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“I am an Idea Executor.
An Idea Executor collaborates with a creative team to strategically plan, implement and bring ideas to life.

University of Central Florida Orlando, Florida
Marketing (Major) and Psychology (Minor) August 2015 – Present
GPA: 3.98

Laser Institute of America Orlando, Florida
Marketing Intern May 2017 – Present

 Independently researched and created a student sponsorship agreement description and logistics, a first one in the
company’s 50-year history. It was implemented into conference registration form and distributed to sponsors.
 Presented an idea to display logos of clients we have served and customer testimonials on our website to earn
credibility. The company did not have this previously implemented and the idea was approved by managers.
 Independently lead and sought out information for a Timeline Project, which was used as a part of a marketing
campaign celebrating the company’s 50th Year Anniversary.
 Collected and presented Google Analytics data during cross-departmental meetings, after which concrete changes
have been implemented on the company website to drive traffic and increase the number of clicks. As a result,
coworkers directly request me to present demographics, landing pages success and any desired analytics data.
 Collected, analyzed and successfully lead discussion of consumer feedback through Survey Monkey.
 Monitored 3 separate email account, in addition to personal internal account, through which customers send in
their requests and concerns. As a result, can answer and assist with over 60 emails per day.
 Solely responsible for generating Purchase Orders for department invoices and creating over 60 discount codes.
 Updated and emailed out over 30 trade agreements, and followed-up with each separately as needed.
 Assist with project management – such as quotes, campaign breakdowns, proofing/material gathering process

College of Business Student Ambassador Orlando, Florida

Member of Onboarding Committee May 2017 – Present

 Collaborated with 27 student ambassadors in calculated risk taking, data driven decision making and innovative
problem solving.
 Pitched the idea to develop a Q&A session between the Ambassadors and students, which later was incorporated
into a new program “Real Talk”.
 Served on the On-boarding Committee, which guided and promoted student engagement within the College of
 Hosted “Street Smarts Student Orientation” sessions with over 100 attendees. These sessions are part of the peer
to peer on-boarding process designed to engage, motive and inspire incoming students. This has now become part
of a newly designed course at University of Central Florida.
 Engaged and interacted with over 8,000 students at the College of Business through educational and professional
events such as Welcome to the Majors, the Exchange presentations and Peer Mentoring Programs.
 Networked with various corporate partners, sponsors, and Dean’s Advisory Board members during events such as
Hall of Fame and Luncheons.
 Kept students aware of changes in the College and stayed informed on what the student body needs to be
Academic Services for Student-Athletes Orlando, Florida
Content Tutor August 2016 – August 2017

 Tutored student-athletes and demonstrated strong knowledge of various subject areas.

 Created individualized study-plans and learning strategies for each student-athlete.
 Created detailed reports regarding session’s activities, success and student’s cooperation.
 Effectively communicated with the advisers regarding students’ progresses.
 Successfully handled conflict that arose during a tutoring session.
 Attended training sessions in order to achieve a higher tutor certification.

ALDO Shoes Aventura, Florida

Sales Associate Summer 2015

 Marketed and promoted store products.

 Provided exceptional customer service and demonstrated product knowledge, with international customer
feedback such as “you are a good salesperson”.
 Always met the daily quota set by the store manager.
 Sold over $200 worth of products multiple times to individual buyers.
 Maintained organized displays, supported inventory, and provided housekeeping.


University of Central Florida

 College of Business Student Ambassador

 Society for Marketing Professional Services
 Business Knights Living Learning Community
 Fundamentals of Oral Communication Course: Volunteer Classroom Assistant
 Latin Rhythm Dancing Organization

University of Central Florida

 President's Honor Roll (multiple semesters), Dean's List (multiple semesters), Creative Cloud Certificate of
Completion, BB&T Emerging Leaders Certification, Florida Medallion Scholars Award

 Basic knowledge of Google Analytics, Microsoft Outlook, Word, Power Point & Excel Basics
 Survey design, collection and analysis
 Completion and follow-up of email merges
 Creation and processing of Purchase Orders via SAGE System
 Leading presentations in venues of over 50 students
 Retail and Sales
 Bilingual: Fluent in Russian and English
 Effective Communication Skills (via presentations, emails and personal)
 Team-oriented but capable of working independently
 Strong Leadership and Learning Skills
 Organized, Punctual and Committed
Kathy Hofma
Marketing Manager, Laser Institute of America

Molly A. Diallo
Department Chair of Social Studies, Alonzo and Tracy Mourning Senior High