PREFACE

M.B.A program is one of the most reputed professional courses in the field of
management. This course includes both theory and its application contents of
curriculum.

Project Report is an integral part of the M.B.A. program at Uttar Pradesh

Technical University, Lucknow. Each student is required to prepare Project
report in his or her 3rd semester.

This programmed intends to get familiar with practical aspect of management

through survey. The importance of any academic course would give adva ntage and
acceptance of the true from only through practical experience.

The topic assigned for the research report is: Total Polymer Consumption of

Home Appliances In Patna Region. I know the opinion of the sample by

personal interview & questionnaire. The Research programmed is an integral

constant of the cause curriculum of programmed in Management.

This survey is divided into four chapters. Each chapter has its own relevance and

importance. The chapters are divided and defined in a logical, systema tic and

scientific manner to cover every nook and corner of the topic.

1
FIRST CHAPTER:-

The Introductory stage of this Project report is based on overview of the havells

,Industry, facilities provided by these havells india pvt. Ltd. company, company

profile and history of this automobile company.

SECOND CHAPTER:-

Deal with theoretical framework of the topic and include importance need scope

and limitation the study.

THIRD CHAPTER:-

Dealt with Research Methodology. The process of carrying out the whole research

is defined in it. It constrains information about the methods of data collection,

sampling, sample design,

FOURTH CHAPTER:-

Data analysis & interpretation. Table, Graph and chart also included in this chapt er

In this chapter we represent & describe to data analysis & interpretation.

FIFTH CHAPTER:-

Is finding and recommendation Contains the findings and recommendation of the

study. This based on the data analyzed and interrelated in previous chapters. Th is

is the most important section of the report, for repot is evaluated on the validity

and correctness of its findings.

Depicted recommendation which concludes the whole report, that is, gives a brief

description of the process employed so far. It also showed annexure which

contains a format of the questionnaire used for the purpose of data collection.

SIXTH CHAPTER-: sixth chapter include conclusion and limitation of the study.
 ACKNOWLEDGEMENT

Every work done needs to be followed by a deep sense of gratitude towards those

who provided their help and guidance. I take this opportunity to thank all those

people, who rendered their immense help and guidance for completion of this

report. Indeed this page of acknowledgment shall never be able to touch the

generosity of those who provided their co-operation.

I would also like to thank my faculty teacher Dr. Neetu Singh and enlightening my

way whenever needed in the completion of this report. Without their able guidance I

would never have been able to complete this report.

Last but not least I would like to thank all the respondents, family members for their

support when needed.

 INTRODUCTION OF THE COMPANY

History and significance of polymers

Plastics are polymers. What is a polymer? The simplest definition of a polymer is

something made of many units. Think of a polymer as a chain. Each link of the
chain is the "mer" or basic unit that is made of carbon, hydrogen, oxygen, and/or
silicon. To make the chain, many links or "mers" are hooked or polymerized
together. Polymerization can be demonstrated by linking strips of construction
paper together to make paper garlands or hooking together hundreds of paper clips
to form chains.

Polymers have been with us since the beginning of time. Natural polymers include
such things as tar and shellac, tortoise shell and horns, as well as tree saps that
produce amber and latex. These polymers were processed with heat and pressure
into useful articles like hair ornaments and jewelry. Natural polymers began to be
chemically modified during the 1800s to produce many materials. The most
famous of these were vulcanized rubber, gun cotton, and celluloid. The first
synthetic polymer produced was Bakelite in 1909 and was soon followed by the
first semi- synthetic fiber, rayon, which was developed in 1911

Even with these developments, it was not until World War II that significant
changes took place in the polymer industry. Prior to World War II, natural
substances were generally available; therefore, synthetics that were being
developed were not a necessity. Once the world went to war, our natural sources of
latex, wool, silk, and other materials were cut off, making the use of synthetics
critical. During this time period, we saw the use of nylon, acrylic, neoprene, SBR,
polyethylene, and many more polymers take the place of natural materials that
were no longer available. Since then, the polymer industry has continued to grow
and has evolved into one of the fastest growing industries in the U.S. and in the
world.
Polymers are made up of many many molecules all strung together to form really
long chains (and sometimes more complicated structures, too).
What makes polymers so fun is that how they act depends on what kin ds of
molecules they're made up of and how they're put together. The properties of
anything made out of polymers really reflect what's going on at the ultra -tiny
(molecular) level. So, things that are made of polymers look, feel, and act
depending on how their atoms and molecules are connected, as well as which ones
we use to begin with! Some are rubbery, like a bouncy ball, some are sticky and
gooey, and some are hard and tough, like a skateboard.
The chemical reaction in which high molecular mass molecule s are formed from
monomers is known as polymerization. There are two basic types of
polymerization, chain-reaction (or addition) and step-reaction
(or condensation) polymerization.

Characteristics of Polymers

The two major groups of polymers are thermoplastics and thermosets.

Thermoplastic and thermosetting nature is based on the heat response of polymers.
The light transmittance of polymers includes the description of materials as being
transparent, translucent, or opaque. Transparent polymers are those that you can
see through, translucent are those that you cannot see through but allow light to
pass through, and opaque polymers are those that you can neither see through nor
allow light to pass through. Light penetration qualities are dependent on the degree
of crystallization of the polymer and the presence of additive.

In the last few decades, polymers have emerged as a cost -effective, flexible
solution for numerous applications in the materials and chemical processing
industries. Because of their light weight, impact strength and processability at
relatively low temperatures, plastic and rubber parts have experienced enormous
growth in demand, despite surging oil prices and competition from alternatives
such as metals and glass. At the same time, global competition continue s to put
pressure on profit margins and time to market, pushing manufacturers to constantly
innovate in the areas of product performance and production efficiency
Every polymer has very distinct characteristics but most polymers have the
following general attributes.

