Category

ID
Segment 1
136854
231792
231751
231752
231753
231754
39152
380760
380761
525028
380762
525029
525030
525031
380763
262408
262406
262405
262407
6330
6347
27356
526207
526212
231788
231748
231749
231750
39151
39157
358389
358391
358392
358396
39164
178806
380699
380700
380701
524977
380702
380703
524978
524979
524980
380704
524981
380705
524982
524983
524997
146406
146407
524998
524999
262412
262409
262411
 Full Path

Branded Data > AdAdvisor by Neustar > Healthcare Products > Pain Relievers
Branded Data > Datalogix > DLX CPG > Brands > Health & Beauty Buyers > Pain Relief
Branded Data > Datalogix > DLX CPG > Brands > Health & Beauty Buyers > Pain Relief > Advil
Branded Data > Datalogix > DLX CPG > Brands > Health & Beauty Buyers > Pain Relief > Aleve
Branded Data > Datalogix > DLX CPG > Brands > Health & Beauty Buyers > Pain Relief > Bayer
Branded Data > Datalogix > DLX CPG > Brands > Health & Beauty Buyers > Pain Relief > Tylenol
Branded Data > Datalogix > DLX CPG > Categories > Health & Beauty Buyers > Pain Relief
Branded Data > IRI Shopcom Proscores CPG > Health & Beauty > Pain Relief
Branded Data > IRI Shopcom Proscores CPG > Health & Beauty > Pain Relief > Aleve
Branded Data > IRI Shopcom Proscores CPG > Health & Beauty > Pain Relief > Bayer
Branded Data > IRI Shopcom Proscores CPG > Health & Beauty > Pain Relief > Excedrin
Branded Data > IRI Shopcom Proscores CPG > Health & Beauty > Pain Relief > Goodys
Branded Data > IRI Shopcom Proscores CPG > Health & Beauty > Pain Relief > Motrin
Branded Data > IRI Shopcom Proscores CPG > Health & Beauty > Pain Relief > St Joseph
Branded Data > IRI Shopcom Proscores CPG > Health & Beauty > Pain Relief > Tylenol
Branded Data > V12 Group > CPG > OTC Medicine/Cough & Cold > OTC - Brand Pain Relievers
Branded Data > V12 Group > CPG > OTC Medicine/Cough & Cold > OTC - Kids Pain Relievers
Branded Data > V12 Group > CPG > OTC Medicine/Cough & Cold > OTC - Pain Relievers
Branded Data > V12 Group > CPG > OTC Medicine/Cough & Cold > OTC- Generic Pain Relievers
In-Market > Consumer Packaged Goods (CPG) > Health & Beauty > Health > Vitamins & Dietary Supplements
In-Market > Consumer Packaged Goods (CPG) > Health & Beauty > Health > Weight Management
In-Market > Consumer Packaged Goods (CPG) > Health & Beauty > Health > First Aid
Branded Data > Connexity > CNX CPG > Categories > Health & Beauty > Health Care > Medicines & Remedies
Branded Data > Connexity > CNX CPG > Categories > Health & Beauty > Personal Care > Vision Care, Contacts, & Glasses
Branded Data > Datalogix > DLX CPG > Brands > Health & Beauty Buyers > Cough & Cold Relief
Branded Data > Datalogix > DLX CPG > Brands > Health & Beauty Buyers > Cough & Cold Relief > Halls
Branded Data > Datalogix > DLX CPG > Brands > Health & Beauty Buyers > Cough & Cold Relief > Mucinex
Branded Data > Datalogix > DLX CPG > Brands > Health & Beauty Buyers > Cough & Cold Relief > Vicks
Branded Data > Datalogix > DLX CPG > Categories > Health & Beauty Buyers > Allergy Relief
Branded Data > Datalogix > DLX CPG > Categories > Health & Beauty Buyers > Cough & Cold Relief
Branded Data > Datalogix > DLX CPG > Categories > Health & Beauty Buyers > Eye Care
Branded Data > Datalogix > DLX CPG > Categories > Health & Beauty Buyers > First Aid
Branded Data > Datalogix > DLX CPG > Categories > Health & Beauty Buyers > Gastrointestinal
Branded Data > Datalogix > DLX CPG > Categories > Health & Beauty Buyers > Skin Care
Branded Data > Datalogix > DLX CPG > Categories > Health & Beauty Buyers > Vitamins
Branded Data > Datalogix > DLX CPG > Categories > Health & Beauty Buyers > Sun Care
Branded Data > IRI Shopcom Proscores CPG > Health & Beauty > Antacid Tablets
Branded Data > IRI Shopcom Proscores CPG > Health & Beauty > Cold/Allergy/Sinus
Branded Data > IRI Shopcom Proscores CPG > Health & Beauty > Cold/Allergy/Sinus > Advil
Branded Data > IRI Shopcom Proscores CPG > Health & Beauty > Cold/Allergy/Sinus > Alka Seltzer Plus
Branded Data > IRI Shopcom Proscores CPG > Health & Beauty > Cold/Allergy/Sinus > Allegra
Branded Data > IRI Shopcom Proscores CPG > Health & Beauty > Cold/Allergy/Sinus > Benadryl
Branded Data > IRI Shopcom Proscores CPG > Health & Beauty > Cold/Allergy/Sinus > Claritin
Branded Data > IRI Shopcom Proscores CPG > Health & Beauty > Cold/Allergy/Sinus > Cold Eeze
Branded Data > IRI Shopcom Proscores CPG > Health & Beauty > Cold/Allergy/Sinus > Coricidin HBP
Branded Data > IRI Shopcom Proscores CPG > Health & Beauty > Cold/Allergy/Sinus > Mucinex
Branded Data > IRI Shopcom Proscores CPG > Health & Beauty > Cold/Allergy/Sinus > Sudafed
Branded Data > IRI Shopcom Proscores CPG > Health & Beauty > Cold/Allergy/Sinus > Tylenol
Branded Data > IRI Shopcom Proscores CPG > Health & Beauty > Cold/Allergy/Sinus > Zicam
Branded Data > IRI Shopcom Proscores CPG > Health & Beauty > Cold/Allergy/Sinus > Zyrtec
Branded Data > IRI Shopcom Proscores CPG > Health & Beauty > External Analgesics Rubs
Branded Data > AddThis > Premium > Health > Health & Medical > Medicine > Cold & Flu
Branded Data > AddThis > Premium > Health > Health & Medical > Medicine > Vision
Branded Data > IRI Shopcom Proscores CPG > Health & Beauty > External Analgesics Rubs > Aspercreme
Branded Data > IRI Shopcom Proscores CPG > Health & Beauty > External Analgesics Rubs > Salonpas
Branded Data > V12 Group > CPG > OTC Medicine/Cough & Cold > Brand Cough & Cold
Branded Data > V12 Group > CPG > OTC Medicine/Cough & Cold > Cough And Cold
Branded Data > V12 Group > CPG > OTC Medicine/Cough & Cold > Generic Cough & Cold
Details Report

Reach (30 day

estimate)
596,198,080
149,676,480
133,541,440
85,711,040
59,211,200
41,786,560
63,747,840
159,334,080
115,750,720
86,736,320
75,514,560
75,794,240
81,637,760
76,356,800
73,498,240
83,271,360
37,076,800
40,175,360
61,727,360
5121920
3,372,160
1,223,680
447,040
974,400
595,200
138,642,240
66,465,920
84,349,760
78,315,520
189,428,160
190,239,040
31,174,720
93,051,520
52,931,840
59,848,640
95,156,480
48,020,480
64,027,520
116,107,840
77,542,400
70,083,520
68,358,080
76,986,560
64,293,760
77,823,360
70,865,600
65,757,120
73,695,680
69,669,120
76,285,760
74,294,400
48,801,920
11,119,360
5,156,800
26,290,560
32,938,880
69,349,440
79,461,760
10,993,920
ort

