 171 0 -6.195 0.186 1 5
13 :-In Cellular Industry business is
primarily based on Supplier, logistics,
171 0 -0.550 0.186 4 5
inventory structure, vendors, distributors
and retailers etc.
14:-SCM is very important in service
organization. 171 0 -1.918 0.186 1 5
15:- SCM is going to improve the
business in Cellular Industry. 171 0 -1.523 0.186 4 5
16 :-SCM is better than any other
management system. 171 0 -0.287 0.186 1 3
17 :-Have you managed the things
according to the need of SCM? 171 0 -1.477 0.186 4 5
18:- Have you evaluated SCM? 171 0 -1.666 0.186 2 4
19:-Have you benchmarked your
organization performance with best 171 0 -3.618 0.186 1 5
practices of other organizations?
20:- Have you adopted an organization
culture with shared version, values and 171 0 -0.095 0.186 2 5
analysis?
21:- Have you evaluated management
171 0 -1.814 0.186 2 5
skills?
22 :- Have you improved relations with
customer handling? 171 0 0.524 0.186 3 4
23:- Do you feel motivated with SCM
171 0 -2.943 0.186 2 5
polices?
Appendix 2 Statistical Analysis 155

24:-Have you prepared your people to

work in SCM environment? 171 0 0.325 0.186 1 4
25 Have you driven out of fear? 171 0 -1.617 0.186 1 3
26 Has organization taken transformation
initiative? 171 0 0.087 0.186 2 4
27 Have you improved relations with
suppliers, retailers, manufacturers etc? 171 0 -0.949 0.186 1 4
28:-Are you satisfied with present
distribution channel in use? 171 0 0.936 0.186 2 4
29:- Should the product push will be
maximum through retailers? 171 0 -0.934 0.186 1 5
30:-Should the product push will be more
effective through distribution network 171 0 -0.449 0.186 2 5
through wholesalers?
31:- Should multilevel marketing channels
be used? 171 0 -1.190 0.186 1 5
32:-Should channel members share
advertising? 171 0 -0.739 0.186 2 5
33 :- Should electronic methods of
distribution be used? 171 0 -0.758 0.186 1 4
34:-Is the present physical distribution
and logistic structure comfortable as per 171 0 0.004 0.186 2 4
requirement?
35 :-Is the inventory of products required
to give services is enough as per 171 0 -1.611 0.186 1 5
requirement?
36:-Inflexibility to change. (Y/N) 171 0
37:-Insupportable technology (Y/N) 171 0
38: -Delayed responsiveness across the
organization. (Y/N) 171 0
39: -losses faced by the organization
171 0
(Y/N)
40: -Not ready to face competition. (Y/N) 171 0
41: -Underutilization of resources. (Y/N) 171 0
Appendix 2 Statistical Analysis

APPENDIX 3
Appendix 3-Statistical Analysis -Airtel Pg 157
Airtel
TOP level Middle Level Low Level Small Vendor Major Vendor
Freq % Freq % Freq % Freq % Freq %
1: - Are you aware of SCM of your Organization?
High dissatisfied 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Moderately Dissatisfied 0 0.0 0 0.0 0 0.0 1 10.0 0 0.0
Neutral 0 0.0 9 50.0 21 50.0 4 40.0 1 20.0
Moderately Satisfied 1 50.0 9 50.0 21 50.0 4 40.0 4 80.0
Highly Satisfied 1 50.0 0 0.0 0 0.0 1 10.0 0 0.0
2:- SCM leads to improved performance in organization?
High dissatisfied 0 0.0 1 5.6 0 0.0 0 0.0 0 0.0
Moderately Dissatisfied 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Neutral 0 0.0 8 44.4 17 40.5 5 50.0 1 20.0
Moderately Satisfied 1 50.0 9 50.0 21 50.0 4 40.0 4 80.0
Highly Satisfied 1 50.0 0 0.0 4 9.5 1 10.0 0 0.0
3: -Efficiency and effectiveness will increase with SCM?
High dissatisfied 0 0.0 1 5.6 0 0.0 0 0.0 0 0.0
Moderately Dissatisfied 0 0.0 8 44.4 19 45.2 4 40.0 0 0.0
Neutral 1 50.0 9 50.0 15 35.7 4 40.0 3 60.0
Moderately Satisfied 1 50.0 0 0.0 5 11.9 1 10.0 0 0.0
Highly Satisfied 0 0.0 0 0.0 3 7.1 1 10.0 2 40.0
4:- Do you think better work will be done if SCM is made better?
