CriterionA:Researchproposal

Pleasenote:CriterionAshouldbeusedtoassesstheresearchproposalonly.
Thiscriterionassessestheextenttowhichthestudentpresentsaresearchproposalthat
givesaneffectivedirectionfortheproject,withalltherequiredelements.
Marks Leveldescriptor

0 Theworkdoesnotreachastandarddescribedbythedescriptorsbelow.

1 Theresearchproposalispresentedbutisgenerallyinappropriate,ortwoor
moreelementsaremissing.

2 Theresearchproposalisgenerallyappropriatebutsomeelementslackclarity,
detailandfocus,oroneelementismissing.

3 Theresearchproposalwithalltherequiredelementsisappropriate,detailed,
clearandfocused.

Theresearchproposalcontainsallfourelementsresearchquestion,proposed
methodology,anticipateddifficulties,andactionplan.
Theresearchquestionisappropriateandclearlystatedintheformofaquestion.
Theproposedmethodologyisdetailed,clear,andfocused.
Anticipateddifficultiesareclearlyidentified.
Theactionplanisdetailed,clear,andfocused.

CriterionB:Sourcesanddata(writtenreport)
Thiscriterionassessestheextenttowhichthestudentselectsprimarysourcesandcollects
datawhichaddressanissueoradecisiontobemadebyanorganizationorarangeof
organizationsinappropriatedepthandbreadth.
Marks Leveldescriptor

0 Theworkdoesnotreachastandarddescribedbythedescriptorsbelow.

1 Someoftheprimarysourcesselectedorthedatacollectedareappropriate.

2 Theprimarysourcesselectedandthedatacollectedareappropriate,butare
notvariedandsufficient.

3 Theprimarysourcesselectedandthedatacollectedareappropriate,varied
andsufficient.

Thewrittenreportisbasedonmultipleprimarysources.
 Theprimarysourcesareappropriate,variedandsufficient.
Themainresultsandfindingssectionclarifieswhattherawdatahasrevealed.
Asummaryofthedatacollectedandofthefindingsmadeis,whereappropriate,
supportedbytables,graphsandstatistics.
Examplesofquestionnaires,whereappropriate,areprovidedintheappendixsection.

CriterionC:Useoftools,techniquesandtheories(writtenreport)
Thiscriterionassessestheextenttowhichthestudentunderstandsandappliesrelevant
businessmanagementtools,techniquesandtheoriessothatagreaterinsightintothe
situationoftheorganizationensues.
Marks Leveldescriptor

0 Theworkdoesnotreachastandarddescribedbythedescriptorsbelow.

1 Thereisalimitedunderstandingofbusinessmanagementtools,techniques
andtheories,andthesearenotappliedoraresuperficiallyapplied.

2 Thereisasatisfactoryunderstandingofrelevantbusinessmanagementtools,
techniquesandtheories,andthesearesuitablyapplied.

3 Thereisagoodunderstandingofrelevantbusinessmanagementtools,
techniquesandtheories,andtheseareskillfullyapplied.

Business tools, techniques, and theories are included in the written report.
The tools, techniques and theory are relevant to the question posed.
The tools, techniques and theory are skillfully applied (i.e., in depth) showing a clear
understanding. (e.g., SWOT factors are properly placed, fully explained, and justified
and the SWOT analysis is used properly - i.e., to analyze the current situation of an
organization.)

CriterionD:Analysisandevaluation(writtenreport)
Thiscriterionassessestheextenttowhichthestudentuseshisorherresultsandfindings
effectivelyinordertoexplaintheissueordecisiontobemadeandisabletointegratehisor
herideascoherently.Thiscriterionalsoassessestheextenttowhichthestudentevaluates
hisorherargumentsandmakesjudgmentsthatarewellsubstantiated.
Marks Leveldescriptor

0 Theworkdoesnotreachastandarddescribedbythedescriptorsbelow.

1 Theresultsandfindingsarelimited,andnoanalysisofthemisprovided.
 2 Theresultsandfindingsarelimited,andasuperficialanalysisofthemis
provided.

