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A

THEORY

of
HUMAN MOTIVATION

A.H. Maslow

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A

THEORY

of
HUMAN MOTIVATION

A.H. Maslow

Originally Published in the


Psychological Review, 50(4), 370-96
1943
A Theor y of Huma n Motiva tion*
A.H. MASLOW

I. INTRODUCTION on the prior satisfaction of another, more


pre-potent need. Man is a perpetually
In a previous paper1 various proposi- wanting animal. Also no need or drive can
tions were presented which would have be treated as if it were isolated or discrete;
to be included in any theory of human every drive is related to the state of satis-
motivation that could lay claim to being faction or dissatisfaction of other drives.
definitive. These conclusions may be 8. Lists of drives will get us nowhere
for various theoretical and practical rea-
briefly summarized as follows:
sons. Furthermore any classification of
1. The integrated wholeness of the or- motivations must deal with the problem of
ganism must be one of the foundation levels of specificity or generalization of the
stones of motivation theory. motives to be classified.
2. The hunger drive (or any other 9. Classifications of motivations must
physiological drive) was rejected as a cen- be based upon goals rather than upon in-
tering point or model for a definitive stigating drives or motivated behavior.
theory of motivation. Any drive that is 10. Motivation theory should be
somatically based and localizable was human-centered rather than animal-
shown to be atypical rather than typical in centered.
human motivation. 11. The situation or the field in which
3. Such a theory should stress and the organism reacts must be taken into ac-
center itself upon ultimate or basic goals count but the field alone can rarely serve
rather than partial or superficial ones, as an exclusive explanation for behavior.
upon ends rather than means to these Furthermore the field itself must be inter-
ends. Such a stress would imply a more preted in terms of the organism. Field
central place for unconscious than for con- theory cannot be a substitute for motiva-
scious motivations. tion theory.
4. There are usually available various 12. Not only the integration of the or-
cultural paths to the same goal. Therefore ganism must be taken into account, but
conscious, specific, local-cultural desires also the possibility of isolated, specific,
are not as fundamental in motivation partial or segmental reactions.
theory as the more basic, unconscious It has since become necessary to add to
goals. these another affirmation.
5. Any motivated behavior, either pre- 13. Motivations theory is not synony-
paratory or consummatory, must be under- mous with behavior theory. The motiva-
stood to be a channel through which many tions are only one class of determinants of
basic needs may be simultaneously ex- behavior. While behavior is almost always
pressed or satisfied. Typically an act has motivated, it is also almost always biologi-
more than one motivation. cally, culturally and situationally deter-
6. Practically all organismic states are mined as well.
to be understood as motivated and as
motivating. The present paper is an attempt to
7. Human needs arrange themselves in formulate a positive theory of motiva-
hierarchies of prepotency. That is to say, tion which will satisfy these theoretical
the appearance of one need usually rests demands and at the same time conform

*Source: Psychological Review, vol. 50 (July 1943), pp. 370-396. Footnotes and pertinent
references combined and renumbered; references not appearing in text have been omitted.

1
A THEORY OF HUMAN MOTIVATION

to the known facts, clinical and observa- tended to include other minerals, the
tional as well as experimental. It derives hormones, vitamins, etc.
most directly, however, from clinical Young in a recent article7 has sum-
experience. This theory is, I think, in the marized the work on appetite in its rela-
functionalist tradition of James and tion to body needs. If the body lacks
Dewey, and is fused with the holism of some chemical, the individual will tend
Wertheimer,2 Goldstein, 3 and Gestalt to develop a specific appetite or partial
Psychology, and with the dynamicism hunger for that food element.
of Freud 4 and Adler. 5 This fusion or Thus it seems impossible as well as
synthesis may arbitrarily be called a useless to make any list of fundamental
"general-dynamic" theory. physiological needs for they can come
It is far easier to perceive and to crit- to almost any number one might wish,
icize the aspects in motivation theory depending on the degree of specificity
than to remedy them. Mostly this is be- of description. We can not identify all
cause of the very serious lack of sound physiological needs as homeostatic .
data in this area. I conceive this lack of That sexual desire, sleepiness, sheer ac-
sound facts to be due primarily to the tivity and maternal behavior in animals,
absence of a valid theory of motivation. are homeostatic, has not yet been dem-
The present theory then must be con- onstrated. Furthermore, this list would
sidered to be a suggested program or not include the various sensory pleas-
framework for future research and must ures (tastes, smells, tickling, stroking)
stand or fall, not so much on facts avail- which are probably physiological and
able or evidence presented, as upon re- which may become the goals of moti-
searches yet to be done, researches vated behavior.
suggested perhaps, by the questions In a previous paper 8 it has been
raised in this paper. pointed out that these physiological
drives or needs are to be considered
unusual rather than typical because they
II. THE BASIC NEEDS are isolable, and because they are
The "physiological" needs.-The localizable somatically. That is to say,
needs that are usually taken as the start- they are relatively independent of each
ing point for motivation theory are the other, of other motivations and of the
so-called physiological drives. Two re- organism as a whole, and secondly, in
cent lines of research make it necessary many cases, it is possible to demon-
to revise our customary notions about strate a localized, underlying somatic
these needs, first, the development of base for the drive. This is true less gen-
the concept of homeostasis, and sec- erally than has been thought (exceptions
ond, the finding that appetites (preferen- are fatigue, sleepiness, maternal re-
tial choices among foods) are a fairly ef- sponses) but it is till true in the classic
ficient indication of actual needs or instances of hunger, sex, and thirst.
lacks in the body. It should be pointed out again that
Homeostasis refers to the body's au- any of the physiological needs and the
tomatic efforts to maintain a constant, consummatory behavior involved with
normal state of the blood stream. Can- them serve as channels for all sorts of
non6 has described this process for (1) other needs as well. That is to say, the
the water content of the blood, (2) salt person who thinks he is hungry may ac-
content, (3) sugar content, (4) protein tually be seeking more for comfort, or
content, (5) fat content, (6) calcium con- dependence, than for vitamins or pro-
tent, (7) oxygen content, (8) constant teins. Conversely, it is possible to satisfy
hydrogen-ion level (acid-base balance) the hunger need in part by other ac-
and (9) constant temperature of the tivities such as drinking water or smok-
blood. Obviously this list can be ex- ing cigarettes. In other words, relatively