Moderately Dissatisfied 0 0.0 0 0.0 1 2.4 1 10.0 0 0.0
Neutral 1 50.0 0 0.0 0 0.0 1 10.0 0 0.0
Moderately Satisfied 1 50.0 10 55.6 20 47.6 7 70.0 4 80.0
Highly Satisfied 0 0.0 8 44.4 21 50.0 1 10.0 1 20.0
5. Are your SCM practices up to mark as per market orientation?
High dissatisfied 0 0.0 1 5.6 0 0.0 0 0.0 0 0.0
Moderately Dissatisfied 0 0.0 0 0.0 1 2.4 0 0.0 0 0.0
Neutral 1 50.0 2 11.1 9 21.4 2 20.0 0 0.0
Moderately Satisfied 1 50.0 9 50.0 20 47.6 5 50.0 4 80.0
Highly Satisfied 0 0.0 6 33.3 12 28.6 3 30.0 1 20.0
Appendix 3-Statistical Analysis -Airtel Pg 158
Airtel
TOP level Middle Level Low Level Small Vendor Major Vendor
Freq % Freq % Freq % Freq % Freq %
6: -Have you implemented SCM guidelines?
High dissatisfied 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Moderately Dissatisfied 0 0.0 0 0.0 0 0.0 1 10.0 0 0.0
Neutral 0 0.0 6 33.3 12 28.6 2 20.0 1 20.0
Moderately Satisfied 1 50.0 9 50.0 21 50.0 4 40.0 4 80.0
Highly Satisfied 1 50.0 3 16.7 9 21.4 3 30.0 0 0.0
7 :-Have you redesigned jobs according to the requirement of SCM?
High dissatisfied 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Neutral 1 50.0 3 16.7 9 21.4 3 30.0 0 0.0
Moderately Satisfied 1 50.0 9 50.0 21 50.0 5 50.0 4 80.0
Highly Satisfied 0 0.0 6 33.3 12 28.6 2 20.0 1 20.0
8 :-Though SCM is there, I believe that people are not using it adequately.
Moderately Dissatisfied 1 50.0 0 0.0 0 0.0 2 20.0 0 0.0
Neutral 1 50.0 10 55.6 21 50.0 6 60.0 4 80.0
Moderately Satisfied 0 0.0 8 44.4 21 50.0 2 20.0 1 20.0
Highly Satisfied 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
9 :-On the whole I am satisfied with SCM in the organization so far.
High dissatisfied 0 0.0 1 5.6 0 0.0 0 0.0 0 0.0
Moderately Dissatisfied 0 0.0 3 16.7 9 21.4 3 30.0 0 0.0
Neutral 2 100.0 0 0.0 0 0.0 1 10.0 0 0.0
Moderately Satisfied 0 0.0 10 55.6 28 66.7 4 40.0 4 80.0
Highly Satisfied 0 0.0 4 22.2 5 11.9 2 20.0 1 20.0
10:- SCM needs to be improved in Organization.
High dissatisfied 0 0.0 1 5.6 0 0.0 0 0.0 0 0.0
Moderately Dissatisfied 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Neutral 0 0.0 0 0.0 0 0.0 1 10.0 0 0.0
Moderately Satisfied 2 100.0 9 50.0 23 54.8 5 50.0 1 20.0
Highly Satisfied 0 0.0 8 44.4 19 45.2 4 40.0 4 80.0
Appendix 3-Statistical Analysis -Airtel Pg 159
Airtel
TOP level Middle Level Low Level Small Vendor Major Vendor
Freq % Freq % Freq % Freq % Freq %
11:-I feel secure and happy with SCM in the organization so far.
High dissatisfied 0 0.0 0 0.0 1 2.4 0 0.0 0 0.0
Moderately Dissatisfied 1 50.0 2 11.1 6 14.3 1 10.0 1 20.0
Neutral 0 0.0 2 11.1 7 16.7 1 10.0 0 0.0
Moderately Satisfied 0 0.0 7 38.9 16 38.1 5 50.0 2 40.0
Highly Satisfied 1 50.0 7 38.9 12 28.6 3 30.0 2 40.0
12:- I think, additional inputs are needed.
High dissatisfied 0 0.0 1 5.6 0 0.0 0 0.0 0 0.0
Moderately Dissatisfied 0 0.0 0 0.0 1 2.4 0 0.0 0 0.0
Moderately Satisfied 2 100.0 0 0.0 0 0.0 0 0.0 0 0.0
Highly Satisfied 0 0.0 17 94.4 41 97.6 10 100.0 5 100.0

13 :-In Cellular Industry business is primarily based on Supplier, logistics, inventory structure, vendors, distributors and retailers etc.
