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Criticism Winter 2016, Vol. 58, No. 1, pp. 087113. ISSN 0011-1589. doi: 10.13110/criticism.58.1.0087 87
2017 by Wayne State University Press, Detroit, Michigan 48201-1309
88 Justin Sully
well over 100, and the air was a haze of dust and smoke.
The streets seemed alive with people. People eating, people
washing, people sleeping. People visiting, arguing and
screaming. People thrusting their hands through the taxi
window, begging. People defecating and urinating. People
clinging to buses. People herding animals. People, people,
people, people. As we moved through the mob, hand horn
squawking, the dust, noise, heat, and cooking fires gave
the scene a hellish aspect. Would we ever get to our hotel?
All three of us were, frankly, frightened. It seemed that
anything could happenbut, of course, nothing did. Old
India hands will laugh at our reaction. We were just some
over-privileged tourists, unaccustomed to the sights and
sounds of India. Perhaps, but the problems of Delhi and
Calcutta are our problems too. Americans have helped to
create them; we help to prevent their solution. We must
all learn to identify with the plight of our less fortunate
fellows . . . if we are to help both them and ourselves
survive.17
been and, as I will touch on again later, provides a key framework for
understanding the tone, function, and ideological significance of popular
cultural articulations of population crisis over this period.19 Although
the popular appeal of The Population Bomb can be all too easy to dismiss,
indeed, as yet another iteration of the same Malthusian alarmism that
runs throughout the history of capitalism, more is going on here.
Without ignoring Ehrlichs sophisticated analysis of the political ecolo-
gies of capitalist growth elsewhere, what is perhaps most notable about
The Population Bomb in the long tradition of demographic alarmism is
its elision of the political-economic roots and consequences of popula-
tion growth.20 In the lonely page and a half in The Population Bomb that
are devoted to the economic consequences of global population growth,
Ehrlichs text appears oblivious to both the Malthusian corpse that he is
reanimating and to the deep structural function that population growth
plays for capital accumulation, to say nothing of the ideological divisions
that cohered around the concept of development and dependency at the
time of writing. In The Population Bomb, the economic consequences
of overpopulation are reducible to a moral failure of big business. If
corporations irresponsibly encourage rising fertility, Ehrlich argues, it is
in order to profit by the higher cost of diapers. The ecological movement
for which Ehrlich was a pioneering figure was certainly not oblivious to
the relationship between unrestrained growth of a consumer capitalism
and ecological deterioration. Projects such as the Club of Romes The
Limits to Growth (1974) and the Carter administrations Year 2000 (1980)
are examples of sophisticated attempts to correlate a multiplicity of trends
and indicators in order to project a global future of population growth,
resource scarcity, economic growth, technological development, and even
new quotients like quality of life. Read against the crisis of capital from
the late 1960s and through the long 1970s, The Population Bomb, despite
standing as an exemplary and immensely influential contribution to the
production of a genuinely popular consciousness of world population,
seems notably out of sync with the emergent logic of capital.
In his 1972 analysis of the economic crises and transformations of the
late 1960s, Ernest Mandel argued that late capitalism, as he famously
named the coming epoch, cannot avoid a period of relatively decelerated
economic expansion if it fails to break the resistance of wage-earners and
so to achieve a new radical increase in [profitability]. . . . The extension
of the industrial reserve army has consequently today become a conscious
instrument of economic policy in the service of capital.21 Mandel was one
of the first to diagnose the emergence of a new, postindustrial mode of pro-
duction, providing a classically Marxian account of a technology-driven
THE CASE OF THE OMEGA MAN 95
One need not look too deeply at the cinema of the first half of the twentieth
century to find expressions of population anxiety. The figure that comes
closest to suggesting an almost literal cinematic expression is the urban
crowd. That cinema is attracted to the crowd is one of the most well-
worn claims made about films first decades. Beginning with Siegfried
THE CASE OF THE OMEGA MAN 97
Figure 1. Charlton Heston makes his way up a staircase of sleeping bodies in Soylent Green.
conditions the privilege of a social elite, whose domed cities and invisible
barriers exclude the teeming populations of barbarians at the gate.