2
A.H. MASLOW

isolable as these physiological needs Another peculiar characteristic of the


are, they are not completely so. human organism when it is dominated
Undoubtedly these physiological by a certain need is that the whole
needs are the most prepotent of all philosophy of the future tends also to
needs. What this means specifically is, change. For our chronically and ex-
that in the human being who is missing tremely hungry man, Utopia can be de-
everything in life in an extreme fashion, fined very simply as a place where there
it is most likely that the major motiva- is plenty of food . He tends to think that,
tion would be the physiological needs if only he is guaranteed food for the rest
rather than any others. A person who is of his life, he will be perfectly happy
lacking food, safety, love, and esteem and will never want anything more. life
would most probably hunger for food itself tends to be defined in terms of eat-
more strongly than for anything else. ing. Anything else will be defined as un-
If all the needs are unsatisfied, and important. Freedom, love, community
the organism is then dominated by the feeling, respect, philosophy, may all be
physiological needs, all other needs waved aside as fripperies which are use-
may become simply non-existent or be less since they fail to fill the stomach.
pushed into the background. It is then Such a man may fairly be said to live by
fair to characterize the whole organism bread alone.
by saying simply that it is hungry, for It cannot possibly be denied that such
consciousness is almost completely things are true but their generality can
preempted by hunger. All capacities are be denied. Emergency conditions are,
put into the service of hunger- almost by definition, rare in the nor-
satisfaction, and the organization of mally functioning peaceful society. That
these capacities is almost entirely de- this truism can be forgotten is due
termined by the one purpose of satisfy- mainly to two reasons. First, rats have
ing hunger. The receptors and effectors, few motivations other than physiologi-
the intelligence, memory, habits, all cal ones, and since so much of the re-
may now be defined simply as hunger- search upon motivation has been made
gratifying tools. Capacities that are not with these animals, it is easy to carry the
useful for this purpose lie dormant, or rat-picture over to the human being.
are pushed into the background. The Secondly, it is too often not realized that
urge to write poetry, the desire to ac- culture itself is an adaptive tool, one of
quire an automobile, the interest in whose main functions is to make the
American history, the desire for a new physiological emergencies come less
pair of shoes are, in the extreme case, and less often. In most of the known
forgotten or become of secondary im- societies, chronic extreme hunger of the
portance. For the man who is extremely emergency type is rare, rather than
and dangerously hungry, no other inter- common. In any case, this is till true in
ests exist but food. He dreams food, he the United States. The average Ameri-
remembers food, he thinks about food, can citizen is experiencing appetite
he emotes only about food, he per- rather than hunger when he says "I am
ceives only food and he wants only hungry." He is apt to experience sheer
food. The more subtle determinants that life-and-death hunger only by accident
ordinarily fuse with the physiological and then only a few times through his
drives in organizing even feeding, drink- entire life.
ing or sexual behavior, may now be so Obviously a good way to obscure the
completely overwhelmed as to allow us "higher" motivations, and to get a lop-
to speak at this time (but only at this sided view of human capacities and
time) of pure hunger drive and be- human nature, is to make the organism
havior, with the one unqualified aim of extremely and chronically hungry or
relief. thirsty. Anyone who attempts to make

3
A THEORY OF HUMAN MOTIVATION

an emergency picture into a typical one, cal needs are relatively well gratified,
and who will measure all of man's goals there then emerges a new set of needs,
and desires by his behavior during ex- which we may categorize roughly as the
treme physiological deprivation is cer- safety needs. All that has been said of
tainly being blind to many things. It is the physiological needs is equally true,
quite true that man lives by bread although in lesser degree, of these de-
alone-when there is no bread. But sires. The organism may equally well be
what happens to man's desires when wholly dominated by them. They may
there is plenty of bread and when his serve as the almost exclusive organizers
belly is chronically filled? of behavior, recruiting all the capacities
At once other (and "higher") needs of the organism in their service, and we
emerge and these, rather than may then fairly describe the whole or-
physiological hungers, dominate the or- ganism as a safety-seeking mechanism.
ganism. And when these in turn are Again we may say of the receptors, the
satisfied, again new (and still "higher") effectors, of the intellect and the other
needs emerge and so on. This is what capacities that they are primarily
we mean by saying that the basic safety-seeking tools. Again, as in the
human needs are organized into a hungry man, we find that the dominat-
hierarchy of relative prepotency. ing goal is a strong determinant not only
One main implication of this phrasing of his current world-outlook and
is that gratification becomes as impor- philosophy but also of his philosophy of
tant a concept as deprivation in motiva- the future. Practically everything looks
tion theory, for it releases the organism less important than safety, (even some-
from the domination of a relatively times the physiological needs which
more physiological need, permitting being satisfied, are now underesti-
thereby the emergence of other more mated). A man, in this state, if it is ex-
social goals. The physiological needs, treme enough and chronic enough, may
along with their partial goals, when be characterized as living almost for
chronically gratified cease to exist as ac- safety alone.
tive determinants or organizers of be- Although in this paper we are in-
havior. They now exist only in a poten- terested primarily in the needs of the
tial fashion in the sense that they may adult, we can approach an understand-
emerge again to dominate the organism ing of his safety needs perhaps more ef-
if they are thwarted . But a want that is ficiently by observation of infants and
satisfied is no longer a want. The or- children, in whom these needs are
ganism is dominated and its behavior much more simple and obvious. One
organized only by unsatisfied needs. If reason for the clearer appearance of the
hunger is satisfied, it becomes unimpor- threat or danger reaction in infants, is
tant in the current dynamics of the indi- that they do not inhibit this reaction at
vidual. all, whereas adults in our society have
This statement is somewhat qualified been taught to inhibit it at all costs.
by a hypothesis to be discussed more Thus even when adults do feel their
fully later, namely that it is precisely safety to be threatened we may not be
those individuals in whom a certain able to see this on the surface. Infants
need has always been satisfied who are will react in a total fashion and as if
best equipped to tolerate deprivation of they were endangered, if they are dis-
that need in the future, and that fur- turbed or dropped suddenly, startled by
thermore, those who have been de- loud noises, flashing light, or other un-
prived in the past will react differently usual sensory stimulation, by rough
to current satisfactions than the one handling, by general loss of support in
who has never been deprived. the mother's arms, or by inadequate
The safety needs.-lf the physiologi- support.9