1. Polymers can be very resistant to chemicals

2. Polymers can be both thermal and electrical insulators
3. Generally, polymers are very light in mass with varying degrees of strength
4. Polymers can be processed in various ways to produce thin fibers or very
intricate parts

As a leading manufacturer of engineered thermoplastic compounds having largest

capacity in India with multilocational compounding base, thus providing the
complete solutions for Automotive and Appliances Industries.

Research and Development

Manufacturing is fully supported by a team of dedicated Research and

Development officers. A laboratory scale Extruder very similar to the production
machines has been installed in our R & D department. This ensures that the scale
up is smooth from R&D to production. In house R&D also helps us to develop new
materials in the shortest time period to meet our customer's new and exacting
requirements. R & D department is well dedicated to upgrade our material time to
time as per customer's requirements.
1
0
11
 Company Profile
About HAVELLS
Havells India Ltd is a billion-dollar-plus electrical equipment
company founded in 1958, with products ranging from industrial &
domestic circuit protection switchgear, cables & wires, motors, fans,
power capacitors, compact fluorescent lamps (CFL), luminaries for
domestic, commercial & industrial applications, modular switches
covering household, commercial and industrial electrical needs,
water heater and domestic appliances..

Article I. HAVELLS Facilities

Production units at multiple sites - strategically located to meet customer's

requirements. Latest fully Computer controlled state-of-the-art compounding
systems from Germany, Japan offer Advanced Materials Technologies.
International standard Quality Control Laboratory.

In 1958 Qimat Rai Gupta left his education in midway and founded
an Electric trading operations in the electric wholesale market of Old
Delhi. With an investment of Rs.10000, he started Havell's
Industries. In 1971 Gupta Bought HALS Brand, and in next five
years he started the first manufacturing Plant at Tilak Nagar, New
Delhi of the Rewireable Switches and Changeover Switches in his
Kirti Nagar Plant, near New Delhi. In next few years Hals started to
Set up a manufacturing plant for HBC Fuses at Badli, New Delhi and
begun manufacturing of the Energy Meters. later, it Acquired Towers
and Transformers Ltd. and turned it into a profitably manufacturing
Energy Meters Company in just one year. Later, the Company
entered MCBs manufacturing at Badli, Delhi in a Joint Venture with
Geyer, Germany. In 1974 company started manufacturing of the
Changeover Switches plant at Sahibabad, UP for. In 1980 they
started manufacturing Control Gear Products at their Faridabad,
Haryana plants..

HAVELLSPROCESS
 Twin Screw Super Compounders Co-rotating and counter-
rotating type Gravimetric Loss-in-Weight feeders from
Brabender Technologies, K-Tron Automation of material
handling
Our production equipment and its variety allow us to match each product to the
right process, highest and consistent product quality in shortest lead -time.
VISION
To be a multilocation company engaged in production of Engineered
Thermoplastic Compounds based on Polyolefin s and Engineering Plastics, thereby
attaining a top-performing compounding industry dealing in multiple products and
developing new applications close to customers.

1
2
MISSION

To provide materials based on advanced technology to our esteemed customers,

which meet challenging demands.
To respect the strength and capability of all our employees, customers and
associates. To honour all commitments we undertake.

ACHIEVEMENTS

1990: - The Company was established at New Delhi to manufacture Color

Concentrate.
1995: -Manufacturing Plant dedicated for Black Masterbatch was set up at
Rajasthan.
1998: - Two compounding line from Japan were installed at Delhi for PPAM
compounds.
2001: - Two state-of-the-art compounding line from TheysohnMaschinenbau,
Germany wereinstalled at pune.

2002: - Commissioned IMT - Manesar plant with two lines from Japan and two
moreCompounding Lines from Theysohn, Germany.
2003: - Obtained ISO - 9001:2000 accreditation.
2003: - Automated Feeding system was installed at IMT Manesar Plant.
2004: - Appointed as consignment agent of Ciba Speciality chemicals for plastics
additives forEastern India.
2005: - Accelerated Weather meter instrument was set up at Pune plant.
2005: - Two state-of-the-art compounding lines from Coperion were installed at
Pune and IMTManesar plant.
2005: - Two Research & Development purpose compounding lines from Coperion
were installedat Pune and IMT Manesar plant.
2006: - One Counter Rotating Twin screw extruder from Japan was installed at
Pune
14
The consumer electronics industry has witnessed a phenomenal growth over the
past few years. This growth can be attributed to the increasing effect of state of the
art electronic devices on the market. The consumer electronics industry is ushering
in the dawn of Convergence. It is the confluence and merging of hitherto separated
markets of digital-based audio, video and information technology, removing entry
barriers across the market and industry boundaries. This convergence of
technologies has resulted in a greater demand for consumer devices, be they
portable, in-home (mobile phones, digital camera) or in-car (CD/DVD players),
offering multiple functions.

The revolution brought about by Digital technology has enabled the consumer
electronics sector to profit from the growing interaction of digital applications such
as: camcorders, DVD player/recorder, still camera, computer monitor, LCD TV etc.
It has also witnessed the emergence of mobile telecommunications technology,
incorporating both digital visual and digital MP3 capabilities. The computer
industry has also benefited by being able to make its way into consumer's living
rooms. HDTV's with VGA connections and SD/MMC card slots, personal media
players, and Microsoft-based Media Center PCs have pushed the two industries
even closer together than before.

The overall revenue earned through the sale of audio, video and gaming con soles
constitutes the international consumer electronics market. The global sale of
consumer electronics is estimated to exceed all expectations to touch an all time
high of $135.4 billion in 2006, which indicates 8% increase from 2005. By the year
2008, sales are forecasted to soar up to $158.4 billion, up BY 65% over 2000.

The Asia Pacific region is the market leader wielding the biggest chunk of the
market, closely followed by Europe. The European market share is expected to take
a drubbing due to the growing demand for consumer durables in the Asia Pacific
consumer electronic market. Japanese companies have captured the consumer
electronics market. World famous brands such as Sony, Panasonic and Matsushita
are all owned by these Japanese manufacturers. Korean companies such as Samsung
and LG are all trying to join the Japanese bandwagon. Samsung can claim to be the
world's fastest growing electronic company.