Description

This category contains households that are more likely to purchase pain relievers.
This category contains actual buyers of pain relief products. Data is captured from loyalty card purchases at point-of-sale from
This category contains actual buyers of Advilpain relief products. Data is captured from loyalty card purchases at point-of-sale f
This category contains actual buyers of Aleve pain relief products. Data is captured from loyalty card purchases at point-of-sale
This category contains actual buyers of Bayer pain relief products. Data is captured from loyalty card purchases at point-of-sale
This category contains actual buyers of Tylenol pain relief products. Data is captured from loyalty card purchases at point-of-sa
This category contains actual buyers of pain relief products. Data is captured from loyalty card purchases at point-of-sale from
This segment targets CPG heavy spenders on Pain Relief at the Category level
This segment targets CPG heavy spenders on the brand Aleve in the Pain Relief Category
This segment targets CPG heavy spenders on the brand Bayer in the Pain Relief Category
This segment targets CPG heavy spenders on the brand Excedrin in the Pain Relief Category
This segment targets CPG heavy spenders on the brand Goodys in the Pain Relief Category
This segment targets CPG heavy spenders on the brand Motrin in the Pain Relief Category
This segment targets CPG heavy spenders on the brand St Joseph in the Pain Relief Category
This segment targets CPG heavy spenders on the brand Tylenol in the Pain Relief Category
This segment contains households known to have a high propensity to purchase OTC - Brand Pain Relievers. Brands such as Adv
This segment contains households known to have a high propensity to purchase OTC - Kids Pain Relievers. Brands such as Child
This segment contains households known to have a high propensity to purchase OTC - Pain Relievers. Brands such as Advil, Ale
This segment contains households known to have a high propensity to purchase OTC- Generic Pain Relievers. Brands such as U
This category contains people who are in-market for vitamins and dietary supplements.
This category contains people who are in-market for weight management products.
This category contains people who are in-market for first aid products.
This audience contains CPG consumers that actively shop online for medicines and remedies.
This audience contains CPG consumers that actively shop online for vision care, contacts, and glasses.
This category contains actual buyers of cough and cold relief products. Data is captured from loyalty card purchases at point-of
This category contains actual buyers of Halls cough & cold medicines. Data is captured from loyalty card purchases at point-of-s
This category contains actual buyers of Mucinex cough & cold medicines. Data is captured from loyalty card purchases at point
This category contains actual buyers of Vicks cough & cold medicines. Data is captured from loyalty card purchases at point-of-
This category contains actual buyers of allergy relief products. Data is captured from loyalty card purchases at point-of-sale from
This category contains actual buyers of cough & cold medicines. Data is captured from loyalty card purchases at point-of-sale fr
This category contains actual buyers of eye care products. Data is captured from loyalty card purchases at point-of-sale from a
This category contains actual buyers of first aid products. Data is captured from loyalty card purchases at point-of-sale from a w
This category contains actual buyers of gastrointestinal products. Data is captured from loyalty card purchases at point-of-sale f
This category contains actual buyers of skin care products. Data is captured from loyalty card purchases at point-of-sale from a
This category contains actual buyers of vitamins. Data is captured from loyalty card purchases at point-of-sale from a wide cros
This category contains actual buyers of sun care products. Data is captured from loyalty card purchases at point-of-sale from a
This segment targets CPG heavy spenders on Antacid Tablets at the Category level
This segment targets CPG heavy spenders on Cold/Allergy/Sinus at the Category level
This segment targets CPG heavy spenders on the brand Advil in the Cold/Allergy/Sinus Category
This segment targets CPG heavy spenders on the brand Alka Seltzer Plus in the Cold/Allergy/Sinus Category
This segment targets CPG heavy spenders on the brand Allegra in the Cold/Allergy/Sinus Category
This segment targets CPG heavy spenders on the brand Benadryl in the Cold/Allergy/Sinus Category
This segment targets CPG heavy spenders on the brand Claritin in the Cold/Allergy/Sinus Category
This segment targets CPG heavy spenders on the brand Cold Eeze in the Cold/Allergy/Sinus Category
This segment targets CPG heavy spenders on the brand Coricidin HBP in the Cold/Allergy/Sinus Category
This segment targets CPG heavy spenders on the brand Mucinex in the Cold/Allergy/Sinus Category
This segment targets CPG heavy spenders on the brand Sudafed in the Cold/Allergy/Sinus Category
This segment targets CPG heavy spenders on the brand Tylenol in the Cold/Allergy/Sinus Category
This segment targets CPG heavy spenders on the brand Zicam in the Cold/Allergy/Sinus Category
This segment targets CPG heavy spenders on the brand Zyrtec in the Cold/Allergy/Sinus Category
This segment targets CPG heavy spenders on External Analgesics Rubs at the Category level
A consumer shopping for Cold and Flu products. They are actively shopping for cold and flu symptoms and products including Z
A consumer shopping for Vision products. They are actively shopping for vision, vision care and eyeglasses.
This segment targets CPG heavy spenders on the brand Aspercreme in the External Analgesics Rubs Category
This segment targets CPG heavy spenders on the brand Salonpas in the External Analgesics Rubs Category
This segment contains households known to have a high propensity to purchase Brand Cough & Cold . Brands such as Zicam, T
This segment contains households known to have a high propensity to purchase Cough And Cold. Brands such as Afrin, Halls, V
This segment contains households known to have a high propensity to purchase Generic Cough & Cold. Brands such as Up & U
 from a wide cross-section of the nation's leading grocery retailers.
f-sale from a wide cross-section of the nation's leading grocery retailers.
of-sale from a wide cross-section of the nation's leading grocery retailers.
of-sale from a wide cross-section of the nation's leading grocery retailers.
t-of-sale from a wide cross-section of the nation's leading grocery retailers.
from a wide cross-section of the nation's leading grocery retailers.

as Advil, Aleve, Tylenol

s Children's Advil , Children's Tylenol, Pedia Care
vil, Aleve, Tylenol
h as Up & Up Acetaminophen , Equate Children's Ibuprofen, Walgreen's Junior Pain Reliever

oint-of-sale from a wide cross-section of the nation's leading grocery retailers.

nt-of-sale from a wide cross-section of the nation's leading grocery retailers.
t point-of-sale from a wide cross-section of the nation's leading grocery retailers.
int-of-sale from a wide cross-section of the nation's leading grocery retailers.
ale from a wide cross-section of the nation's leading grocery retailers.
-sale from a wide cross-section of the nation's leading grocery retailers.
rom a wide cross-section of the nation's leading grocery retailers.
om a wide cross-section of the nation's leading grocery retailers.
f-sale from a wide cross-section of the nation's leading grocery retailers.
rom a wide cross-section of the nation's leading grocery retailers.
de cross-section of the nation's leading grocery retailers.
rom a wide cross-section of the nation's leading grocery retailers.
uding Zicam, Nyquil, Robitussum, and Riccola.

cam, Theraflu, Mucinex Dm

Halls, Vicks Nyquil
Up & Up Cold And Cough, Equate Cold, Walgreen's Wal-tussin
Category
ID
395754
395755
395759
395782
395801
395817
395821
395848
395852
395870
577518
577523
367863
367872
367884
367893
367895

629145

629146
629148

629150

629154
471884
471887
471888
472008
472009
472011
386727
524090
523987
487642
395601
395602
395603
442546
367969
367970
367971
368050
368075
368076
368077
368078
368079
368080
494132
359336
414029
392704

459099

459100

459101
459102
459103
502090
471925
471927
471929
471931
471933
471934
471935
471936
471938
471940
471941
471944
471991
472005
472006
472008
472009
472010
472011
472012
472015
472016
472017
472018
472019
472020
472021
386585
503348
393700
494460
395472
395739
395740
395741
395742
395743
395746

629142

629143

629155
629157
629162
313719
313720
313721
313722
243072
494503
210771
356964
359293
162815