4
A.H. MASLOW

In infants we can also see a much him, handling him roughly, or actual
more direct reaction to bodily illnesses physical punishment sometimes elicit
of various kinds . Sometimes these such total panic and terror in the child
illnesses seem to be immediately and that we must assume more is involved
per se threatening and seem to make the than the physical pain alone. While it is
child feel unsafe. For instance, vomit- true that in some children this terror
ing, colic or other sharp pains seem to may represent also a fear of loss of par-
make the child look at the whole world ental love, it can also occur in com-
in a different way. At such a moment of pletely rejected children, who seem to
pain, it may be postulated that, for the cling to the hating parents more for
child, the appearance of the whole sheer safety and protection than be-
world suddenly changes from sunniness cause of hope of love.
to darkness, so to speak, and becomes a Confronting the average child with
place in which anything at all might new, unfamiliar, strange, unmanageable
happen, in which previously stable stimuli or situations will too frequently
things have suddenly become unstable. elicit the danger or terror reaction, as for
Thus a child who because of some bad example, getting lost or even being
food is taken ill may, for a day or two, separated from the parents for a short
develop fear, nightmares, and a need for time, being confronted with new faces,
protection and reassurance never seen new situations or new tasks, the sight of
in him before his illness. strange, unfamiliar or uncontrollable ob-
Another indication of the child's need jects, illness or death. Particularly at
for safety is his preference for some kind such times, the child's frantic clinging to
of undisrupted routine or rhythm. He his parents is eloquent testimony to their
seems to want a predictable, orderly role as protectors (quite apart from their
world. For instance, injustice, unfair- roles as food-givers and love-givers).
ness, or inconsistency in the parents From these and similar observations,
seems to make a child feel anxious and we may generalize and say that the av-
unsafe. This attitude may be not so erage child in our society generally pre-
much because of the injustice per se or fers a safe, orderly, predictable, or-
any particular pains involved, but rather ganized world, which he can count on,
because this treatment threatens to and in which unexpected, unmanage-
make the world look unreliable, or un- able or other dangerous things do not
safe, or unpredictable. Young children happen, and in which, in any case, he
seem to thrive better under a system has all-powerful parents who protect
which has at least a skeletal outline of and shield him from harm.
rigidity, in which there is a schedule of That these reactions may so easily be
a kind, some sort of routine, something observed in children is in a way a proof
that can be counted upon, not only for of the fact that children in our society,
the present but also far into the future. feel too unsafe (or, in a word, are badly
Perhaps one could express this more brought up). Children who are reared in
accurately by saying that the child an unthreatening, loving family do not
needs an organized world rather than ordinarily react as we have described
an unorganized or unstructured one. above.10 In such children the danger
The central role of the parents and the reactions are apt to come mostly to ob-
normal family setup are indisputable. jects or situations that adults too would
Quarreling, physical assault, separation, consider dangerous. 11
divorce or death within the family may The healthy, normal, fortunate adult
be particularly terrifying. Also parental in our culture is largely satisfied in his
outbursts of rage or threats of punish- safety needs. The peaceful, smoothly
ment directed to the child, calling him running, "good" society ordinarily
names, speaking to him harshly, shaking makes its members feel safe enough

5
A THEORY OF HUMAN MOTIVATION

from wild animals, extremes of tempera- emergency. His safety needs often find
ture, criminals, assault and murder, specific expression in a search for a pro-
tyranny, etc. Therefore, in a very real tector, or a stronger person on whom he
sense, he no longer has any safety needs may depend, or perhaps, a Fuehrer.
as active motivators. Just as a sated man The neurotic individual may be de-
no longer feels hungry, a safe man no scribed in a slightly different way with
longer feels endangered. If we wish to some usefulness as a grown-up person
see these needs directly and clearly we who retains his childish attitudes toward
must turn to neurotic or near-neurotic the world. That is to say, a neurotic
individuals, and to the economic and adult may be said to behave ''as if" he
social underdogs. In between these ex- were actually afraid of a spanking, or of
tremes, we can perceive the expressions his mother's disapproval, or of being
of safety needs only in such phenomena abandoned by his parents, or having his
as, for instance, the common preference food taken away from him. It is as if his
for a job with tenure and protection, the childish attitudes of fear and threat reac-
desire for a savings account, and for in- tion to a dangerous world had gone un-
surance of various kinds (medical, den- derground, and untouched by the grow-
tal, unemployment, disability, old age). ing up and learning processes, were
Other broader aspects of the attempt now ready to be called out by any
to seek safety and stability in the world stimulus that would make a child feel
are seen in the very common preference endangered and threatened. 12
for familiar rather than unfamiliar The neurosis in which the search for
things, or for the known rather than the safety takes its clearest form is in the
unknown. The tendency to have some compulsive-obsessive neurosis. Com-
religion or world-philosophy that or- pulsive-obsessives try frantically to
ganizes the universe and the men in it order and stabilize the world so that no
into some sort of satisfactorily coherent, unmanageable, unexpected or unfamil-
meaningful whole is also in part moti- iar dangers will ever appear. 13 They
vated by safety-seeking. Here too we hedge themselves about with all sorts of
may list science and philosophy in gen- ceremonials, rules and formulas so that
eral as partially motivated by the safety every possible contingency may be pro-
needs (we shall see later that there are vided for and so that no new contingen-
al so other motivations to scientific, cies may appear. They are much like
philosophical or religious endeavor). the brain injured cases, described by
Otherwise the need for safety is seen Goldstein, 14 who manage to maintain
as an active and dominant mobilizer of their equilibrium by avoiding everything
the organism's resources only in unfamiliar and strange and by ordering
emergencies, e.g., war, disease, natural their restricted world in such a neat,
catastrophes, crime waves, societal dis- disciplined, orderly fashion that every-
organization, neurosis, brain injury, thing in the world can be counted upon.
chronically bad situation. They try to arrange the world so that
Some neurotic adults in our society anything unexpected (dangers) cannot
are, in many ways, like the unsafe child possibly occur. If, through no fault of
in their desire for safety, although in the their own, something unexpected does
former it takes on a somewhat special occur, they go into a panic reaction as if
appearance. Their reaction is often to this unexpected occurrence constituted
unknown, psychological dangers in a a grave danger. What we can see only
world that is perceived to be hostile, as a none-too-strong preference in the
overwhelming and threatening. Such a healthy person, e.g., preference for the
person behaves as if a great catastrophe familiar, becomes a life-and-death
were almost always impending, i.e., he necessity in abnormal cases.
is usually responding as if to an The love needs.-lf both the

