NATURE OF SERAI RESORT

MEANING

The hospitality industry is a broad category of fields within service industry that includes
lodging,event planning, theme parks, transportation, cruise line,additional fields within tourism
Industry.

TYPES OF HOTEL INDUSTRY

1.BASED ON ITS LOCATION

When you look at the location, the hotel industry divided into

1.HOTEL CITY OR TOWN

As the name implies, the industry is also located in urban centers.there is a reason for guests to stay
in a hotel like this.one is because a lot of business that required him to always stay in down town
area.

2.RESIDENTIAL HOTEL

If for the hotel industry this one is always in thesubrubs but also easy to reach. Usually the
perpetrators of the hotel industry has always pick a quiet place. For guests staying at this hotel often
live in quite a long time. Not a day ortwo days only and is not alone. And what often happens is.
They come with their families.

3.HOTEL RESORT

If for the hotel industry on this one prefers to take the location on the mountains or beach. usually
the customers are groups or individuals who want beristrahat and spent her off in a quiet
environment while enjoying the natural scenery around the hotel.

4.MOTEL

Hotel industry takes this one location in the suburbs or the road leading towards the city to another
consumers who come mostly people who travelling far and wanted to rest before continuing his
journey back. So it is not surprising that motel was always provide ample parking for cars or buses to
accommodate visitors.

2.Based on the classification

classification here is based on facilities owned by the hotel. Starting from the facility support such as
sports inter Hotel industry can also be distinguished based on their classification. What is meant by
the jumper facility restaurants,and so forth. The classification is divided into five star hotel is one.
Two and so on.

In addition to five star hotel, there are still hotel industry classification under the five star hotel.
Namel jasmine class hotel is also still have levels namely jasmine one two three.
HISTORY OF HOSPITALITY

Introduction and growth of hotel industry in India hotels and catering industry as we know started in
the 19century with the development of major cities easier sea travel and coming up of railways.
during mogul rule. The forts and surroundings would cater to the needs of the traveller often in
exchange for no more then the story of their adventures during their there travel or any news from
others town and villages they passed by. In India, resting houses called serai and dharamashallas
were established on high ways by kings and emperors of ancient and medivel age. Movement of
people both political and piligrimage stressed the need for better and improved facilities to cater to
the varied needs of the various classes of the society.

In India, development of catering can also be attributed also to the legacy. Left by people belonging
to different cultures and ethnic groups who have ruled her. Development of catering in India as we
see it today is chiefly due to british, who had introduced hotels and restaurants similar to those
found in Europe.

Most of modern hotels that sprouted were managed by European families. The Bombay hotel was
opened in 1799. The british bought modern hotels in Kolkata. The oldest was jhon spences , the first
ever hotel in asia was opened in the public in 1830.The credit for opening thefirst western style hotel
under the name of british hotel Bombay in 1840, goes to pallonjee pestonjee was the
hotel to give a la carte table de hote menu. Then came the Auckland hotel by david Wilson in
Calcutta in the year 1840-41 and Connemara hotel in madras in the year 1870 by e.a oak shroff. But
now this property belongs to taj groups. In 1971-72 a beautifull palace of rajasthan was linked up to
the taj, the lake palace in Udaipur, a marble dream , afloat lake pichola and the rambagh palace,
originally created at the hight of rajput splendour in jaipur. In 1903 he raised finance invested his
own money, hierd the best architects and craftsman and build the exquisitely beautiful taj mahal
hotel in Bombay with 220 rooms. Mohan singh oberai took carlton hotel in shimla on lease in 1927,
renamed as clarks hotel. He took a building in 1933 and built grand hotel in Calcutta.

IMOPARTANCE OF HOSPITALITY

It directly affects customer satisfaction.

Creates quality employment.

Helps improving country’s image.

Captures tourists and business markets.

Acts as a major engine of economic growth.

NATURE OF SERAI HOTEL AND RESORTS

Serai is a persian word derived from `caravan serai means resting place is located 7 km from the
heart of chikkamagaluru town. The serai is amidst a seventy acre coffee plantation. The regular
estate villa cottage consists of private pool, a gazebo and out door shower. All of them have LCD TV
with D.T.H connection. There is also D.V.D player, fridge, coffee maker, and electronic in room safe.

Serai services to be like premium as estate villa with Jacuzzi, estate villa with pool, estate terrace,
the residence, blue sky lounge, spa. It is focusing on premium class of people with effective
communication with clients. Serai management is to sale of hotel and tourism facilities .

SL NO CONTENTS PAGE NO
1 Introduction about intern ship
Industry profile
2 Organisational profile

3 MC Kinseys 7s frame work

4 SWOT Analysis
5 Analysis of the financia
statementl
6 Learning experience

7 Bibilography
8 Annexture