629145

629146

629147
629148
629149
629150

629151

629152
629153

629154
629156
394060
243071
 Full Path
Branded Data > ALC > MD+ > Physicians, Doctors, Surgeons & MDs > Addiction Medicine
Branded Data > ALC > MD+ > Physicians, Doctors, Surgeons & MDs > Adolescent Medicine
Branded Data > ALC > MD+ > Physicians, Doctors, Surgeons & MDs > Alternative Medicine
Branded Data > ALC > MD+ > Physicians, Doctors, Surgeons & MDs > Emergency Medicine
Branded Data > ALC > MD+ > Physicians, Doctors, Surgeons & MDs > Internal Medicine
Branded Data > ALC > MD+ > Physicians, Doctors, Surgeons & MDs > Nuclear Medicine
Branded Data > ALC > MD+ > Physicians, Doctors, Surgeons & MDs > Occupational Medicine
Branded Data > ALC > MD+ > Physicians, Doctors, Surgeons & MDs > Physical Medicine/Rehabilitation
Branded Data > ALC > MD+ > Physicians, Doctors, Surgeons & MDs > Preventive Medicine
Branded Data > ALC > MD+ > Physicians, Doctors, Surgeons & MDs > Sports Medicine
Branded Data > B2B Targets by WhoToo > Functional Area > Medical & Health Services > Specialties > Internal Medicine & Card
Branded Data > B2B Targets by WhoToo > Functional Area > Medical & Health Services > Specialties > Primary Care & Family M
Branded Data > Bombora > B2B Demo > Functional Area > Medical/Health > Adolescent Medicine
Branded Data > Bombora > B2B Demo > Functional Area > Medical/Health > Emergency Medicine
Branded Data > Bombora > B2B Demo > Functional Area > Medical/Health > Internal Medicine
Branded Data > Bombora > B2B Demo > Functional Area > Medical/Health > Pediatrics & Adolescent Medicine
Branded Data > Bombora > B2B Demo > Functional Area > Medical/Health > Physical Medicine & Rehabilitation

Branded Data > Infogroup, Inc > Infogroup Corporate > Business & Professional > Occupation > Professional License > Doctor of

Branded Data > Infogroup, Inc > Infogroup Corporate > Business & Professional > Occupation > Professional License > Doctor of
Branded Data > Infogroup, Inc > Infogroup Corporate > Business & Professional > Occupation > Professional License > Doctor of

Branded Data > Infogroup, Inc > Infogroup Corporate > Business & Professional > Occupation > Professional License > Doctor of

Branded Data > Infogroup, Inc > Infogroup Corporate > Business & Professional > Occupation > Professional License > Doctor of
Branded Data > Media Source > LBDigital > Open For Business B2B > Medical Doctor > Internal Medicine
Branded Data > Media Source > LBDigital > Open For Business B2B > Medical Doctor > Physical Medicine & Rehabilitation
Branded Data > Media Source > LBDigital > Open For Business B2B > Medical Doctor > Preventive Medicine
Branded Data > Media Source > LBDigital > Open For Business B2B > Professional Practice > Medical - Healthcare > Emergency
Branded Data > Media Source > LBDigital > Open For Business B2B > Professional Practice > Medical - Healthcare > Family Med
Branded Data > Media Source > LBDigital > Open For Business B2B > Professional Practice > Medical - Healthcare > Internal Me
Branded Data > OmniDIGITAL by MeritDirect > Job Function > Pediatric & Adolescent Medicine
B2B > Company Name > A-F > DaVita Healthcare Partners
B2B > Company Name > G-L > Genesis Healthcare
Branded Data > 33Across AudienceID > Health > Healthcare Industry
Branded Data > ALC > B2B > Executives > Executives by Industry > Healthcare > Hospitals
Branded Data > ALC > B2B > Executives > Executives by Industry > Healthcare > Medical Offices & Clinics
Branded Data > ALC > B2B > Executives > Executives by Industry > Healthcare > Nursing Care Facilities & Home Health Care
Branded Data > AddThis > Premium > B2B > Healthcare Professional
Branded Data > Bombora > B2B Demo > Industry > Healthcare > Hospitals & Clinics
Branded Data > Bombora > B2B Demo > Industry > Healthcare > Medical Offices
Branded Data > Bombora > B2B Demo > Industry > Healthcare > Pharmaceuticals
Branded Data > Bombora > B2B Demo > Professional Groups > Healthcare Professional
Branded Data > Bombora > B2B Predictive Signals > Healthcare > Administration
Branded Data > Bombora > B2B Predictive Signals > Healthcare > Disease Control
Branded Data > Bombora > B2B Predictive Signals > Healthcare > Health Insurance
Branded Data > Bombora > B2B Predictive Signals > Healthcare > Health Tech
Branded Data > Bombora > B2B Predictive Signals > Healthcare > Medical Research
Branded Data > Bombora > B2B Predictive Signals > Healthcare > Patient Management
Branded Data > Bombora > Decision Maker > Healthcare Decision Maker
Branded Data > Cross Pixel > B2B > Industry > Healthcare
Branded Data > Datalogix > DLX B2B > Industry > Healthcare
Branded Data > Dun & Bradstreet > Standard Taxonomy > B2B Job Function > Healthcare Professionals

Branded Data > Infogroup, Inc > Infogroup Corporate > Business & Professional > Industry > Healthcare & Health Services > Den

Branded Data > Infogroup, Inc > Infogroup Corporate > Business & Professional > Industry > Healthcare & Health Services > Hos

Branded Data > Infogroup, Inc > Infogroup Corporate > Business & Professional > Industry > Healthcare & Health Services > Nur
Branded Data > Infogroup, Inc > Infogroup Corporate > Business & Professional > Industry > Healthcare & Health Services > Offi
Branded Data > Infogroup, Inc > Infogroup Corporate > Business & Professional > Industry > Healthcare & Health Services > Pha
Branded Data > Lotame > B2B > Industry > Healthcare
Branded Data > Media Source > LBDigital > Open For Business B2B > Professional License > Healthcare > Audiologist
Branded Data > Media Source > LBDigital > Open For Business B2B > Professional License > Healthcare > Counselors - Alcohol /
Branded Data > Media Source > LBDigital > Open For Business B2B > Professional License > Healthcare > Doctors / Physicians
Branded Data > Media Source > LBDigital > Open For Business B2B > Professional License > Healthcare > Medical Physicist
Branded Data > Media Source > LBDigital > Open For Business B2B > Professional License > Healthcare > Optometrist
Branded Data > Media Source > LBDigital > Open For Business B2B > Professional License > Healthcare > Osteopath
Branded Data > Media Source > LBDigital > Open For Business B2B > Professional License > Healthcare > Pathologist
Branded Data > Media Source > LBDigital > Open For Business B2B > Professional License > Healthcare > Pharmacist
Branded Data > Media Source > LBDigital > Open For Business B2B > Professional License > Healthcare > Physicians Assistant
Branded Data > Media Source > LBDigital > Open For Business B2B > Professional License > Healthcare > Psychologist
Branded Data > Media Source > LBDigital > Open For Business B2B > Professional License > Healthcare > Social Worker
Branded Data > Media Source > LBDigital > Open For Business B2B > Professional License > Healthcare > Veterinarian
Branded Data > Media Source > LBDigital > Open For Business B2B > Professional Practice > Legal > Healthcare Law
Branded Data > Media Source > LBDigital > Open For Business B2B > Professional Practice > Medical - Healthcare > Anesthesiog
Branded Data > Media Source > LBDigital > Open For Business B2B > Professional Practice > Medical - Healthcare > Cardiovascu
Branded Data > Media Source > LBDigital > Open For Business B2B > Professional Practice > Medical - Healthcare > Emergency
Branded Data > Media Source > LBDigital > Open For Business B2B > Professional Practice > Medical - Healthcare > Family Med
Branded Data > Media Source > LBDigital > Open For Business B2B > Professional Practice > Medical - Healthcare > General Pra
Branded Data > Media Source > LBDigital > Open For Business B2B > Professional Practice > Medical - Healthcare > Internal Me
Branded Data > Media Source > LBDigital > Open For Business B2B > Professional Practice > Medical - Healthcare > Neurology
Branded Data > Media Source > LBDigital > Open For Business B2B > Professional Practice > Medical - Healthcare > Orthopedic
Branded Data > Media Source > LBDigital > Open For Business B2B > Professional Practice > Medical - Healthcare > Pathology
Branded Data > Media Source > LBDigital > Open For Business B2B > Professional Practice > Medical - Healthcare > Pediatrics
Branded Data > Media Source > LBDigital > Open For Business B2B > Professional Practice > Medical - Healthcare > Physical Me
Branded Data > Media Source > LBDigital > Open For Business B2B > Professional Practice > Medical - Healthcare > Psychiatry
Branded Data > Media Source > LBDigital > Open For Business B2B > Professional Practice > Medical - Healthcare > Radiology
Branded Data > Media Source > LBDigital > Open For Business B2B > Professional Practice > Medical - Healthcare > Surgeon
Branded Data > OmniDIGITAL by MeritDirect > Business Industry > Healthcare
Branded Data > TruSignal > B2B > Business Contacts > Industry > Healthcare
Branded Data > V12 Group > B2B > Area Of Responsibility > Healthcare
Branded Data > Webbula > B2B Premium > Industry > Healthcare
Branded Data > ALC > MD+ > Nurses
Branded Data > ALC > MD+ > Nurses > Clinical Nurses
Branded Data > ALC > MD+ > Nurses > CNAs/Certified Nursing Aide
Branded Data > ALC > MD+ > Nurses > LPNs/Licensed Practical Nurses
Branded Data > ALC > MD+ > Nurses > Nurse Anesthetists
Branded Data > ALC > MD+ > Nurses > Nurse Practitioners
Branded Data > ALC > MD+ > Nurses > RNs/Registered Nurses