6
A.H. MASLOW

physiological and the safety needs are capacity, achievement and respect from
fairly well gratified, then there will others. These needs may be classified
emerge the love and affection and be- into two subsidiary sets. These are, first,
longingness needs, and the whole cycle the desire for strength, for achievement,
already described will repeat itself with for adequacy, for confidence in the face
this new center. Now the person will of the world, and for independence and
feel keenly, as never before, the ab- freedom. 11 Secondly, we have what we
sence of friends, or a sweetheart, or a may call the desire for reputation or
wife, or children. He will hunger for af- prestige (defining it as respect or esteem
fectionate relations with people in gen- from other people), recognition, atten-
eral, namely, for a place in his group, tion, importance or appreciation. 18
and he will strive with great intensity to These needs have been relatively
achieve this goal. He will want to attain stressed by Alfred Adler and his follow-
such a place more than anything else in ers, and have been relatively neglected
the world and may even forget that by Freud and the psychoanalysts. More
once, when he was hungry, he sneered and more today however there is ap-
at love. pearing widespread appreciation of
In our society the thwarting of these their central importance.
needs is the most commonly found core Satisfaction of the self-esteem need
in cases of maladjustment and more se- leads to feelings of self-confidence,
vere psychopathology. Love and affec- worth, strength, capability and ade-
tion, as well as their possible expression quacy of being useful and necessary in
in sexuality, are generally looked upon the world. But thwarting of these needs
with ambivalence and are customarily produces feelings of inferiority, of
hedged about with many restrictions weakness and of helplessness. These
and inhibitions. Practically all theorists feelings in turn give rise to either basic
of psychopathology have stressed discouragement or else compensatory
thwarting of the love needs as basic in or neurotic trends. An appreciation of
the picture of maladjustment. Many the necessity of basic self-confidence
clinical studies have therefore been and an understanding of how helpless
made of this need and we know more people are without it, can be easily
about it perhaps than any of the other gained from a study of severe traumatic
needs except the physiological ones.15 neurosis.19
One thing that must be stressed at this The need for self-actualization.-Even
point is that love is not synonymous if all these needs are satisfied, we may
with sex. Sex may be studied as a purely still often (if not always) expect that a
physiological need. Ordinarily sexual new discontent and restlessness will
behavior is multi-determined, that is to soon develop, unless the individual is
say, determined not only by sexual but doing what he is fitted for. A musician
also by other needs, chief among which must make music, an artist must paint, a
are the love and affection needs. Also poet must write, if he is to be ultimately
not to be overlooked is the fact that the happy. What a man can be, he must be.
love needs involve both giving and re- This need we may call self-
ceiving love. 1 6 actualization.
The esteem needs.-All people in our This term, first coined by Kurt Gold-
society (with a few pathological excep- stein, is being used in this paper in a
tions) have a need or desire for a stable, much more specific and limited fashion.
firmly based, (usually) high evaluation It refers to the desire for self-fulfillment,
of themselves, for self-respect, or self- namely, to the tendency for him to be-
esteem, and for the esteem of others. By come actualized in what he is poten-
firmly based self-esteem, we mean that tially. This tendency might be phrased
which is soundly based upon real as the desire to become more and more

7
A THEORY OF HUMAN MOTIVATION

what one is, to become everything that If we remember that the cognitive
one is capable of becoming. capacities (perceptual, intellectual,
The specific form that these needs learning) are a set of adjustive tools,
will take will of course vary greatly from which have, among other functions, that
person to person. In one individual it of satisfaction of our basic needs, then it
may take the form of the desire to be an is clear that any danger to them, any
ideal mother, in another it may be ex- deprivation or blocking of their free use,
pressed athletically, and in still another must also be indirectly threatening to
it may be expressed in painting pictures the basic needs themselves. Such a
or in inventions. It is not necessarily a statement is a partial solution of the
creative urge although in people who general problems of curiosity, the
have any capacities for creation it will search for knowledge, truth and wis-
take this form. dom, and the ever-persistent urge to
The clear emergence of these needs solve the cosmic mysteries.
rests upon prior satisfaction of the We must therefore introduce another
physiological, safety, love and esteem hypothesis and speak of degrees of
needs. We shall call people who are closeness to the basic needs, for we
satisfied in these needs, basically satis- have already pointed out that any con-
fied people, and it is from these that we scious desires (partial goals) are more or
may expect the fullest (and healthiest) less important as they are more or less
creativeness. 20 Since, in our society, close to the basic needs. The same
basically satisfied people are the excep- statement may be made for various be-
tion, we do not know much about self- havior acts. An act is psychologically
actualization, either experimentally or important if it contributes directly to
clinically. It remains a challenging prob- satisfaction of basic needs. The less di-
lem for research. rectly it so contributes, or the weaker
The preconditions for the basic need this contribution is, the less important
satisfactions.-There are certain condi- this act must be conceived to be from
tions which are immediate prerequisites the point of view of dynamic psychol-
for the basic need satisfactions. Danger ogy. A similar statement may be made
to these is reacted to almost as if it were for the various defense or coping mech-
a direct danger to the basic needs them- anisms. Some are very directly related
selves. Such conditions as freedom to to the protection or attainment of the
speak, freedom to do what one wishes basic needs, others are only weakly and
so long as no harm is done to others, distantly related. Indeed if we wished,
freedom to express one's self, freedom we could speak of more basic and less
to investigate and seek for information, basic defense mechanisms, and then af-
freedom to defend one's self, justice, firm that danger to the more basic de-
fairness, honesty, orderliness in the fenses is more threatening than danger
group are examples of such precondi- to less basic defenses (always remem-
tions for basic need satisfactions. bering that this is so only because of
Thwarting in these freedoms will be their relationship to the basic needs).
reacted to with a threat or emergency The desires to know and to under-
response. These conditions are not ends stand.-So far, we have mentioned the
in themselves but they are almost so cognitive needs only in passing. Acquir-
since they are so closely related to the ing knowledge and systematizing the
basic needs, which are apparently the universe have been considered as, in
only ends in themselves. These condi- part, techniques for the achievement of
tions are defended because without basic safety in the world, or, for the in-
them the basic satisfactions are quite telligent man, expressions of self-
impossible, or at least, very severely en- actualization. Also freedom of inquiry
dangered. and expression have been discussed as