Moderately Satisfied 1 50.0 8 44.4 14 33.3 5 50.0 1 20.0
Highly Satisfied 1 50.0 10 55.6 28 66.7 5 50.0 4 80.0
14:-SCM is very important in service organization.
High dissatisfied 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Moderately Satisfied 1 50.0 5 27.8 16 38.1 6 60.0 3 60.0
Highly Satisfied 1 50.0 13 72.2 26 61.9 4 40.0 2 40.0
15:- SCM is going to improve the business in Cellular Industry.
Moderately Satisfied 2 100.0 3 16.7 9 21.4 3 30.0 0 0.0
Highly Satisfied 0 0.0 15 83.3 33 78.6 7 70.0 5 100.0
Appendix 3-Statistical Analysis -Airtel Pg 160
Airtel
TOP level Middle Level Low Level Small Vendor Major Vendor
Freq % Freq % Freq % Freq % Freq %
16 :-SCM is better than any other management system.
High dissatisfied 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Moderately Dissatisfied 2 100.0 8 44.4 19 45.2 5 50.0 4 80.0
Neutral 0 0.0 10 55.6 23 54.8 5 50.0 1 20.0
17 :-Have you managed the things according to the need of SCM?
Moderately Satisfied 2 100.0 3 16.7 9 21.4 4 40.0 0 0.0
Highly Satisfied 0 0.0 15 83.3 33 78.6 6 60.0 5 100.0
18:- Have you evaluated SCM?
Moderately Dissatisfied 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Neutral 2 100.0 3 16.7 9 21.4 4 40.0 0 0.0
Moderately Satisfied 0 0.0 15 83.3 33 78.6 6 60.0 5 100.0
19:-Have you benchmarked your organization performance with best practices of other organizations?
High dissatisfied 0 0.0 0 0.0 1 2.4 0 0.0 0 0.0
Moderately Dissatisfied 0 0.0 1 5.6 0 0.0 0 0.0 0 0.0
Moderately Satisfied 0 0.0 5 27.8 5 11.9 2 20.0 1 20.0
Highly Satisfied 2 100.0 12 66.7 36 85.7 8 80.0 4 80.0
20:- Have you adopted an organization culture with shared version, values and analysis?
Moderately Dissatisfied 0 0.0 0 0.0 1 2.4 0 0.0 0 0.0
Neutral 0 0.0 0 0.0 0 0.0 1 10.0 0 0.0
Moderately Satisfied 2 100.0 10 55.6 27 64.3 4 40.0 4 80.0
Highly Satisfied 0 0.0 8 44.4 14 33.3 5 50.0 1 20.0
Appendix 3-Statistical Analysis -Airtel
Airtel
TOP level Middle Level Low Level Small Vendor Major Vendor
Freq % Freq % Freq % Freq % Freq %
21:- Have you evaluated management skills?
Moderately Dissatisfied 0 0.0 0 0.0 1 2.4 0 0.0 0 0.0
Neutral 0 0.0 5 27.8 4 9.5 2 20.0 1 20.0
Moderately Satisfied 1 50.0 13 72.2 37 88.1 8 80.0 4 80.0
Highly Satisfied 1 50.0 0 0.0 0 0.0 0 0.0 0 0.0
22 :- Have you improved relations with customer handling?
Neutral 1 50.0 14 77.8 26 61.9 7 70.0 2 40.0
Moderately Satisfied 1 50.0 4 22.2 16 38.1 3 30.0 3 60.0
23:- Do you feel motivated with SCM polices?
Moderately Dissatisfied 0 0.0 0 0.0 1 2.4 0 0.0 0 0.0
Moderately Satisfied 0 0.0 3 16.7 8 19.0 3 30.0 0 0.0
Highly Satisfied 2 100.0 15 83.3 33 78.6 7 70.0 5 100.0
24:-Have you prepared your people to work in SCM environment?
