Deanna Colasurdo

31 Headley Ave, Morris Plains, NJ 07950 (973)723-0131 djcolas22@gmail.com

SYNOPSIS:
Enthusiastic self-starter with extensive marketing experience in global digital marketing. Involved in all aspects of Marketing
and stay on top of the latest applications used in Marketing and Sales today. Excellent understanding of Salesforce and CRMs
used for prospecting and converting leads to customers. Seeking a full time position with a firm where I can contribute and
continue learning. Excellent communication skills and quick at learning new applications.

SUMMARY OF QUALIFICATIONS:
Proficient in Microsoft Office (Word, PowerPoint, Excel)
Proficient in using Salesforce
Proficient in using SharePoint
Experienced in using MailChimp
Proficient in using Google AdWords
Video editing with Photoshop
Excellent organization skills
Ability to multi-task and prioritize, self-starter
Expertise in all of the FCC (Federal Communications Commissions) rules and regulations.

EXPERIENCE:

Scotwork North America, Parsippany NJ November 3, 2016-Present

(Global supplier of training to Fortune 500 companies)
Global Marketing Associate report to Marketing Manager and work daily with Sales organization
Social media marketing campaigns and analysis. Track website and Google AdWords results.
Internet Research to determine marketing campaign opportunities in selected markets.
Upkeep of sales leads and new business opportunities via salesforce.com.
Work closely with Sales and Marketing Management to increase and convert leads.
Update company blogs on the website
Maintain Salesforce for the sales and marketing team
Maintain upcoming course revenues for the year.
Maintain competitor research.

Vibia, Edison NJ August 3, 2016-November 3, 2016

Marketing Administrator
Content writing for blog, social media and website
Creating proposals for marketing and advertising creative
Arrange promotional events and marketing campaigns
Creating press releases, maintaining press contacts, helping arrange press events
Assist with the creation of marketing reports and analyzing data
Assist in creating ad hoc sales and marketing materials and presentations
Manage marketing literature requests
Maintain product images and literature documents and requests

Scotwork North America, Parsippany NJ October 2015-August 3, 2016

(Global supplier of training to Fortune 500 companies)
Marketing Coordinator report to Marketing Manager and work daily with Sales organization
Email marketing via Constant Contact. Distribute monthly newsletter to clients and prospects.
Social media marketing campaigns and analysis. Track website and Google AdWords results.
Assist with production of quarterly webinar.
Internet Research to determine marketing campaign opportunities in selected markets.
Upkeep of sales leads and new business opportunities via salesforce.com.
Various marketing & office administrative duties as needed.
Work closely with Sales and Marketing Management to increase and convert leads.
Event planning and logistics for global Roundtable and other marketing events.
DGR The Source for Legal, Morris Plains NJ June 2015-September 15, 2015
Digital Marketing Intern
Responsible for researching and generating content to update social media (LinkedIn, Twitter and Facebook).
Copywriting tasks: generated copy for collateral, website, press releases and search engine optimization (SEO).
Compiled and updated mailing lists for target markets.
Maintained and updated new client digital mailing list.
Researched and updated International website.

Trajectory, Morristown NJ December 2014-May 17, 2015

Account Services/Marketing Intern
Contributed to new business projects and activities, specifically for the Summit Medical Groups Road to Health Tour.
Directly involved in the Brand Ambassador training sessions and incorporated various YMCAs, JCCs, and restaurants
within the geographic area served by the Summit Medical Group for involvement in their healthy lecture series.
Participated with Social Media Communications team in understanding and monitoring prospect social media strategies
and tactics.
Social Media and print copy for NeoStrata skincare line
Competitor research for the NeoStrata brand.
Lead all activities associated with the photoshoot for the NeoStrata print copy.

Mother Goose Child Care Center, Denville NJ June 2012- Present

Assistant Director
Interfaced with Local and State officials for adherence to regulations. Maintain child and employee information as per
DYFS requirements.
Communicated formally with parents regarding child performance and development in accordance with the daycares
guidelines.
Informally conducted communication with parents on a daily basis.
Created a social media presence for the center.
Actively maintain the centers digital and social media marketing campaigns.

EDUCATION:

Fairleigh Dickinson University, Madison, NJ Graduated May 17, 2016

B.S. in Marketing with a Concentration in Digital Marketing

CAMPUS CLUBS AND ACTIVITIES:

Vice President of Membership for the American Marketing Association (AMA) August 2015 May 2016
Student Ambassador for the Professional Development Program (PDP) August 2012 May 2016
Member of the Commuter Student Association (CSA) August 2012 May 2016

HONORS AND AWARDS:

Ranked in the top 100 for the Glo-Bus competition April 2016
Competing in the Glo-Bus World Competition August 2016

CERTIFICATIONS:
Scotwork Advancing Negotiation Skills
Hootsuite
Hubspot
Life Producer (Life insurance license)

PUBLICATION: (article featured)

Halftime Magazine September/October 2009 edition
Bringing Music to Life