8
A.H. MASLOW

preconditions of satisfactions of the characteristics of a hierarchy of prepo-


basic needs. True though these formula- tency that we have described above,
tions may be, they do not constitute de- seem to hold for this one as well.
finitive answers to the question as to the We must guard ourselves against the
motivation role of curiosity, learning, too easy tendency to separate these de-
philosophizing, experimenting, etc. sires from the basic needs we have dis-
They are, at best, no more than partial cussed above, i.e., to make a sharp
answers. dichotomy between "cognitive" and
This question is especially difficult "conative" needs. The desire to know
because we know so little about the and to understand are themselves cona-
facts. Curiosity, exploration, desire for tive, i.e., have a striving character, and
the facts, desire to know may certainly are as much personality needs as the
be observed easily enough. The fact that "basic needs" we have already dis-
they often are pursued even at great cost cussed.21
to the individual's safety is an earnest of
the partial character of our previous dis- Ill. FURTHER CHARACTERISTICS
cussion. In addition, the writer must OF THE BASIC NEEDS
admit that, though he has sufficient clin-
ical evidence to postulate the desire to The degree of fixity of the hierarchy of
know as a very strong drive in intelli- basic needs.-We have spoken so far as
gent people, no data are available for if this hierarchy were a fixed order but
unintelligent people. It may then be actually it is not nearly as rigid as we
largely a function of relatively high in- may have implied. It is true that most of
telligence. Rather tentatively, then, and the people with whom we have worked
largely in the hope of stimulating dis- have seemed to have these basic needs
cussion and research, we shall postulate in about the order that has been indi-
a basic desire to know, to be aware of cated. However, there have been a
reality, to get the facts, to satisfy curios- number of exceptions.
ity, or as Wertheimer phrases it, to see (1) There are some people in whom,
rather than to be blind. for instance, self-esteem seems to be
This postulation, however, is not more important than love. This most
enough. Even after we know, we are common reversal in the hierarchy is
impelled to know more and more mi- usually due to the development of the
nutely and microscopically on the one notion that the person who is most
hand, and on the other, more and more likely to be loved is a strong or powerful
extensively in the direction of world person, one who inspires respect or
philosophy, religion, etc. The facts that fear, and who is self confident or ag-
we acquire, if they are isolated or gressive. Therefore such people who
atomistic, inevitably get theorized lack love and seek it, may try hard to
about, and either analyzed or organized put on a front of aggressive, confident
or both. This process has been phrased behavior. But essentially they seek high
by some as the search for "meaning." self-esteem and its behavior expressions
We shall then postulate a desire to more as a means-to-an-end than for its
understand, to systematize, to organize, own sake; they seek self-assertion for
to analyze, to look for relations and the sake of love rather than for self-
meanings. esteem itself.
Once these desires are accepted for (2) There are other, apparently in-
discussion, we see that they too form nately creative people in whom the
themselves into a small hierarchy in drive to creativeness seems to be more
which the desire to know is prepotent important than any other counter-
over the desire to understand. All the determinant. Their creativeness might

9
A THEORY OF HUMAN MOTIVATION

appear not as self-actualization released we have been talking about the hierar-
by basic satisfaction, but in spite of lack chy of prepotency in terms of con-
of basic satisfaction. sciously felt wants or desires rather than
(3) In certain people the level of aspi- of behavior. Looking at behavior itself
ration may be permanently deadened or may give us the wrong impression.
lowered. That is to say, the less prepo- What we have claimed is that the per-
tent goals may simply be lost, and may son will want the more basic of two
disappear forever, so that the person needs when deprived in both. There is
who has experienced life at a very low no necessary implication here that he
level, i.e., chronic unemployment, may will act upon his desires. Let us say
continue to be satisfied for the rest of his again that there are many determinants
life if only he can get enough food. of behavior other than the needs and
(4) The so-called "psychopathic per- desires.
sonality" is another example of perma- (7) Perhaps more important than all
nent loss of the love needs. These are these exceptions are the ones that in-
people who, according to the best data volve ideals, high social standards, high
available, 22 have been starved for love values and the like. With such values
in the earliest months of their lives and people become martyrs; they will give
have simply lost forever the desire and up everything for the sake of a particular
the ability to give and to receive affec- ideal, or value. These people may be
tion (as animals lose sucking or pecking understood, at least in part, by reference
reflexes that are not exercised soon to one basic concept (or hypothesis)
enough after birth). which may be called "increased
(5) Another cause of reversal of the frustration-tolerance through early
hierarchy is that when a need has been gratification." People who have been
satisfied for a long time, this need may satisfied in their basic needs throughout
be underevaluated. People who have their lives, particularly in their earlier
never experienced chronic hunger are years, seem to develop exceptional
apt to underestimate its effects and to power to withstand present or future
look upon food as a rather unimportant thwarting of these needs simply because
thing. If they are dominated by a higher they have strong, healthy character
need, this higher need will seem to be structure as a result of basic satisfaction.
the most important of all. It then be- They are the "strong" people who can
comes possible, and indeed does actu- easily weather disagreement or opposi-
ally happen, that they may, for the sake tion, who can swim against the stream
of this higher need, put themselves into of public opinion and who can stand up
the position of being deprived in a more for the truth at great personal cost. It is
basic need. We may expect that after a just the ones who have loved and been
long-time deprivation of the more basic well loved, and who have had many
need there will be a tendency to deep friendships who can hold out
reevaluate both needs so that the more against hatred, rejection or persecution.
prepotent need will actually become I say all this in spite of the fact that
consciously prepotent for the individual there is a certain amount of sheer
who may have given it up very lightly. habituation which is also involved in
Thus, a man who has given up his job any full discussion of frustration toler-
rather than lose his self-respect, and ance. For instance, it is likely that those
who then starves for six months or so, persons who have been accustomed to
may be willing to take his job back even relative starvation for a long time, are
at the price of losing his self-respect. partially enabled thereby to withstand
(6) Another partial explanation of ap- food deprivation. What sort of balance
parent reversals is seen in the fact that must be made between these two tend-

