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Intellectual property
Intellectual property (IP) is the name given to
property arising out of human intellectual
effort
 Intellectual Property Rights
Under intellectual property law, owners are
granted certain exclusive rights to a variety of
intangible assets
 Why IPR?
Financial incentive
reap monopoly profits

Economic growth
The legal monopoly granted by IP laws are
credited with significant contributions toward
economic growth
 IPR Syllabus
• Introduction to IPR
• Trade Marks, Design Registration, GI
• Inventions and Patents
• Trade Secrets, Know How
• Copyright
• Patent Information
• IP Transactions
• IP and Web Sites &Domain names
• IP in International Business Strategy
• IP Audits
• IP Valuation
• Trade Mark Licensing
• Franchising
• Character Merchandising
 Course Facts
1.5 Credit

Non Core, Theory Based

40 Marks assignments

20 Marks Mid-term exam

40 Marks End-term exam

 Physical Property Intellectual Property
(tangible or material) (intangible or immaterial)

In both the cases, The owner

has exclusive right to
determine how it is used.
 Intellectual Property
Can be used by various people at the same
time (including the owner or creator).
Physical Property
Can only be used by one
or a limited number of
people at a given time.
Physical Property
Has economic value as
long as it exists or as long
as there is demand for it.

Intellectual Property
Has economic value only for the
duration
specified in the laws and as long
as there is
demand for it.
Physical Property
Possibility of theft and disputes
concerning ownership is rather
limited.
Theft occurs only if the possession
of the property changes hands.
Intellectual Property
Greater possibility of theft and disputes
concerning ownership.
Theft occurs if the property is copied,
imitated, adapted, translated, used,
displayed, etc. without permission of the
owner or creator.
For both Physical and Intellectual Property

Expenditure or income from the property may be subject to taxation.

May be valued and reflected on account books and balance sheets.

May be insured.

May be securitized and used as collateral for borrowing money.

 Types of IP Rights
Trademarks (Brands)

Industrial Designs

Patents and Utility Models

Copyright and Related Rights

Trade Secrets

Geographical Indications

New Varieties of Plants

Unfair Competition
 Trademark TM

Any sign, or any combination of signs, capable of

distinguishing the goods or services of one
undertaking from those of other undertakings,
shall be capable of constituting a trademark
 Industrial Designs
Refers only to the ornamental or aesthetic aspects of a product
 Patents
invention that is new, involves an inventive step and is capable of industrial application.

• Patent number: US 223,898. Edison’s electric

bulb.

Patents for simple low/tech products:

• The inventor licensed the system for opening Coca-Cola
cans at 1/10 of a penny per can. During the period of
validity of the patent the inventor obtained 148,000 UK
pounds a day on royalties.

• Post-it notes: invented by chance, initially ignored by

inventors but valued by the manager
 Copyright Works

Films Literary
Dramatic

Sound Recording
Artistic

Music
 What are Related Rights?
There are three kinds of “related rights”:

Rights Rights of Rights of

of performers producers of broadcasting
• Actors sound recordings organizations in
(also called their radio and
• Musicians phonograms) in television programs
• Singers their recordings and in Internet
• Dancers (cassette broadcasts such as
… or generally recordings, ‘podcasts’.
people who compact discs,
perform in their etc.);
performances;
 Geographical Indication.
A geographical indication is a sign used on
goods that have a specific geographical origin
and possess qualities or reputation that are
due to their place of origin.

• Banarasi Silk
• Nagpur Orange
• Kolhapuri Chappal
• Agra Petha
 Trade secrets
Trade secrets or confidential business
information are any information that
can be used in the operation of a
business and that is sufficiently valuable
and secret to afford economic
advantage over others.
Real vs. Knock-off