Adani Institute of Infrastructure Management

Post Graduate Diploma in Management (Infrastructure Management)

Second Batch (2016-2018)
Trimester – VI

Subject: Analytics in Decision Making

Instructor: Prof. Jallavi Panchamia

Assignment 2 – Case 4

Submission Date: 15/03/2018

Submitted by:
Aswathi Unni (06)
Factor Analysis:

By performing factor analysis, arrived at the following results:

KMO and Bartlett's Test

Kaiser-Meyer-Olkin Measure of Sampling Adequacy. .652

Approx. Chi-Square 142.794

Bartlett's Test of Sphericity df 36

Sig. .000

KMO is 0.652 which is greater than 0.5 and sig. is 0.000 which is less than 0.05. So the data is
qualified for further analysis.

Rotated Component Matrixa

Component

1 2 3

Performance Scale .118 .775 .339

Sales Scale .176 .610 -.060
Involvement Score (SD) -.199 .255 .723
Excitement Score .228 -.585 .243
Fun Score .087 -.288 .739
Satisfied .960 .027 -.016
Happy .907 -.077 .016
Pleased .864 .072 .052
Turnover Rating -.793 -.109 .149

Extraction Method: Principal Component Analysis.

Rotation Method: Varimax with Kaiser Normalization.
a. Rotation converged in 5 iterations.

Rotated component matrix shows that:

Component 1 consist of: satisfied (0.960), happy (0.907), and pleased (0.864) as their value is greater
than 0.7.

Component 2 consist of: performance scale (0.775) - value is greater than 0.7.

Component 3 consist of: Involvement score (0.723), and Fun score (0.744) - value is greater than 0.7.
From scree plot we can conclude that component 1 and component 2 are very important. So for
further analysis we will consider only variables in component 1 and component 2.

Reliability Analysis:
Case Processing Summary

N %

Valid 40 100.0

Cases Excludeda 0 .0

Total 40 100.0

a. Listwise deletion based on all variables in the

procedure.

This shows that data is 100% valid.

Reliability Statistics

Cronbach's N of Items
Alpha
.725 6
We can see that Cronbach's alpha is 0.760, which indicates a high level of internal consistency.

Naming the Components

Component 1 (satisfied, happy and pleased): Emotions

Component 2 (performance scale): Performance