High dissatisfied 0 0.0 0 0.0 1 2.4 0 0.0 0 0.0
Neutral 2 100.0 12 66.7 29 69.0 8 80.0 4 80.0
Moderately Satisfied 0 0.0 6 33.3 12 28.6 2 20.0 1 20.0
25 Have you driven out of fear?
High dissatisfied 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Moderately Dissatisfied 2 100.0 2 11.1 9 21.4 1 10.0 0 0.0
Neutral 0 0.0 16 88.9 33 78.6 9 90.0 5 100.0
Appendix 3-Statistical Analysis -Airtel
Airtel
TOP level Middle Level Low Level Small Vendor Major Vendor
Freq % Freq % Freq % Freq % Freq %
26 Has organization taken transformation initiative?
Moderately Dissatisfied 0 0.0 6 33.3 12 28.6 2 20.0 1 20.0
Neutral 2 100.0 10 55.6 23 54.8 6 60.0 1 20.0
Moderately Satisfied 0 0.0 2 11.1 7 16.7 2 20.0 3 60.0
27 Have you improved relations with suppliers, retailers, manufacturers etc?
High dissatisfied 0 0.0 0 0.0 0 0.0 0 0.0 1 20.0
Neutral 2 100.0 5 27.8 18 42.9 4 40.0 0 0.0
Moderately Satisfied 0 0.0 13 72.2 24 57.1 6 60.0 4 80.0
28:-Are you satisfied with present distribution channel in use?
Moderately Dissatisfied 0 0.0 10 55.6 28 66.7 4 40.0 4 80.0
Neutral 2 100.0 5 27.8 5 11.9 3 30.0 1 20.0
Moderately Satisfied 0 0.0 3 16.7 9 21.4 3 30.0 0 0.0
29:- Should the product push will be maximum through retailers?
High dissatisfied 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Moderately Dissatisfied 0 0.0 0 0.0 1 2.4 0 0.0 0 0.0
Neutral 0 0.0 8 44.4 13 31.0 5 50.0 1 20.0
Moderately Satisfied 0 0.0 10 55.6 28 66.7 5 50.0 4 80.0
Highly Satisfied 2 100.0 0 0.0 0 0.0 0 0.0 0 0.0
30:-Should the product push will be more effective through distribution network through wholesalers?
Moderately Dissatisfied 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Neutral 0 0.0 5 27.8 5 11.9 2 20.0 1 20.0
Moderately Satisfied 0 0.0 8 44.4 19 45.2 4 40.0 4 80.0
Highly Satisfied 2 100.0 5 27.8 18 42.9 4 40.0 0 0.0
Appendix 3-Statistical Analysis -Airtel
Airtel
TOP level Middle Level Low Level Small Vendor Major Vendor
Freq % Freq % Freq % Freq % Freq %
31:- Should multilevel marketing channels be used?
High dissatisfied 0 0.0 0 0.0 1 2.4 0 0.0 0 0.0
Moderately Dissatisfied 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Moderately Satisfied 2 100.0 15 83.3 33 78.6 7 70.0 5 100.0
Highly Satisfied 0 0.0 3 16.7 8 19.0 3 30.0 0 0.0
32:-Should channel members share advertising?
Moderately Dissatisfied 0 0.0 0 0.0 1 2.4 0 0.0 0 0.0
Moderately Satisfied 2 100.0 8 44.4 19 45.2 5 50.0 4 80.0
Highly Satisfied 0 0.0 10 55.6 22 52.4 5 50.0 1 20.0
33 :- Should electronic methods of distribution be used?
High dissatisfied 0 0.0 1 5.6 0 0.0 0 0.0 0 0.0
Moderately Dissatisfied 0 0.0 0 0.0 1 2.4 0 0.0 0 0.0
Neutral 1 50.0 9 50.0 21 50.0 6 60.0 1 20.0
Moderately Satisfied 1 50.0 8 44.4 20 47.6 4 40.0 4 80.0
34:-Is the present physical distribution and logistic structure comfortable as per requirement?
Moderately Dissatisfied 1 50.0 3 16.7 9 21.4 3 30.0 0 0.0
Neutral 1 50.0 13 72.2 24 57.1 7 70.0 5 100.0
Moderately Satisfied 0 0.0 2 11.1 9 21.4 0 0.0 0 0.0
35 :-Is the inventory of products required to give services is enough as per requirement?