Branded Data > Infogroup, Inc > Infogroup Corporate > Business & Professional > Occupation > Professional License > Certified

Branded Data > Infogroup, Inc > Infogroup Corporate > Business & Professional > Occupation > Professional License > Certified

Branded Data > Infogroup, Inc > Infogroup Corporate > Business & Professional > Occupation > Professional License > Licensed
Branded Data > Infogroup, Inc > Infogroup Corporate > Business & Professional > Occupation > Professional License > Nurse Pra
Branded Data > Infogroup, Inc > Infogroup Corporate > Business & Professional > Occupation > Professional License > Registere
Branded Data > Media Source > B2B > Occupation > Nurse
Branded Data > Media Source > B2B > Occupation > Nurse (Registered)
Branded Data > Media Source > B2B > Occupation > Nurse/LPN
Branded Data > Media Source > B2B > Occupation > Nurses Aide/Orderly
Branded Data > V12 Group > Profession > Nurse (RN / LPN)
Branded Data > Webbula > B2B Premium > Occupation > Health > Nurse
Branded Data > Webbula > Demographic > Employment > Occupation > Health Care > Nurse
B2B > Industries & Occupations > Health Care > Practitioners > Diagnosing & Treatment > Doctors
Branded Data > Cross Pixel > B2B > Functional Area > Medical/Health/Doctor
Branded Data > Datalogix > DLX Demographics > Occupation > Health Services > Medical Doctor/Physician

Branded Data > Infogroup, Inc > Infogroup Corporate > Business & Professional > Occupation > Professional License > Doctor of

Branded Data > Infogroup, Inc > Infogroup Corporate > Business & Professional > Occupation > Professional License > Doctor of

Branded Data > Infogroup, Inc > Infogroup Corporate > Business & Professional > Occupation > Professional License > Doctor of
Branded Data > Infogroup, Inc > Infogroup Corporate > Business & Professional > Occupation > Professional License > Doctor of
Branded Data > Infogroup, Inc > Infogroup Corporate > Business & Professional > Occupation > Professional License > Doctor of
Branded Data > Infogroup, Inc > Infogroup Corporate > Business & Professional > Occupation > Professional License > Doctor of

Branded Data > Infogroup, Inc > Infogroup Corporate > Business & Professional > Occupation > Professional License > Doctor of

Branded Data > Infogroup, Inc > Infogroup Corporate > Business & Professional > Occupation > Professional License > Doctor of
Branded Data > Infogroup, Inc > Infogroup Corporate > Business & Professional > Occupation > Professional License > Doctor of

Branded Data > Infogroup, Inc > Infogroup Corporate > Business & Professional > Occupation > Professional License > Doctor of
Branded Data > Infogroup, Inc > Infogroup Corporate > Business & Professional > Occupation > Professional License > Naturopa
Branded Data > V12 Group > B2B > SIC4 Industry > Offices And Clinics Of Medical Doctors
Branded Data > V12 Group > Profession > Medical Doctor / Physician
Details Report

Reach (30 day

estimate)
320
960
320
3,200
13,440
320
320
320
320
640
1,103,680
1,053,120
3,520
640
320
4,160
1,280

154,560

236,800
1459840

102,400

75,200
7,360
1,280
960
2,560
320
8,640
1,280
640
18,560
11,895,680
422,080
2,101,120
 2,391,040
13,595,520
16,112,960
614,720
493,760
44,010,880
3,174,080
8,975,360
1,041,280
4,879,040
7,337,600
7,711,360
10,552,640
1,222,400
5,111,040
4,256,640

21,760

58,880

16,960
14,080
22,720
51,288,640
2,560
640
48,640
960
320
640
3,840
320
1,280
1,280
320
1,280
640
640
320
2,560
320
21,760
8,640
320
 320
1,600
4,160
320
640
960
2,880
544,960
36,079,040
282,240
22,488,320
2,217,920
2,240
614,400
381,440
2,240
22,720
1,192,640

32,960

330,560

1,482,560
433,920
5,178,880
222,400
5,278,720
852,480
1,089,280
26,629,440
3,841,600
6,676,480
6,350,400
979,840
1,760,960

154,560

236,800

396,160
1,459,840
95,360
 102,400

76,160

13,440
40,320

75,200
8,320
1,281,600
ort

Description
Physicians who have been identified as having an Addiction Medicine specialty.
Physicians who have been identified as having an Adolescent Medicine specialty.
Physicians who have been identified as having an Alternative Medicine specialty.
Physicians who have been identified as having an Emergency Medicine specialty.
Physicians who have been identified as having an Internal Medicine specialty.
Physicians who have been identified as having a Nuclear Medicine specialty.
Physicians who have been identified as having an Occupational Medicine specialty.
Physicians who have been identified as having a Physical Medicine/Rehabilitation specialty.
Physicians who have been identified as having a Preventive Medicine specialty.
Physicians who have been identified as having a Sports Medicine specialty.
This audience is comprised of health practitioners with specialization in the field of internal medicine & cardiovascular.
This audience is comprised of health practitioners with specialization in the field of primary care & family medicine.
People involved in the administration and delivery of healthcare focused on teenaged patients.
People involved in the administration and delivery of healthcare to patients with acute illnesses or injuries requiring immediate
People involved in the administration and delivery of healthcare concerned with the prevention, diagnosis and treatment of illn
People involved in the administration and delivery of healthcare focused on children and teenaged patients.
People involved in the administration and delivery of healthcare designed to restore or otherwise enchance functional ability a

Individuals who are registered with state agencies as a Doctor of Chiropractic Medicine.

Individuals who are registered with state agencies as a Doctor of Dental Medicine.
Individuals who are registered with state agencies as a Doctor of Medicine.

Individuals who are registered with state agencies as a Doctor of Osteopathic Medicine.

