Republic of the Philippines

Province of Benguet
MUNICIPALITY OF LA TRINIDAD
LA TRINIDAD TOURISM DEVELOPMENT SERVICES
CITIZENS CHARTER
__________________________________________________________________________________________________________
Tourism Section, under the Municipal Mayors Office, is the main responsible office in providing
service and support to Tourism-related functions which include (but not limited to) Tourist Assistance and
Information, Tourism Promotions and Marketing, Tourism Training & Development, Tour operations for
coordinated visits, Arts and Culture, History and Heritage preservation, and also taking active roles in
Festivals and special tourism events of the Municipality.

A. TOURIST ASSISTANCE AND INFORMATION

LICENSE
A. ABOUT THE SERVICE
La Trinidad ordinance No. 10 2012, entitled Establishing a tourist and assistance center in
the Municipality of La Trinidad states that the center shall be managed by a tourism officer who
shall perform matters MUNICIPAL
relative in promoting La Trinidad
CIVIL REGISTRY OFFICEas a tourism destination by properly
disseminating relevant informations pertaining to tourist locations, products; and assisting tourists
and tourism enterprises in the delivery of competitive services, has not been implemented since its
inception.

Likewise, Section 126 of the Implementing Rules of the Tourism Act of 2009 mandates that
every Local Government Units shall allocate appropriate funds for the construction and
maintenance of the Tourist Information and Assistance center, including the provision of personnel
to manage the center.

Understandably, the prime client of a Tourism Officer, are inquiring tourists who will be assisted
and given the needed information in their visit to La Trinidad.

B. WHO CAN AVAIL OF THE SERVICE

Tourists and Visitors
Other inquiring individuals
C. REQUIREMENTS
- Written Request (if possible)
D. FEES
None
E. AVAILABILITY OF THE SERVICE
Monday to Friday 8:00 AM to 5:00 PM No Noon Break

F. HOW TO AVAIL OF THE SERVICE

S APPLICATION/ SERVICE PROCESSING PERSONS

T CLIENT PROVIDER TIME RESPONSIBLE
E
P
a. Receive and answer
Inquiry via: clients inquiry. 5 mins. Tourism
1 a. Phone Personnel
b. Letter b. Provide list or give 10 mins.
c. E-mail/ tourism brochure or
e-media any tourism related
d. Personal
(walk-in)
data/information.

Municipality of La Trinidad, Benguet CITIZENS CHARTER Page ______

 Log/Record Transaction Tourism
2 Get data/information (and 1 minute Personnel
brochure)
TOTAL RESPONSE TIME = 6-11 minutes

NOTE: Waiting time is not included in the total response time

TOURIST ASSISTANCE AND

INFORMATION

START

Inquiry via:

a. Phone
b. Letter
c. E-mail/
e-media
d. Personal
(walk-in)

b. Receive and a. Provide list or give

answer clients tourism brochure or
inquiry. (5mins.) any tourism related
data/information.
(10mins.)

Client will get

data/information/list
(and brochure)

****
END
(Personnel will
Log/Record
transaction)

Municipality of La Trinidad, Benguet CITIZENS CHARTER Page ______

 B. TOURISM PROMOTIONS AND MARKETING

MUNICIPAL CIVIL REGISTRY OFFICE

A. ABOUT THE SERVICE

The Tourism Officer as per Municipal Ordinance 7-B series of 2013, or the creation of
Tourism Officer I position of the town, gives the officer the responsibility to Coordinate with the
Department of Tourism and its attached agencies regarding the development and promotion of
tourism in the locality, and at the same time the task of being the lead person on the production of
tourism marketing and promotional materials.
B. WHO CAN AVAIL OF THE SERVICE

Department of Tourism and other Agencies (PGO-Tourism, DTI, NCCA, RDC, BLISTT,DA,
etc)Other organizations / groups

C. REQUIREMENTS
Written Communications ( if possible)
D. FEES
None
E. AVAILABILITY OF THE SERVICE
Monday to Friday 8:00 AM to 5:00 PM No Noon Break