The market research report by RNCOS discusses condition of the consumer

electronics industry globally and the scope for companies in this sector based on
official statistics

www.final-yearprojects.co.cc | www.troubleshoot4free.com/fyp/

SEGMENT DESCRIPTION TRADE NAME

Advanced Polypropylene
APPCOM
Compounds

Engineered Plastics based on

Commodity Resins Advanced Styrenic
APPSTRON
Compounds
Advanced Colour
APPCOL
Masterbatches
Speciality Additive
APPLENE
Masterbatches

APPNAT
Polycarbonate Compounds E
Engineered Plastics based on
Advanced Plastic Resins
Alloys APPLOY
PBT Compounds APPET
Nylon Compounds APPLON
 Engineered Plastics based on Commodity Resins

A product may start with homopolymer, copolymer, TPO (rubber -modified

alloys). The application may require UL recognition, special stabilizers for
improved weatherability, and extra heat stabilizers for under the hood
applications. The type, particle size and amount of filler can be adjusted as per
requirement for their aesthetics and mechanicals. For improved impact, impact
modifier can be incorporated. We can provide pre-colored materials as well as
natural colour materials. A complete product listing, incorporating all would
be too long to list.

Our ABS and HIPS compounds have been developed specifically to meet the
requirements of major customers. These grades are the cost -effective answer
for purchasers. These grades are available as per customer-specific colours.
Our ABS compounds offer excellent processability, good heat resistance and
show good balance between impact resistance and rigidity.

APPL also offer SAN compounds, which have high heat resistance and
chemical resistance. Ithas a wide range of applications in electrical/electronic
parts, and so on.
An engineered plastic based on commodity resins includes: -

ADVANCED POLYPROPYLENE COMPOUNDS: These compounds are

used inmanufacturing bumpers, instrumental panel, door trims,
speedometer housing, speedometer body cover, seat side balance, household
items, case heater of air conditioner, automotive filters, refrigerator body
parts, foot rest paddles etc.
ADVANCED COLOUR MASTERBATCH GRADES: These resins are
used inmanufacturing Cover Inner of Two Wheeler Sector, Washing
Machine Body Part, Tray for Washing Machines, Hood Meter Cluster.
ADVANCED ADDITIVE MASTERBATCH GRADES: These resins are
used in
manufacturing Blown Film.
ADVANCED STYRENIC COMPOUNDS: These resins are used in
manufacturing Washing Machine Body Parts, Hood Meter Cluster, UPS
Body Parts, Blower for Air-Conditioner, Two Wheeler Front Cover, Seat
and Door Handle, UPS Housing.
Engineered Plastics based on Advanced Plastic Resins

We at APPL are offering various grades of mineral filled, glass reinforced, fire
retardant polycarbonate compounds, and their alloys, compounds of PBT and nylon.
Our R & D department is constantly working in this wide spread Engineering Plastics
field.

Polycarbonate and its alloys e.g. PC/ABS, PC/PBT, PS/ASA characterized by their
unique balance of impact strength, heat resistance and high mechanical properties are
the right choice for a multitude of applications including automobile, medical
equipment, optical, electrical and electronics, home appliances and various other
sectors.

Polybutylene Terephthalate (PBT) resin with its combination of heat, chemical

resistance, and outstanding electrical properties deliver unique design advantages with
exceptionally good processability& surface appearance. PBT compounds find
application in electrical/electronic connectors, automotive components,
telecommunication enclosures & so on.

Nylon is the most versatile plastics-easy to process; easy to modify to meet specific
needs, environmentally responsible in production. Due to their outstanding properties
these materials have become indispensable in almost all fields of engineering for the
wide variety of components and machine parts, as high-quality electrical insulating
materials and for many special applications.

Nylon grades are exceptional for their high mechanical strength, rigidity & thermal
stability.
Engineered Plastics based on Advanced Plastic Resins includes:
-

POLYCARBONATE COMPOUNDS: These resins are used in

manufacturing Head Lamp Reflector, Door Handle, Electrical/Electronic
Body Parts.
ALLOYS: These resins are used in manufacturing Wheel Cover, Inverter
Housing, Cub Panel & Exterior Automotive Body Parts, Exterior Automotive
Body Parts, Tail Light Housing.
PBT COMPOUNDS: These resins are used in manufacturing Garnish,
Louvers, CFL
Housing
NYLON COMPOUNDS: These resins are used in manufacturing Chain
Cover, Heater Cover, Handle Window Regulator, Roof Clip, Radiator Fan,
Handle, Ash Tray
 PROBLEMS OF THE STUDY

Standard Of The Employee

Communication Skill

Time Management

Cooperation With Advisor

Consumer Satisfaction

OBJECTIVES OF THE STUDY

1. To know the total polymer consumption of home appliances in Pune region
2. How many injection moulding companies are using polymers for appliances in
Pune Region?
3. What are the prices at which injection moulding companies are buying raw
materials from other manufacturers
4. To know the availability of substitutes and grade of polymers in Pune region
5. To find out the awareness of the product in the market
6. To know the strengths and weaknesses of the companies
7. In how many sectors appliances are being consumed and in what manner.

8. To know various parameters whatever the business rivals of HAVELLS. are

following:

O Marketing strategy
o Pricing policy
o Credit policies

SCOPE OF THE STUDY

The scope of the study comes to know about the havells industry in India.

The projects aim to represent a clear picture of the process of how an

advisor is recruited and trained to be a beneficial asset for the organization

in havells india ltd.

This study is important because of increasing Role of Investment Advisors in

India. Because of havells company increase day by day so it become important to

know about investment advisor present in India and provided by them and at the

same time it become important to know about what are major factors which

influence role of investment advisor by consumers either directly or indirectly.

