Professional Certification in

Content Writing TM
PCCW

Become an Effective
Writer in 12 Weeks
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Writing is an act of confidence as you get
empowered by the above mentioned skill sets
your power of expression will start growing.
Your writing creates an impression and
there's no faster way to command respect or
to lose it. Publishing your writing is another
skill to reach your targeted readers. You learn
both in this course!
All written material that surround you, like
books, e-learning, newspapers, web-portals, ads
and many more gives you an idea about the
abundance of opportunities in writing. It's a fact
that we live in the information era, and writing is
an evergreen profession with limitless potential.

On the other hand, you are probably aware of

the fact that good writers in any industry will
command more respect, take better positions
and will be the most sought out professionals.
Having a good writing skill can make a positive
impact, both in your career and on you as a
person.
Good Writers are Always
in Demand
Upon completion of this
program, you'll be a better
writer for ever. You can
express your ideas, opinions,
knowledge in your career and
life elegantly.

Start today to discover the

power of writing and the
abundance
opportunities.
of writing

Within the first week, you'll be enjoying

the experience of being in a writer's
zone. Register today, when it comes to
writing, the early the better!

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What can you expect at the end of this course?
We guarantee you the following at the end of our course:

o
Powerful research techniques will ensure that you will sound like an
expert on any topic

Ways to construct good sentences and paragraphs, naturally

Effective editing and proof reading skills will make you a confident
writer forever - Finishing touches to publish confidently

All tools and resources that a writer must know and have access to

The right places to pitch for freelance projects and select the ones
that you love to do

What is Content Writing?

Content writing is creating content that is easily understandable to the
intended audience. This includes writing from scratch up to editing.
Content writing also includes researching topics and writing content that
is targeted, easy to read and understand.

How is the Course Delivered?
The training is conducted in distance mode and in this mode the students If you want to be
will receive the printed work book package at their doorsteps through first a writer, you must
class mail/courier. They will be provided with the (Leads Learning
Management System) LLMS to take up the exercises of the course.
do two things
above all others:
read a lot and
Why should I join the Course Now?
The faster you learn the writing skills, the better it becomes with constant
practice. This course is designed specifically for Indian Writers, like you. The
write a lot.
Stephen King
faster you learn writing, the more prolific you become.

To k now more about the PCCW course

call us on 080 - 42053419/9916399879
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Module 1:
Why Become a Writer
learning process
An Overview of Writing Careers

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Do I Have Writing Talent?
Essentials of Writing It s a Mistaken Question
Skills Required to Become an Effective Writer

Ways to Get Inspired to Create Effective Tactics to Overcome Writer's Block.

Content - Break through the Block Ways to Motivate Yourself to Write. Content
Creation Ideas.

Reading for Writing Benefits of Good Reading. Techniques to Read

Better. Ways to Speed Reading. Breaking Poor
Module 2: Reading Habits. Critical Reading Tips.
Before Your Write Referencing and Plagiarism Tips for Good Referencing. Tips to Avoid Plagiarism.

Reading for Writing The KISS Principle of Writing. The Writing Process.
Module 3: The Writing Structure.

Write Right Writing Effective Paragraphs Tips to Write Effective Paragraphs

Communication with SME Ways to Handle Meeting with the SME

Grammar for Writers Effective Use of Nouns, Articles, Verbs, Adverbs,

Conjunctions, Prepositions, Punctuation Marks.
US Vs UK Spellings. Quick Fix: Clear Language.

Common Grammatical Errors Sentence Fragments Ways to Avoid. Run-on

Sentences Ways to Avoid. Ensuring Subject-
Verb Agreement. Common Punctuation Errors.
Prewriting Prewriting techniques to construct the structure
and flow to the articles.

Ways to Write a Effective Introduction. Ways to Write

Effective Writing a Good Paragraph and Conclusion. Importance of
Paraphrasing. Steps for Effective Paraphrasing.

Editing Steps to Edit. Choosing Effective Words. Maintaining

Module 4: Order and Consistency.
After You Write
Communication with the The Need for Graphics in Writing. When to Use
Graphic Artist the Graphics? Aspects of Graphic Communication.

Rewriting Importance of Rewriting.

Module 5:
Publishing - Writing for Web Techniques to write for the web based articles.
Project Work
Publishing - Project Work A definitive approach for becoming an author.

Module 6: Professional Development Skills

Developing a Winning Resume. Skills to Crack
Interviews. Planning. Effective Communication.
Career Development Time Management. Decision Making and Problem
For Writers Solving. Leadership Qualities.

