A PROJECT REPORT ON

ANALYSIS OF MERCHANT BANKING IN INDIA

SUBMITTED BY

AAYUSHI SHAH

T.Y.B.M.S. [SEMESTER V]

DIV.: B

ROLL NO.: 060

ACADEMIC YEAR

2017– 2018

UNDER THE GUIDANCE OF

MR.HARISH SHARMA

DATE OF SUBMISSION

11 September, 2017

SVKM’S NARSEE MONJEE COLLEGE OF COMMERCE AND ECONOMICS

VILE PARLE (W), MUMBAI - 400 056

SUBMITTED TO

UNIVERSITY OF MUMBAI
 DECLARATION

I, AAYUSHI SHAH, of SVKM’s N M College of Commerce and Economics of TYBMS [Semester V]

hereby declare that I have completed my project, titled ‘ANALYSIS OF MERCHANTBANKING IN
INDIA ’in the Academic Year 2017 – 2018. The information submitted herein is true and original to the best
of my knowledge.

________________________

AAYUSHI SHAH
 CERTIFICATE

I,MR .HARISH SHARMA, hereby certify that AAYUSHI SHAH of SVKM’s N M College of Commerce
and Economics of TYBMS [Semester V] has completed the project on ‘ANALYSIS OF MERCHANT
BANKING IN INDIA’ in the academic year 2017 – 2018 under my guidance. The information submitted
herein is true and original to the best of my knowledge.

_________________________ _________________________

Mr. Harish Sharma Dr. Parag Ajagaonkar

Project Guide PRINCIPAL

_________________________

External Examiner
 ACKNOWLEDGEMENT

It has always been my sincere desire as a management student to get an opportunity to express my views,
skills, attitude and talent in which I am proficient. A project is one such avenue through which a student who
aspires to be a future manager does something creative. This project has given me the chance to get in touch
with the practical aspects of management.

I am extremely grateful to the University of Mumbai for having prescribed this project work as part of the
academic requirement in the Bachelor of Management (BMS) course.

I wish to appreciate the SVKM management and N M College for providing all the required facilities. I
would like to thank the Principal and Vice Principal, for their dynamic leadership. I would also like to thank
the BMS Coordinator, Mr. Conrad Coelho for all his support and help.

I also wish to thank my Project Guide, MR HARISH SHARMA, for guiding me throughout the project and
without whose support; the project may not have taken shape.

I sincerely wish to extend my special thanks to the following members for providing me all the necessary
information regarding the topics, related to their companies and guiding me during my internship:

 MR.SAGAR TOLANI
 MR. NAVIN KARKAL

I also appreciate all the support provided by the library staff and the teaching and supporting staff of N.M.
College for providing all the necessary academic content and resources to enable the completion of my
project .Finally, I thank all my friends and family members who have directly or indirectly helped me
towards the completion of this project.
ANALYSIS OF MERCHANT
BANKING IN INDIA
 EXECUTIVE SUMMARY

Although merchant banking activity was ushered in two decades ago, it was only in 1992 after the formation
of Securities and Exchange Board of India that it is defined and a set of rules and regulations in place.
Today a merchant banker is who has the ability to merchandise that is, create or expand a need and fulfill
capital requirements.

I have given an overview about the financial markets and the role of merchant bankers in the growth of these
markets. My project covers how the merchant banks works, rules & regulations laid by SEBI & its impact on
the merchant banking activities. Their importance in the economy is expected to grow even further in the
coming years with an increasing proportion of household savings getting invested in corporate & other
securities. Hence, my project covers the challenges and advantages, which India will get and is getting by
merchant banking activities. I have covered several services provided by Merchant Bankers & the role of
Merchant bankers in providing those services to the business world.

Finally, the top players, which exist in merchant banking, are also covered; their services are also been
focused. To get the practical knowledge about merchant banking activities I have circulated a Questionnaire
to a well defined sample size Along with a personal Interview of Mr. Navin Karkal , manager Bank of
Baroda .
 INDEX
SR NO. TOPICS PAGE NO.

CHAPTER ONE
I
1.1 INTRODUCTION 1
1.2 HISTORY OF MERCHANT BANKER 3
1.3 DEFINITION 5
1.4 EVOLUTION AND EMERGENCE OF MB 6
1.5 WHO ARE MERCHANT BANKERS 7
1.6 FUNCTIONS 8
1.7 SERVICES RENDERED BY MB 9
1.8 SIGNIFICANCE OF STUDY 19
1.9 MB IN INDIA 20
1.10 MB ROLE IN INDIA 21
1.11 RESPONSIBILITIES OF MB 24
1.12 REGISTRATION OF MB 26
1.13 MERCHANT BANKING ORGANATION 27
1.14 MB NEED AND IMPORTANCE IN INDIA 28
1.15 SCOPE 29
1.16 PLAYERS IN MB 30
1.17 CONCEPTUALIZTION OF STUDY 34
1.18 FOCUS TO STUDY 35

II CHAPTER 2
2 REVIEW OF EXISTING LITERATURE 37

III CHAPTER 3
3.1 OBJECTIVES OF STUDY 42
3.2 RESEARCH METHODOLOGY 43
3.3 METHOD OF DATA COLLECTION 44
IV CHAPTER 4
4.1 ANALYSIS AND INTERPRETATION 46

V CHAPTER 5
5.1 CONCLUSION 49
5.2 BIBLOGRAPHY 50

VI CHAPTER 6
6.1 BIBILIOGRAPHY 52
6.2 ANNEXURE 53