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1.

using sample data in exhibit 10, make a recommendation for how many units of
each style wally obermeyer should order during the intiial phase of production
assume that all ten styles in the sample problem are made in HK and obermeyer's
initial prodution commitment must be at least 11000 units (ignore price differences
among styles in your initial analysis)

2. what operational changes would you recommend to wally to improve performance

problems
fashion product with short life cycle
long planning and production time
uncertain forecasting (due to fashion shows etc)
op changes:
reduce no of styles
reduce lead time of prod
raw mat prep takes long time
i.e. dye basic colors early in year, fashion colors later
offer dyers a long term contract regarding greige goods
focus on reliability rather than cost of suppliers - need to get products
fast

3. how should obermeyer management think (short & long-term) about sourcing in HK
vs China

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