IMPORTANCE
The study has lot of importance with regard to our curriculum activities. It fulfills

the objective of for us to commencing M.B.A. It helps in gaining the familiarity

with market environment with us.

The study shows the popularity in the types of celebrities (e.g. - actors, sports

person etc.).

Whom people want them in the advertisement for the automobile companies they

are using.

The study shows the attitude of consumers towards the attractive appearance of

celebrities in the advertisement.

One fact has found that celebrities are the most effective way for providing

complete

Information regarding a product. Massages conveyed by the celebrities are easily

accepted by

The population of PATNA.

Generate sales leads.

Direct selling.
Building contact data base.
Building relationship with current customer.
Test marketing a new product or services.
Test marketing campaign or offer.
Researching brand awareness/perception
Build brand awareness
Brand positioning and repositioning.
Developing new market.
Finding new distributor/partner.
Supporting current sales channel.

RESEARCH METHODOLOGY
In the research I have found new ideas by which I can explain the views
of respondents on whom I have conducted research on the topic and on that basis I
have found their views and can suggest some decision problems and opinions by
an analyzing and interpreting the facts I have found.

Exploratory research: -
Is a type of research conducted because a problem has not been clearly defined?
Exploratory research helps determine the best research design, data collection
method and selection of subjects.

Exploratory research often relies on secondary research such as reviewing

available literature and/or data, or qualitative approaches such as informal
discussions with consumers, employees, management or competitors, and more
formal approaches through in-depth interviews, focus groups, projective methods,
case studies or pilot studies.

Research Design:

It is the frame work by which we can conduct study on any topic and can collect
data and can analyze that. In this study the information was collected by using:

1. Exploratory Research design in the form of well structured Questionnaire.

2. Personal Interview method.

3. Simple Convenient Sampling.

For the study two types of data was used.

Primary Data

Secondary Data

Data Collection Method / Sources:

The primary Data was collected through personal interviews conducted with the
help of a structured questionnaire. The questionnaire was designed with closed
ended question, which was used to collect data from the distributors, Retailers and
Customers in that particular area. The secondary data was collected by the
researcher with the help of various publications and internet, listened in the
bibliography.

Primary Data:
In Primary Data the information was collected from Manufacturers of Maruti
Suzuki, Distributors, Retailers and customers i.e. customer of the Lucknow district
using Questionnaire and personal interview.

Secondary Data:
Secondary data is the data which is already been collected and assembled. This data is

available with the companies or firms and it can be collected from newspapers,

periodicals, magazines, websites etc.

Sampling Unit:
Customers of the Lucknow District.

Employees of Maruti Suzuki PVT. LTD. GOMTINAGAR LUCKNOW.

Sample Size (100)

The sample size taken for this research is 100 customers having Maruti Suzuki

automobile.

Sampling Method:

The method used for sampling is Convenient Sampling depending upon the
information provided by the company. Geographically the areas of Research wer e
different Markets of Patna Distt. Consisting of Rural as well as Urban Areas. They
were Gomtinagar, Hajaratgunj. From 15 June to 31st July 2010.

Data Collection Tool

Questionnaires as the primary form of collecting data.

Statistical techniques
 1. Bar Diagrams

2. Pie-Chart

Statistical tools

Statistical software like Microsoft Excel and Tabular analysis was used and same is
presented in the Graphs.
 DATA ANALYSIS AND INTERPRETATIONS

1-
VARROC ENGINEERING PVT
ORGANISATION: LTD
ABS NYLO NYLO POLY P PP + HI PC PC GP NY+ ACR H
+ N6 N66+ CARB B FIL PS A PB PS 30% YLI D
FILL FILLER ONA T LER BS T GF C P
ER TE E
3 2.5 0.5 - - 15 150 - - 29 - - -

ABS+ FILLER
2% 1% NYLON6
NYLON66+
FILLER
15% POLYCARBONAT
E
8%
PBT
PP + FILLER
HI PS
PCABS
PCPBT
GPPS
NY+ 30% GF
74% ACRYLIC
HDPE

FINDING- This above graph of varroc Engineering Pvt Ltd shows the different
polymer s that is used by the company in different proportion in which the major
consumption (74 %) is of HIPS.
The company is the major supplier of LG and Philips and is producing front
cabinet Television covers. The above graph shows the distribution of polymers in
percentage.
2-
SHREEYASH CHASIS PVT
ORGANISATION: LTD
ABS+ NYLON6 NYLON6 POLYC P PP + HI PC PC GP NY+ AC HD
FILLE 6+ ARBO B FILLER PS AB PB PS 30% RY PE
R FILLER NATE T S T GF LIC

15 - - 1 - 2 - - - 2 - - -

ABS+ FILLER
NYLON6
10% 0% NYLON66+
FILLER
POLYCARBONAT
10% E
PBT
5% PP + FILLER
HI PS
PCABS
PCPBT
75% GPPS
NY+ 30% GF
ACRYLIC
HDPE

FINDING- This above graph of SHREEYASH CHASIS PVT LTD shows the
different polymer s that is used by the company in different proportion in which the
major consumption (75%) is of ABS + FILLER.
The company is the major supplier of LG and is producing Television back covers and
side covers. The above graph shows the distribution of polymers in percentage. The
total requirement of polymers is 20 tonnes.
3-
ORGANISATION: GAK INDUSTRIES
ABS NYLO NYLO POL P PP + HI PC P G NY AC PO
+ N6 N66+ YCA B FILL PS AB C PP + RY M
FILL FILLE RBO T ER S P S 30 LI
ER R NAT B % C
E T GF
3 - - - - - - 0.5 - 5.5 - 1

