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QUESTIONNAIRE FOR INSURANCE CUSTOMERS

 (Please put tick mark in the appropriate places)

1. Do you trust your insurance relating to confidentiality of your account?


Yes No Can’t Say

18%
Yes
4%
No
Can't Say
78%

2. Do you receive regular updates about your insurance account?


Never Sometimes Often Always

18%
Never
2%
Sometimes
Often
20% 60%
Always

I
3. Are you informed about the changes in the interest rates, charges, terms and conditions?
Never Sometimes Often Always

3
6% 0%
4%

Never
Sometimes
Often
Always

90%

4. Are you aware of the levying of charges in your insurance account?


Yes No Can’t Say

0%
4%

Yes
No
Can't Say

96%

II
5. Are the insurance employees co-operative when you have an insurance query?
Never Sometimes Often Always

5
0% 10%
0%

Never
Sometimes
Often
Always

90%

6. Have you encountered impolite behaviour of any insurance officer?


Never Sometimes Often Always

Often Sometimes
0% 0%
Always
0%

Never
100%

III
7. Did you experience any impartial behaviour of any insurance officer?
Never Sometimes Often Always

6%
10%
Never
Sometimes
54% Often
30%
Always

8. Do you operate internet insurance?


Never Sometimes Often Always

10% Never
24%
Sometimes

16% Often
50%
Always

IV
8

10% Never
24%
Sometimes
Often
16%
50%
Always

9. Are you aware of the precautionary steps to be taken while operating internet insurance?
Yes No Can’t Say

16% 4%
Yes
No
Can't Say

80%

10. Has your insurance failed to keep its commitment with you?
Never Sometimes Often Always

V
10

Sometimes
0%
Always
Often 0%
0%

Never
100%

11. Did you report any complaints in your insurance relating to their services?
Yes No Can’t Say

11

Can't Say Yes


0% 0%

No
100%

12. Are you satisfied with the way your complaint was handled?

VI
Yes No Can’t Say

12

No Yes
0% 0%

Can't Say
100%

13. Are you aware of Insurance Ombudsman Scheme?


Yes No Can’t Say

13
0%
12%

Yes
No
Can't Say

88%

VII
14. Have you filed a complaint in the Insurance ombudsman against your insurance?
Yes No Can’t Say

14

Yes
Can't Say
0%
0%

No
100%

15. How would you rate the insurance services of your insurance? (Fill the stars)
Worst Poor Good Very Good Excellent

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CONCLUSION OF QUESTIONNAIRE

This has been conducted with the aim of finding the customer financial needs. From this
study it has been revealed that the customer major financial need in future is their children’s
education and marriage expenses. Hence the company should adopt some good and beneficial
policy for their future estimates, which will really helpful for the customer.

It also found from the study that the major competitor in insurance sector is LIC, Because
of its brand loyalty. Though the insurance sector group is one of the leading insurance sectors in
the world, it should improve its marketing strategies to maintain the good status in our own country.

The study has been conducted very sincerely to make the research useful to the company. I
wish them all the very best to their future endeavors.

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BIBLIOGRAPHY

BOOKS

1. Business Ethics and Corporate Governance

By-Anita Bobade, Vipul Prakashan

2. Business Ethics and Corporate Governance

By-Archana Prabhudesai, Seth Publication

3. Organisation of Commerce & Management

By-N.G. kale, Vipul Prakashan

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NEWSPAPER REFFERED

Economic Times
Hindu Business Line
DNA

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WEBLIOGRAPHY

WEBSITES:

 www.irda.gov.in
 www.economica.org
 www.journalofeconomics
 www.journaloffinance.in
 www.rediffbusiness.com

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