High dissatisfied 0 0.0 0 0.0 1 2.4 0 0.0 0 0.0
Moderately Satisfied 1 50.0 13 72.2 24 57.1 7 70.0 5 100.0
Highly Satisfied 1 50.0 5 27.8 17 40.5 3 30.0 0 0.0
Appendix 3-Statistical Analysis -Airtel Pg 163
Airtel
TOP level Middle Level Low Level Small Vendor Major Vendor
Freq % Freq % Freq % Freq % Freq %
36:-Inflexibility to change. (Y/N)
Yes 2 100.0 5 27.8 18 42.9 4 40.0 0 0.0
No 0 0.0 13 72.2 24 57.1 6 60.0 5 100.0
37:-Insupportable technology (Y/N)
Yes 0 0.0 13 72.2 24 57.1 6 60.0 5 100.0
No 2 100.0 5 27.8 18 42.9 4 40.0 0 0.0
38: -Delayed responsiveness across the organization. (Y/N)
Yes 1 50.0 10 55.6 23 54.8 6 60.0 1 20.0
No 1 50.0 8 44.4 19 45.2 4 40.0 4 80.0
39: -losses faced by the organization (Y/N)
Yes 0 0.0 13 72.2 24 57.1 6 60.0 5 100.0
No 2 100.0 5 27.8 18 42.9 4 40.0 0 0.0
40: -Not ready to face competition. (Y/N)
Yes 2 100.0 10 55.6 28 66.7 4 40.0 4 80.0
No 0 0.0 8 44.4 14 33.3 6 60.0 1 20.0
41: -Underutilization of resources. (Y/N)
Yes 0 0.0 8 44.4 14 33.3 5 50.0 1 20.0
No 2 100.0 10 55.6 28 66.7 5 50.0 4 80.0
Appendix 3 -Airtel
Company Name 1. Airtel
Total
TOP level Middle Level Low Level Small Vendor Major Vendor
Freq % Freq % Freq % Freq % Freq %
1: - Are you aware of SCM of your Organization?
High dissatisfied 0 0.0 0 0.0 1 1.1 0 0.0 0 0.0
Moderately Dissatisfied 0 0.0 0 0.0 1 1.1 1 4.5 0 0.0
Neutral 1 20.0 20 47.6 43 47.8 8 36.4 3 25.0
Moderately Satisfied 3 60.0 22 52.4 45 50.0 12 54.5 9 75.0
Highly Satisfied 1 20.0 0 0.0 0 0.0 1 4.5 0 0.0
2:- SCM leads to improved performance in organization?
High dissatisfied 0 0.0 1 2.4 0 0.0 0 0.0 0 0.0
Moderately Dissatisfied 0 0.0 0 0.0 2 2.2 0 0.0 0 0.0
Neutral 1 20.0 19 45.2 31 34.4 9 40.9 3 25.0
Moderately Satisfied 3 60.0 22 52.4 47 52.2 12 54.5 8 66.7
Highly Satisfied 1 20.0 0 0.0 10 11.1 1 4.5 1 8.3
3: -Efficiency and effectiveness will increase with SCM?
High dissatisfied 0 0.0 2 4.8 0 0.0 0 0.0 0 0.0
Moderately Dissatisfied 1 20.0 14 33.3 41 45.6 7 31.8 2 16.7
Neutral 3 60.0 14 33.3 41 45.6 11 50.0 8 66.7
Moderately Satisfied 1 20.0 6 14.3 5 5.6 3 13.6 0 0.0
Highly Satisfied 0 0.0 6 14.3 3 3.3 1 4.5 2 16.7
4:- Do you think better work will be done if SCM is made better?
Moderately Dissatisfied 0 0.0 0 0.0 3 3.3 1 4.5 0 0.0
Neutral 1 20.0 0 0.0 0 0.0 1 4.5 0 0.0
Moderately Satisfied 2 40.0 22 52.4 44 48.9 14 63.6 9 75.0
Highly Satisfied 2 40.0 20 47.6 43 47.8 6 27.3 3 25.0
5. Are your SCM practices up to mark as per market orientation?
High dissatisfied 0 0.0 3 7.1 1 1.1 0 0.0 0 0.0
Moderately Dissatisfied 0 0.0 0 0.0 2 2.2 0 0.0 0 0.0
Neutral 1 20.0 6 14.3 15 16.7 6 27.3 1 8.3
Moderately Satisfied 3 60.0 20 47.6 45 50.0 13 59.1 9 75.0
Highly Satisfied 1 20.0 13 31.0 27 30.0 3 13.6 2 16.7
Appendix 3 -Airtel
Company Name 1. Airtel
Total
TOP level Middle Level Low Level Small Vendor Major Vendor
Freq % Freq % Freq % Freq % Freq %
6: -Have you implemented SCM guidelines?
High dissatisfied 0 0.0 2 4.8 0 0.0 0 0.0 0 0.0
Moderately Dissatisfied 0 0.0 0 0.0 0 0.0 1 4.5 0 0.0
Neutral 1 20.0 13 31.0 26 28.9 2 9.1 2 16.7
Moderately Satisfied 3 60.0 21 50.0 47 52.2 12 54.5 9 75.0
Highly Satisfied 1 20.0 6 14.3 17 18.9 7 31.8 1 8.3
7 :-Have you redesigned jobs according to the requirement of SCM?