ABS+
NYLON6
10%
NYLON66
+
POLYCARBONA
30% T
PBT
PP +
HI
PCAB
S
0%
5% PCPB
GPP
55%
NY+ 30%
ACRYLI
POM

FINDING- This above graph of GAK INDUSTRIES shows the different polymer s
that is used by the company in different proportion in which the major consumption
(55%) is of NYLON glassilled.
The company is the major supplier of Housing for PLC/ MMI for different
companies. The above graph shows the distribution of polymers in per centage. The
total requirement of polymers is 10 tonnes.
4-

ORGANISATION: SAVERA MOULDING

ABS+ NYLON6 NYLON6 POLY P PP + HI PC PC GP NY+ AC HD
FILLE 6+ CARB B FILLE PS AB PB PS 30% RY PE
R FILLER ONAT T R S T GF LI
E C

0.3 0.5 0.2 - - 6 5 - - 2 - 2 -

2% 3% ABS+ FILLER
13% 1% NYLON6
NYLON66+
FILLER
POLYCARBONAT
E
13% PBT
PP + FILLER
37% HI PS
PCABS
PCPBT
GPPS
31% NY+ 30% GF
ACRYLIC
HDPE

FINDING- This above graph of SAVERA MOULDING shows the different polymer s
that is used by the company in different proportion in which the major consumption
(37%) is of PP + Filler.
The company is the major supplier of LG and is producing different component for
television and washing machines. The above graph shows the distribution of polymers
in percentage. The total polymer requirement of the company is 16 tonnes.
6-

ORGANISATION OM SAI DECOPLAST PVT

: LTD
ABS+ NYLON NYLON POLY P PP + HI PC PC G NY+ ACR H
FILLE 6 66+ CARB B FILLE PS AB PB PP 30% YLIC D
R FILLER ONAT T R S T S GF P
E E

8 - - 0.5 - 5 - - - - - 1.5 -

ABS+ FILLER
10% NYLON6
NYLON66+
FILLER
POLYCARBONAT
E
PBT
PP +
FILLER
HI PS
33% 54%
PCABS
PCPBT
GPP
S
NY+ 30%
GF
3% ACRYLIC
HDP
E

FINDING- This above graph of OM SAI DECOPLAST PVT LTD shows the
different polymer s that is used by the company in different proportion in which the
major consumption (54%) is of ABS + FILLER.
The company is the major supplier of Minda and Whirlpool and is producing different
component of washing machines. The above graph shows the distribution of polymers
in percentage. The total polymer requirement of the company is 15 tonnes.
7-
ORGANISATION: MATUSHITA INDIA PVT LTD
ABS NYL NYLO POLY PB PP HI P P G NY+ A H
+ ON6 N66+ CARB T + PS C C PP 30% C D
FILL FILLE ONAT FILL AB PB S GF R PE
ER R E ER S T YL
IC
20 - - - - 40 40 - - - - - -

ABS+ FILLER
0% NYLON6
20% NYLON66+
FILLER
POLYCARBONAT
E
PBT
40%
PP + FILLER
HI
PS
PCABS
PCPBT
GPPS
40% NY+ 30% GF
ACRYLI
C
HDPE

FINDING- This above graph of MATUSHITA INDIA PVT LTD shows the different
polymer s that is used by the company in different proportion in which the major
consumption (40%) is of both PP + FILLER and HIPS.
The company is the major supplier of in house components that is manufacturing for
companies own products like washing machines, twin tub, base panel and outer tub
cover. The above graph shows the distribution of polymers in percentage . The total
polymer requirement of the company is very huge that is 100 tones and is one of the
largest manufacturers of ranjangaon
8-

ILPEA PARAMOUNT
ORGANISATION: LTD
G
ABS+ NYLO NYLON POLY P PP + HI PC PC P NY+ HD PVC
FILLE N6 66+ CARB B FILL PS AB PB PS 30%
R FILLER ONAT T ER S T GF
E

2
- - - - - 10 150 - - 0 - 15 5

3% 5% ABS+ FILLER
8% NYLON6
NYLON66+
FILLER
POLYCARBONAT
E
10%
PBT
PP + FILLER
HI PS
PCAB
S
PCPB
T
GPPS
NY+ 30% GF
74%
HD
PVC

FINDING- This above graph of ILPEA PARAMOUNT LTD shows the different
polymer s that is used by the company in different proportion in which the major
consumption (74%) is of HIPS.
The company is the major supplier of LG, Whirlpool, godrej and videocon and is
producing different component like TV parts, refrigerators and washing machine
parts. The above graph shows the distribution of polymers in percentage. The total
polymer requirement of the company is 200 tonnes which is also a huge material
requirement.
10-

PITTIE MACHINES PVT

ORGANISATION: LTD
ABS+ NYL NYLO POLY P PP + LD PP PC G NY+ AC H
FILL ON6 N66+ CARB B FILLE CP PB PP 30% RY DP
ER FILLE ONAT T R T S GF LI E
R E C

- - - - - - 1 4 - - - - -

ABS+ FILLER
NYLON6
0%
NYLON66+
20% FILLER
POLYCARBONA
TE
PBT
PP + FILLER
LD
PPCP
PCPB
T
GPPS
80% NY+ 30% GF
ACRYLIC
HDPE

FINDING- This above graph of PITTIE MACHINES PVT LTD shows the
different polymer s that is used by the company in different proportion in which
the major consumption (80%) is of PPCP.
The company is the major supplier of Matushita and kenstar and is producing different
component like washing machine parts, and small parts of mixture grinders. The
above graph shows the distribution of polymers in percentage. The tot al polymer
requirement of the company is 5 tones.
11-

ORGANISATION: AISHANI ELECTRONICS PVT LTD

ABS+ NYLON NYLON POLY P PP + HI PS FR PC LD NY+ AC HD
FILLER 6 66+ CARB B FILL AB PB PE 30% RY PE
FILLER ONAT T ER S T GF LIC
E