Tapping the old fear of differential population growth, these films invite
a more complex economy of identification wherein the audiences guilty
Malthusian fears are laundered through the moral alchemy of narrative
sympathy with the films excluded political/demographic underclass.
The cult British television series Survivors (BBC, 197476) provides
the supreme example from the period that produces what appears as
the opposing fantasy of disaster. In Survivors, the sudden and random
though, implicitly, Cold Warinflectedappearance of a global flu pan-
demic leaves all but a handful of the worlds population dead. The series
follows a group of British survivors left to recycle, reuse, and attempt to
reincorporate a hyperspecialized societys artifacts that seem now (with
the sudden disappearance of knowledge and infrastructure) an almost
alien technology. Set against the contemporarily more recognizable dys-
topian fantasies of overpopulation, Survivors presents an imagining of
immanent depopulation, registering an opposing form of demographic
fantasy that is simultaneously firmly situated within the dialectic of the
presence and absence of cinemas crowds.
Richard Mathesons 1954 novel, I am Legend, and its various film
adaptations provide a fascinating set of cultural expressions that fuse the
apparently opposing fears of overpopulation and depopulation. In some
obvious ways, these films may appear an odd place to explore the image of
population, particularly in a historical moment when fears of global over-
population dominate. The titles of the two film adaptations that I want
to examine in detail, The Last Man on Earth (dir. Ubaldo Ragona, 1964)
and The Omega Man, announce their place within the narrative genre of
last-man stories. Perhaps best understood as a subgenre of postapocalyptic
literature, the generic conceit of the last man on earth story has yet to receive
102 Justin Sully
the genre assumes a capacity to imagine plot and character at the scale
of species. The significance of the epidemiological plot deviceanother
feature that may be attributable to the subgenrewhile underlining
the extent to which the fantasy of the last man fits neatly alongside the
Foucauldian genealogy of biopower, must be considered in terms of the
way that the last mans experience of an essentially biological condition
(extinction) remains articulated in terms of the experience of space and
sociality (or the absence thereof). The specific mode of reflection on soli-
tude in The Last Man mixes the existential terror so apparent in this pas-
sage with a peculiar glee at the sudden disappearance of competition and
the absolute availability of the resources of a depopulated world. The
wonder and excitement of the last man at the ready abundance of aban-
doned stores and granaries are present in a way that already anticipates
the full-blown capitalist fantasy of unlimited consumption that is repeated
in the spectacle of the abandoned, postapocalyptic shopping mall in 1960s
and 1970s science fiction. It is in this sense that the generic conceit of the
last man can be read as articulating political allegory through a specifi-
cally demographic tropology, recasting, in narrative form, the polarity of
the presence and absence of the urban crowd that I have outlined earlier.
The films adapted from Mathesons I am Legend provide an intrigu-
ing case of the last-man story. What distinguishes these films among
iterations of the last-man story and positions them as exemplary cases of
the popular cinematic projections of demographic disaster is the manner
in which they manage to contain within the story of the last man on earth
its generic oppositenamely, the modern figure of the pressing, threat-
ening crowd. The first adaptation of Mathesons novel, The Last Man
on Earth, is perhaps most faithful to Mathesons source story. Its care-
ful narration of the details of Nevilles daily routinethe eponymous
last man, his provision of electricity and food, and his ceaseless labor of
fighting the vampires that are born of a viral infection that has at once
depopulated the earth and filled it to bursting with the groaning, noc-
turnal, mass of creatures bent on making Neville one of their ownis
drawn unaltered from Mathesons novel. The Last Man on Earth also fol-
lows the novel in its presentation of a complex and variegated typology
of different classes of infected vampire: some infected but living, some
(un)dead but animated through the presence of the virus, and, in the
final stage of the film, the third cohort of the infected, who have learned
to treat and repress the symptoms. Like Survivors, Mathesons story and
this first filmed adaptation are fixated on the practical: the daily routine
of subsistence and security, but also the sometimes confusing, pseudosci-
entific cataloging of classes and types of the infected. Indeed, one of the
104 Justin Sully
Figure 2. The Family confronts Robert Neville (Charlton Heston) in The Omega Man.