10
A.H. MASLOW

encies, of habituation on the one hand, fied 25 per cent, need B may emerge 5
and of past satisfaction breeding present per cent, as need A becomes satisfied
frustration tolerance on the other hand, 75 per cent need B may emerge 90 per
remains to be worked out by further re- cent, and so on.
search. Meanwhile we may assume that Unconscious character of needs.-
they are both operative, side by side, These needs are neither necessarily
since they do not contradict each other. conscious nor unconscious. On the
In respect to this phenomenon of in- whole, however, in the average person,
creased frustration tolerance, it seems they are more often unconscious rather
probable that the most important gratifi- than conscious. It is not necessary at
cations come in the first two years of this point to overhaul the tremendous
life. That is to say, people who have mass of evidence which indicates the
been made secure and strong in the ear- crucial importance of unconscious
liest years, tend to remain secure and motivation. It would by now be ex-
strong thereafter in the face of whatever pected, on a priori grounds alone, that
threatens. unconscious motivations would on the
Degrees of relative satisfaction.-So whole be rather more important than
far, our theoretical discussion may have the conscious motivations. What we
given the impression that these five sets have called the basic needs are very
of needs are somehow in a step-wise, often largely unconscious although they
all-or-none relationships to each other. may, with suitable techniques, and with
We have spoken in such terms as the sophisticated people become conscious.
following: "If one need is satisfied, then Cultural specificity and generality of
another emerges." This statement might needs.-This classification of basic
give the false impression that a need needs makes some attempt to take ac-
must be satisfied 100 per cent before count of the relative unity behind the
the next need emerges. In actual fact, superficial differences in specific desires
most members of our society who are from one culture to another. Certainly in
normal, are partially satisfied in all their any particular culture an individual 's
basic needs and partially unsatisfied in conscious motivational content will
all their basic needs at the same time. A usually be extremely different from the
more realistic description of the hierar- conscious motivat ional content of an
chy would be in terms of decreasing individual in another society. However,
percentages of satisfaction as we go up it is the common experience of an-
the hierarchy of prepotency. For in- thropologists that people, even in dif-
stance, if I may assign arbitrary figures ferent societies, are much more alike
for the sake of illustration, it is as if the than we would think from our first con-
average citizen is satisfied perhaps 85 tact with them, and that as we know
per cent in his physiological needs, 70 them better we seem to find more and
per cent in his safety needs, 50 per cent more of this commonness. We then
in his love needs, 40 per cent in his recognize the most startling differences
self-esteem needs, and 10 per cent in to be superficial rather than basic, e.g. ,
his self-actualization needs. differences in style of hairdress, clothes,
As for the concept of emergence of a tastes in food, etc . Out classification of
new need after satisfaction of the prepo- basic needs is in part an attempt to ac-
tent need, this emergence is not a sud- count for this unity behind the apparent
den, saltatory phenomenon but rather a diversity from culture to cu lture. No
gradual emergence by slow degrees claim is made that it is ultimate or uni-
from nothingness. For instance, if prepo- versal for all cultures. The claim is made
tent need A is satisfied only 10 per cent only that it is relatively more ultimate,
then need B may not be visible at all. more universal, more basic, than the
However, as this need A becomes satis- superficial conscious desires from cul -

11
A THEORY OF HUMAN MOTIVATION

ture to culture, and makes a somewhat mined completely by the field, or even
closer approach to common-human by specific isolated external stimuli, as
characteristics. Basic needs are more in association of ideas, or certain con-
common-human than superficial desires ditioned reflexes. If in response to the
or behaviors. stimulus word "table," I immediately
Multiple motivations of behavior.- perceive a memory image of a table,
These needs must be understood not to this response certainly has nothing to do
be exclusive or single determiners of with my basic needs.
certain kinds of behavior. An example Secondly, we may call attention again
may be found in any behavior that to the concept of "degree of closeness
seems to be physiologically motivated, to the basic needs" or "degree of moti-
such as eating, or sexual play or the vation." Some behavior is highly moti-
like. The clinical psychologists have vated, other behavior is only weakly
long since found that any behavior may motivated. Some is not motivated at all
be a channel through which flow vari- (but all behavior is determined).
ous determinants. Or to say it in another Another important point24 is that there
way, most behavior is multi-motivated. is a basic difference between expressive
Within the sphere of motivational de- behavior and coping behavior (func-
terminants any behavior tends to be de- tional striving, purposive goal seeking).
termined by several or all of the basic An expressive behavior does not try to
needs simultaneously rather than by do anything; it is simply a reflection of
only one of them. The latter would be the personality. A stupid man behaves
more an exception than the former. Eat- stupidly, not because he wants to, or
ing may be partially for the sake of fill- tries to, or is motivated to, but simply
ing the stomach, and partially for the because he is what he is. The same is
sake of comfort and amelioration of true when I speak in a bass voice rather
other needs. One may make love not than tenor or soprano . The random
only for pure sexual release, but also to movements of a healthy child, the smile
convince one's self of one's masculinity, on the face of a happy man even when
or to make a conquest, to feel powerful, he is alone, the springiness of the
or to win more basic affection. As an il- healthy man's walk, and the erectness
lustration, I may point out that it would of his carriage are other examples of
be possible (theoretically if not practi- expressive, non-functional behavior.
cally) to analyze a single act of an indi- Also the style in which a man carries
vidual and see in it the expression of his out almost all his behavior, motivated as
physiological needs, his safety needs, well as unmotivated, is often expressive.
his love needs, his esteem needs and We may then ask, is all behavior ex-
self-actualization. This contrasts sharply pressive or reflective of the character
with the more naive brand of trait structure? The answer is "No." Rote,
psychology in which one trait or one habitual, automatized, or conventional
motive accounts for a certain kind of behavior may or may not be expressive.
act, i.e., an aggressive act is traced sole- The same is true for most "stimulus-
ly to a trait of aggressiveness. bound" behaviors.
Multiple determinants of behav- It is finally necessary to stress that
ior.-Not all behavior is determined by expressiveness of behavior, and goal-di-
the basic needs. We might even say that rectedness of behavior are not mutually
not all behavior is motivated. There are exclusive categories. Average behavior
many determinants of behavior other is usually both.
than motives. 23 For instance, one other Goals as centering principle in moti-
important class of determinants is the vation theory.- It will be observed that
so-called "field" determinants. Theoret- the basic principle in our classification
ically, at least, behavior may be deter- has been neither the instigation nor the