Individuals who are registered with state agencies as a Doctor of Veterinary Medicine.
Targeted business to business data selectable by Medical Doctor - Internal Medicine.
Targeted business to business data selectable by Medical Doctor - Physical Medicine & rehabilitation.
Targeted business to business data selectable by Medical Doctor - Preventative Medicine.
Targeted business to business data selectable by Professional Practice - Medical - Healthcare - Emergency Medicine.
Targeted business to business data selectable by Professional Practice - Medical - Healthcare - Family Medicine.
Targeted business to business data selectable by Professional Practice - Medical - Healthcare - Internal Medicine.
This segment targets Pediatric & Adolescent Medicine by their specific qualified job function.
People who most likely work at DaVita Healthcare Partners.
People who most likely work at Genesis Healthcare.
Users who are interested in the healthcare industry such as specialties, benefits, professions, etc.
Decision makers at companies primarily engaged in providing general medical and surgical services and other hospital services
Decision makers at companies primarily engaged in furnishing medical, surgical and other health services to individuals, includ
Decision makers at companies primarily engaged in providing inpatient nursing and rehabilitative services to patients who requ
Professionals working within the Healthcare industry such as physicians, surgeons, nurses and pharamceuticals.
Public or private medical facilities that provide inpatient or ambulatory care.
Healthcare practitioners with a standalone office involved in the delivery of a range of services.
Companies that engage in research and development activities on, and the production and distribution of, medical drugs.
People who belong to the Healthcare industry segment, the Healthcare functional area or the Healthcare intent category.
This category aggregates 7 intent topics, including health insurance, medical billing and pay for performance.
This category aggregates 10 intent topics, including communicable diseases, patient education and public health.
This category aggregates 14 intent topics, including claims processing, health care costs and Healthcare.gov.
This category aggregates 43 intent topics, including clinical data integration, Electronic Health Record (EHR) and medical device
This category aggregates 4 intent topics, including evidence-based design (EBD), gene sequencing and health analytics.
This category aggregates 27 intent topics including mpatient safety, pharmaceuticals and pain control.
Healthcare professionals with a title of director or above.
This category contains people who work for companies or organizations that provide medical and healthcare related products o
People who are owners or employees of a business in the Healthcare industry
This segment contains people working in a Health Care capacity. Sample titles include: Staff Pharmacist, Nurse Practitioner, Inte

Individuals in organizations involved in dentistry, orthodontia, and oral health related services, such as dentist offices, orthodon

Individuals who work in direct patient care facilities such as medical hospitals, psychiatric hospitals, specialty hospitals, outpati

Individuals in organizations involved in direct patient care and healthcare services including in-patient, in-home overnight, and
Individuals who work in offices and clinics that provide direct patient care by licensed medical doctors, physicians, optometrist
Individuals in organizations involved in the production and sale of medicinal chemicals, naturopathic substances, and biologica
Those who have declared an interest in Business (B2B) or navigated to pages, read articles, uploaded photos, etc. about Indust
Targeted business to business data selectable by Professional License - Healthcare - Audiologist.
Targeted business to business data selectable by Professional License - Healthcare - Counselors - Alcohol / Drugs.
Targeted business to business data selectable by Professional License - Healthcare - Doctors / Physicians.
Targeted business to business data selectable by Professional License - Healthcare - Medical Physicist.
Targeted business to business data selectable by Professional License - Healthcare - Optometrist.
Targeted business to business data selectable by Professional License - Healthcare - Osteopath.
Targeted business to business data selectable by Professional License - Healthcare - Pathologist.
Targeted business to business data selectable by Professional License - Healthcare - Pharmacist.
Targeted business to business data selectable by Professional License - Healthcare - Physicians Assistant.
Targeted business to business data selectable by Professional License - Healthcare - Psychologist.
Targeted business to business data selectable by Professional License - Healthcare - Social Worker.
Targeted business to business data selectable by Professional License - Healthcare - Veterinarian.
Targeted business to business data selectable by Professional Practice - Legal - Healthcare Law.
Targeted business to business data selectable by Professional Practice - Medical - Healthcare - Anesthesiogy.
Targeted business to business data selectable by Professional Practice - Medical - Healthcare - Cardiovascular.
Targeted business to business data selectable by Professional Practice - Medical - Healthcare - Emergency Medicine.
Targeted business to business data selectable by Professional Practice - Medical - Healthcare - Family Medicine.
Targeted business to business data selectable by Professional Practice - Medical - Healthcare - General Practice.
Targeted business to business data selectable by Professional Practice - Medical - Healthcare - Internal Medicine.
Targeted business to business data selectable by Professional Practice - Medical - Healthcare - Neurology.
Targeted business to business data selectable by Professional Practice - Medical - Healthcare - Orthopedics.
Targeted business to business data selectable by Professional Practice - Medical - Healthcare - Pathology.
Targeted business to business data selectable by Professional Practice - Medical - Healthcare - Pediatrics.
Targeted business to business data selectable by Professional Practice - Medical - Healthcare - Physical Med Rehab.
Targeted business to business data selectable by Professional Practice - Medical - Healthcare - Psychiatry.
Targeted business to business data selectable by Professional Practice - Medical - Healthcare - Radiology.
Targeted business to business data selectable by Professional Practice - Medical - Healthcare - Surgeon.
This segment targets Healthcare by the specific qualified Business Industry.
Target business contacts and decision makers who have declared or been classified as working in healthcare
Employees Works Within Healthcare
This segment contains individuals working in the Healthcare industry.
Individuals who have been identified as Nurses.
Nurses who have been identified as Clinical Nurses.
Nurses who have been identified as CNAs/Certified Nursing Aides.
Nurses who have been identified as LPNs/Licensed Practical Nurses.
Nurses who have been identified as Nurse Anesthetists.
Nurses who have been identified as Nurse Practitioners.
Nurses who have been identified as RNs/Registered Nurses.

Individuals who are registered with state agencies as a Certified Nurse Midwife.

Individuals who are registered with state agencies as a Certified Nurse Practioner.

Individuals who are registered with state agencies as a Licensed Practical Nurse.
Individuals who are registered with state agencies as a Nurse Practioner.
Individuals who are registered with state agencies as a Registered Nurse.
This category contains people whose occupation is a Nurse
This category contains people whose occupation is a Nurse (Registered)
This category contains people whose occupation is a Nurse/LPN
This category contains people whose occupation is a Nurses Aide/Orderly
This segment contains people that describe themselves as a Nurse (RN / LPN). They describe themselves as trained to care for
This segment contains individuals who are Nurses.
This category contains people who work as nurses.
This category contains users who work as doctors.
This category contains professionals involved in the field of medicine and healthcare. Sample job titles include: Cardiologist, Nu
This category contains people who are employed as medical doctors/physicians.

Individuals who are registered with state agencies as a Doctor of Chiropractic Medicine.

Individuals who are registered with state agencies as a Doctor of Dental Medicine.

Individuals who are registered with state agencies as a Doctor of Dental Surgery.
Individuals who are registered with state agencies as a Doctor of Medicine.
Individuals who are registered with state agencies as a Doctor of Optometry.
Individuals who are registered with state agencies as a Doctor of Osteopathic Medicine.

Individuals who have earned a PhD degree.

Individuals who are registered with state agencies as a Doctor of Physical Therapy.
Individuals who are registered with state agencies as a Doctor of Podiatry.

Individuals who are registered with state agencies as a Doctor of Veterinary Medicine.
Individuals who are registered with state agencies as a Naturopathic Doctor.
More Specific Primary Line Of Business For This Company Is Offices And Clinics Of Medical Doctors
This segment contains people that describe themselves as a Medical Doctor / Physician. They describe themselves as qualified
mediate medical care.
t of illnesses in adults.

bility and quality of life in those with bodily impairments or disabilities.

including individual practitioners, clinics and group clinics.

o require continuous health care; and Decision makers at companies primarily engaged in providing skilled nursing or medical care in the h

ducts or services. Sample company types include: medical laboratories, hospitals, specialized clinics, physical therapy facilities, etc.

er, Internal Medicine, Physicians Assistant, Family Practitioner

thodontists, dental laboratories, etc

utpatient surgical clinics and centers, etc

t, and specialty medical services, such as immediate care facilities, nursing homes, home health care services, etc

logical substances used in direct patient care, such as Pharmacies, Biotech Companies, Pharmaceutical Companies, etc
Industry - Healthcare
re for the sick.

gist, Nurse, Dentist, Veterinarian, Physical Therapist, etc.

alified to practice medicine.
nursing or medical care in the home.

l therapy facilities, etc.