3 Thereisasatisfactoryanalysisoftheresultsandfindingsandsomeintegration
ofideas.

4 Thereisasatisfactoryanalysisoftheresultsandfindings,asatisfactory
integrationofideasandsomeevidenceofevaluation.

5 Thereisagoodanalysisoftheresultsandfindings,agoodintegrationofideas
andevidenceofsubstantiatedevaluation.

6 Thereisaskillfulanalysisoftheresultsandfindings,acoherentintegrationof
ideasandconsistentevidenceofsubstantiatedevaluation.

Data is analyzed in-depth.

Analysis is appropriate, detailed, and balanced.
Connections between ideas are made rather than a written report consisting of
separate sections.
Judgments are made.
All judgments are substantiated (i.e., justified) and backed by evidence (e.g., includes
references to sources).
There is clear evidence of evaluation.

CriterionE:Conclusions(writtenreport)
Thiscriterionassessestheextenttowhichthestudentisabletodrawrelevantconclusions
basedontheanalysisofthereport.
Marks Leveldescriptor

0 Theworkdoesnotreachastandarddescribedbythedescriptorsbelow.

1 Therearesomeconclusions,buttheyareunsubstantiatedand/orinconsistent
withtheevidencepresentedinthemainbodyofthereport.

2 Conclusionsaresubstantiatedandconsistentwiththeevidencepresentedin
themainbodyofthereport.Areasforfurtherstudyhavebeenidentified,if
appropriate.

The topic question has been fully answered.

The conclusion(s) are relevant and answer the question posed in the title.
The conclusion(s) are a logical extension of the arguments.
 The conclusion(s) are consistent with the analysis and arguments (i.e., no new
information is presented).
The conclusion(s) consider all major sections of analysis previously presented.
Areas of further study have been identified, if appropriate.

CriterionF:Recommendations(writtenreport)
Thiscriterionassessestheextenttowhichthestudentisabletomakesubstantiated
recommendationsthatareconsistentwiththeconclusionsmadeandanswertheresearch
question.
Marks Leveldescriptor

0 Theworkdoesnotreachastandarddescribedbythedescriptorsbelow.

1 Therearerecommendations,buttheyareunsubstantiatedand/orinconsistent
withtheconclusions,ortheydonotanswertheresearchquestion.

2 Therecommendationsaresubstantiatedandconsistentwiththeconclusions,
andtheyanswertheresearchquestion.

The recommendation(s) are relevant and answer the question posed in the title.
The recommendation(s) are a logical extension of the arguments.
The recommendation(s) are consistent with the conclusions.

CriterionG:Structure(writtenreport)
Thiscriterionassessestheextenttowhichthestudentorganizeshisorherideasintoa
structuredreportwithanargumentthatiseasytofollow.
Marks Leveldescriptor

0 Theworkdoesnotreachastandarddescribedbythedescriptorsbelow.

1 Limitedstructure.

2 Appropriatestructure.

Ideas are presented in a clear and logical manner.

Ideas are easy to follow.

CriterionH:Presentation(writtenreport)
Thiscriterionassessestheextenttowhichthestudentpresentsalltherequiredcomponents
ofthewrittenreportinthecorrectorderandformat.
 Marks Leveldescriptor

0 Theworkdoesnotreachastandarddescribedbythedescriptorsbelow.

1 Thereportismissingoneormoreoftherequiredcomponents,orthe
componentsarenotinthecorrectorderorformat.

2 Thereportincludesalloftherequiredcomponentsinthecorrectorderand
format.

The following components are included in the correct order as outlined in 42.02:

Title page
Acknowledgements
Research Proposal
Contents page
Executive summary (abstract)
Introduction
Research question
Methodology employed
Main results and findings
Analysis and discussion
Conclusion(s) and recommendation(s)
References and bibliography
Appendices

CriterionI:Reflectivethinking(writtenreport)
Thiscriterionassessestheextenttowhichthestudentisabletoreflectcriticallyontheirown
work.
Marks Leveldescriptor

0 Theworkdoesnotreachastandarddescribedbythedescriptorsbelow.

1 Thereportincludeslimitedorsuperficialreflectivethinkingontheapproach
takeninthispieceofresearchanditslimitations.

2 Thereportincludesappropriateevidenceofreflectivethinkingontheapproach
takeninthispieceofresearchanditslimitations.

Limitations or bias of sources has been considered.

 Evidence of critical thinking in multiple sections of the written report.