To know more about the course logon to: www.contentwritingtraining.com

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why
leads? What is the Program
Cost and Duration?
Who Should Join this Course?
Professionals/ executives who work with content

s
Candidates who want to make a career in e-learning, publishing, Course Duration:
medical writing or technical writing
12 Weeks
People who want to make a career as freelance writer
Subject Matter Experts (SME s) who want to write for magazines, Course Investment:
journals, and books etc
` 9,750/-(inclusive of taxes)
Executives who realize that good writing will make a positive
impact on their careers

How to Register?
Step 1: Fill up the given Application Form Payment Methods
Step 2: Enclose the course investment of ` 9,750/-(inclusive of taxes).
Step 3: Post the above documents to Leads through first class mail/courier. Cheque/Demand Draft (DD)
Address is given at the end of this brochure. If you have any questions or favoring Leads payable
doubts please contact us at support@contentwritingtraining.com at Bangalore.

About Leads Online Bank Transfer

Leads was started in 2006 by a group of professionals from the fields of
management, content industry and human resources training. We
understand the students well, hence we develop and conduct simple and Cash On Delivery
highly effective programs. We also setup online Learning and
Development units, customized to specific organizations and institutes.
Our single focus as an organization is to bring about a positive difference

in students, organizations and institutes.
All you have to
Why Leads? do is write one
Practical: Learn from experienced industry practitioners and what's
true sentence.
being practiced by your peers Write the truest
sentence that you

Applicable: Apply what you learn in your job and your career

Valuable: Earn more revenue or save your organization from monetary

know.
loss. You and your organization will quickly earn back your investment Ernest Hemingway
on the course fee and more
Clear: Turning complex concepts into easy to understand concepts

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confidence on
writing is sky high
Top Class! Was skeptical about
o
what I can learn in this course
before joining. Am happy that
I was totally wrong. After
completing the course, my
confidence on writing is sky high!
Wonderful Experience!
Dr. Srivathsa M.D
srivathsa.shastry@gmail.com
excellent training
My writing was restricted to
emails in my career. Both writing
and publishing was new to me.
Not any more :). It's really pleasant
to have my site and publication.
This experience got my creative
juices f lowing. Excellent training.
Arun Abraham Easow
arun.abraham.easow@gmail.com
it was inspiring
The course was crisp, very
informative. Online training was
excellent, links provided in the
LMS were very useful. The
discussions and assignments
were very informative.
It was inspiring!
Berjit
berjiberg@gmail.com
training style was
absolutely spot on
I'm in the medical communication
industry for years. Many of the
resources and online tools the
trainer showed would have taken
years for me to discover.
The JUST DO it - Training style was
absolutely spot on! Online training
enabled more practice to hone
my writing skills.
Charan. S
saicharan_cs@yahoo.co.in
training was
fast paced and
engaging
The training was fast paced and
engaging. I thoroughly enjoyed all
the activities in the classroom and
never thought online learning
could be practical and interesting.
Lots of take-ways for sure!
editing skills have
Rashmi Arun
Content Writer
For more testimonials logon to: www.contentwritingtraining.com
Here is what some of our students say...
wow! it was
no f luff
Wow! It was a NO f luff - learn by
doing online training. From being
original, to write and publish at
once was great learning
experience.
Dr. Ravi J
dr.ravi@softtouchdentistry.in
training material
was excellent
The course was crisp, very
informative. Training material was
excellent. The course helped me
to know the subject better. The
use of LMS was very effective.
Prerana Gupta It was inspiring.
Information Writer
Ill be enjoying
writing for years
This is my first ever write-up!
Developing an article (a tangible
one) from an idea and having
the idea sources to be absolutely
confident for more to come is
indeed special for me. I'm dead
sure I'll be enjoying writing for Kadekar Suneel
years to come. kadekars@gmail.com
the subject matter
was excellent
I liked the training imparted
in the course. The subject
matter was excellent in the
course material and including
topics like Interview Cracking
Skills, Time Management
Ananya Iyer Leadership development was
a very good idea.
Creative Writer
my writing and
improved greatly
I totally enjoyed this online content
writing course from Leads. The
course was inspiring and
challenging. Now I can confidently
say that my writing and editing Srindhi R
skills have improved greatly.
srinidhir@hotmail.com
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Lets
w ri te r ig h t !

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call us on 080

t
399879 /98 86610036

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mob: 91-9916

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