Category
ID

162917
270461
270463
270465
270467
270470
162918
270472
270473
270475
196865
401577
401578
506034
448368
448857
448858
448859
448860
448861
448862
448863
448864
339906
339910
339909
339907
441560
6211
354679
454174
502231
393879
288340
437405
416869
 Full Path

Branded Data > AddThis > Premium > Health > Health & Medical > Health Conditions
Branded Data > AddThis > Premium > Health > Health & Medical > Health Conditions > Aches & Pains
Branded Data > AddThis > Premium > Health > Health & Medical > Health Conditions > Allergies
Branded Data > AddThis > Premium > Health > Health & Medical > Health Conditions > Cold & Flu
Branded Data > AddThis > Premium > Health > Health & Medical > Health Conditions > Hearing
Branded Data > AddThis > Premium > Health > Health & Medical > Health Conditions > Stomach Issues
Branded Data > AddThis > Premium > Health > Health & Medical > Medical Terms > General Practice
Branded Data > AddThis > Premium > Health > Health & Medical > Medical Terms > Medical Facilities
Branded Data > AddThis > Premium > Health > Health & Medical > Medical Terms > Medical Procedures
Branded Data > AddThis > Premium > Health > Health & Medical > Medical Terms > Nurse
Branded Data > Datalogix > DLX Philanthropy > Medical Research
Branded Data > Experian > Lifestyle and Interests > Financial Behavior > Medical Insurance Policy Holders - Expanded
Branded Data > Experian > Lifestyle and Interests > Financial Behavior > Medical Insurance Policy Holders - Precision
Branded Data > adgnitio > App Insights > Apps > Medical
Branded Data > AcquireWeb > Consumer Profile > Ad Consumption > Video > Seen in Medical Offices in Last Month
Branded Data > AcquireWeb > Insurance > Medical Insurance > Accidental Death Insurance
Branded Data > AcquireWeb > Insurance > Medical Insurance > Dental Insurance
Branded Data > AcquireWeb > Insurance > Medical Insurance > Disability/Loss due to Medical Insurance
Branded Data > AcquireWeb > Insurance > Medical Insurance > Long Term Care Insurance
Branded Data > AcquireWeb > Insurance > Medical Insurance > Medical Insurance - Group Health
Branded Data > AcquireWeb > Insurance > Medical Insurance > Medical Insurance - HMO
Branded Data > AcquireWeb > Insurance > Medical Insurance > Prescription Drug Insurance
Branded Data > AcquireWeb > Insurance > Medical Insurance > Vision Insurance
Branded Data > Media Source > Transactions > Medical Products
Branded Data > Media Source > Transactions > Medical Products > Surgical Equipment
Branded Data > Media Source > Transactions > Medical Products > Patient Care Products
Branded Data > Media Source > Transactions > Medical Products > Dental Equipment & Supplies
Interest > Business & Finance > Medical & Biotechnology
Interest > Science & Humanities > Medical & Health Sciences
Branded Data > Alliant > Premium > Products & Services Propensities > Premium Health Insurance - Propensity
Branded Data > Alliant > Products & Services Propensities > Health Insurance - Propensity
Branded Data > Lotame > Personal Finance > Personal or Health Insurance
Branded Data > V12 Group > B2B > SIC4 Industry > Accident And Health Insurance
Branded Data > SirData > Active Buyers > Health Insurance
Interest > Personal Finance > Insurance > Health Insurance
Past Purchases > Financial Products & Services > Insurance > Health Insurance
Details Report

Reach (30 day

estimate)

13,196,160
3,544,960
1,015,360
4,856,000
355,840
1,454,720
6,943,360
8,000,960
1,676,480
1,450,880
137,512,960
27,724,800
121,750,720
84,800
3,001,920
2,636,480
2,747,200
2,715,520
2665600
2,277,120
2,516,480
2,386,240
2,703,040
299,520
8,960
167,680
5,120
52,713,280
154,586,880
4,062,400
64,558,720
66,042,880
49,600
1,280
198,103,040
ort

Description

A consumer looking up health conditions. They are researching specific health issues that can include: fractures, broken bone o
A consumer researching for aches and pain relievers. Products searched include: Tylenol, Aspirin, Icy Hot and heating pads.
A consumer researching for allergy relievers. Products searched include: tissues, and various allergy medication.
A consumer researching for cold and flu relievers. Products searched include: decongestants, cough suppressants, Nyquil and D
A consumer researching for hearing assistance, loss. Products and searches made include: audiogram, hearing test and ringing
A consumer researching with stomach issues. Products searched include: Tums, laxative, Beano, or Pepto Bismol.
A consumer researching for general practice. They are interested in General Health & Medical information including terms such
A consumer researching for medical facilities. They are interested in Medical Facilities including terms such as Doctor, Surgeons
A consumer researching for medical procedures. They are interested in Medical Procedures including terms such as Doctor, Sur
A consumer researching for nurse. They are interested in Nursing information including terms such as Nurse, Nursing, RN, Nurs
Donors to organizations that provide research for cures related to disease and disorders.
This segment contains consumers who are likely to have a medical insurance policy.
This segment contains consumers who are likely to have a medical insurance policy.
Users with higher than average installed Medical apps
Have seen video ads in medical offices in the last month
Has accidental death and dismemberment insurance
Has dental insurance
Has disability/loss of income through medical causes insurance
Has long term care insurance
Has medical insurance through Group Health Cooperative
Medical insurance policy type is HMO (Health Maintenance Organization)
Has prescription drugs insurance
Has vision care insurance
This category contains people who have made one or more purchases of Medical Products
This category contains people who have made one or more purchases in the subcategory of Medical Products: Surgical Equipm
This category contains people who have made one or more purchases in the subcategory of Medical Products: Patient Care Pro
This category contains people who have made one or more purchases in the subcategory of Medical Products: Dental Equipme
This category contains people who are interested in the medical and biotechnology industry.
This category contains people who are interested in medicine and health sciences.
Active multi-channel consumers living in the top 10% of households that purchase health insurance via an agent, direct or onli
Top 10% of Alliant households that purchased health insurance via an agent, direct, or online.
Those who have declared an interest in Personal or Health Insurance or navigated to pages, read articles, uploaded photos, etc
More Specific Primary Line Of Business For This Company Is Accident And Health Insurance
Users who took out an Health Insurance policy
This category contains people who are interested in health insurance.
This category contains users who are likely to have purchased health insurance.
 bone or vein surgery.

l and Dayquil.
ringing in the ears.

ms such as Medicine, Prescriptions, Diseases and diagnoses.

rgeons, clinics and Hospitals.
or, Surgeons, clinics and Hospitals.
N, Nurse Assistant and nurses.

are Products
uipment & Supplies

os, etc. about personal or health insurance.

 Data Types in the Marketpla

In-Market Auto

In-Market Travel

In-Market Education

In-Market Finanical

In-Market Retail

In-Market Service

In-Market CPG

In-Market Real Estate

BlueKai Data Demographic

Device Data

Qualified Demographic

Interest

Predictors
 Television

B2B

Acxiom

AdAdvisor

AddThis

Affinity Answers

ALC

Alliant

Analytics IQ

Acrametrics
 Beintoo

Blue Kangaroo

comScore

DataLab

Cross Pixel

DataLogix

dlx|Auto - powered by Polk

Datacratic
 Datamyx

Dataline

DeliDataX

DataXPand(Hispanics)

Dun & Bradstreet

Branded Data
Evite

Experian/Experian UK

Financial Audiences

Forbes

i360
 GfK/MRI

I-Behavior

Infogroup

IRI

IXI

Kantar Media TGI

Lotame

Bombora
(formerly Madison Logic)

MasterCard

Media Source

OmniDIGITAL by MeritDirect
Omnibus(Japan Only)

Profound Networks

PushSpring
(Mobile Device ID only)