1 1 0.2 - - 2 2.25 0.5 - - - 1.5 -

ABS+ FILLER
NYLON6
12%
18% NYLON66+
FILLER
POLYCARBONAT
E
12% PBT
6% PP + FILLER
2% HI PS
FRABS
PCPBT
LDPE
26%
24% NY+ 30% GF
ACRYLIC
HDP
E

FINDING- This above graph of AISHANI ELECTRONICS PVT LTD shows the
different polymer s that is used by the company in different proportion in which the
major consumption (26%) is of HIPS.
The company is the major supplier of Philips and is producing different component of
TV like main knob and channel knobs. The above graph shows the distribution of
polymers in percentage. The total polymer requirement of the company is 10 tones.
 12-
CLASSIC
ORGANISATION: ELECTRONICS
ABS+ NYLON NYLON POLY PB PP + HI PC PC LD NY+ AC H
FILLE 6 66+ CARB T FILL PS AB PB PE 30% RY DP
R FILLER ONAT ER S T GF LI E
E C

0.25 0.25 - - 0.5 - - - - - - -

ABS+ FILLER
0% NYLON6
NYLON66+
25% FILLER
POLYCARBONAT
E
PBT
PP + FILLER
50% HI PS
PCABS
PCPBT
LDPE
25% NY+ 30% GF
0% ACRYLIC
HDPE

FINDING- This above graph of CLASSIC ELECTRONICS shows the different

polymer s that is used by the company in different proportion in which the major
consumption (50%) is of PP + Filler. The company is the major supplier of Electronic
items for different companies. The above graph shows the distribution of polymers in
percentage. The total polymer requirement of the company is 1 tonnes.
14-

ORGANISATION: Diamond Plastics Pvt.

Ltd.
ABS NYLO NYL POL PB PP + HI PC PC G NY AC H
+ N6 ON66 YCA T FILL PS AB PB P + RY D
FILL + RBO ER S T P 30% LIC P
ER FILL NAT S GF E
ER E
- - - - - 5.5 - 0.5 - - - - -

ABS+ FILLER
8% NYLON6
NYLON66+ FILLER
POLYCARBONATE
PBT
PP + FILLER
HI PS
PCAB
S
PCPB
T
GPPS
92% NY+ 30% GF
ACRYLI
C
HDPE

FINDING-This above graph of Diamond Plastics Pvt. Ltd. shows the different polymer
s that is used by the company in different proportion in which the major consumption
(92%) is of PP + Filler. The company is the major supplier of Electronic parts for
different companies. The above graph shows the distribution of polymers in
percentage. The total polymer requirement of the company is 6 tones.
16-

ORGANISATION: Messung Systems Pvt. Ltd.

ABS NYLON NYLON POLY P PP + HI PCA PC G NY A H
+ 6 66+ CARB B FILLE PS BS PB P + C D
FILL FILLER ONAT T R T P 30 R PE
ER E S % YL
GF IC

0.5 0.5 - - 0.5 - - -

ABS+ FILLER
NYLON6
NYLON66+
FILLER
POLYCARBONAT
E
33% 34% PBT
PP + FILLER
HI PS
PCABS
PCPBT
GPPS
33% NY+ 30% GF
ACRYLIC
HDPE

FINDING- This above graph of Messung Systems Pvt. Ltd. shows the different
polymer s that is used by the company in different proportion in which the
consumption (34%) is of NYLON 6.
The company is the major supplier of Aishani and Supreme and is producing different
TV components. The above graph shows the distribution of polymers in percentage.
The total polymer requirement of the company is 1.5 tones.
17-
ORGANISATION: Bright Brothers Ltd.
ABS NYLON NYLON POLY P PP + HI P P G NY+ A H
+ 6 66+ CARB B FILLE PS C C PP 30% C D
FILL FILLER ONAT T R AB PB S GF R PE
ER E S T YL
IC

6.5 3 0.5 - - 20 80 - - 40 - - -

ABS+ FILLER
4% NYLON6
2% NYLON66+
FILLER
POLYCARBONAT
27% E
PBT
13% PP + FILLER
HI PS
PCABS
PCPBT
GPPS
54% NY+ 30% GF
ACRYLIC
HDPE

FINDING- This above graph Bright Brothers Ltd. shows the different polymer s that
is used by the company in different proportion in which the consumption (54%) is of
HIPS.
The company is the major supplier of whirlpool and is producing different refrigrators
components. The above graph shows the distribution of polymers in percentage. The
total polymer requirement of the company is 150 tones. Bright Brothers is also a
major supplier of whirlpool.
18-
Premolc
ORGANISATION: Industries
ABS NYLON NYLO POLY PB PP + HI P P G NY+ A H
+ 6 N66+ CARB T FILL PS C C PP 30% C D
FILL FILLE ONAT ER AB PB S GF R PE
ER R E S T YL
IC

0.8 0.1 - 0.2 0.4 - - - - - - - -

ABS+
FILLER
NYLON6
NYLON66+
FILLER
POLYCARBONAT
E
27% PBT
PP + FILLER
HI PS
53%
PCABS
13% PCPBT
GPPS
NY+ 30% GF
7% ACRYLI
C
HDPE

FINDING- This above graph Premolc Industries shows the different polymer s that is
used by the company in different proportion in which the consumption (53%) is of
ABS + FILLER.
The company is producing different Electronic components for different companies.
The above graph shows the distribution of polymers in percentage. The total polymer
requirement of the company is 1.5 tones.
18-
ORGANISATION: Dankel Tech
ABS NYLO NYLO POL P PP HI P P L NY A H
+ N6 N66+ YCA B + P C C D + C D
FILL FILLE RBO T FIL S A P P 30 R P
ER R NAT LE B B E % YL E
E R S T GF IC
- 0.8 0.1 - 0. 0.3 - - - - - - 0.
1 2

ABS+ FILLER
NYLON6
13%
NYLON66+
FILLER
POLYCARBONAT
E
PBT
PP + FILLER
20%
HI PS
53% PCAB
S
PCPB
T
7% LDPE
NY+ 30% GF
ACRYLIC
7%
HDPE