High dissatisfied 0 0.0 0 0.0 3 3.3 0 0.0 0 0.0
Neutral 1 20.0 5 11.9 17 18.9 7 31.8 1 8.3
Moderately Satisfied 3 60.0 23 54.8 45 50.0 12 54.5 9 75.0
Highly Satisfied 1 20.0 14 33.3 25 27.8 3 13.6 2 16.7
8 :-Though SCM is there, I believe that people are not using it adequately.
Moderately Dissatisfied 1 20.0 0 0.0 0 0.0 2 9.1 0 0.0
Neutral 2 40.0 22 52.4 40 44.4 13 59.1 7 58.3
Moderately Satisfied 2 40.0 20 47.6 45 50.0 7 31.8 4 33.3
Highly Satisfied 0 0.0 0 0.0 5 5.6 0 0.0 1 8.3
9 :-On the whole I am satisfied with SCM in the organization so far.
High dissatisfied 0 0.0 2 4.8 2 2.2 0 0.0 0 0.0
Moderately Dissatisfied 0 0.0 7 16.7 17 18.9 7 31.8 1 8.3
Neutral 2 40.0 1 2.4 0 0.0 1 4.5 0 0.0
Moderately Satisfied 3 60.0 24 57.1 60 66.7 9 40.9 8 66.7
Highly Satisfied 0 0.0 8 19.0 11 12.2 5 22.7 3 25.0
10:- SCM needs to be improved in Organization.
High dissatisfied 0 0.0 2 4.8 0 0.0 0 0.0 0 0.0
Moderately Dissatisfied 0 0.0 1 2.4 0 0.0 0 0.0 0 0.0
Neutral 0 0.0 0 0.0 0 0.0 1 4.5 0 0.0
Moderately Satisfied 3 60.0 21 50.0 49 54.4 17 77.3 5 41.7
Highly Satisfied 2 40.0 18 42.9 41 45.6 4 18.2 7 58.3
Appendix 3 -Airtel
Company Name 1. Airtel
Total
TOP level Middle Level Low Level Small Vendor Major Vendor
Freq % Freq % Freq % Freq % Freq %
11:-I feel secure and happy with SCM in the organization so far.
High dissatisfied 0 0.0 2 4.8 1 1.1 1 4.5 0 0.0
Moderately Dissatisfied 2 40.0 6 14.3 14 15.6 1 4.5 3 25.0
Neutral 1 20.0 5 11.9 17 18.9 4 18.2 1 8.3
Moderately Satisfied 0 0.0 14 33.3 32 35.6 12 54.5 5 41.7
Highly Satisfied 2 40.0 15 35.7 26 28.9 4 18.2 3 25.0
12:- I think, additional inputs are needed.
High dissatisfied 0 0.0 2 4.8 1 1.1 0 0.0 0 0.0
Moderately Dissatisfied 0 0.0 0 0.0 1 1.1 0 0.0 0 0.0
Moderately Satisfied 2 40.0 0 0.0 0 0.0 0 0.0 0 0.0
Highly Satisfied 3 60.0 40 95.2 88 97.8 22 100.0 12 100.0
13 :-In Cellular Industry business is primarily based on Supplier, logistics, inventory structure, vendors, distributors and retailers etc.
Moderately Satisfied 1 20.0 16 38.1 30 33.3 12 54.5 4 33.3
Highly Satisfied 4 80.0 26 61.9 60 66.7 10 45.5 8 66.7
14:-SCM is very important in service organization.
High dissatisfied 0 0.0 0 0.0 1 1.1 0 0.0 0 0.0
Moderately Satisfied 2 40.0 13 31.0 31 34.4 10 45.5 6 50.0
Highly Satisfied 3 60.0 29 69.0 58 64.4 12 54.5 6 50.0
15:- SCM is going to improve the business in Cellular Industry.
Moderately Satisfied 2 40.0 7 16.7 17 18.9 7 31.8 1 8.3
Highly Satisfied 3 60.0 35 83.3 73 81.1 15 68.2 11 91.7
16 :-SCM is better than any other management system.
High dissatisfied 0 0.0 0 0.0 1 1.1 0 0.0 0 0.0
Moderately Dissatisfied 4 80.0 20 47.6 41 45.6 5 22.7 7 58.3
Neutral 1 20.0 22 52.4 48 53.3 17 77.3 5 41.7
17 :-Have you managed the things according to the need of SCM?