TransUnion
Relevate
SirData

SMS

Solve Media

TruSignal

Vendigi

V12

Webbula
 Data Types in the Marketplace

Users who have demonstrated intent through make/model searches, car configurations and dealership quote reque
online automotive sites. 93% of BlueKai’s In-Market Auto’s users come from Comscore top 10 Automotive sites.
Users who have searched for flights, hotels and car rentals on top online travel sites in the last 7 days. 94% of BlueK
Market travel users come from Comscore top 10 travel sites like Kayak.com.
Users who have demonstrated intent to pursue education and vocational training, typically at post-secondary institu
Examples of intent include searches on particular schools, majors, and financial aid products.
Users who have performed actions such as search queries, using financial calculators, and comparing credit card off
mortgage rates, insurance products and retirement plans. 80% of BlueKai’s In-Market Finance data comes from Com
top 50 Financial sites.
Users who have performed product comparisons, auction behavior, or SKU level searches on top online retail sites.
include Clothing, Shoes & Accessories, Consumer electronics, Consumer packaged goods, Health & Beauty, Home &
Garden, Entertainment, Video Games and Automotive Parts & Accessories.
Users who have demonstrated intent to purchase local goods and services such as restaurants, mechanics, or retail
a particular geographic locations.
Users who have demonstrated intent to purchase consumer packaged goods through searches, product comparison
online auctions. Sample verticals include pet supplies, household supplies, baby care products, and health and beau
supplies.
Users who have demonstrated intent to purchase or rent real estate. Examples of intent include researching proper
listings and filling out requests for information on top real estate sites.
BlueKai captures over 200 Demographic attributes from online and offline data sources including age, gender, empl
language, family composition, household income and net worth. All BlueKai Demographic data is ‘self declared’ and
inferred or modeled.

This category enables customers to target custom audiences based on device attributes extracted via Oracle’s widel
deployed tag technology. Customers can differentiate users between desktop and mobile - additionally, customers c
specify the device type, browser type, browser language, or operating system for any given audience for additional
flexibility.

BlueKai has built algorithms leveraging “wisdom of the data experts” to cross reference sources and create a consen
approach to qualifying the accuracy of demographic information. The more accurate your data, the better your targ
With high and medium confidence levels, BlueKai premium demographic data can target: Gender, Age, Household I
& Presence Of Children.
BlueKai interest is separate from In-Market and consists of activities like reading blog posts or general news about a
or service. Verticals include Autos, Arts & Entertainment, Online activities, Hobbies, Politics & Current events, Sport
& more.
Predictors consists of modeled ‘look-a-likes’ of BlueKai In-Market Auto, Retail & Travel, modeled from online and offl
data sources – use BlueKai Predictors as reach extension to BlueKai In-Market.
Oracle BlueKai offers Television data in our unbranded taxonomy. This vertical includes viewership data aggregated f
connected TV platforms, as well as a new beta data type for brand exposure which covers commercials viewed on IP
enabled devices.
The Marketplace has >600 categories that cover viewership and exposure by network, show, genre, viewing frequen
well as brand.

With more than 1100 attributes marketers can target audiences by Company Size, C-suite, Industry and Functional A
take advantage of even more granular categories like Company Age, Sales Volume, Employee Type and more.

Acxiom is an enterprise data, analytics and software as a service company that uniquely fuses trust, experience and
fuel data-driven results. Acxiom’s lnfobase® data products include a collection of high-quality compiled consumer d
products that draws information from the single largest and most comprehensive data repository of U.S. Consumer
the nation.

AdAdvisor, a Neustar service, is a suite of data-driven audience targeting solutions that start with verified, scalable o
data to provide portable, cross-platform online targeting. AdAdvisor enables precise targeting by unlocking thousan
behaviors, attributes and lifestyles in addition to zip code, age, and gender and linking them to an AdAdvisor Eleme
AddThis creates custom audiences via real-time intent, interest, and influence data, aggregated from the comScore
ranked platform, AddThis: the largest sharing platform on the Web. Verticals include Autos, Education, Financial Pro
Services, Food, Gaming, Retail, Travel & more.

Affinity Answers captures data from the top social media entities and evaluates their Facebook fan and Twitter follo
engagement to create the Affinity Answers Affinity Graph.
Behaviors tracked include commenting, photo posting, retweeting, hash tagging, etc. The affinities derived from
aggregating these behaviors across more than 171M active social media consumers.

ALC is the largest privately held direct marketing data services provider encompassing data management, customer
acquisition, data compilation, and data processing. ALC is a long-standing member of the Direct Marketing Associati
widely recognized as one of the industry’s leading innovators in the gathering, application, and integration of marke
data.

Alliant creates predictive segmentation solutions for multi- channel marketers. The company’s core assets include o
industry’s largest sources of transactional data, sophisticated analytics, and a deep understand of marketing strateg

Analytics IQ uses a combination of the vast amount of consumer data they have acquired and sophisticated analytic
techniques, AIQ has develop dozens of highly accurate data products which have been embraced by major brands a
marketers. They use a combination of thier own data assets (1,000+ data attributes from over 100 sources) and our
sophisticated analytical techniques. For example, the automotive scores are developed using actual consumer auto
purchase behavior to build models that will segment consumers into distinct In the Market and Make Ownership bu
Arcametrics helps advertisers grow conversions and increase ROI on advertising budgets by providing larger, more
predictive audiences.
BeAudience SDK reads non-identifiable mobile signals (Beacons, Geofence, WiFi and Custom Events) with their loca
combining dwell time and frequency to build premium audiences. BeAudience can be used for all types of mobile
campaigns (display, video, rich media) to enhance targeting and attribution. Utilize our mobile technology to enhan
audience targeting and optimize your mobile investment. Branded/private audiences can be created for specific adv

Blue Kangaroo provides a free personalized shopping service in exchange for permission to collect data from users'
shopping activity on mobile devices and desktop/laptop browsers. This permission-based URL data indicates where
shop and specific products they view. From this data we construct shopping profiles and user-interest scores based
proprietary Blue Kangaroo Interest Scoring System (BLISS), providing unprecedented insight into our users' buying in

comScore helps businesses create value from digital consumer relationships, giving clients the insights and context
need to build winning business strategies. As a global leader in digital measurement and analytics, the company is
redefining the way businesses measure consumer behavior in the marketplace and across their own products and
properties, turning big data into insights about the behaviors of people. With more than 1.5 trillion interactions cap
monthly (equal to nearly 40% of the monthly page views of the entire Internet), comScore has a strong foundation f
applying its modeling methodology to help marketers reach target segments.

DataLab Digital Advertising, we combine technological expertise with a deep understanding of both online and offli
marketing. We offer the best of both worlds—a deep knowledge of industry best practices and a commitment to co
innovation. Our award-winning data solutions are based on proven methodologies and keen analytical insight. We o
mix of proprietary and specialty sourced data utilizing our extensive (and growing) network of key partnerships acro
data industry. DataLab’s TotalUS database currently houses more than 200 million prospect records. Culled from a v
list sources—including the major credit bureaus, public records and niche/specialty sources— our data is updated o
daily basis. Our clients always have access to the most extensive and up-to-date demographic, transactional, credit,
saturation, insurance and financial data, and much, much more.

Cross Pixel is the leading provider of high-performance audience data and information for the real-time advertising
industry. Cross Pixel’s mission is to provide the highest quality data to help marketers improve campaign performan
Utilizing Cross Pixel’s proprietary data management technology, audiences are built with granular and transparent c
over where users are harvested and how they qualify to be targeted. This approach drives performance while giving
advertisers insight, confidence of authenticity and control around the data powering their online advertising campa
DataLogix aggregates multiple offline data sources, including actual consumer shopping behavior at brick and morta
to create segments based on frequent purchasers across several verticals, including CPG, Retail, and Financial Servic
Customers.
DLX Auto Powered By Polk®: Polk works directly with vehicle manufacturers, aftermarket companies, dealer groups
agencies to capture offline data on owned vehicles and target potential auto buyers by vehicle type, budget, brand,
range and likelihood of an upcoming auto purchase.
Datacratic creates custom models that utilize the BlueKai Exchange data-set and create segments of users who "look
those in the modeled category. For more information visit www.datacratic.com.
Datamyx provides digital audience segments mainly in the finance, automotive and insurance categories.
Dataline is a leading provider of consumer information, intelligent analytics, smart modeling applications, and uniqu
audience segments. The Dataline database is sourced with actual purchasing information and captures the buying
behaviors of a multi-channel consumer.