FINDING- This above graph Dankel Tech shows the different polymer s that is used
by the company in different proportion in which the consumption (53%) is of NYLON
6.
The company is producing different inside refrigerators, and bulb holders for different
companies. The above graph shows the distribution of polymers in percentage. The
total polymer requirement of the company is 1.5 tones.
 19-
ORGANISATION: Nand Composite Pvt. Ltd.
ABS+ NYLON NYLON POLY P PP + HI PCA P GP NY+ AC HD
FILLE 6 66+ CARB B FILLE PS BS C PS 30% RY PE
R FILLER ONAT T R P GF LI
E B C
T

1 0.5 0.2 - - - 3 0.3 - - - - -

ABS+ FILLER
NYLON6
6% 20% NYLON66+ FILLER
POLYCARBONATE
PBT
PP + FILLER
HI
10% PS
PCABS
4% PCPBT
GPP
60% S
NY+ 30% GF
ACRYLI
C
HDP
E

FINDING- This above graph of Nand Composite Pvt. Ltd shows the different
polymer s that is used by the company in different proportion in which the
consumption (60%) is of HIPS.
The company is major supplier of Siemens and is producing different cell phone parts.
The above graph shows the distribution of polymers in percentage. The total polymer
requirement of the company is 5 tones.
20-
Mutual Meeaplast Pune
ORGANISATION: Ltd.
ABS+ NYLON NYLON POLY P PP + HI PC PC LD NY+ AC HD
FILLE 6 66+ CARB B FILLE PS AB PB PE 30% RY PE
R FILLER ONAT T R S T GF LI
E C

5 25 - 1 1 10 83 - - - - - -

ABS+ FILLER
NYLON6
4%
NYLON66+ FILLER
20% POLYCARBONATE
PBT
1% PP + FILLER
1% HI PS
PCAB
S
8%
PCPB
T
66%
LDPE
NY+ 30% GF
ACRYLIC
HDPE

FINDING- This above graph of Mutual Meeaplast Pune Ltd shows the different
polymer s that is used by the company in different proportion in which the
consumption (66%) is of HIPS.
The company is producing different parts of Television for different companies. The
above graph shows the distribution of polymers in percentage. The total polymer
requirement of the company is 125 tones. This company is also a major user of
polymers in pune region
 21-
Milton Plastics
ORGANISATION: Ltd.
NYLO
ABS+ NYLON N POLY P PP + HI PC LD GP NY+ AC HD
FILL 6 66+ CARB B FILLE PS AB PE PS 30% RY PE
FILLE
ER R ONAT T R S GF LI
E C

2 2 - - - 85 - - 6 - - - 5

ABS+
FILLER
5% 2%
2% NYLON6
6% NYLON66+ FILLER
POLYCARBONATE
PBT
PP + FILLER
HI PS
PCABS
LDPE
GPPS
NY+ 30% GF
85% ACRYLI
C
HDPE

FINDING- This above graph of Milton Plastics Ltd.shows the different polymer s
that is used by the company in different proportion in which the consumption (85%) is
of PP.
The company is producing major parts of Fillters, bottles and many other appliances
for in house use. The above graph shows the distribution of polymers in percentage.
The total polymer requirement of the company is 100 tones. This company is also a
major user of polymers in pune region and is Marjory producing for in house use.
 22-
Kriti Industries Pvt.
ORGANISATION: Ltd.
ABS+ NYLON NYLON POLY P PP + HI PC PC GP NY+ AC HD
FILLE 6 66+ CARB B FILLE PS AB PB PS 30% RY PE
R FILLER ONAT T R S T GF LI
E C
24 1 - - - 15 20 - - - - - -

ABS+ FILLER
NYLON
6
NYLON66+
FILLER
POLYCARBONAT
E
33%
PBT
40% PP +
FILLER
HI PS
PCABS
PCPBT
GPPS
2% NY+ 30%
GF
25%
ACRYLIC
HDPE

FINDING- This above graph of Kriti Industries Pvt. Ltd. shows the different polymer
s that is used by the company in different proportion in which the consumption (40%)
is of ABS + Filler.
The company is major suppliers of LG and videocon and is producing parts of
television and refrigerators. The above graph shows the distribution of polymers in
percentage. The total polymer requirement of the company is 60 tones.
 FINDING AND RECOMMENDATIONS

FINDING -

ABS NYLON NY66 PBT PP+GP HIPS PC PCABS GPPS NY HDPE LDPE
6 &
GF
89.85 37.15 1.5 0.1 216.3 533.25 3.4 1.8 93 5.5 20.2 22.9

Total Polymer Consumption

2% 2%
ABS
1% 4%
NYLON
9% 6
9% NY66
PBT
PP+GP
HIPS
21%
PC
PCABS
PCPBT
GPPS
NY &
52% GF
HDPE
LDPE

Note: The values mentioned in the table are measured in tones

From the diagram, which is mentioned earlier, that is of total polymer consumption
of home appliances in Pune region clearly indicates that HIPS is readily used
polymer which is used in bulk in making of maximum home appliances which as a
percentage comes as 52 % and in tones it comes as 533.25 which is highest among
all the polymers used. . H.I.P.S is used frequently in appliances because H.I.P.S is
a styrene based product, which helps in looking the products attractive and is
mainly used for exterior parts of the appliances.
The second mostly used polymer is polypropylene + glassfilled whose percentage
comes as 21% in total and in tones it comes as 216.3
And lastly the another two majorly used polymers are ABS and GPPS and their
respective percentage comes as 9% each.
RECOMMENDATIONS: -

The company should increase sales where sales

are low. The company should try to reduce the
cost of production Growth opportunities
Sourcing of materials
Proper inputs from customer
Trend analysis
The company should choose best additive to suit to fit a specific
application. Clubbing of grades to avoid discontinuation of
production.
Proper planning of logistics.
 CONCLUSION