F. HOW TO AVAIL OF THE SERVICE

S APPLICATION/ SERVICE PROCESSING PERSONS

T CLIENT PROVIDER TIME RESPONSIBLE
E
P

1 1. Written/oral request Consult with Mayor or 20

for agency Supervising head on Minutes Tourism
coordination for course of action and Personnel
tourism promotions give immediate
feedback to client

2. Tourism Council
Secretariat meeting for Direct the
production of new production/printing of
tourism materials tourism promotional
(internal/initiated) * materials*

2 1. GET written/oral Give immediate 1

feedback/advise feedback/advise (and minute
follow up on actual
execution)

TOTAL RESPONSE TIME = 21 minutes

NOTE: Waiting time is not included in the total response time

Municipality of La Trinidad, Benguet CITIZENS CHARTER Page ______

 TOURIST PROMOTIONS AND
MARKETING

START

Written/oral
request for Or Initiative
agency (Mandate as per
coordination for Ordinance no. 7-B
of 2013)/ Tourism
tourism
Secretariat Meeting
promotions

Direct the
Consult with Mayor or
production/printing of
Supervising head on course
tourism promotional
of action and give immediate
materials*
feedback to client

GET written/oral
feedback/advise

Personnel will give

END
immediate
feedback/advise and
follow-up on execution

Municipality of La Trinidad, Benguet CITIZENS CHARTER Page ______

 C. TOURISM TRAINING AND DEVELOPMENT

MUNICIPAL CIVIL REGISTRY OFFICE

G. ABOUT THE SERVICE

Municipal Ordinance 7-B series of 2013 requires the Municipal tourism officer to initiate
and maintain tourism-related trainings to tour-guides and other groups in the service of the tourism
industry. The creation of the Tourism Council of La Trinidad also requires council meetings and
seminars for tourism orientation and development of action plans.

H. WHO CAN AVAIL OF THE SERVICE

Tourism-related Groups
La Trinidad Tourism Council

I. REQUIREMENTS
Memorandum/Notice from Executive
J. FEES
None
K. AVAILABILITY OF THE SERVICE
Monday to Friday 8:00 AM to 5:00 PM No Noon Break

L. HOW TO AVAIL OF THE SERVICE

S APPLICATION/ SERVICE PROCESSING PERSONS

T CLIENT PROVIDER TIME RESPONSIBLE
E
P

1 1. Written/oral request 20
for training (if Direct the planning of Minutes Tourism
applicable) the training including Personnel
the processing of
*DOT requires at least required documents
one training a year. and coordination of all
necessities of the
*Tourism Council activity.
requires at least two
workshops (w/ four
quarterly meetings)

2 2. Attend Training/ Give training/workshop. 1

Workshop minute

TOTAL RESPONSE TIME = 21 minutes

NOTE: Waiting time is not included in the total response time

NOTE: Actual training time not included.

Municipality of La Trinidad, Benguet CITIZENS CHARTER Page ______

 TOURISM TRAINING and
DEVELOPMENT

START

1. Written/oral Or Initiative (Mandate as

request for per Ordinance no. 7-B of
2013)/ Tourism Council
groups (if
Responsibilities/ Directive
applicable) to the Tourism Council
Secretariat

Direct the planning of the training

including the processing of required
documents and coordination of all
necessities of the activity.

Attend Training /
Workshop

Personnel will give the

organized END
training/workshop.