THE CASE OF THE OMEGA MAN 105
Figure 4. Lisa (Rosalind Cash) walks through an abandoned pharmacy in The Omega Man.
Asign on the wall reads Planned Parenthood Supplies.
Figure 5. The postapocalyptic city in The Last Man on Earth (a) and in The Omega Man (b).
the expected rhythm of the city population marks the elementary sign of
the crisis logic that structures the film. The expected visual regime of the
modern city and the regime of population and production that it supports
are projected here in a monstrously inverted form that marks not only the
overdetermined bodies of the infected crowd, but also the space and time
of the urban environment itself.
What finally interests me about The Omega Man is the relationship
between the films two elements that I have highlighted: on the one
hand, the operation of threatening images of the citys population and,
on the other, the continuous profusion of political referents or codes that
is unique to this adaption of Mathesons story. The Omega Man is distin-
guished among the Legend films by how explicitly it activates the expecta-
tion of a political or ideological referent. Indeed, the narratives drive to
provide the expected political subtext seems to come unbound, reaching
an almost desperate pitch in the introduction of layer upon layer of alle-
gory and new political referents. The explicit, if incoherent, racial cod-
ing of the vampire host, the peculiar neo-Luddite, antimodern rhetoric
of the Family, the stark portrayal of the pathology of collectivism, the
THE CASE OF THE OMEGA MAN 109
in the science fiction films of the 1970s. In the latter case, however, the
familiar pulse of the city flooded and emptied of people becomes the
means of projecting a structural misalignment where the daily cycle of
the reproduction of industrial labor in some sense retains its rhythmic
consistency, but at the same time is inverted, causing the representation of
the modern industrial temporal order of labor/leisure and public/private
to become itself reversed and upended.
Examined seriously as an assembled symbolic whole, the projection
and encryption of population fears in The Omega Man give shape to the
coexistence of incompatible economic and ideological regimes. At one
level, this factious conjunction of discursive regimes is formed of, and
inseparable from, the transformation of the distribution of labor traceable
to the moment when the national parameters of the industrial produc-
tion begin to waver before an emergent transnational distribution of the
capital and labor. The film simultaneously registers the concrete confor-
mation of an environmental and epidemiological object of power that,
as the persistent moral and racial narrative fantasies of the unrestrained
fecundity of developing nations repeatedly confirm, brings into view an
expanded popular consciousness of world population, just as it reactivates
old Malthusian fears of the great unwashed to address the new, trans-
national mobility of resources and people. While alarm about overpop-
ulation during the 1970s attends to very real ecological problems, it is,
retrospectively, a remarkable record of the halting, uneven invention of
new codes and discursive procedures to express an emergent regime of
accumulation.
Justin Sully is an adjunct assistant professor in the cultural studies program at Queens
University, Kingston, Canada. His research explores the cultural history of demography and
statistical thinking and its implication in visual media culture from the late nineteenth century
to the present.
NOTES
1. 1974, World Population Year, United Nations press release, 21 September 1974.
2. On the Bucharest conference, see Jason L. Finkle and Barbara B. Cranes excellent
report, The Politics of Bucharest: Population, Development, and the New International
Economic Order, Population and Development Review 1, no. 1 (1975): 87114. For more
general accounts of the postWorld War II history of population control and family
planning, see Peter J. Donaldson, Nature Against Us: The United States and the World
Population Crisis, 19651980 (Chapel Hill: University of North Carolina Press, 1990);
and Matthew Connelly, Fatal Misconception: The Struggle to Control World Population
(Cambridge, MA: Harvard University Press, 2008).