The main function of the company was to find out the consumption of polymers in
appliances sector in pune region so as to find out the potential in the market. From
the total polymer consumption chart mentioned earlier we come to the conclusion
that H.I.P.S is used readily in appliances sector. Appl produces H.I.P.S as per the
customer requirements and add different fillers to suit the customer basic
requirement. H.I.P.S is used frequently in appliances because H.I.P.S is a styrene
based product which helps in looking the products attractive and is mainly used for
exterior parts of the appliances some of the major points are as under
Styrene based products are used by different companies because of the
following reasons Its highly glossy
Styrene properties adds attractiveness to appliances
It is highly environment congenial property
Handling of h.i.p.s is easy
It is mainly used for exterior parts like handles of refrigerators, outer television
covers, outer washing machine parts and many other different appliances
H.I.P.S is also used in huge quantity for appliances to meet the changing trends
Some of the polymers used for interior parts like knobs, buttons, and pulleys
helps in adding the toughness and attractiveness to the product, some of its
Examples of polymers used are
o Nylon
o Polycarbonate
o P.B.T
I hereby acknowledge that the project done by me topic consumption of polymers
of home appliances in Pune region have given me lot of ideas as well as
experience & knowledge that was indeed to be the wonderful opportunity to work
with such a good company as from this study I have learnt a lot, I have given the
work of research throughout the whole Pune region that what are the steps
company should follow in regard with their competitors, that I called to be the
terrific phase of my project when the recommendations given by me were
accepted.
4
9
 SUGGESTIONS

The company should choose the best additive of the polymers to suit a specific
application in order to get the best product.

The clubbing of grades should be in such a manner so that the discontinuation

of production cycle should not take place which in return not only saves the
money on production but also helps in saving time which in whole benefits in
getting more business.

There should be proper planning of logistics solutions in coordination with the

O.E.M.S and vendors so that both the vendors and the company have good
business relations and in return helps in proper delivery of the finished goods.

The company should increase sales in such areas where it is lacking in sales in
other words company have to first take care of its marketing strategy that
whether the company is meeting as per the demands of the customers or not
because a customer accepts what he expects.

Trend analysis as company have to look over the trends prevailing in the
market as time changes very frequently which has a direct impact on the
customers as their needs, preferences also changes, trends used by the existing
customers and the competitors should be analyzed in detail to increase sales.

The company should give chance to more and more project trainees to get the
analysis of new customers and their requirements as per the market & help in
knowing the competitors pricing as well as marketing strategies.

Frequent meetings should be done with each and every customer so that the
things or doubts are get sorted out, this really helps the company to maintain a
relationship in long run.
 LIMITATIONS OF THE STUDY

Since the road to improvement is never ending, so this study also suffers from
certain limitations. Some of them are as follows:

Because of illiteracy, it was a time consuming method in which

continuous guidance was required.

Questionnaire method involves some uncertainty of response. Co-

operation on the part of informants, in some cases, was difficult to
presume.

It is possible that the information supplied by the informants may be

incorrect. So, the study may lack accuracy.
 BIBLOGRAPHY

Reference Books, Journals, Newspaper, Web Sites, Reports, etc are to be listed, out here
Books
Kotler Philips, Marketing Management Analysis, Planning Implementation & Control
Edition 1998. Prentice hall of India Ltd. New Delhi

Magazines Journals & Newspaper

Name of the articles, Business Today: 15-22May 2000

Name of the articles, the times of India. Mumbai: 21st May 2000

http://www.marutisuzuki.com/

http://www.marutisuzuki.com/showroom.aspx

http://www.zigwheels.com/newcars/Maruti-Suzuki

http://articles.economictimes.indiatimes.com/2012-07-02/news/32508687_1_diesel-engine-
diesel-cars-800cc
 Our Original Equipment
Our Major Customers:
Manufacturers:

TATA AUTO PLASTICS SYSTEMS

MARUTI UDYOG LIMITED
LIMITED

VARROC ENGINEERING
TATA MOTORS LIMITED
PRIVATE
LIMITED
WHIRLPOOL
VARROC LIGHTING PRIVATE
LG ELECTRONICS LIMITED

NAND COMPOSITE
MATUSHITA INDIA PVT.LTD.
PARADISE PLASTICS
ENTERPRISES
LIMITED
GAS AUTHORITY INDIA
LIMITED

AISHANI ELECTRONICS PVT LTD

PREMIERE INSTRUMENTS AND

CONTROLS LIMITED
SUN VACUUM FORMERS
SAMSUNG INDIA LIMITED
ELECTRONICS
LIMITED
TATA FICOSA LIMITED
LG ELECTRONICS INDIA
PRIVATE
LIMITED
LUMAX GROUP OF COMPANIES
VDO INDIA LIMITED
MOTHERSON GROUP OF
AMERICAL POWER COMPANIES
CONSERVATION
COMPANY INDIA LIMITED
THE SUPREME INDUSTRIES
LIMITED
GODREJ LIMITED

PHILIPS INDIA LIMITED DYNAMIC INDUSTRIES

DURALINE INDIA PRIVATE

LIMITED
 QUESTIONNAIRE

NAME:

DESIGNATION:

ORGANISATION:

ADDRESS:

TELEPHONE NO: . FAX NO: .

E-MAIL: .

1. Nature of your business?

2. Which polymers you use?
3. What are the sources of purchasing raw material?
4. Are you using any blends if yes then mention the name of that
particular blend?
5. Are you willing to use it in future?
6. What is your approval base?
7. What is the time framing of testing?
8. Which part of the appliances you mould and for which company?
9. What is the weight of the part you mould?
10. What are the credit terms?
11. What is the price range?
12. What is your monthly requirement of materials?

What according to you a company should do to satisfy your needs and

wants, whether the company is reluctant to give what you want: -
Comments/suggestions
53