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SalesGO - A Sales Enablement Solution

Presentation by Node Technologies


About SalesGO
• Clients
• Awards and Accolades
• Evolution
• SaaS Suite- Leads, Visits, DSR
• Custom applications
• B2B lead generation services
• Case studies
Clients
Awards
SalesGO- Evolution

SalesGO Visits
2013 SalesGO Custom
Services B2B Lead Generation
SalesGO Leads
2009 2011 2015 2016

2010 2012 2015


Mobile Price Tracker Available on Android,
SalesGO
Managed Services iPhone, Blackberry, 2014 Dealer/Influencer
Symbian SalesGO DSR Loyalty

Only Sales Highest


26% in lead Customized reports Dedicated
20000+ enablement solution adoption 80-100%
losses saved by users and account
active users with Managed among all visibility
for Clients Hierarchy Management
services competitors
SalesGO Today
Get a powerhouse team to build your next sales strategy.
Node has a rich history enterprise mobility with the team having worked on projects like mobile
payments, mobile banking, mobile blogging and mobile social networking in the early 2000s. With
SalesGoTM Node has also pioneered the Customer Success Model of product delivery, a unique model
which combines the economies of SaaS and the results of a Managed Services model. Rely on our
experienced team of project managers and nearly 7 years of experience to drive your sales strategy.
SalesGO SaaS
Our Product range with managed services
Leads, Visits, DSR and Knowledge Hub

SalesGO Custom Services


Custom software and applications

SalesGO lead Generation and Managed Services


B2B lead generation , Managed services and Lead
optimization
SalesGO SaaS

Leads DSR Visits


• A mobile lead management based system - cradle to grave
• Allows effective management of leads ensuring convenience to the last
mile
• Mobile first and in many ways - mobile only
• Can be integrated with other systems
Existing pain points

• Challenges in Funnel Progression Visibility

• Reduced scope of intervention

• Closure prediction

• User management challenges if last mile users are not directly on the system

• Productivity measurement challenges of Sales Team in lead generation.


Generic Lead Flow
Lead Flow with SalesGO
SalesGO Leads Benefits
Lead assignment | View Lag | Speed to call
Lead follow up | Progress Lag | TAT improvement
Lead revalidation | Return Lag | Reduction in junk revival
Lead revival | Lag | Revival, winning a lost lead back revalidation
conversion
TAT

speed to call
Generation Assignment Follow up Closure Revival &
Revalidation
100% visibility
Process Changes Through SalesGO leads
Parameters Pre Implementation Post Implementation
Channel for sending leads Manual or through CRM Lead info is instantly updated on the mobile app with an SMS
alert
Assigning of leads Done manually based on customer location Auto assigned using Pin code mapping

Time taken to assign leads High , leads passed from Managers to end users Real-time, Call center uploading leads directly to SLT. SLT
integrated with other channels
First call to customer Very late after the lead is generated, No method to Same can be tracked through SLT dashboard
verify the same
Action on Junk leads No method to identify , Mixed with other leads User empowered to return the same, Agencies validated in real
time
Duplicate leads / Some other user No process to communicate the same to lead returned and reassigned to correct user
already working managers/ call centre
Validation of status (Revalidation/ Not possible Same can be rechecked , ensuring that more than one user are
Revival) working on the same lead without disturbing the sales process
Storage of the lead info CRM, Diaries, notepad, paper… Stored in the Mobile App on the users mobile

Mode of checking lead status Current system not effective, Manually by calling Through real-time dashboard
each user or customer
Ease of tracking the lead Difficult, sometimes not possible. Very simple, each activity log is captured

Information availability with the executive Scattered, most of the times difficult to locate Next action dates and last remarks entered by executives on
the mobile app are easily available with him all the time
Contact to Customer ratio Not Available Available real-time

TAT of overall sales cycle Not available Available at all times.