THE CASE OF THE OMEGA MAN 111
3. The term demografiction I owe to the title of Anton Kuijstens review essay,
Demografiction, in The Joy of Demography and Other Disciplines: Essays in Honour of
Dirk van de Kaa, ed. Anton Kuijsten, Henk de Gans, and Henk de Feijter, Nethurd
(Amsterdam: Thela Thesis, 1999), 83102.
4. T[homas] R. Malthus, An Essay on the Principle of Population, vol. 1, ed. Geoffrey Gilbert,
Oxford Worlds Classics (Cambridge: Cambridge University Press, 2008), 15 (originally
published in 1798).
5. Karl Marx, Malthus on Overproduction and Overconsumption, in Marx and Engels
on the Population Bomb: Selections from the Writings of Marx and Engels Dealing with the
Theories of Thomas Robert Malthus, by Karl Marx and Friedrich Engels, ed. Ronald L.
Meeks (New York: International Publishers, 1954), 17392, quotation on 174.
6. See Richard A. Soloway, The Turn of the Century and Deterioration and Decline, in
Demography and Degeneration: Eugenics and the Declining Birthrate in Twentieth-Century
Britain (Chapel Hill: University of North Carolina Press, 1990), 117, 3859; Marius
Turda, Race, Science and Eugenics in the Twentieth Century, in The Oxford Handbook
of the History of Eugenics, ed. Alison Bashford and Philippa Levine, Oxford Handbooks
(Oxford: Oxford University Press, 2010), 6279; and Marius Turda, Modernism and
Eugenics, Modernism and . . . (New York: Palgrave Macmillan, 2010), 2339.
7. See J[ohn] M. Keynes, The Economic Consequences of a Declining Population,
Population and Development Review 4, no. 3 (1978): 52123; reprinted from Eugenics
Review 29, no. 1 (1937): 1317. For further discussion of the development of Keyness
views, see William Peterson, John Maynard Keyness Theories of Population and
the Concept of Optimum, Population Studies 8, no. 3 (1955): 22846; and John Toye,
Keynes on Population and Economic Growth, Cambridge Journal of Economics 21,
no. 1 (1997): 126.
8. In a broader, global context, the 1950s in fact witnessed dramatic growth of population
control lobbying in the nascent Third World (see Connelly, Fatal Misconception, 11554).
9. See Ernest Mandel, Late Capitalism, trans. Joris de Bres (London: Verso, 1998); David
Harvey, The Condition of Postmodernity: An Enquiry into the Origins of Cultural Change
(London: Wiley-Blackwell, 1991); Fredric Jameson, Postmodernism, or, The Cultural Logic
of Late Capitalism, Post-contemporary Interventions (Durham, NC: Duke University
Press, 1992); Giovanni Arrighi, The Long Twentieth Century: Money, Power, and the
Origins of Our Times (London: Verso, 1994); Eric Hobsbawm, Age of Extremes: A History
of the World, 19141991 (New York: Little, Brown, 1995); Eric Helleiner, States and the
Reemergence of Global Finance: From Bretton Woods to the 1990s (Ithaca, NY: Cornell
University Press, 1996); Grard Dumnil and Dominique Lvy, Capital Resurgent: Roots
of the Neoliberal Revolution, trans. Derek Jeffers (Cambridge, MA: Harvard University
Press, 2004); and Robert Brenner, The Economics of Global Turbulence (London: Verso,
2006).
10. Karl Marx, Capital, vol. 1: A Critique of Political Economy, trans. Ben Fowkes (1976; repr.,
London: Penguin, 1990), 78590.
11. Immanuel Wallerstein, Geopolitics and Geoculture: Essays on the Changing World-System,
Studies in Modern Capitalism (Cambridge, MA: Cambridge University Press/Maison
des Sciences de lHomme, 1991), esp. The National and the Universal: Can There Be
Such a Thing as World Culture? 184200.
12. Andrew Ross, Strange Weather: Culture, Science, and Technology in the Age of Limits
(London: Verso, 1991), 188.