12
A.H. MASLOW

motivated behavior but rather the func- tion, then the desire is relatively unim-
tions, effects, purposes, or goals of the portant. Everyday conscious desires are
behavior. It has been proven sufficiently to be regarded as symptoms, as surface
by various people that this is the most indicators of more basic needs. If we
suitable point for centering in any moti- were to take these superficial desires at
vation theory.25 their face value we would find ourselves
Animal- and human-cent ering.-This in a state of complet e confusio n which
theory starts with the human being could never be resolve d, since we
rather than any lower and presumably would be dealing serious ly with
"simpler" animal. Too many of the find- symptoms rather than with what lay be-
ings that have been made in animals hind the symptoms.
have been proven to be true for animals Thwart ing of unimpo rtant desires
but not for the human being. There is no produces no psychopathological results;
reason whatsoever why we should start thwartin g of a basically importa nt need
with animals in order to study human does produce such results. Any theory
motivation. The logic or rather illogic of psychop athogen esis must then be
behind this general fallacy of "pseudo- based on a sound theory of motivati on.
simplicity" has been exposed often A conflict or a frustration is not neces-
enough by philosophers and logicians sarily pathogenic. It becomes so only
as well as by scientists in each of the when it threatens or thwarts the basic
various fields. It is no more necessary to needs, or partial needs that are closely
study animals before one can study man related to the basic needs.27
than it is to study mathematics before The role of gratified needs. - It has
one can study geology or psychology or been pointed out above several times
biology. that our needs usually emerge only
We may also reject the old, naive, when more prepotent needs have been
behaviorism which assumed that it was gratified. Thus gratification has an im-
somehow necessary, or at least more portant role in motivation theory. Apart
"scientific" to judge human beings by from this, however, needs cease to play
animal standards. One consequence of an active determining or organizing role
this belief was that the whole notion of as soon as they are gratified.
purpose and goal was excluded from What this means is that, e.g., a basi-
motivational psychology simply be- cally satisfied person no longer has the
cause one could not ask a white rat needs for esteem, love, safety, etc. The
about his purposes. Tolman 26 has long only sense in which he might be said to
since proven in animal studies them- have them is in the almost metaphysical
selves that this exclusion was not neces- sense that a sated man has hunger, or a
sary. filled bottle has emptiness. If we are in-
Motivation and the theory of terested in what actually motivates us,
psychopathogenesis.- The conscious and not in what has, will, or might
motivational content of everyday life motivate us, then a satisfied need is not
has, according to the foregoing, been a motivator. It must be considered for
conceived to be relatively important or all practical purposes simply not to
unimportant accordingly as it is more or exist, to have disappeared. This point
less closely related to the basic goals. A should be emphasized because it has
desire for an ice cream cone might ac- been either overlooked or contradicted
28
tually be an indirect expression of a de- in every theory of motivation I know.
sire for love. If it is, then this desire for The perfectly healthy, normal, fortunate
the  ice cream cone becomes extremely man has no sex needs or hunger needs,
importan t motivati on. If howeve r the ice or needs for safety, or for love, or for
cream is simply something to cool the prestige, or self-esteem, except in stray
mouth with, or a casual appetitive reac- moments of quickly passing threat. If we

13
A THEORY OF HUMAN MOTIVATION

were to say otherwise, we should also chy of prepotency. This means that the
have to aver that every man had all the most prepotent goal will monopolize
pathological reflexes, e.g., Babinski, consciousness and will tend of itself to
etc., because if his nervous system were organize the recruitment of the various
damaged, these would appear. capacities of the organism. The less
It is such considerations as these that prepotent needs are minimized, even
suggest the bold postulation that a man forgotten or denied. But when a need is
who is thwarted in any of his basic fairly well satisfied, the next prepotent
needs may fairly be envisaged simply as ("higher") need emerges, in turn to
a sick man. This is a fair parallel to our dominate the conscious life and to serve
designation as "sick" of the man who as the center of organization of be-
lacks vitamins or minerals. Who is to havior, since gratified needs are not ac-
say that a lack of love is less important tive motivators.
than a lack of vitamins? Since we know Thus man is a perpetually wanting
the pathogenic effects of love starvation, animal. Ordinarily the satisfaction of
who is to say that we are invoking these wants is not altogether mutually
value-questions in an unscientific or il- exclusive, but only tends to be. The av-
legitimate way, any more than the erage member of our society is most
physician does who diagnoses and often partially satisfied and partially
treats pellagra or scurvy? If I were per- unsatisfied in all of his wants. The
mitted this usage, I should then say sim- hierarchy principle is usually empiri-
ply that a healthy man is primarily cally observed in terms of increasing
motivated by his needs to develop and percentages of non-satisfaction as we
actualize his fullest potentialities and go up the hierarchy. Reversals of the
capacities. If a man has any other basic average order of the hierarchy are some-
needs in any active, chronic sense, then times observed. Also it has been ob-
he is simply an unhealthy man. He is as served that an individual may perma-
surely sick as if he had suddenly de- nently lose the higher wants in the
veloped a strong salt-hunger or calcium hierarchy under special conditions.
hunger. 29 There are not only ordinarily multiple
If this statement seems unusual or motivations for usual behavior, but in
paradoxical the reader may be assured addition many determinants other than
that this is only one among many such motives.
paradoxes that will appear as we revise (3) Any thwarting or possibility of
our ways of looking at man's deeper thwarting of these basic human goals, or
motivations. When we ask what man danger to the defenses which protect
wants of life, we deal with his very es- them, or to the conditions upon which
sence. they rest, is considered to be a psycho-
logical threat. With a few exceptions, all
psychopathology may be partially
IV. SUMMARY traced to such threats . A basically
(1) There are at least five sets of goals, thwarted man may actually be defined
which we may call basic needs. These as a "sick" man, if we wish.
are briefly physiological, safety, love, (4) It is such basic threats which bring
esteem, and self-actualization. In addi- about the general emergency reactions.
tion, we are motivated by the desire to (5) Certain other basic problems have
achieve or maintain the various condi- not been dealt with because of lim-
tions upon which these basic satisfac- itations of space. Among these are (a)
tions rest and by certain more intellec- the problem of values in any definitive
tual desires. motivation theory, (b) the relation be-
(2) These basic goals are related to tween appetites, desires, needs and
each other, being arranged in a hierar- what is "good" for the organism, (c) the