Municipality of La Trinidad, Benguet CITIZENS CHARTER Page ______

 D. TOUR OPERATIONS FOR COORDINATED VISITS

A. ABOUT THE SERVICE

MUNICIPAL CIVIL REGISTRY OFFICE
The Tourism Officer as per Municipal Ordinance 7-B series of 2013, the Tourism Council
Administrative Council, and pertinent issuances and laws related to tourism, remains to be the
point-person of requested tour operations from coordinated visits (both local and foreign
delegates). This includes various systematic tasks which may depend on the needs of the visitors.
This includes the following basic duties:
a. Maintain close communication and coordination with group point-person.
b. Consult the executive on preferred course of actions related to; issuance of
notice/memorandum to support staff, tokens for VIPs, hosting of
banquets/meals, other requirements.
c. Plan and Direct tour circuit as needed.
d. Act as guide for tour if needed as well as the direct correspondent to places of
visit.
B. WHO CAN AVAIL OF THE SERVICE
Coordinated Visitors
*Coordinated visits, contrary to walk-in visitors, are those pre-planned visits usually by agencies and
organizations as part of official travel/visit.
C. REQUIREMENTS
Written Communications ( if possible)
D. FEES
None
E. AVAILABILITY OF THE SERVICE
Monday to Friday 8:00 AM to 5:00 PM No Noon Break
F. HOW TO AVAIL OF THE SERVICE

S APPLICATION/ SERVICE PROCESSING PERSONS

T CLIENT PROVIDER TIME RESPONSIBLE
E
P

1 Written/oral request for Consult with Mayor or 20

accommodation of Supervising head on Minutes Tourism
visit/tour. course of action and Personnel
Direct the over-all tour
operations based on
consultation and
mandate.

2 Proceed to La Trinidad Implement tourism

as per advice and operation plan.
recommendation of
tourism personnel.
TOTAL RESPONSE TIME = 20 minutes

NOTE: Waiting time is not included in the total response time

NOTE: Actual tour time not included.

Municipality of La Trinidad, Benguet CITIZENS CHARTER Page ______

 TOUR OPERATION FOR
COORDINATED VISITS

START

Written/oral Or Initiative
(Mandate as per
request for Ordinance no. 7-B
accommodation of 2013)/ Tourism
of visit/tour. Secretariat Meeting

Direct the over-all tour

Consult with Mayor or
operations based on
Supervising head on
consultation and
appropriate course of
mandate.
action /advise

Proceed to La
Trinidad for visit

Personnel will
END
execute/implement
tourism operation plan
for delegates

Municipality of La Trinidad, Benguet CITIZENS CHARTER Page ______

 E. FESTIVAL and SPECIAL EVENTS SECRETARIAT

A. ABOUT THE SERVICE

As per Ordinance no.5 of 2011, or the Strawberry Festival ordinance of 2011, the Tourism
Officer automatically becomes the Strawberry Festival Secretariat to the month-long activity
which includes the close-monitoring and supervision of activities related to the festival. He also
sits as Chairman of the Festival Directorate or Festival of over-all promotions and marketing.
B. WHO CAN AVAIL OF THE SERVICE
Strawberry Festival Executive Committee
La Trinidad Tourism Council
C. REQUIREMENTS
Oral/Written Notification
D. FEES
None
E. AVAILABILITY OF THE SERVICE
Monday to Friday 8:00 AM to 5:00 PM No Noon Break
F. HOW TO AVAIL OF THE SERVICE

S APPLICATION/ SERVICE PROCESSING PERSONS

T CLIENT PROVIDER TIME RESPONSIBLE
E
P

1 Written/oral notification Direct the holding of 20

by Strawberry Festival applicable Meetings Minutes Tourism
Execom Chairman/Co- and consultations for Officer
Chairman or the LTTC the Strawberry Festival
Chairman/Co-Chairman activities.

2 Attend Meetings and Execute/Implement

give directions. directives.

TOTAL RESPONSE TIME = 20 minutes

NOTE: Waiting time is not included in the total response time

NOTE: Time of actual festival / events activities not included

Municipality of La Trinidad, Benguet CITIZENS CHARTER Page ______

 FESTIVAL and SPECIAL
EVENTS SECRETARIAT

START

Written/oral
notification by
Strawberry Festival Or Initiative
Execom Chairman/Co- (Mandate as per
Chairman or the LTTC SF Ordinance
Chairman/Co- of 2011)
Chairman

Direct the holding of applicable Meetings and

consultations for the Strawberry Festival
activities.

Attend Meetings and

give directions.

_________________
END
Personnel will
Execute/Implement
directives from SF
meetings.

Municipality of La Trinidad, Benguet CITIZENS CHARTER Page ______