13. Ibid., 17985.
112 Justin Sully
14. The bibliography here is extensive and varied; the spike in publication is as apparent
among scholarly presses as it is among popular, best sellers, policy papers, and even
elementary school textbooks. An illustrative sample of popular titles includes Karl Sax,
Standing Room Only: The Worlds Exploding Population (Boston, MA: Beacon Press,
1960); William Vogt, People! The Challenge to Survival (London: Victor Gollancz, 1961);
Lincoln H. and Alice Taylor Day, Too Many Americans: A Sobering Look at Our Own
Overpopulation Crisis (El Dorado, AR: Delta Press, 1965); William and Paul Paddock,
Hungry Nations (Boston, MA: Little, Brown, 1966); William Paddock, Famine 1975!
Americas Decision: Who Will Survive? (Boston, MA: Little, Brown, 1967); Joseph D.
Tydings, Born to Starve: Is It Too Late to Help Millions of People Doomed to Live in Poverty
Hunger and Despair? (New York: William Morrow, 1970); Jack Parsons, Population
versus Liberty (New York: Pemberton Books, 1971); and Georg Borgstrom, The Hungry
Planet: The Modern World at the Edge of Famine (New York: Macmillan, 1972). Some of
these titles (for example, Famine 1975!) sold almost as well as Ehrlichs The Population
Bomb. One of the more remarkable records of these publications is a series of textbooks
assembled by the Population Reference Bureau, based in Washington, DC; the series,
all published in 197071, includes Vogts People! (grades 79), Betty Lou Tom, The
Population Dilemma (grades 1012), and Lillian Berson Frankel, This Crowded World:
An Introduction to the Study of Population (Bethesda, MD: Columbia Books, 1970). As a
addendum to this list, it is worth pointing out that Alfred Sauvys Zero Growth, trans.
A. Maguire (Hoboken, NJ: Blackwell, 1976), and Joseph Spenglers Facing Zero
Population Growth: Reactions and Interpretations, Past and Present (Durham, NC: Duke
University Press, 1978) both sold well, warning of the problems raised by sub-replacement
total fertility rates that by then existed in a number of advanced capitalist nations.
15. On the history of Ehrlichs reception in the popular press, see John R. Wilmoth and
Patrick Ball, Arguments and Action in the Life of a Social Problem: A Case Study of
Overpopulation, 19461990, Social Problems 42, no. 3 (1995): 31843; and Connelly,
Fatal Misconception, 25660.
16. Although there seems to be very existent work that has quantified the extent of the
rise in public interest in population questions over the 1960s and 1970s, some studies
have been done on the American context in particular. See, for example, Thomas
Schindlmayer, The Media, Public Opinion and Population Assistance: Establishing a
Link, International Family Planning Perspectives 27, no. 1 (2001): 4246; and Clifford
Grammich, Julie Da Vanzo, and Kate Stewart, Changes in American Opinion about
Family Planning, Studies in Family Planning 35, no. 3 (2004): 197206.
17. Paul R. Ehrlich, The Population Bomb (New York: Ballantine Books, 1968), 2.
18. Office of Policy Planning and Research, The Negro Family: The Case for National Action
(Washington, DC: US Department of Labor, March 1965), https://www.dol.gov/oasam/
programs/history/webid-meynihan.htm.
19. On the coevolution of foreign and domestic population control objectives in US his-
tory, see in particular Donaldson, Nature Against Us; and Connelly, Fatal Misconception,
23775.
20. This should not be taken to describe Ehrlichs writing elsewhere on this subject.
21. Mandel, Late Capitalism, 112.
22. Zygmunt Bauman, Wasted Lives: Modernity and Its Outcasts (London: Blackwell, 2004);
Mike Davis, Planet of Slums (New York: Verso, 2006); and David Harvey, The New
Imperialism, Clarendon Lectures in Geography and Environmental Studies (Oxford:
Oxford University Press, 2003). See also Michael Denning, Wageless Life, New Left
Review, no. 66 (2010): 7997.
THE CASE OF THE OMEGA MAN 113