Moderately Satisfied 2 40.0 7 16.7 17 18.9 8 36.4 1 8.3
Highly Satisfied 3 60.0 35 83.3 73 81.1 14 63.6 11 91.7
18:- Have you evaluated SCM?
Moderately Dissatisfied 0 0.0 1 2.4 0 0.0 0 0.0 0 0.0
Neutral 2 40.0 6 14.3 17 18.9 8 36.4 1 8.3
Moderately Satisfied 3 60.0 35 83.3 73 81.1 14 63.6 11 91.7
Appendix 3 -Airtel
Company Name 1. Airtel
Total
TOP level Middle Level Low Level Small Vendor Major Vendor
Freq % Freq % Freq % Freq % Freq %
19:-Have you benchmarked your organization performance with best practices of other organizations?
High dissatisfied 0 0.0 0 0.0 2 2.2 0 0.0 0 0.0
Moderately Dissatisfied 0 0.0 1 2.4 1 1.1 0 0.0 0 0.0
Moderately Satisfied 0 0.0 9 21.4 13 14.4 5 22.7 3 25.0
Highly Satisfied 5 100.0 32 76.2 74 82.2 17 77.3 9 75.0
20:- Have you adopted an organization culture with shared version, values and analysis?
Moderately Dissatisfied 0 0.0 0 0.0 1 1.1 0 0.0 0 0.0
Neutral 0 0.0 0 0.0 0 0.0 1 4.5 0 0.0
Moderately Satisfied 5 100.0 26 61.9 59 65.6 9 40.9 8 66.7
Highly Satisfied 0 0.0 16 38.1 30 33.3 12 54.5 4 33.3
21:- Have you evaluated management skills?
Moderately Dissatisfied 0 0.0 0 0.0 1 1.1 1 4.5 0 0.0
Neutral 0 0.0 9 21.4 12 13.3 5 22.7 3 25.0
Moderately Satisfied 4 80.0 33 78.6 77 85.6 16 72.7 9 75.0
Highly Satisfied 1 20.0 0 0.0 0 0.0 0 0.0 0 0.0
22 :- Have you improved relations with customer handling?
Neutral 2 40.0 29 69.0 56 62.2 14 63.6 6 50.0
Moderately Satisfied 3 60.0 13 31.0 34 37.8 8 36.4 6 50.0
23:- Do you feel motivated with SCM polices?
Moderately Dissatisfied 0 0.0 0 0.0 2 2.2 0 0.0 1 8.3
Moderately Satisfied 0 0.0 7 16.7 16 17.8 7 31.8 1 8.3
Highly Satisfied 5 100.0 35 83.3 72 80.0 15 68.2 10 83.3
24:-Have you prepared your people to work in SCM environment?
High dissatisfied 0 0.0 0 0.0 1 1.1 0 0.0 0 0.0
Neutral 4 80.0 29 69.0 63 70.0 20 90.9 10 83.3
Moderately Satisfied 1 20.0 13 31.0 26 28.9 2 9.1 2 16.7
25 Have you driven out of fear?
High dissatisfied 1 20.0 0 0.0 0 0.0 0 0.0 0 0.0
Moderately Dissatisfied 2 40.0 7 16.7 19 21.1 6 27.3 1 8.3
Neutral 2 40.0 35 83.3 71 78.9 16 72.7 11 91.7
Appendix 3 -Airtel
Company Name 1. Airtel
Total
TOP level Middle Level Low Level Small Vendor Major Vendor
Freq % Freq % Freq % Freq % Freq %
26 Has organization taken transformation initiative?
Moderately Dissatisfied 1 20.0 13 31.0 26 28.9 2 9.1 2 16.7
Neutral 3 60.0 23 54.8 49 54.4 18 81.8 5 41.7
Moderately Satisfied 1 20.0 6 14.3 15 16.7 2 9.1 5 41.7
27 Have you improved relations with suppliers, retailers, manufacturers etc?
High dissatisfied 0 0.0 0 0.0 0 0.0 0 0.0 1 8.3
Neutral 3 60.0 14 33.3 36 40.0 13 59.1 2 16.7
Moderately Satisfied 2 40.0 28 66.7 54 60.0 9 40.9 9 75.0
28:-Are you satisfied with present distribution channel in use?
Moderately Dissatisfied 3 60.0 26 61.9 60 66.7 9 40.9 8 66.7
Neutral 2 40.0 9 21.4 13 14.4 6 27.3 3 25.0
Moderately Satisfied 0 0.0 7 16.7 17 18.9 7 31.8 1 8.3
29:- Should the product push will be maximum through retailers?