Usage of Lead info Difficult to use as the info is difficult to access Latest lead info is available to the users all the time

Sales Cycle visibility Partial to nil. Complete, up to-date info available at all times
• A mobile Visit /Key Account /Dealership/Channel management based system
• Allows effective management of the time and relationships/accounts
basis priorities/potential
• Mobile first and in many ways - mobile only
• Repository of all the Meetings/Visits in one place
• Effective User Management System
• Allows to capture critical market information / day to day operational
information
SalesGO Visits Benefits

Frequency assignment | Frequency Lag | Relationship Building Meeting


follow up | Visit Delay by Date |Productivity
Capture Data| Minutes of Meeting| Market Intelligence To-Do’s|
Reminder |Trust
SalesGo IDFC Screenshots
• A mobile Visit /Key Account /Dealership/Channel management based system

• Allows effective management of the time and relationships/accounts basis


SalesGO Visits

priorities/potential

• Mobile first and in many ways - mobile only

• Repository of all the Meetings/Visits in one place

• Effective User Management System

• Allows to capture critical market information / day to day


operational information
• Lead Creation on SalesGo by sales team based on self-
sourcing, reference, etc
• Reminders for follow up over mail & SMS on the assigned action
date
• On the go features - Customer information and Minutes of
meeting
• Repository of all the Meetings/Visits in one place
• Cradle to grave visibility - Management track real time status of
leads and Real time reports
• Allows to capture critical market information / day to day
operational information
SalesGO DSR- Reports on the GO

DSR DSR

Reports

DSR

Management

Client
DSR

integration
with an existing system
SalesGO Custom Applications
Development and Services
SalesGo Schneider Loyalty Program
Objective :
Engage & Reward the large base of Electrician community (20k) to promote Schneider
Electric FD&WD Products
Generate leads to through this fraternity and track their purchases Reward them
basis their purchases

Framework
Develop a App/ tool which can be downloaded by all electricians which can enable to achieve
our objective of engaging & connecting with Electrician and track their purchases
This should be supported by a strong BI which can help SE Team with all the dash boards and
Analytics
Vendor would be responsible for the end to end managed services with the following scope

APP Development
BI/ Backend database management
Engage & connect with Electrician community through back office MIS & Reporting
SalesGo Schneider
Loyalty App Screenshots
SOS Safety App

It is a mobility application that has been developed for motor companies in order
to reach out to their customers by offering them help and safety in times of
distress.
By use of the app, the customer can locate
- the closest petrol pump/repair shop/puncture shop for them.
- the closest hospital/police station
- know traffic updates
The app also provides option for owner to document details of his vehicle and
record vehicular expenses
SOS

The owner can find useful tips to go through on the app as well and can share his
feedback.
SOS Safety App Benefits

Live Traffic Updates| Find Puncture Shops| Find Service


Stations
Find Nearest Fuel Station | Store Vehicle Info & Documents Manage Vehicle
Expenses| Timely Alerts and Reminders | Traffic Updates
Safety Tips | Blogs | Live Audio Updates
SOS Safety App Screenshots
• Well efficient team to handle customers across India and internationally
• Allows effective management of leads ensuring convenience to the last
mile
• Assignment, follow-up and tracking on the mobile phone
• BANT – Budget, Authority, Needfulness & Timeline are the 4 factors that
is looked into a call before the lead is generated.
• Option of returning the lead for backend support
• 100% lead tracking from the generation to closure.
• Salesgo software.
Lead generation- Methodology
Sales
Research BANT Analysis
Surveys
Lead
Generation

Event
Lead
Registration &
Procurement
Confirmation

Contact Account Appointment Content


Generation Profiling Setting Syndication
SalesGO Case Studies
IBM Case Study- Click here

Kent RO Case Study- Click here

Airtel Case Study- Click here

LIC Nomura Case Study- Click here

Schneider Electric Case Study- Click here


Thank You
Node Technologies Pvt Ltd

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