DeliDataX is a company with a focus in the Latin American and Spanish market. We are a data network that works w
wide kind of different vertical sites, from where we collect the data. Our data enables advertisers to improve their
campaigns by targeting very optimized audiences. Our partners provide categories that have high affinity with Coms
especially in Spain and Latin America. More than 15 million Unique Users. Our data has been repeatedly and succes
benchmarked for our clients and their brands.

DataXpand is international audience innovation and we pride ourselves on providing unique International Data & hi
quality Interest, Intent, Search and Demo data for the following geographies:
a) USA, Canada & US Hispanics
b) Europe: Spain, UK, Italy, France and more
c) Latin America

Dun & Bradstreet's global commercial database is compiled from over 30,000 sources and contains more than 135 m
active business records, which over 26.7 million of are U.S. based. The database is enhanced by Dun & Bradstreet 's
proprietary DUNSRight® Quality Process, which results in quality business information that customers rely on to ma
critical business decisions.

Evite data is culled from hosts and guests who have indicated via an event creation or RSVP that they are hosting or
attending an occasion. These occasions map back to key life-stage events such as weddings, graduation, kids̢?? bir
and seasonal events. These events also signify strong purchase intent for related party items. In using Evite, our
hosts/guests provide exceptionally strong signals about where they will be in the future, why they will be there, and
they are celebrating.

Using extensive data resources, Experian’s syndicated, pre-built ConsumerView online audience segments span seve
categories including demographic, sociographic, life style and message touch point segmentation, behavioral, cultur
mortgage and property data. Independently ranked #1 in quality and coverage in comparison to other offline data
compilers, ConsumerView provides the most accurate, comprehensive information on more than 299 million consu
and 116 million household.

FinancialAudiences provides a wide array of financially-focused audience segments for targeting. Built from exclusiv
publisher partner 1st party data, our audiences offer marketers a unique opportunity to target individuals with high
household income, professionals and businesses in-market for financial products and services as well as a variety of
interests including, travel, luxury goods and more.

Serving as the world’s definitive source for business and finance news since 1917, Forbes and it’s Premium Data Pla
offer unparalleled access to a highly affluent and connected audience of insider, innovators, and influencers.
The i360 national data clearinghouse supports the campaign and education activities of the pro-free-market public
political and corporate communities. i360 brings an unprecedented wealth of rich, current data on political affiliatio
economic and social issue alignment, and behavioral demographics to online advertising.
GfK MRI is the only syndicated consumer and media research company that collects data through personal interview
have been setting the standard for over 30 years. GfK MRI provides a detailed view of the 226 million adult consum
the U.S. We measure their media choices, demographics, consumption of almost 6,000 products in 550 categories p
1600 lifestyle and psychographic questions of which are now available online. Our psychographic segments can deli
insights into motivations or behaviors that are unavailable with market analyses based only on demographics.
Data contributed by 2,500 merchants representing more that $400 billion in purchases made by 190 million consum
Behavior aggregates and models this data to create targeted audience segments that companies can use for marketi
campaigns to help them reach the right consumers across any channel.

Infogroup is the leading provider of data driven marketing solutions that are proven to increase customer acquisitio
retention. Our mission is to use a combination of high-value business and consumer data and really smart people to
the right communication to the right audience at the right time – which for Infogroup is real-time.
IRI delivers market and shopper information, predictive analysis and actionable insights to its clients in the CPG, reta
over- the-counter healthcare industries. IRI ProScoresTM is a precise audience targeting solution that identifies high
and medium spend consumers across CPG categories, subcategories and brands at scale.

IXI enables consumer segmentation according to a wide array of financial metrics, including investment behaviors, s
levels, and other financial characteristics gathered from offline data sources. Verticals include Automotive loans, Mo
segments, Travel, Telecom, and financial attributes such as discretionary spending.

Kantar Media's TGI studies measure all aspects of consumer life, providing a complete 'who, why and how' of consu
understanding. From demographics, to product use, to attitudes, to decision drivers (conscious to subconscious), to
consumption (offline and online), TGI provides a complete view of consumers. This makes it a critical tool both for b
and targeting specific consumer groups for communications agencies and brands, as well as for maximising the valu
inventory for media owners.
Lotame Works with hundreds of online publishers to capture declared interest, search and purchase intent across ve
such as Entertainment, News & Politics, Fashion, Social Media users & more.

Our B2B data arms marketers to find and target professionals with relevant messages wherever they travel on-line.
with the activation of Madison Logic Data in Oracle Data-as-a-Service, marketers, publishers, partners, agencies and
desks will be able to execute numerous marketing initiatives across online, mobile and social channels including the
following use cases: Ad Targeting, Custom Segmenting, Site-Optimization, Analytics.
Creates modeled audiences based on aggregate offline consumer spending behavior derived from billions of annua
transactions. Verticals include Restaurant, Grocery & Drug Stores, Travel, Entertainment and Telecom.
Media Source Solutions is known for its extensive updated and accurate consumer data across a wide variety of ver
Our uniquely sourced data is not readily available in the marketplace and provides the added edge to increase perfo
and ROI. All transactional data is sourced exclusively through CPG.
OmniDigital brings together robust and responsive data from prestigious B2B publishers, catalogers and online merc
through one cutting edge audience platform. MeritDirect can find your qualified prospects through display advertis
they browse the web.
Omnibus is an ad tech company focused on users in Japan. It provides you one-stop solutions from digital marketing
to operating campaigns. We can offer you wide, broad scale of psychographic data we have collected. Moreover, we
created and built our original demographic data from panel surveys. We optimise this data daily to make it more pre
with higher accuracy.
Profound Networks engages in Internet scale monitoring and analysis of publically available corporate networks and
actionable data assets for competitive advantage in the telecom and IT verticals.

PushSpring provides device-level targeting data for verified iOS and Android mobile app audiences. PushSpring Pers
are crafted using advanced machine learning applied across billions of mobile app and device-level signals such as a
ownership, location, and other device settings to create accurate views of mobile audiences spanning multiple dime
All PushSpring data is processed through a series of validation checks to eliminate IDs associated with fraudulent tra
ensure Personas represent real audience members.
TransUnion combines data, advanced analytics and industry- focused experience to help institutions make more info
decisions at every stage of the consumer lifecycle.
These segments are Relevate Branded Date- Relevate Data is NOT self reported - it is validated and accurate.
SirData is a self-service, third party data-collecting platform that specializes in the collection, predictive targeting an
of profile data in six countries (the US, the UK, France, Germany, Italy and Spain).
SMS Marketing Solutions is a new Branded Data Provider in our Oracle Data Marketplace. They are an offline data p
with verticals including Demographic, Vehicle ownership, Purchase behavior, Financial Attributes, and other modele
segments.
Solve Media’s Secure Audiences to target verified humans and avoid ad fraud, measure the quality of the traffic you
already delivering against, and recognize higher conversion rates from quality traffic.
Formerly a division of eBureau, TruSignal creates audience segments modeled from offline and online conversion da
eBureau and other sources. Verticals include Online Auto & Life Insurance buyers, Mortgage refinancers, Online Hig
Education Enrollees and Political Donors.
Vendigi collects and derives its audience segments from the source systems supporting over 80% of all real estate a
the country - this includes major real estate portals, MLS systems, loan origination platforms, and property informati
systems including mortgage and remodeling activity.

Aggregates multiple offline data sources, including transactional data, to compile audiences based on purchase acti
interest data. Verticals include entertainment, finance, lifestyle, Sports and PSYCO personality profiles.
Webbula provides accurate offline consumer data across multiple platforms and databases including auto, social me
political, and business-to-consume