High dissatisfied 0 0.0 0 0.0 1 1.1 0 0.0 0 0.0
Moderately Dissatisfied 0 0.0 0 0.0 1 1.1 0 0.0 0 0.0
Neutral 0 0.0 16 38.1 29 32.2 12 54.5 4 33.3
Moderately Satisfied 3 60.0 26 61.9 59 65.6 10 45.5 8 66.7
Highly Satisfied 2 40.0 0 0.0 0 0.0 0 0.0 0 0.0
30:-Should the product push will be more effective through distribution network through wholesalers?
Moderately Dissatisfied 0 0.0 1 2.4 0 0.0 0 0.0 0 0.0
Neutral 0 0.0 9 21.4 13 14.4 5 22.7 3 25.0
Moderately Satisfied 2 40.0 18 42.9 41 45.6 4 18.2 7 58.3
Highly Satisfied 3 60.0 14 33.3 36 40.0 13 59.1 2 16.7
31:- Should multilevel marketing channels be used?
High dissatisfied 0 0.0 0 0.0 1 1.1 0 0.0 0 0.0
Moderately Dissatisfied 0 0.0 1 2.4 0 0.0 0 0.0 0 0.0
Moderately Satisfied 5 100.0 34 81.0 73 81.1 15 68.2 11 91.7
Highly Satisfied 0 0.0 7 16.7 16 17.8 7 31.8 1 8.3
32:-Should channel members share advertising?
Moderately Dissatisfied 0 0.0 0 0.0 1 1.1 0 0.0 0 0.0
Moderately Satisfied 4 80.0 19 45.2 41 45.6 5 22.7 7 58.3
Highly Satisfied 1 20.0 23 54.8 48 53.3 17 77.3 5 41.7
Appendix 3 -Airtel
Company Name 1. Airtel
Total
TOP level Middle Level Low Level Small Vendor Major Vendor
Freq % Freq % Freq % Freq % Freq %
33 :- Should electronic methods of distribution be used?
High dissatisfied 0 0.0 1 2.4 0 0.0 0 0.0 0 0.0
Moderately Dissatisfied 0 0.0 1 2.4 1 1.1 0 0.0 0 0.0
Neutral 2 40.0 19 45.2 43 47.8 10 45.5 3 25.0
Moderately Satisfied 3 60.0 21 50.0 46 51.1 12 54.5 9 75.0
34:-Is the present physical distribution and logistic structure comfortable as per requirement?
Moderately Dissatisfied 1 20.0 7 16.7 18 20.0 7 31.8 1 8.3
Neutral 3 60.0 28 66.7 53 58.9 10 45.5 10 83.3
Moderately Satisfied 1 20.0 7 16.7 19 21.1 5 22.7 1 8.3
35 :-Is the inventory of products required to give services is enough as per requirement?
High dissatisfied 0 0.0 0 0.0 2 2.2 0 0.0 0 0.0
Moderately Satisfied 3 60.0 28 66.7 54 60.0 10 45.5 10 83.3
Highly Satisfied 2 40.0 14 33.3 34 37.8 12 54.5 2 16.7
36:-Inflexibility to change. (Y/N)
Yes 3 60.0 14 33.3 36 40.0 13 59.1 2 16.7
No 2 40.0 28 66.7 54 60.0 9 40.9 10 83.3
37:-Insupportable technology (Y/N)
Yes 2 40.0 28 66.7 54 60.0 9 40.9 10 83.3
No 3 60.0 14 33.3 36 40.0 13 59.1 2 16.7
38: -Delayed responsiveness across the organization. (Y/N)
Yes 2 40.0 23 54.8 49 54.4 18 81.8 5 41.7
No 3 60.0 19 45.2 41 45.6 4 18.2 7 58.3
39: -losses faced by the organization (Y/N)
Yes 2 40.0 28 66.7 54 60.0 9 40.9 10 83.3
No 3 60.0 14 33.3 36 40.0 13 59.1 2 16.7
40: -Not ready to face competition. (Y/N)
Yes 5 100.0 26 61.9 60 66.7 9 40.9 8 66.7
No 0 0.0 16 38.1 30 33.3 13 59.1 4 33.3
41: -Underutilization of resources. (Y/N)
Yes 0 0.0 16 38.1 30 33.3 12 54.5 4 33.3
No 5 100.0 26 61.9 60 66.7 10 45.5 8 66.7