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One might ask, what is the relevance to nonprofit organizations, which are not
organized to make a profit? The question itself contains an erroneous
assumption. Nonprofits can indeed make a profit. The profits simply cannot
benefit an individual (such as a shareholder in a for-profit corporation) and must
be reinvested.
Smaller-scale nonprofits and some of their funders are reluctant to take the view
that profits—or generation of new capital—are proper goals for nonprofits.
But the reality is that nonprofits engage in many business activities—in the fields
of health care, residential care, publishing, housing, education, social services
and many others. If one of these public-purpose businesses intended only to
break even or take a loss, it would most likely stagnate of fail, since no capital
would be generated for expansion.
There is an implicit assumption in this analysis—an activity that can move to the
breakeven point will move on to profitability as volumes of business increase and
operations become more efficient.
The key question you seek to answer with breakeven analysis is:
Nonprofit groups that develop and operate rental housing are familiar with a form
of breakeven analysis, even though it goes by the name of “proforma” or “cash
flow analysis.” A rental housing project loses money when it is first being rented
up. It breaks even at somewhere around 90 percent occupancy. Typically at 95
percent occupancy, the project makes a profit.
With a project such as this, the breakeven analysis simply involves looking at the
bottom line of the budget for each month or calendar quarter: the net cash flow.
In the month that figure first becomes positive, breakeven is predicted to occur.
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Calculation of Breakeven
There are several methods used to determine the number of sales or other
transactions needed to reach the breakeven point. This is the most basic
method:
1. Calculate the VARIABLE COST of each transaction. For example, for many
nonprofits in the housing field, variable costs are the costs of buying, repairing
and selling housings (or building them)—they are costs that go away if the
activity were to stop for three to four months (which sometimes happens
between projects).
2. Subtract the variable cost of each item from the sales price to arrive at a
gross profit margin per item. This is called the CONTRIBUTION MARGIN—
the amount that each item sold contributes to profitability.
3. Then divide the total FIXED COSTS by the contribution margin to determine
the number of items you must sell to cover all your costs. Again, using the
example of a nonprofit selling homes, fixed costs are basic operating costs
attributable to selling homes—some, for example, being the costs of office
space and home sales staff. Naturally, in an operation totally dedicated to
fixing and selling homes, ALL administrative costs would be fixed costs.
For example, your organization is building and selling homes. Your office and
administrative costs are $150,000 a year. The VARIABLE COST of building a
home averages $70,000. The SALES PRICE averages $75,000. Each time you
sell a home, you clear $5,000 in gross profit (the contribution margin).
Now, being a nonprofit, things are not quite as clear as with a for-profit business
—you receive $100,000 a year in grant funding, leaving $50,000 in overhead that
you hope to recover from profits of home sales, so your relevant FIXED COSTS
are only $50,000. When that $50,000 is divided by the contribution margin of
$5,000, you find that you need to sell 10 homes a year to break even.
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Defining Variable and Fixed Costs
Sometimes the most difficult part of breakeven analysis is determining the
difference between variable and fixed costs.
Variable costs:
• Are costs of buying or manufacturing or delivering your product or service
• Are only incurred when you produce sales of your product or service, directly
related to production
• Include costs of employees hired temporarily and only to deliver the product
or service
• Are often described by accountants as ‘direct” costs
Some costs can be categorized based on the organization’s goals and intentions.
For example, wages of construction workers would be considered variable costs
if they are hired only when needed and laid off when not needed. But if the
intention is to keep them on steadily and always find work for them, their costs
should be considered fixed.
Costs associated with some items can have components of both fixed and
variable costs. For example, leasing cost (or depreciation and interest cost) of a
vehicle used by a construction crew will likely be fixed. Gasoline cost varies
according to your level of production activity.
On the surface, breakeven analysis might seem so simple that one could do it
mentally. But if it is being done well, that is not so. A good breakeven analysis
estimates every possible expense that varies with production. Unless this is
done, an activity that appears sound and profitable may really be losing money
for the organization.
The following lists may help identify both the obvious and “hidden” variable costs,
as distinguished from fixed costs.
4
Loan interest and other carrying costs
Utilities
Cleaning
Office supplies
Maintenance
Vehicle leasing
Advertising
5
Licenses/Fees
6
Breakeven Cash Flow Analysis for a Nonprofit
Homebuilder
Construction Starts 1 2 2 2
Home Sales 0 0 1 2
CASH AVAILABLE START OF
PERIOD: 0 (7,000) (6,000) (2,000)
CASH INFLOWS:
DISBURSEMENTS
In this example, a new nonprofit organization is being formed to build and sell
homes. It is estimated that it can count on an average of $10,000 a month in
grant funding to cover most of its fixed expenses—office, executive director, etc.
—which have been calculated at $12,000 to $14,000 a month (the variations can
be due to insurance and tax payments).
As construction starts up, construction loans are presumed to cover: (1) lot
purchases, (2) construction draws and (3) “other development expenses.” The
$4,000 monthly cost of the construction manager and sales commissions is
assumed to be paid of out other sources—grants or profits from home sales.
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The breakeven point is reached in Month 4, with indications that the activity
cannot only continue to cover the shortfall for fixed expenses but also generate
$2,000 or more in extra revenue each month. Most importantly, the analysis
indicates that the organization MUST build and sell two homes a month to cover
its most critical variable expenses: the cost of the construction manager.
However, $15,000 in losses occur during the start-up period—due almost entirely
to the hiring of the construction manager. There are several strategies for
dealing with this:
• Add this cost into grant proposals for funding the basic overhead of the
organization for that year.
• Seek special one-time grants for the planning and start-up of the project.
• Ask lenders if the construction management costs could be added to financed
construction costs.
• Borrow against expected profits (the most risky scenario).
The example also illustrates the generic strategies are employed to deal with
losses:
• With real estate development projects the period of losses is almost always
financed—at least in part—with loans, but only if there is a near certainty that
future revenues can repay the loans. In other words, it is common for
construction loans to cover most if not all of the variable costs of a real estate
development project.
• Nonprofits often receive planning grants or unrestricted grants, which can be
used to fund the “r and d” stage of a new activity.
• Some activities may have to reach the breakeven point on Day one—not
through revenues but through subsidies. These may include “soft”
predevelopment loans or grants from cities, housing trust funds, foundations,
etc. Programs that pay for core operating support of nonprofits make this
funding more predictable.
8
If the planners did a breakeven analysis, they could identify the total losses
before the project breaks even. Then those expenses could be added to a fund
raising campaign for start-up costs—which might also include the cost of the
building, repairs, furniture and equipment.
Source: Adapted by Peter Werwath (1995) from “Business Planning for Nonprofit
Housing Organizations,” a training manual developed by The Enterprise
Foundation and ICF, Inc., 1992.