Scale: Perceive Task Values

Case Processing Summary

N %
Cases Valid 30 100.0
Excludeda 0 .0
Total 30 100.0
a. Listwise deletion based on all variables in the procedure.

Reliability Statistics
Cronbach's Alpha Based on
Cronbach's Alpha Standardized Items N of Items
.907 .899 32

A reliability analysis was carried out on the perceive task values scale comprising 32 items. Cronbachs alpha showed the
questionnaire to reach acceptable reliability, = 0.91 interpreted as high internal consistency which shows that the questionnaire is
reliable.
 Item Statistics
Mean Std. Deviation N
I choose brands regardless of its advertisement. 2.73 1.143 30
I always look at the functionality and durability of the
3.80 .407 30
product before purchase.
I am always updated with new devices and
technology because it helps me to do my work 2.83 .747 30
quickly which will made me productive.
I am trying new products because of the influence of
2.10 .960 30
my friends.
I patronize products made from my own country. 2.23 1.006 30
I always use credit cards when purchasing. 1.67 .959 30
I only purchase products when I need it. 3.07 .944 30
I am loyal with my brand. 2.87 .937 30
Choosing a particular product brand is based on my
3.37 .809 30
own decision.
I always buy and consider products that are
3.17 .834 30
environment friendly, safe, and good to health.
I love to buy premium products. 2.73 .980 30
I always buy any product that attracts me without a
2.17 1.085 30
plan to buy.
I always purchase bargain products. 2.23 .935 30
I am purchasing product without considering its effect
2.10 .995 30
on health and environment
I am practical when it comes to choosing products. 3.33 .758 30
I believe what the advertisement says about the
2.37 .999 30
product brand.
I purchase products that are unique and new to my
2.37 .928 30
eyes.
I have lack of interest in trending and prestige
2.50 .974 30
products.
I like to buy a lot of variety products. 2.23 1.040 30
I like watching advertisements. 2.37 .890 30
I am afraid to try new things and products. 2.17 .950 30
I always consult my friends first before choosing
2.27 1.015 30
brands.
I would rather to make something than buy it. 2.40 1.037 30
I only purchase products if it is on discount sales or if
2.50 1.042 30
I have coupons.
Satisfaction from the quality/ performance of the
product is much important for me no matter how 3.43 .728 30
much it is.
I always consider the product price when purchasing. 3.27 .828 30
I always choose brands that would enhance my
2.27 1.081 30
image.
I always follow the latest trends and fashions and buy
2.37 1.098 30
to be considered as fashionable and cool.
Switching brands is the least thing I can do despite of
many existing products that are much better to my 2.53 .973 30
brand.
I must admit that I like to show off. 2.13 1.106 30
I have lack of interest with expensive things. 2.60 .932 30
I am interested in only a few things. 2.60 .894 30
 Item-Total Statistics
Scale Corrected Squared Cronbach's
Scale Mean if Variance if Item-Total Multiple Alpha if Item
Item Deleted Item Deleted Correlation Correlation Deleted
I choose brands
regardless of its 80.03 225.620 .324 . .907
advertisement.
I always look at the
functionality and
78.97 240.654 -.220 . .910
durability of the product
before purchase.
I am always updated
with new devices and
technology because it
79.93 233.926 .156 . .909
helps me to do my work
quickly which will made
me productive.
I am trying new
products because of the 80.67 223.333 .481 . .904
influence of my friends.
I patronize products
made from my own 80.53 220.809 .543 . .903
country.
I always use credit
81.10 220.438 .586 . .903
cards when purchasing.
I only purchase
79.70 227.459 .340 . .907
products when I need it.
I am loyal with my
79.90 221.197 .573 . .903
brand.
Choosing a particular
product brand is based 79.40 228.524 .363 . .906
on my own decision.
I always buy and
consider products that
are environment 79.60 229.352 .317 . .907
friendly, safe, and good
to health.
I love to buy premium
80.03 228.516 .289 . .908
products.
I always buy any
product that attracts me 80.60 220.317 .514 . .904
without a plan to buy.
I always purchase
80.53 224.809 .441 . .905
bargain products.
I am purchasing
product without
80.67 227.747 .310 . .907
considering its effect on
health and environment
I am practical when it
comes to choosing 79.43 233.495 .172 . .908
products.
I believe what the
advertisement says
80.40 222.938 .473 . .905
about the product
brand.
I purchase products
that are unique and 80.40 218.455 .683 . .901
new to my eyes.
I have lack of interest in
trending and prestige 80.27 220.961 .557 . .903
products.
I like to buy a lot of
80.53 219.982 .551 . .903
variety products.
I like watching
80.40 223.697 .509 . .904
advertisements.
I am afraid to try new
80.60 223.697 .473 . .905
things and products.
I always consult my
friends first before 80.50 216.810 .676 . .901
choosing brands.
I would rather to make
80.37 215.137 .718 . .900
something than buy it.
I only purchase
products if it is on
80.27 216.409 .670 . .901
discount sales or if I
have coupons.
Satisfaction from the
quality/ performance of
the product is much 79.33 232.782 .213 . .908
important for me no
matter how much it is.
I always consider the
product price when 79.50 227.017 .415 . .905
purchasing.
I always choose brands
that would enhance my 80.50 215.983 .658 . .901
image.
I always follow the
latest trends and
fashions and buy to be 80.40 220.179 .511 . .904
considered as
fashionable and cool.
Switching brands is the
least thing I can do
despite of many
80.23 220.392 .578 . .903
existing products that
are much better to my
brand.
I must admit that I like
80.63 214.861 .677 . .901
to show off.
I have lack of interest
80.17 227.799 .333 . .907
with expensive things.
I am interested in only a
80.17 226.902 .384 . .906
few things.

Scale Statistics
Mean Variance Std. Deviation N of Items
82.77 238.047 15.429 32