14
A.H. MASLOW

confronting the child with a small exploding


etiology of the basic needs and their
firecracker, or with a bewhiskered face, hav-
possible derivation in early childhood, ing the mother leave the room, putting him
(d) redefinition of motivational con- upon a high ladder, a hypodermic injection,
cepts, i.e., drive, desire, wish, need, having a mouse crawl up to him, etc . Of
goal, (e) implication of our theory for course I cannot seriously recommend the de-
hedonistic theory, (f) the nature of the liberate use of such "tests" for they might
uncompleted act, or success and failure, very well harm the child being tested. But
and of aspiration-level, (g) the role of these and similar situations come up by the
association, habit and conditioning, (h) score in the child's ordinary day-to-day living
relation to the theory of inter-personal and may be observed. There is no reason
why these stimuli should not be used with,
relations, (i) implications for psycho-
for example, young chimpanzees.
therapy, (j) implication for theory of so- 12. Not all neurotic individuals feel un-
ciety, (k) the theory of selfishness, (l) the safe. Neurosis may have at its core a thwart-
relation between needs and cultural pat- ing of the affection and esteem needs in a
terns, (m) the relation between this person who is generally safe.
theory and Allport's theory of functional 13. Maslow, A. H., & Mittelmann, B.
autonomy. These as well as certain Principles of abnormal psychology. New
other less important questions must be York: Harper & Bros., 194 1.
considered as motivation theory at- 14. Goldstein, op cit.
tempts to become definitive. 15. Maslow & Mittelmann, op cit.
16. For further details see Maslow, A. H.
The dynamics of psychological security-
insecurity. Character & Pers., 1942, 10,
331-344 and Plant, J. Personality and the cul-
NOTES tural pattern. New York: Commonwealth
Fund, 1937, Chapter 5.
1. Maslow, A. H. A preface to motivation 17. Whether or not this particular desire is
theory. Psychosomatic Med., 1943, 5, 85-92. universal we do not know. The crucial ques-
2. Wertheimer, M. Unpublished lectures tion, especially important today, is "Will
at the New School for Social Research. men who are enslaved and dominated. in-
3. Goldstein, K. The organism. New evitably feel dissatisfied and rebellious?" We
York: American Book Co., 1939. may assume on the basis of commonly
4. Freud, S. New introductory lectures known clinical data that a man who has
on psychoanalysis. New York: Norton, 1933. known true freedom (not paid for by giving
5. Adler, A. Social interest. London: up safety and security but rather built on the
Faber & Faber, 1938. basis of adequate safety and security) will not
6. Cannon, W. B. Wisdom of the body. willingly or easily allow his freedom to be
New York: Norton, 1932. taken away from him. But we do not know
7. Young, P. T. The experimental analy- that this is true for the person born into slav-
sis of appetite. Psychol. Bull., 1941, 38, ery. The events of the next decade should
129-164. give us our answer. See discussion of this
8. Maslow, A preface to motivation problem in Fromm, E. Escape from freedom.
theory, op cit. New York: Farrar and Rinehart, 1941.
9. As the child grows up, sheer knowl- 18. Perhaps the desire for prestige and re-
edge and familiarity as well as better motor spect from others is subsidiary to the desire
development make these "dangers" less and for self-esteem or confidence in oneself. Ob-
less dangerous and more and more manage- servation of children seems to indicate that
able. Throughout life it may be said that one this is so, but clinical data give no clear sup-
of the main conative functions of education port for such a conclusion .
is this neutralizing of apparent dangers 19. Kardiner, A. The traumatic neuroses of
through knowledge, e.g., I am not afraid of our time. New York: Hoeber, 1941. For more
thunder because I know something about it. extensive discussion of normal self-esteem,
10. Shirley, M. Children's adjustments to a as well as for reports of various researchers,
strange situation. J. abnorm . (soc.) Psychol., see Maslow, A. H., Dominance, personality
1942, 37, 201-217. and social behavior in women. J. soc.
11. A "test battery" for safety might be Psychol., 1939, 10, 3-39.

15
PLANNING AND PLANNERS

20. Clearly creative behavior, like paint- 25. The interested reader is referred to the
ing, is like any other behavior in having mul- very excellent discussion of this point in
tiple determinants. It may be seen in "in- Murray, H. A., et al. Explorations in personal-
nately creative" people whether they are ity . New York: Oxford University Press,
satisfied or not, happy or unhappy, hungry or 1938.
sated. Also it is clear that creative activity 26. Tolman, E. C. Purposive behavior in
may be compensatory, ameliorative or purely animals and men. New York: Century, 1932.
economic. It is my impression (as yet uncon- 27. Maslow, A. H. Conflict, frustration,
firmed) that it is possible to distinguish the and the theory of threat. J. abnorm. (soc.)
artistic and intellectual products of basically Psychol., 1943, 38, 81-86 .
satisfied people from those of basically un- 28. Note that acceptance of this theory
satisfied people by inspection alone. In any necessitates basic revision of the Freudian
case, here too we must distinguish, in a dy- theory.
namic fashion, the overt behavior itself from 29. If we were to use the word "sick" in
its various motivations or purposes, this way, we should then also have to face
21. Wertheimer, op cit. squarely the relations of man to his society.
22. Levy, D . M. Primary affect hunger. One clear implication of our definition
Amer. J. Psychiat., 1937, 94, 643-652. would be that (1) since a man is to be called
23. I am aware that many psychologists sick who is basically thwarted, and (2) since
and psychoanalysts use the term "motivated" such basic thwarting is made possible ulti-
and "determined" synonymously, e.g., mately only by forces outside the individual,
Freud. But I consider this an obfuscating us- then (3) sickness in the individual must come
age, Sharp distinctions are necessary for clar- ultimately from a sickness in the society. The
ity of thought, and precision in experimenta- "good" or healthy society would then be de-
tion. fined as one that permitted man's highest
24. To be discussed fully in a subsequent purposes to emerge by satisfying all his pre-
publication. potent basic needs.

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