Headline Percentage

Survey Whole 82% 18%

Deleting Apps Grey Not Shown Label

Germany 40% 8% 5%
US 36% 8% 5%
France 33% 8% 5%
UK 30% 8% 5%
Spain 29% 8% 5%

Texting Percentage Other

Text Drivers 53% 47%

Regularly Text Percentage Other

Germany 64% 36%
France 61% 39%
Spain 56% 44%
US 49% 51%
UK 30% 70%

Activity Percentage
Check email 48%
Wake up 32%
Feel Happy 23%
Navigate 20%
Relationships 19%
Find Dates 13%
Order Dinner 12%
Impress People 10%

Dinner Percentage Other

Dinner 18% 82%
US 16%
Spain 11%
Germany 9%
UK 8%
2013 Mobile App
Behaviour
Survey
of smartphoneSurveyed believe
owners across there
France, are
Germany, Spain, the UK
82
and US. critical apps they can't go
without for even a day.
%
Many of those surveyed said going without
coffee was easier than deleting all the apps on
their phone forever.
Germany

US

France

UK

Spain

People around the world report basic things

they would be unable to do without apps.

48% 32% 23% 20% 19% 13% 12% 10%

Check email Wake up Feel Happy Navigate Relationships Find Dates Order Dinner Impress People
 48% 32% 23% 20% 19% 13% 12% 10%
Check email Wake up Feel Happy Navigate Relationships Find Dates Order Dinner Impress People
 Of workers reported they could
33 not do their jobs effectively
without their apps.
%
n, the UK Of French workers said they could

18 not order a meal without apps,

followed by:

%
People who have lost the ability to order a meal
without an app.

US 16%
Spai 11%
n
Germa 9%
ny
UK 8%

Of drivers surveyed admit to using

53 Apps on their smart phone while
behind the wheel.
%
The number of respondents saying they do
this regularly:

2% 10% 64 61 56 49 30
Dinner Impress People
% % % % %
2% 10% 64 61 56 49 30
Dinner Impress People
% % % % %
Germa France Spain US
ny
ed they could
effectively
s.

9 30
%
9 30
%
UK